Uploaded byDarren Herman
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Creating Experiences - Brands, Social, and More
Darren Herman critiques the overuse of the term 'social media' and emphasizes the importance of brands listening to consumer opinions rather than rushing to react without a strategy. He highlights that interesting experiences create lasting memories and advocates for collaboration between various brand stakeholders to improve consumer engagement. Herman, a seasoned entrepreneur, has a track record of innovation in media and advertising and seeks to bridge gaps within these industries.
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