The document discusses different types of social media and how businesses can utilize social media. It describes popular social media sites like Facebook, MySpace, blogs, and LinkedIn that businesses can create free profiles and pages on to gain exposure. It also mentions alternative social media options for businesses like social bookmarking sites and hosting their own social media programs. The document advocates that social media allows businesses to build personal relationships with clients and sees it as a timely investment with noticeable rewards.

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0 CommentBy Reading Place | March 13,
2015
Examples of Social Media
Before you can take full of advantage of all that social media has to o er,
you must begin by understanding the di erent types which exist today.
Once you have a grasp on what exactly you are dealing with, you will be
better equipped to use them to their ultimate potential.
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Many people think that social media, in business terms, can only be used to
promote your website. However it can take on a more active role including
publishing or hosting duties. For example, sites like WordPress and Xanga
o er simple yet excellent blogging programs. Any business can sign and
use these sites to publish their own blogs. In some cases these blogs may
actually serve as the company’s primary website. The truly great thing is
that many of these social media sites come out tted with a built-in target
audience complete with shared interests.
Popular social networking sites like Facebook and MySpace play host to an
endless list of both large and small businesses. With millions upon millions
of registered users online every day they o er the ultimate in free
exposure and publicity. It is incredibly easy to sign up for a pro le page and
most of these sites o er their services completely free of charge.

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A slew of other options exist in the realm of social media. For example,
social bookmarking sites o er users the opportunity to post and share links
to their favorite websites. There is no rule that says you cannot set up a link
to your own website. Some popular examples of such sites include Digg,
StumbleUpon and Del.icio.us.
LinkedIn is a great social networking site which allows professionals to mix
with one another as well as their clients. It’s a great place to make contacts
and further develop professional relationships.
You can always decide to host your own social media programs on your own
website. That would include anything from publishing a blog, to hosting a
community forum, to posting informative podcasts or videos. It also gives
online business leaders the chance to interact with their own clients on a
more intimate level.
Marketing through social media is a timely investment however the
rewards are noticeable. The fact that these social media outlets allow
personal relationships to be built atop professional relationships makes
them truly remarkable and unique opportunities.
By David Gallagher

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Every Brand Needs a Social Media
Manager
Excel At Social Media Marketing
With These Crucial Pointers
Category: Social media marketing
Categories
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Careers Management
Finance
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Insurance
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Social media marketing
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Travel
SocialMedia Investigation
Social Media Investigations for the legal, insurance & risk industries

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