The document discusses how to attract and address a target audience for a magazine. It focuses on a magazine aimed at 16-19 year olds interested in R&B and hip-hop music. The author decided to feature this genre of music because it is what she is familiar with. She worked to make the front cover eye-catching by using fresh models, better cameras, and specific design elements. She also plans to promote the magazine on music television channels and in music stores that her target audience frequents to keep up with music news and charts.