PRSI internship project

1. -By Anish Mondal

2.  Event management is the application of project management to the
creation and development of large scale events such as festivals,
conferences, ceremonies, formal parties, concerts, or conventions.
 Involves studying the brand, identifying the target audience,
devising the event concept, planning the logistics and coordinating
the technical aspects before actually launching the event.
 The events industry now includes events of all sizes from
the Olympics down to business breakfast meetings. Many
industries, charitable organizations, and interest groups hold events
in order to market themselves, build business relationships, raise
money or celebrate achievement.

3.  The person who plans and executes the
event, taking responsibility for the creative,
technical and logistical elements.
 Includes- Event Design, Brand Building,
Marketing and Communication
strategy, Audio-Visual production,
Scriptwriting, Logistics, Budgeting,
Negotiation and Client Service.

4.  Use news media to
target their audience to
generate media
coverage which will
reach thousands or
millions of people.
 They can also invite
their audience to their
events and reach them
at the actual event.

5.  Birthday Parties
 Marriage Parties
 College Fest
 Rally Organisation
 Musical
 Celebrity Management
 Product Launch

7.  Sponsors
 Main Sponsor
 Co-Sponsor
 Other Sponsor

8.  Invite colleges
 Arrange for judges
 Arrange Chief guests
 Publicity

9.  Paint with music
 Post it !!
 Tress me
 Ink 129
 Snap it !!
 Caricature
 Quiz on literature
 Calligraphy
 Extempore
 Poetry competition

10.  Documentary
 Skit competition
 Step up !!
 Basketball
 Street football
 Fifa on PS3
 Counter strike clan wars

11.  4 Bands from different cities
 Compete for a cash prize
 Rock and Metal music
 15 minutes will be given to each band.

12.  Telecommunications – 2,00,000
 Politicians – 4,00,000
 Students – 3,00,000
 Corporate houses- 5,00,000
 Furtado’s – bandwagon
 Fevicryl – Fine Arts Events + 50,000
 Planet M – Gaming Events + 30,000
 Income from stalls – 20,000

13.  Printing & stationery – 40,000
 Lighting & decoration – 4,50,000
 Telephone charges – 10,000
 Snacks – 8,000
 Wages – 8,000
 Banners – 25,000
 Music system – 2,00, 000
 Prize money – 20,000
 Miscellaneous – 20,000

14.  Total income (money received) – Total
expenditure = 15,00,000 – 7,81,000
=7,19,000
 UTILIZATION OF PROFIT
• Set up Wi-Fi router
• Renovate basketball court
• Renovate washroom.