Facebook
INTRODUCTION
Facebook is a social networking service launched in
February 2004, owned and operated by Facebook,
Inc.
As of September 2012, Facebook has over one
billion active users, more than half of them using
Facebook on a mobile device.
Facebook was founded by Mark Zuckerberg with his
college roommates and fellow Harvard
University students Eduardo Saverin, Andrew
McCollum, Dustin Moskovitz and Chris Hughes.
FACEBOOK
Connects
with
people
Sharing of
pictures and
messages
Privacy
Control
Share
Interests
WEBSITE FEATURES
User Profile
Privacy settings
Facebook subscribe
News Feed
Facebook Notes
Facebook Username
Facebook Messages
Voice Calls
FACTS ABOUT
FACEBOOK
FACTS (CONTD..)
Ranked as the most used social networking service by
worldwide monthly active users in 2009, according to
compete.com
American Magazine, Entertainment Weekly included the
site on its end-of-the-decade "best-of" list
By 2007, Facebook had 100,000 business pages, allowing
companies to attract potential customers and tell about
themselves
Social Media Today, in April 2010 estimated 41.6%
(129.5 million) of the U.S. population had a Facebook
account
RECENT
DEVELOPMENTS
Developments Date
Graph search - provides
users with a “precise
answer”
15th January, 2013
Home - a user interface
layer for Android devices
offering heavy integration
with the service
3rd April, 2013
New Logo - with no faint
blue line at the bottom of
their "F" icon
19th April, 2013
COUNTLESS BENEFITS
Networking
Seeking Partnership
Deals
Blog Post
Applications
Events
Groups
IMPACT
Media Impact
Facebook launched a new portal for marketers and creative
agencies to help them develop brand promotions on
Facebook.
Social Impact
Facebook allows users to continuously stay in touch with
friends, relatives and other acquaintances wherever they are
in the world, as long as there is access to the Internet. It can
also unite people with common interests and/or beliefs
through groups and other pages.
PROS
Free accessibility
Easy way to communicate and collaborate
A way to reconnect with old friends and the new
ones
Hosts user created content
Access to global happenings
A feeling of social belongingness
CONS
Addictive
Sharing of information may be harmful
Average user have 120 friends but not all of them
are real friends
Time
Facebook

Facebook

  • 1.
  • 2.
    INTRODUCTION Facebook is asocial networking service launched in February 2004, owned and operated by Facebook, Inc. As of September 2012, Facebook has over one billion active users, more than half of them using Facebook on a mobile device. Facebook was founded by Mark Zuckerberg with his college roommates and fellow Harvard University students Eduardo Saverin, Andrew McCollum, Dustin Moskovitz and Chris Hughes.
  • 3.
  • 4.
    WEBSITE FEATURES User Profile Privacysettings Facebook subscribe News Feed Facebook Notes Facebook Username Facebook Messages Voice Calls
  • 5.
  • 6.
    FACTS (CONTD..) Ranked asthe most used social networking service by worldwide monthly active users in 2009, according to compete.com American Magazine, Entertainment Weekly included the site on its end-of-the-decade "best-of" list By 2007, Facebook had 100,000 business pages, allowing companies to attract potential customers and tell about themselves Social Media Today, in April 2010 estimated 41.6% (129.5 million) of the U.S. population had a Facebook account
  • 7.
    RECENT DEVELOPMENTS Developments Date Graph search- provides users with a “precise answer” 15th January, 2013 Home - a user interface layer for Android devices offering heavy integration with the service 3rd April, 2013 New Logo - with no faint blue line at the bottom of their "F" icon 19th April, 2013
  • 8.
  • 9.
    IMPACT Media Impact Facebook launcheda new portal for marketers and creative agencies to help them develop brand promotions on Facebook. Social Impact Facebook allows users to continuously stay in touch with friends, relatives and other acquaintances wherever they are in the world, as long as there is access to the Internet. It can also unite people with common interests and/or beliefs through groups and other pages.
  • 10.
    PROS Free accessibility Easy wayto communicate and collaborate A way to reconnect with old friends and the new ones Hosts user created content Access to global happenings A feeling of social belongingness
  • 11.
    CONS Addictive Sharing of informationmay be harmful Average user have 120 friends but not all of them are real friends Time