Evaluation: What have you learned from your audience feedback?
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The document discusses a group's process of gathering feedback from their target audience of teenagers aged 14-19 on a music video storyboard. They showed an initial rough draft to their media class and received poor feedback via questionnaires. The group then analyzed the feedback, went back to edit the storyboard by exchanging ideas, and created a new draft aimed at satisfying the audience's needs based on the feedback. The audience feedback helped the group learn and improve their final product from the target audience's perspective.
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Evaluation Question 3: Shauna Penfold
This document summarizes the feedback received from the target audience of females aged 16-19 for a music video. Interviews found that the target audience was most familiar with the genre of indie pop. A word cloud of terms generated from audience responses to the lyrics and video clips helped inform video ideas. The video was posted on YouTube and Facebook where audience members could watch, comment, and provide feedback to shape changes to better suit the target demographic.
Q3 - media evaluation
The document discusses audience feedback methods for evaluating a music video project. Focus groups provided informative feedback, though the groups consisted mainly of other media students with advanced knowledge. A focus group for the project noted an opposing reading of the intended narrative that the creators had not considered. This feedback prompted the creators to change the narrative to better appeal to the target audience. Audience feedback was used to ensure the music video and accompanying materials successfully targeted both male and female viewers without bias toward any gender.
Evaluation question 2
The combination of the main product (a digipak) and ancillary texts (music video) is effective in representing the theme of love. The digipak was designed in Photoshop to appeal to the target audience and features symbols that convey the theme. The music video location of a school setting looks natural for the young couple and matches the digipak's sky and cloud imagery representing carefree love. Font, colors, and style of the digipak were chosen to match the artists Rihanna and Chris Brown being portrayed and to attract the R&B genre audience.
Evaluation question 3
The document summarizes feedback received from test audiences on a music video created by the author and their group. Key points from the feedback included:
1) Audiences generally liked the storyline but had mixed views on some of the effects used.
2) The author learned that their target audience of R&B fans did not always appreciate special effects, so some effects could have been removed.
3) Lip syncing in some scenes needed to be tighter.
The author indicates they received useful feedback that will help strengthen effects usage and lip syncing in future projects.
Ancillary tasks cd cover disk and sleeve + poster
This document outlines the design of an album cover, disk, and sleeve. It includes sketches of the front and back of the album cover and inside sleeves. On the front cover is a large central image of the artist overlapping their name. The back features a relatable image to the artist/genre and includes the barcode and price. The disk features a similar large image to the back. Inside sleeves continue the image in a faded manner where the CD fits. It also includes analysis of two potential poster designs, with one found more suitable for their target audience of teens aged 16-24 by incorporating consistent bold colors and central image.
Ancillary task cd cover disk and sleeve + poster
This document provides specifications and designs for album artwork, including:
- The front of the album should have a large central image of the artist overlapping their name.
- The back should have a relatable image to the artist/genre in the center with the barcode and price.
- Inside sleeves should continue the image theme and include the track listing.
It also includes analyses of two proposed poster designs - one is deemed effective for appealing to teens with its bold colors, central image, and modern style representing the artist well. The other is less suitable due to its darker feel that doesn't match the target audience.
Media evaluation q1 zire complete
This document discusses how the media product develops conventions from real music videos. It uses both narrative and performance elements, with most performance shots focusing on the main performer alone to reflect the depressive lyrics. Common conventions like a mirror shot are used to express emotions and connect with audiences. The black and white effect in flashback scenes conveys emotions and song meaning. Choosing a performer with dark features portrays a distressed image linking to the lyrics. The album cover follows conventions by featuring the artist's image to attract audiences. Location shots outside also develop conventions by making the story and emotions more visual and connectable.
Evaluation question 3 – what have you learnt
Audience feedback was important for structuring the music video. Feedback on similar artists helped with initial ideas. Positive and constructive comments on the final video suggested ways to improve lip syncing, eye contact, shot variety, and color grading to create a happier feel. This feedback will help strengthen future music videos.
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Evaluation Question 3: Shauna Penfold
This document summarizes the feedback received from the target audience of females aged 16-19 for a music video. Interviews found that the target audience was most familiar with the genre of indie pop. A word cloud of terms generated from audience responses to the lyrics and video clips helped inform video ideas. The video was posted on YouTube and Facebook where audience members could watch, comment, and provide feedback to shape changes to better suit the target demographic.
Q3 - media evaluation
The document discusses audience feedback methods for evaluating a music video project. Focus groups provided informative feedback, though the groups consisted mainly of other media students with advanced knowledge. A focus group for the project noted an opposing reading of the intended narrative that the creators had not considered. This feedback prompted the creators to change the narrative to better appeal to the target audience. Audience feedback was used to ensure the music video and accompanying materials successfully targeted both male and female viewers without bias toward any gender.
Evaluation question 2
The combination of the main product (a digipak) and ancillary texts (music video) is effective in representing the theme of love. The digipak was designed in Photoshop to appeal to the target audience and features symbols that convey the theme. The music video location of a school setting looks natural for the young couple and matches the digipak's sky and cloud imagery representing carefree love. Font, colors, and style of the digipak were chosen to match the artists Rihanna and Chris Brown being portrayed and to attract the R&B genre audience.
Evaluation question 3
The document summarizes feedback received from test audiences on a music video created by the author and their group. Key points from the feedback included:
1) Audiences generally liked the storyline but had mixed views on some of the effects used.
2) The author learned that their target audience of R&B fans did not always appreciate special effects, so some effects could have been removed.
3) Lip syncing in some scenes needed to be tighter.
The author indicates they received useful feedback that will help strengthen effects usage and lip syncing in future projects.
Ancillary tasks cd cover disk and sleeve + poster
This document outlines the design of an album cover, disk, and sleeve. It includes sketches of the front and back of the album cover and inside sleeves. On the front cover is a large central image of the artist overlapping their name. The back features a relatable image to the artist/genre and includes the barcode and price. The disk features a similar large image to the back. Inside sleeves continue the image in a faded manner where the CD fits. It also includes analysis of two potential poster designs, with one found more suitable for their target audience of teens aged 16-24 by incorporating consistent bold colors and central image.
Ancillary task cd cover disk and sleeve + poster
This document provides specifications and designs for album artwork, including:
- The front of the album should have a large central image of the artist overlapping their name.
- The back should have a relatable image to the artist/genre in the center with the barcode and price.
- Inside sleeves should continue the image theme and include the track listing.
It also includes analyses of two proposed poster designs - one is deemed effective for appealing to teens with its bold colors, central image, and modern style representing the artist well. The other is less suitable due to its darker feel that doesn't match the target audience.
Media evaluation q1 zire complete
This document discusses how the media product develops conventions from real music videos. It uses both narrative and performance elements, with most performance shots focusing on the main performer alone to reflect the depressive lyrics. Common conventions like a mirror shot are used to express emotions and connect with audiences. The black and white effect in flashback scenes conveys emotions and song meaning. Choosing a performer with dark features portrays a distressed image linking to the lyrics. The album cover follows conventions by featuring the artist's image to attract audiences. Location shots outside also develop conventions by making the story and emotions more visual and connectable.
Evaluation question 3 – what have you learnt
Audience feedback was important for structuring the music video. Feedback on similar artists helped with initial ideas. Positive and constructive comments on the final video suggested ways to improve lip syncing, eye contact, shot variety, and color grading to create a happier feel. This feedback will help strengthen future music videos.
Audience feedback powerpoint
The document discusses research the author conducted on their target audience for a music video project. They presented initial ideas to the audience and received feedback both in-person and via online surveys. The feedback showed that the audience felt the video suited the intended genre and they could follow the narrative. It also confirmed that the video's style was original and coherent. This feedback helped the author understand how the audience reacted emotionally to the video and what minor errors could be improved.
Music advertisement plan
The music advertisement plan focuses on using a simple design with bold writing and their main actor Josh as the focal point to match the mood of the song. They will use white colored writing to catch viewers' eyes without being overpowering and only include a few ratings to avoid overwhelming past advertisements.
Evaluation q3
The student learned several things from obtaining audience feedback on their film trailer:
- Gathering feedback from a wide range of groups, including friends, surveys, and in-person discussions, helped them choose the best film title and identify ways to improve the trailer, such as using faster-paced music.
- Audio and in-person feedback in particular allowed them to observe reactions and get immediate feedback on how to enhance tension and introduce characters more clearly.
- Feedback from classmates confirmed strengths like balanced shots but also exposed weaknesses to focus on improving for a stronger final product.
- The experience demonstrated that outside perspectives can help identify issues not noticed yourself and make decisions to optimize the outcome.
Evaluation Question Three
Olivia Kelly conducted audience research to learn about the indie music genre and determine the target audience for her music video. She used online surveys and printed questionnaires to gather feedback from people aged 13-20. She learned that different age groups within that range have different music interests, so the video appeals to different parts of that age range. Including conventions of the indie genre was important to attract the target audience. The feedback received was generally positive and helped Olivia decide to use a central image across the music video, digipak, and magazine advertisement to better connect them.
Mid project survey
Four people completed an anonymous mid-project survey about Charlie Henson's blogs. They had full access to view all blog posts and details. The survey found that people found the blogs visually engaging with vibrant colors. All respondents agreed the blogs were completed to the best of ability. Feedback indicated the chosen song was a good modern choice that appealed to the target audience. Most respondents said the work so far was excellent or very good. Suggestions for improvement included spreading posts out over multiple days each week and uploading/commenting on existing product pictures.
Branding
Branding is an important factor for musicians to establish an image and increase sales. The document discusses branding for a fictional teenage acoustic artist, aiming to appeal to that target audience. A simple yet eye-catching logo was created using black and white colors and fonts consistently across the artist's music video, album cover, and magazine advertisement to clearly convey the brand identity and link the products together.
Question 2
The document discusses the design process for a CD digipak album cover. It describes researching other professional albums in the same genre to standardize the quality. A practice photoshoot was done to experiment with different cover ideas and get feedback. Influenced by theories that close-up artist images provide representation and publicity, close-up photos were chosen for the front and back covers to allow an emotional connection with audiences. Product placement in music videos was also used to market the album to a wide audience.
Jen, lily and justines evaluation for a2
The student created a music video for the song "3 Little Words" by Frankmusik using various filming and editing techniques. Green screening was used to film the actor against changing backgrounds to match the upbeat tempo of the song. Audience feedback was gathered through a questionnaire, which found that viewers enjoyed the green screen effect and thought the video matched the song well, but suggested improving lip syncing and removing a green glow. The black and green colors used for the album cover and poster were found to be eye-catching and appropriate for the dance pop genre. Various media technologies like Photoshop, InDesign, blogs, and PowerPoint were used at different stages of the project for construction, research, planning and evaluation.
Music vid theory
Andrew Goodwin identifies 5 key aspects of music videos: thought beats, narrative and performance, star image, relation of visuals to song, and technical aspects. Goodwin argues that music videos are essentially advertisements that ignore common narrative, allowing audiences to make their own meanings. Directors can "inject" audiences with specific perceptions through techniques like mise-en-scene, lighting, and camera angles, relating to the hypodermic needle theory.
What have you learned from your audience feedback
The group received positive feedback on their music video and print products from their target audience of males and females aged 16-20. People commented that the performance blended well with the music and that the color scheme of the print products was effective. The video received 82 views on YouTube in a week but no comments, so it was also posted on Facebook where it received positive comments. Based on the positive audience feedback, the group determined there was nothing that needed changing in their final pieces.
Focus Group Summary
The document summarizes feedback from a Facebook group about a music video. Respondents answered 5 questions. They enjoyed the visual design and felt it fit music video conventions. They also felt the video effectively showed the artist and would make them want to learn more and buy their products. The target audience of indie rock fans aged 17-30 was reflected. Some negative feedback was that the video only took place in one location, which could get boring, and that more instruments could have made it a better performance video. Shots were also not always tightly synced to lyrics.
Branding
Branding involves using a particular brand on a product to increase sales through extensive advertising. The document discusses how branding is important for musicians to help sell their product and portray a particular image to their target audience. It describes how the artist's brand was created to appeal to typical teenagers interested in alternative, acoustic music. Logos and fonts were designed to be simple yet eye-catching and match across all products in order to effectively brand the artist.
Question 3
Audience research provided valuable insights that informed the creation of the promotional package. Conducting surveys and focus groups revealed that the target audience was most interested in the music itself and wanted a personal message from the artist. This guided decisions like including the artist's message in the digipak and website. Playing a song for participants helped understand the mood it conveyed, influencing the sad, slow-paced music video. Feedback also showed a preference for visual art and countryside imagery, which shaped designs of the hand-painted digipak interior and video locations. Multiple rounds of audience testing helped refine elements like the logo, digipak cover design, and website content.
Final Audience Feedback
The document summarizes the results of a survey conducted on a music video using SurveyMonkey. It discusses the key questions asked in the survey such as confirming the target audience, likes/dislikes about the video, areas for improvement, correlation between lyrics/visuals, and representation of artists. It also notes that the audience rated the music video 7.47 on average. The survey results will help the creators understand what aspects of the video worked well and how it can be improved for future projects.
Theories
This document discusses media theories that can be applied to analyzing three music videos:
1) Ed Sheeran's "A Team" uses the two-step flow theory as it depicts drug use and requires the audience to interpret connotations. It also examines identity and character development through a uses and gratifications lens.
2) Gabrielle Aplin's "Power of Love" can be viewed through the hypodermic needle theory as it lacks narrative and passively feeds the audience. It also considers how the song's theme of love allows an active audience to connect their own experiences.
3) Nina Nesbitt's "Boy" examines uses and gratifications as it tells an easily relatable story of
A2 Media Evaluation (Q3)
Alfie Bradbury used audience feedback throughout the creation of their music video project to ensure it effectively targeted their intended audience and genre. They conducted initial questionnaires with the general public and their target demographic of 18-22 year old males to inform their ideas. After creating a first cut, they held a focus group with peers who confirmed the video accurately represented the house music genre. Based on feedback, Alfie made changes before completion. They also incorporated audience suggestions to use screenshots from the video in their ancillary poster and digipak designs to clearly connect the pieces. In the end, feedback confirmed the final project cohesively targeted the intended target and genre.
Target audience
The document discusses sending a survey using SurveyMonkey to a target audience of young adults to understand what genre of music they are interested in. The survey asks questions about gender, age, music genres listened to, and favorite music videos. The results show that the target audience is mostly 17-year-old females who listen to pop and R&B. This will help in planning a music video that appeals to both male and female young adults.
Evaluation question 3
The document discusses feedback received from the audience on the creator's indie/rock music video project. A questionnaire was distributed to peers to understand the target audience's preferences. Based on the feedback, the creator redesigned aspects of the music video and digipak to better suit the audience's expectations of the genre. Further feedback indicated the new designs successfully reflected the indie style and improved the overall project.
Evaluation q2
The document summarizes feedback received from the target audience of 16-30 year olds on various aspects of a singer-songwriter project. For the digipack design, audience members said the artwork and bright colors were important. The final digipack received positive feedback for incorporating these elements. Feedback on music videos influenced the storyline design to match the lyrics. Positive comments confirmed this met expectations. Advert feedback led to a vibrant, professional final design that was said to attract attention, meeting audience expectations.
Audience feedback transcript
The document contains audience feedback from the testing of various media created to promote an indie music band. For a music video, feedback indicated it looked professional but some camerawork was shaky. Respondents understood the narrative and wanted to see how the story concluded. For later edits, feedback showed a preference for a balance of performance and narrative elements. An advertisement design was called professional, eye-catching and resembling a magazine. Feedback on a digipak confirmed the design looked professionally indie and would appeal to buyers in stores. Respondents particularly engaged with personal touches and youthful band images.
The row
Mary-Kate and Ashley Olsen launched their high-end fashion label The Row in 2006. Inspired by their personal style and finds, The Row offers clean, elegant clothing and accessories using luxurious fabrics and pastel colors. The Row appeals to a fashion-conscious, wealthy clientele like celebrities. While influenced by the designers' own wardrobes, The Row is best described by the "trickle across" theory, as its sophisticated style is meant for a specific customer rather than being interpreted differently. The Row meets the designers' intentions of offering couture-quality fashion.
Unicef
Maurice Pate founded UNICEF in 1947 after working to feed children in Poland following World War I. UNICEF works in 190 countries providing children with healthcare, education, clean water and relief efforts. Some notable UNICEF campaigns include the Tap Project to provide safe drinking water, work with Kiwanis to eliminate tetanus, and the Trick-or-Treat for UNICEF program on Halloween. Many celebrities support UNICEF including Taylor Swift, Angelina Jolie, Rihanna, and others.
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Audience feedback powerpoint
The document discusses research the author conducted on their target audience for a music video project. They presented initial ideas to the audience and received feedback both in-person and via online surveys. The feedback showed that the audience felt the video suited the intended genre and they could follow the narrative. It also confirmed that the video's style was original and coherent. This feedback helped the author understand how the audience reacted emotionally to the video and what minor errors could be improved.
Music advertisement plan
The music advertisement plan focuses on using a simple design with bold writing and their main actor Josh as the focal point to match the mood of the song. They will use white colored writing to catch viewers' eyes without being overpowering and only include a few ratings to avoid overwhelming past advertisements.
Evaluation q3
The student learned several things from obtaining audience feedback on their film trailer:
- Gathering feedback from a wide range of groups, including friends, surveys, and in-person discussions, helped them choose the best film title and identify ways to improve the trailer, such as using faster-paced music.
- Audio and in-person feedback in particular allowed them to observe reactions and get immediate feedback on how to enhance tension and introduce characters more clearly.
- Feedback from classmates confirmed strengths like balanced shots but also exposed weaknesses to focus on improving for a stronger final product.
- The experience demonstrated that outside perspectives can help identify issues not noticed yourself and make decisions to optimize the outcome.
Evaluation Question Three
Olivia Kelly conducted audience research to learn about the indie music genre and determine the target audience for her music video. She used online surveys and printed questionnaires to gather feedback from people aged 13-20. She learned that different age groups within that range have different music interests, so the video appeals to different parts of that age range. Including conventions of the indie genre was important to attract the target audience. The feedback received was generally positive and helped Olivia decide to use a central image across the music video, digipak, and magazine advertisement to better connect them.
Mid project survey
Four people completed an anonymous mid-project survey about Charlie Henson's blogs. They had full access to view all blog posts and details. The survey found that people found the blogs visually engaging with vibrant colors. All respondents agreed the blogs were completed to the best of ability. Feedback indicated the chosen song was a good modern choice that appealed to the target audience. Most respondents said the work so far was excellent or very good. Suggestions for improvement included spreading posts out over multiple days each week and uploading/commenting on existing product pictures.
Branding
Branding is an important factor for musicians to establish an image and increase sales. The document discusses branding for a fictional teenage acoustic artist, aiming to appeal to that target audience. A simple yet eye-catching logo was created using black and white colors and fonts consistently across the artist's music video, album cover, and magazine advertisement to clearly convey the brand identity and link the products together.
Question 2
The document discusses the design process for a CD digipak album cover. It describes researching other professional albums in the same genre to standardize the quality. A practice photoshoot was done to experiment with different cover ideas and get feedback. Influenced by theories that close-up artist images provide representation and publicity, close-up photos were chosen for the front and back covers to allow an emotional connection with audiences. Product placement in music videos was also used to market the album to a wide audience.
Jen, lily and justines evaluation for a2
The student created a music video for the song "3 Little Words" by Frankmusik using various filming and editing techniques. Green screening was used to film the actor against changing backgrounds to match the upbeat tempo of the song. Audience feedback was gathered through a questionnaire, which found that viewers enjoyed the green screen effect and thought the video matched the song well, but suggested improving lip syncing and removing a green glow. The black and green colors used for the album cover and poster were found to be eye-catching and appropriate for the dance pop genre. Various media technologies like Photoshop, InDesign, blogs, and PowerPoint were used at different stages of the project for construction, research, planning and evaluation.
Music vid theory
Andrew Goodwin identifies 5 key aspects of music videos: thought beats, narrative and performance, star image, relation of visuals to song, and technical aspects. Goodwin argues that music videos are essentially advertisements that ignore common narrative, allowing audiences to make their own meanings. Directors can "inject" audiences with specific perceptions through techniques like mise-en-scene, lighting, and camera angles, relating to the hypodermic needle theory.
What have you learned from your audience feedback
The group received positive feedback on their music video and print products from their target audience of males and females aged 16-20. People commented that the performance blended well with the music and that the color scheme of the print products was effective. The video received 82 views on YouTube in a week but no comments, so it was also posted on Facebook where it received positive comments. Based on the positive audience feedback, the group determined there was nothing that needed changing in their final pieces.
Focus Group Summary
The document summarizes feedback from a Facebook group about a music video. Respondents answered 5 questions. They enjoyed the visual design and felt it fit music video conventions. They also felt the video effectively showed the artist and would make them want to learn more and buy their products. The target audience of indie rock fans aged 17-30 was reflected. Some negative feedback was that the video only took place in one location, which could get boring, and that more instruments could have made it a better performance video. Shots were also not always tightly synced to lyrics.
Branding
Branding involves using a particular brand on a product to increase sales through extensive advertising. The document discusses how branding is important for musicians to help sell their product and portray a particular image to their target audience. It describes how the artist's brand was created to appeal to typical teenagers interested in alternative, acoustic music. Logos and fonts were designed to be simple yet eye-catching and match across all products in order to effectively brand the artist.
Question 3
Audience research provided valuable insights that informed the creation of the promotional package. Conducting surveys and focus groups revealed that the target audience was most interested in the music itself and wanted a personal message from the artist. This guided decisions like including the artist's message in the digipak and website. Playing a song for participants helped understand the mood it conveyed, influencing the sad, slow-paced music video. Feedback also showed a preference for visual art and countryside imagery, which shaped designs of the hand-painted digipak interior and video locations. Multiple rounds of audience testing helped refine elements like the logo, digipak cover design, and website content.
Final Audience Feedback
The document summarizes the results of a survey conducted on a music video using SurveyMonkey. It discusses the key questions asked in the survey such as confirming the target audience, likes/dislikes about the video, areas for improvement, correlation between lyrics/visuals, and representation of artists. It also notes that the audience rated the music video 7.47 on average. The survey results will help the creators understand what aspects of the video worked well and how it can be improved for future projects.
Theories
This document discusses media theories that can be applied to analyzing three music videos:
1) Ed Sheeran's "A Team" uses the two-step flow theory as it depicts drug use and requires the audience to interpret connotations. It also examines identity and character development through a uses and gratifications lens.
2) Gabrielle Aplin's "Power of Love" can be viewed through the hypodermic needle theory as it lacks narrative and passively feeds the audience. It also considers how the song's theme of love allows an active audience to connect their own experiences.
3) Nina Nesbitt's "Boy" examines uses and gratifications as it tells an easily relatable story of
A2 Media Evaluation (Q3)
Alfie Bradbury used audience feedback throughout the creation of their music video project to ensure it effectively targeted their intended audience and genre. They conducted initial questionnaires with the general public and their target demographic of 18-22 year old males to inform their ideas. After creating a first cut, they held a focus group with peers who confirmed the video accurately represented the house music genre. Based on feedback, Alfie made changes before completion. They also incorporated audience suggestions to use screenshots from the video in their ancillary poster and digipak designs to clearly connect the pieces. In the end, feedback confirmed the final project cohesively targeted the intended target and genre.
Target audience
The document discusses sending a survey using SurveyMonkey to a target audience of young adults to understand what genre of music they are interested in. The survey asks questions about gender, age, music genres listened to, and favorite music videos. The results show that the target audience is mostly 17-year-old females who listen to pop and R&B. This will help in planning a music video that appeals to both male and female young adults.
Evaluation question 3
The document discusses feedback received from the audience on the creator's indie/rock music video project. A questionnaire was distributed to peers to understand the target audience's preferences. Based on the feedback, the creator redesigned aspects of the music video and digipak to better suit the audience's expectations of the genre. Further feedback indicated the new designs successfully reflected the indie style and improved the overall project.
Evaluation q2
The document summarizes feedback received from the target audience of 16-30 year olds on various aspects of a singer-songwriter project. For the digipack design, audience members said the artwork and bright colors were important. The final digipack received positive feedback for incorporating these elements. Feedback on music videos influenced the storyline design to match the lyrics. Positive comments confirmed this met expectations. Advert feedback led to a vibrant, professional final design that was said to attract attention, meeting audience expectations.
Audience feedback transcript
The document contains audience feedback from the testing of various media created to promote an indie music band. For a music video, feedback indicated it looked professional but some camerawork was shaky. Respondents understood the narrative and wanted to see how the story concluded. For later edits, feedback showed a preference for a balance of performance and narrative elements. An advertisement design was called professional, eye-catching and resembling a magazine. Feedback on a digipak confirmed the design looked professionally indie and would appeal to buyers in stores. Respondents particularly engaged with personal touches and youthful band images.
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Similar to Evaluation: What have you learned from your audience feedback?
Q3
The document discusses feedback received from the audience on a media project. It describes conducting a focus group with the target audience to get in-depth feedback on aspects like location and costumes. A questionnaire was also used to get audience opinions on mock-ups, helping decide which designs to pursue. While social media feedback was positive, it lacked constructive comments. Verbal feedback sessions on video edits proved most useful, providing suggestions to tighten shots, add humor, and avoid obvious endings. This feedback helped strengthen the project.
Evaluation question three
The document discusses audience feedback that was received throughout the process of creating a music production package. They identified their target audience as being predominantly 17-25 years old, with slightly more males than females. Feedback was collected through questionnaires, surveys, and verbal comments, which helped shape the production package to meet the target audience's likes and demands. The feedback informed the planning and editing of the music video. A second online questionnaire and views on YouTube generated further positive feedback, with only minor changes made in response to comments. Overall, the audience feedback was crucial to producing a video that the target audience would enjoy.
Evaluation Question 3
The document discusses audience feedback that was gathered during the production of a music video, poster, and digipak for rising artist Isaiah Dreads. Research showed Isaiah's main fan base was 18-24 year old males. Questionnaires and focus groups with this target audience helped decide to create a heavily performance-based music video for the song "Hype in the Booth." Feedback guided location and concept choices. Though some non-target feedback disagreed, following the target audience ensured a professional product fitting the grime genre. Further target audience feedback confirmed the high quality of the final products and their synergy across formats. Audience research was crucial throughout to shape the products for maximum success and profits.
Evaluation Task 3
The document discusses how the author gathered feedback from audiences throughout the creation of a music campaign. Initial feedback on concepts came from classmates and was used to improve ideas. Later, focus groups composed mainly of the target audience of males aged 20-25 provided feedback. Feedback methods included questionnaires and was used to refine the music video, digipak, and website by changing elements like color scheme and pace. Final feedback indicated the campaign was complete and ready for the target audience.
Media Evaluation 3
The document discusses feedback received from audiences on a media product. It indicates that audience feedback is important to improve the product based on the audience's perspective. Selective audiences provided feedback at different stages of development. Early feedback helped refine the song and video ideas. Later feedback resulted in introducing the artist and song title earlier in the video. Final feedback from teachers identified technical improvements. Overall, audience feedback helped inspire and improve the product, though the author notes there may have been more opportunities for feedback during the challenging construction process.
Evaluation question 3 finished
The document discusses the importance of audience feedback in developing their music production package. They identified their target audience as predominantly 17-25 year olds, with slightly more males than females. They conducted surveys and questionnaires to better understand their target audience and shape their music video and print materials accordingly. The feedback confirmed that their audience preferred the video without lyrics and to be fast-paced. They incorporated audience ideas in planning and editing the video. A second online survey received positive feedback, indicating the video appealed to their target audience. Overall, the document states they realized the importance of audience feedback to create a video their target audience would enjoy.
Evaluation Question 3
My group gathered feedback from our target audience of 16-25 year olds by recording their responses. We uploaded the recordings to YouTube to analyze the feedback, which included positive comments about the acting, editing, transitions, and how well the genre was reflected in the music video. The audience feedback helped us learn what aspects worked well and how we can improve future videos.
Question 3
The group conducted research through questionnaires and mood boards to understand what their target audience wants in a pop music video. They received feedback that showed both similarities and differences in preferences. Some aspects from the feedback and Goodwin's theory were applied to their video. Pleasing all of their target audience was difficult due to different opinions. Their final video included a narrative story line, band performances, and editing techniques like slow motion based on the audience research. A post-video questionnaire found that the target audience generally enjoyed the video and rated it 7/10, though some noted a lack of lip syncing.
Evaluation 3 - What have you learned from your audience feedback?
The document summarizes the feedback received from various audience research methods, including focus groups, surveys, and online analysis of an existing artist's work. The key findings were that the target demographic for an emotional R&B song is 18-35 year olds, and feedback indicated the music video's style and tone fit the song well and looked professional. However, some audience feedback lacked detail, so the team also relied on their own judgments about what makes an effective music video.
My new evaluation part 3 okay...
The document discusses feedback received on a music album production project. Positive feedback noted the professional look of the album cover and color choices. Negative feedback said the print advertisement lacked color and was "too girly." Based on this, the advertisement was changed to be brighter with more color. A focus group provided further feedback that supported targeting the intended audience. Changes made to the back cover and other elements improved representation of the audience. Audience feedback helped ensure the project successfully reached its target.
My new evaluation part 3 okay.
The document discusses feedback received on a music album production project. Positive feedback noted the professional look of the album cover and color choices. Negative feedback criticized the album cover as being "too girly" and the print advertisement as lacking color. Based on this, the dark print ad was changed to be brighter with more color. A focus group further confirmed that the color and music video narrative appealed to the target audience. Changes made to the print ad, back cover, and writing style on feedback were well-received by the target audience surveyed on Facebook. Audience feedback helped guide changes to better target the intended demographic.
Evaluation audience feedback
- The document discusses feedback received from audiences on a music video project. It summarizes feedback gained from in-class screenings, questionnaires, interviews, and uploading the video to Facebook and YouTube.
- The feedback indicated that the original narrative was too complex and audiences had trouble following it. Based on feedback, the narrative was re-filmed to be simpler.
- Audiences commented that the final music video looked professional and achieved a professional style by using conventions from the indie/soul genre. However, the Facebook feedback was not very useful for improving the project.
Evaluation - Question Three
Through audience feedback on social media platforms and interviews, the document summarizes what was learned about the promotional package created for a band. Feedback indicated that the music video's editing, storyline, and live performance elements were effective overall. The digipak and magazine ad were praised for their simple yet eye-catching designs that matched the retro punk style. Suggestions included making the storyline and genre conventions in the video clearer and redesigning one graphic element digitally for consistency.
What have you learned from target audience feedback
The document summarizes feedback received from various target audiences on a music video project. Focus groups provided feedback on portrayals of gender, themes, and locations. Older audiences advised against explicit content and felt a cover song could appeal if differentiated enough. Flickr comments helped select effective photos for promotional materials. Polls on Twitter and Facebook guided choices about advertising platforms and logo design. A final questionnaire evaluated audience understanding of narrative, stars' image, editing, costumes, locations, and interest in purchasing the artists' music. Minor revisions were identified to clarify relationships and better distinguish flashbacks. Overall, the feedback was positive and helped tailor the project to target audiences.
Media evaluation question 3: What have you learnt from your audience feedback?
From distributing questionnaires to their target audience of females aged 15-25, the document summarizes the following key findings:
1) Most listened to music with friends or in cars, and watched music videos on channels like MTV. Pop, R&B, and indie music were most popular.
2) To appeal to their mainstream audience, the video was filmed in a studio following pop music conventions, though an "edge" was needed to stand out.
3) Green screening was difficult and led to picture quality flaws, so more planning was needed for special effects.
4) Audience testing helped refine editing and ensure the video intrigued and interested their target demographic.
Evaluation 3
The document discusses gaining audience feedback at various stages of creating a music video and album packaging. Feedback was obtained from the target audience (girls aged 15-20) through focus groups, social media posts, and interviews to understand what they would want and like. Both positive and constructive feedback was received, which helped the creator make changes and improvements to better tailor the project to the target demographic. Obtaining audience feedback at multiple points was deemed very important for creating a successful final product that would appeal to and be bought by the intended viewers/listeners.
What have you learned from target audience feedback
The document summarizes feedback received from various target audiences on a music video project. Focus groups provided feedback on portrayals of gender, themes, and locations. Older audiences advised against explicit content and felt a cover song was appealing. Flickr comments helped select photos for packaging. Polls on Twitter and Facebook guided advertising strategies and logo design. A final questionnaire evaluated the video's stars, narrative, editing, costumes, and ability to encourage music purchases. Minor changes were identified to better establish themes and the artist duo. Overall, the feedback helped strengthen audience appeals.
What have you learned from target audience feedback
The document summarizes feedback received from various target audiences on a music video and related materials:
- A focus group provided feedback on the narrative, portrayal of characters, locations, and receptiveness to cover songs.
- A questionnaire of an older audience addressed what could offend and appeal to both modern and original song audiences.
- Flickr comments evaluated photos for the digipak and helped select effective images.
- A successful Twitter poll informed music consumption habits of the target audience.
- Positive Facebook feedback confirmed the finalized music institution logo.
- A final questionnaire evaluated the music video itself, confirming a clear narrative but suggesting one additional joint performance shot.
Evaluation question 3
The document discusses feedback received on a music video, digital packaging (digipak), and magazine advertisement created for an R&B genre project. Through questionnaires, focus groups, interviews, and pitches with the target audience, the creators learned what elements would and would not appeal to viewers, as well as what is typical in an R&B music video. Classmates provided constructive feedback during editing and design that helped improve the quality and brand identity across all elements. Additional feedback was gathered after release online and reinforced that the narrative and editing were generally well received, while some shots and the ending could be strengthened.
What have you learned from target audience feedback
The document summarizes feedback received from various target audiences on a music video project. Focus groups provided feedback on portrayals of gender, themes, and locations. Older audiences advised against explicit content and felt a cover song could appeal if differentiated enough. Flickr comments helped select effective photos for promotional materials. Polls on Twitter but not Poll Daddy informed music consumption habits of the target demographic. Facebook feedback validated the final logo design. A questionnaire evaluated the finished video's identification of artists, narrative clarity, representation of artists, editing quality, costumes, locations, and ability to encourage music purchases.
Similar to Evaluation: What have you learned from your audience feedback? (20)
Evaluation 3 - What have you learned from your audience feedback?
Evaluation 3 - What have you learned from your audience feedback?
What have you learned from target audience feedback
What have you learned from target audience feedback
Media evaluation question 3: What have you learnt from your audience feedback?
Media evaluation question 3: What have you learnt from your audience feedback?
What have you learned from target audience feedback
What have you learned from target audience feedback
What have you learned from target audience feedback
What have you learned from target audience feedback
What have you learned from target audience feedback
What have you learned from target audience feedback
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Evaluation: What have you learned from your audience feedback?
- 2. Target Audience Our target audience is teenagers, aged from 14- 19, however it is not a gender specific demographic. This was particularly helpful for my group and I as we were gaining audience feedback from our peers in our media class; this meant that the group we were feeding back from fitted our target audience perfectly.
- 3. Here is a picture of my group and I researching our target audience:
- 4. Method Our audience feedback meant that we could extrapolate the thoughts and ideas of our target audience and map them on to our music video storyboard. Firstly we showed the class our rough draft of our music video and gave them questionnaires to fill in whilst they watched. The feedback wasn’t too good from the first draft and it seemed like we had a lot to work on.
- 5. Here is a picture of my group and I analysing the audience feedback questionnaires:
- 6. Resolution We then went back to the drawing board and used our newly acquired feedback to edit and exchange ideas until we felt confident that our next draft would satisfy the audience’s needs.
- 7. Here is a picture of my group and I editing our music video according to the audience feedback:
- 8. Conclusion Overall, the audience feedback was very helpful and we learned a lot in relation to meeting our audience needs. It allowed us to change and develop our final product from an audience’s point of view.