The document discusses conventions used in horror trailers, posters, and magazines. For the trailer, conventions like using a possessed object to base the story around and showing scenes out of chronological order were utilized. The poster used a dark background with white text for the title, included institutional credits at the bottom, and featured a black and white main image taking up much space. The magazine masthead was in a large white font across the top, had a tagline to draw readers in, included a website link under the title, and featured a creepy central image, though not covering most of the front cover.

1. Evaluation
Question 1

2. Research and Analysis
When first starting the project, I decided
to go straight into it and research into
what makes a successful horror trailer. I
research into Annabelle, Insidious,
Sinister and Deliver us from Evil as these
are all extremely successful and this is
how we want our final project to turn
out.

3. What conventions did we use?
When creating our horror trailer we wanted to use a
diary as our main possessive object as a lot of films
use an object to base the film around, with this we
also followed the common convention of
something/someone evil living in the house with a
normal group of people. Our trailer is made up of
little scenes in a non chronological order, we
started the trailer with later parts of the film so that
the audience wonder what happens throughout
the film itself. We also used a final scare and music
which creates a tension as this is what is thought of
when thinking into a horror trailer, this is what these
type of trailers are known for.

4. Ancillary Task- What conventions
did I use on my poster?
When creating my poster I looked at what
main conventions are used and tried to
show these within my own. For my title I used
a white font to represent the normal people
within the trailer and so that the titles would
stand out on the dark background that is
used.

5. Ancillary Task- What convention did
my poster use?
Most high budget horror films have a
institutional information part to their covers
which includes the teams names who have
created the film and any successful names
within the film. I used this convention on the
bottom of my poster.

6. Ancillary Task- What convention did
my poster use?
There is always a main images used on a
horror poster, a lot of horror posters use a
black and white image, I decided I would
do the same as I want the poster to be
creepy and draw the audience in. A lot of
the time, the image takes up a lot of the
space on the poster itself.

7. Ancillary Task- What convention did
my magazine use?
In majority of magazines the masthead is
across the top of the magazine and is made
up from the largest font on the page. For my
masthead I decided to come up with
something completely different to fit the
horror genre I am using. I also used a white
font for this so that it stands out.

8. Ancillary Task- What convention did
my magazine use?
Horror magazines usually have a tag line so
that readers are drawn into buy the
magazine to see what is inside. I used one of
these on my magazine to follow the
convention of a real horror trailer.

9. Ancillary Task- What convention did
my magazine use?
Most of the time on Horror magazines, they
will place a website link on the cover so that
audience members can visit the website to
find more information. I’ve placed the link
under the title as this is a convention of a
horror magazine.

10. Ancillary Task- What convention did
my magazine use?
Horror magazines normally use a image that
covers most of the front cover, and the
image they use will be scary and creepy so
that any people that pass will immediately
know what the magazine is about. I didn't
quite follow this convention as my image sits
in the middle of the page with space
around it.