This document outlines various business solutions provided across different domains: IT solutions and support, sales and marketing training and strategies, business strategy consulting, operations and supply chain management, human resources services, and financial and accounting services. The business aims to help companies improve performance through people and processes, manage growth, and integrate effective solutions.
www.trinityp3.com
Mark Bowling, TrinityP3 Senior Consultant based in Singapore recently addressed the World Federation of Advertisers Sourcing Forum on the current issues and trends in Marketing Management and Marketing Procurement and Sourcing.
In the presentation he discusses:
1. Scope of work setting and management
2. Agency remuneration models and trends
3. The challenges of a performance based remuneration model
4. Issues encountered during agency negotiations
5. Agency roster relationship and performance management
While procurement is often associated with a process of cost reduction, in actual fact there is a huge opportunity for procurement to help marketing unlock the value of marketing and promote this value throughout the organisation.
The first step is to define the value of marketing by developing a methodology for calculating ROMI (Return On Marketing Investment)
In this presentation I highlight the fact that marketing, along with sales, is the one area that can grow the top line of any business. By working with the relevant senior marketing leads (those who are responsible for or who significantly influence the P&L) to define the value of marketing for the C-suite.
The three areas where procurement should focus for marketing value are:
1. Cost cutting / benchmarking
2. Waste reduction / process optimisation
3. Performance improvement / effectiveness
Cost cutting needs to be undertaken carefully to ensure you do not impact the top line performance of the marketing function. More importantly is the application of cost and resource benchmarking as a way of identifying inefficient areas of the marketing process, especially where marketing engages with external suppliers.
Waste reduction is a combination of process improvement and optimisation to eliminate duplication within the agency roster, the marketing process and the cost of the outputs and outcomes. This includes improvements in costs and speed to market.
Performance Improvement focuses on looking at implementing ways of improving performance from end to end. Budgeting right through to planning, execution and performance.
http://uamcd2015.org.au/
My address for the Senior Leadership Breakfast at the RACV Club in Melbourne, Victoria Australia at the Universities Australia Marketing Communications And Development Conference
TrinityP3 Marketing Management Webinars
http://www.trinityp3.com/product-category/webinars/
Managing marketing and your agency suppliers continues to become increasingly complex and time consuming. TrinityP3 Marketing Management Consultants are thought-leaders in all aspects of marketing management to improve marketing and agency performance and increase implementation efficiency. This series of webinars are your opportunity to hear the latest industry best trends and practices from the consultants working in this category on a daily basis regionally and globally. An interactive approach means you will be able to have your specific questions answered by industry leading practitioners.
Topic: Creating transparency and trust in media
Date: Wednesday September 9
Time: 13:00-14:00 AEST
Presenter: David Angell
Description: The perception of media agencies as lacking in transparency, and therefore trustworthiness, has long been a challenge. The events of the last twelve months, centred around the well-publicised issues at Mediacom, have sparked huge debate on the topic of agency transparency in the Australian market and beyond. In this session we discuss ways in which trust barriers could be overcome, and what you as a marketer need to consider in order to build a better relationship with your media agency.
Our experience shows that compliance to any meetings management program is higher if it takes into account the existing practices in each country and is communicated effectively. FInd out the guidelines we follow to secure the right strategy for your meetings.
Multichannel marketing refers to interact with customers via all different marketing channels, direct or indirect. For more details visit our blog or website.
At the recent event in Sydney titled "How to be a more effective content marketer" I presented a session on what marketers should consider and do before undertaking a content marketing strategy.
This presentation provided the essential considerations and steps anyone undertaking content marketing should answer to not only determine if content marketing is right for them, but also to ensure they have the strategy, structure, resources and ability to deliver the desired outcomes.
It is important reading for those either considering content marketing or currently undertaking content marketing for their business or brand. The advice is based on not only assisting marketers with the implementation of their content marketing strategy, but also from the personal experience of building the TrinityP3 brand as a thought leader in marketing management consulting in the Asia Pacific region.
Why choose Salesforce ? Top 10 reasons to choose salesforceValentin DAVID
Why choose Salesforce ? Top 10 reasons to choose salesforce to increase sales and customer satisfaction.
- How are CEOs addressing the issues they consider most critical?
- Top 10 objectives of CEO
- Top 10 reasons executives choose salesforce
- Top 6 Dashboards Every Sales Leader Needs
-
Why choose salesforce ? Top 10 reasons to choose salesforceValentin DAVID
Why choose Salesforce ? Top 10 reasons to choose salesforce to increase sales and customer satisfaction.
- How are CEOs addressing the issues they consider most critical?
- Top 10 objectives of CEO
- Top 10 reasons executives choose salesforce
- Top 6 Dashboards Every Sales Leader Needs
- 94% of success rate
- Salesforce users report average ROI of 45%
- 91% would refer to a colleague
- 66% have already recommended to a colleague
Rethinking the Role of Marketing, reveals that top performing marketing teams are taking full control of the customer lifecycle – everything from customer acquisition, to the more lucrative customer retention and expansion.
A presentation with Mark Eduljee of Microsoft on using text analytics to support your business performance. We presented this as keynotes at the Text Analytics Summit in San Fransisco on Dec 4.
www.trinityp3.com
Mark Bowling, TrinityP3 Senior Consultant based in Singapore recently addressed the World Federation of Advertisers Sourcing Forum on the current issues and trends in Marketing Management and Marketing Procurement and Sourcing.
In the presentation he discusses:
1. Scope of work setting and management
2. Agency remuneration models and trends
3. The challenges of a performance based remuneration model
4. Issues encountered during agency negotiations
5. Agency roster relationship and performance management
While procurement is often associated with a process of cost reduction, in actual fact there is a huge opportunity for procurement to help marketing unlock the value of marketing and promote this value throughout the organisation.
The first step is to define the value of marketing by developing a methodology for calculating ROMI (Return On Marketing Investment)
In this presentation I highlight the fact that marketing, along with sales, is the one area that can grow the top line of any business. By working with the relevant senior marketing leads (those who are responsible for or who significantly influence the P&L) to define the value of marketing for the C-suite.
The three areas where procurement should focus for marketing value are:
1. Cost cutting / benchmarking
2. Waste reduction / process optimisation
3. Performance improvement / effectiveness
Cost cutting needs to be undertaken carefully to ensure you do not impact the top line performance of the marketing function. More importantly is the application of cost and resource benchmarking as a way of identifying inefficient areas of the marketing process, especially where marketing engages with external suppliers.
Waste reduction is a combination of process improvement and optimisation to eliminate duplication within the agency roster, the marketing process and the cost of the outputs and outcomes. This includes improvements in costs and speed to market.
Performance Improvement focuses on looking at implementing ways of improving performance from end to end. Budgeting right through to planning, execution and performance.
http://uamcd2015.org.au/
My address for the Senior Leadership Breakfast at the RACV Club in Melbourne, Victoria Australia at the Universities Australia Marketing Communications And Development Conference
TrinityP3 Marketing Management Webinars
http://www.trinityp3.com/product-category/webinars/
Managing marketing and your agency suppliers continues to become increasingly complex and time consuming. TrinityP3 Marketing Management Consultants are thought-leaders in all aspects of marketing management to improve marketing and agency performance and increase implementation efficiency. This series of webinars are your opportunity to hear the latest industry best trends and practices from the consultants working in this category on a daily basis regionally and globally. An interactive approach means you will be able to have your specific questions answered by industry leading practitioners.
Topic: Creating transparency and trust in media
Date: Wednesday September 9
Time: 13:00-14:00 AEST
Presenter: David Angell
Description: The perception of media agencies as lacking in transparency, and therefore trustworthiness, has long been a challenge. The events of the last twelve months, centred around the well-publicised issues at Mediacom, have sparked huge debate on the topic of agency transparency in the Australian market and beyond. In this session we discuss ways in which trust barriers could be overcome, and what you as a marketer need to consider in order to build a better relationship with your media agency.
Our experience shows that compliance to any meetings management program is higher if it takes into account the existing practices in each country and is communicated effectively. FInd out the guidelines we follow to secure the right strategy for your meetings.
Multichannel marketing refers to interact with customers via all different marketing channels, direct or indirect. For more details visit our blog or website.
At the recent event in Sydney titled "How to be a more effective content marketer" I presented a session on what marketers should consider and do before undertaking a content marketing strategy.
This presentation provided the essential considerations and steps anyone undertaking content marketing should answer to not only determine if content marketing is right for them, but also to ensure they have the strategy, structure, resources and ability to deliver the desired outcomes.
It is important reading for those either considering content marketing or currently undertaking content marketing for their business or brand. The advice is based on not only assisting marketers with the implementation of their content marketing strategy, but also from the personal experience of building the TrinityP3 brand as a thought leader in marketing management consulting in the Asia Pacific region.
Why choose Salesforce ? Top 10 reasons to choose salesforceValentin DAVID
Why choose Salesforce ? Top 10 reasons to choose salesforce to increase sales and customer satisfaction.
- How are CEOs addressing the issues they consider most critical?
- Top 10 objectives of CEO
- Top 10 reasons executives choose salesforce
- Top 6 Dashboards Every Sales Leader Needs
-
Why choose salesforce ? Top 10 reasons to choose salesforceValentin DAVID
Why choose Salesforce ? Top 10 reasons to choose salesforce to increase sales and customer satisfaction.
- How are CEOs addressing the issues they consider most critical?
- Top 10 objectives of CEO
- Top 10 reasons executives choose salesforce
- Top 6 Dashboards Every Sales Leader Needs
- 94% of success rate
- Salesforce users report average ROI of 45%
- 91% would refer to a colleague
- 66% have already recommended to a colleague
Rethinking the Role of Marketing, reveals that top performing marketing teams are taking full control of the customer lifecycle – everything from customer acquisition, to the more lucrative customer retention and expansion.
A presentation with Mark Eduljee of Microsoft on using text analytics to support your business performance. We presented this as keynotes at the Text Analytics Summit in San Fransisco on Dec 4.
Why is It Smart to Outsource Sales and Marketing?Cydcor USA
Using outsourcing services to provide cost savings, scalability, and a streamlined digital operation, smart business expansion unlocks a competitive edge. Improve your business game and discover the advantages!
Passionate Business Development Executives, committed team member with unwavering integrity, exceptional work ethics, and outstanding leadership capabilities. Driven and intelligent professional leveraging refined sales and marketing expertise to drive revenue growth and maximize profitability. Striving to achieve new milestones in career advancement.
Generate more leads, Close more deals, Expand reveneue in existing clientsJurgen Heyman
This infographic shares some ideas on how you can get organized to:
Generate more leads for your sales teams
Close more business
Expand revenues within existing clients.
Our brand services brochure provides an overview of the solutions and services Insightr Consulting provides for brands to increase their digital, customer and data capabilities in a complex landscape.
2. Help companies get the best from their IT
systems to meet their business objectives
Advise and recommend solutions
Manage implementation of systems
Providing IT support services and solutions
Working with Strategic Business Partners
to provide fully customized end to end IT
solutions to meet growing business needs
Business Technology
3. Work with sales and customer service teams to train them in specific
areas enabling them to achieve sales targets and excel in the highest
quality of customer service
Ensuring a best practice sales methodology placing clients in a
position to improve revenue streams
Offering Outsourced and Augmented Sales Force solutions
Create Social Media Strategy
Refine Negotiation Strategy
Sales & Marketing
4. Helping organizations to improve their
performance, primarily through the
analysis of existing organizational
problems and development of plans
for improvement through their people
Creating custom strategies to help
businesses grow and succeed
Analysing the feasibility of mergers,
alliances, new products, and market
positioning
Business Strategy
5. End to end support in
integrated operations and
supply chain cost
management
Growing businesses by
leveraging capabilities,
process improvement and
reduction of waste
Lean manufacturing and
production process
improvement
OPERATIONS & SUPPLY CHAIN
6. Assisting clients with strategically
integrating effective training
programs supporting culture and
change management, leadership
development and management
skills in daily operations.
Recruiting and placement of
resources for fulltime, short and
long term contracts
HUMAN RESOURCES
7. Providing a full range of financial and
tax support, including cash
management, superior tax recovery,
and tax audit assistance/bullet-
proofing
Ensuring that business plans and their
tax impacts are given full
consideration
Business registration, and
incorporation
Finance & Accounting