SlideShare a Scribd company logo
Is it possible to effectively
promote events happening in the
  real world via Social Media??
A case in point:
• Glitterati 2013
• Skydive Aamby
2.7 million+ people
reached out via a single
post.
A contest connected to
 your event, involving
the audience before the
         event.
   0.5 Million People
        Reached
But remember,
Social Media is
not just about a
fancy creative.
Using tools to identify
influencers & connect with
           them!
260 Shares
92 Comments
 1858 Likes
Over 1000 Likes,
 78 Comments
      and
  245 Shares
Is this just Fancy Talk or did
    we ourselves achieve
          something?
Yes we did!! 
Execution                                      Result
                                         22 out of 45 posts were about real on-
Shared pictures of real experiences from ground experiences of Skydiving at Aamby
the event                                Valley which garnered a whopping 1.3
                                         million Reach and 1,258 Shares


Introduced the trainers via. 2 exclusive   One video alone has got around 250 shares
videos made around them                    to its credit


Connected and interacted with people       Connecting with the right kind of people
already looking to Skydive or sharing      drew over 2500 people to the Bookings
similar interests                          Gateway
Follow                    on:
      • www.facebook.com/aambyvalleycity
      • www.twitter.com/aamby_valley
      • www.pinterest.com/aambyvalleycity
      • www.myplus.co/aambyvalley
      • www.foursquare.com/aamby_valley



Join              on Facebook to know more
           www.facebook.com/Brandlogist
about our work:
Event Marketing via Social Media

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Event Marketing via Social Media

  • 1.
  • 2. Is it possible to effectively promote events happening in the real world via Social Media??
  • 3.
  • 4. A case in point: • Glitterati 2013 • Skydive Aamby
  • 5. 2.7 million+ people reached out via a single post.
  • 6. A contest connected to your event, involving the audience before the event. 0.5 Million People Reached
  • 7.
  • 8. But remember, Social Media is not just about a fancy creative.
  • 9. Using tools to identify influencers & connect with them!
  • 10.
  • 11.
  • 12.
  • 14. Over 1000 Likes, 78 Comments and 245 Shares
  • 15. Is this just Fancy Talk or did we ourselves achieve something?
  • 17. Execution Result 22 out of 45 posts were about real on- Shared pictures of real experiences from ground experiences of Skydiving at Aamby the event Valley which garnered a whopping 1.3 million Reach and 1,258 Shares Introduced the trainers via. 2 exclusive One video alone has got around 250 shares videos made around them to its credit Connected and interacted with people Connecting with the right kind of people already looking to Skydive or sharing drew over 2500 people to the Bookings similar interests Gateway
  • 18. Follow on: • www.facebook.com/aambyvalleycity • www.twitter.com/aamby_valley • www.pinterest.com/aambyvalleycity • www.myplus.co/aambyvalley • www.foursquare.com/aamby_valley Join on Facebook to know more www.facebook.com/Brandlogist about our work:

Editor's Notes

  1. Crop the part
  2. 1000+ likes