Evaluation - Question 3
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The document summarizes audience feedback received on a trailer created for a soap product. The feedback praised the dramatic music, varied shot types that conveyed emotion, and sharp editing in the first 5 seconds that cut on the beat of the soundtrack. Some feedback suggested tightening the ending and including a link to the song used in the trailer. Additional feedback on branding, colors, and characters maintaining eye contact with the reader was provided for magazine ads.
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AS Media Product Evaluation- Question 1
The document discusses how a student media product uses, develops, or challenges conventions of real supernatural thriller media. The narrative is nonlinear and open-ended, with the most significant event occurring before the credits. Various aspects of the film, like isolation and mysterious events, fit the chosen supernatural thriller genre. Cinematography, editing, lighting, sound, mise-en-scene, and typography were all intentionally manipulated to create feelings of tension, suspense, confusion, and isolation for the audience, as is common in the supernatural thriller genre.
Evaluation - Question 2
The document provides details on the design of the front cover of a magazine aimed at 16-24 year olds. It describes design elements like the masthead at the top, colored tabs for easy navigation, eye contact from the main cover star to engage readers, and references to other soap operas. It also mentions inclusion of the magazine's price, website, and social media information to further promote the content and encourage readers to explore more.
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Location Shots
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AS Media Product Evaluation- Question 1
The document discusses how a student media product uses, develops, or challenges conventions of real supernatural thriller media. The narrative is nonlinear and open-ended, with the most significant event occurring before the credits. Various aspects of the film, like isolation and mysterious events, fit the chosen supernatural thriller genre. Cinematography, editing, lighting, sound, mise-en-scene, and typography were all intentionally manipulated to create feelings of tension, suspense, confusion, and isolation for the audience, as is common in the supernatural thriller genre.
Evaluation - Question 2
The document provides details on the design of the front cover of a magazine aimed at 16-24 year olds. It describes design elements like the masthead at the top, colored tabs for easy navigation, eye contact from the main cover star to engage readers, and references to other soap operas. It also mentions inclusion of the magazine's price, website, and social media information to further promote the content and encourage readers to explore more.
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Location Shots
The document provides analysis of scenes and props from a film or television show. It notes that the story takes place in a college setting, establishing the characters as teenagers and exploring their relationships. Details like a teddy bear and glass of wine are examined for how they represent a character's femininity, dual nature, and sense of class. Intertextuality through a TV show helps audiences relate to and understand the humor in the story. A clean kitchen suggests a healthy lifestyle and modern setting.
Soap Conventions
This document discusses some key conventions and characteristics of soap operas. It notes that soap operas typically involve short dialogue to communicate plots, context, character traits and conflict. It also mentions that soap operas revolve around 10-15 characters and feature interconnecting storylines. Finally, it indicates that soap operas are aimed primarily at women and involve themes of family conflict, affairs, secrets, betrayal, and death.
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The document discusses the goals and techniques for the opening two minutes of a student film. It aims to create a tense atmosphere through a lullaby soundtrack and zoom shots of a female character's facial expressions. The students want to leave audiences analyzing the scene and engage them to understand the overall film. The costumes are designed to represent the characters - a mother in black as depressed but not evil, a boy in a school uniform showing innocence, and the female lead dressed normally to draw focus.
Sophie evaluation q 1 part 2
The document discusses conventions of movie trailers and how the media product both follows and challenges some of those conventions. It follows conventions such as highlighting dramatic scenes, showcasing the stars, using credits between action, and building to a climax. However, it challenges conventions by not showing the story in narrative order, having minimal dialogue, and lacking a voiceover. The goal is to intrigue audiences and keep the story somewhat mysterious.
Question 1
The document discusses how the creator used conventions from real media products like "Gone Goodbye" and "Moments" to create their own short film. Some conventions that were used include close-ups of the protagonist's face to develop sympathy, long shot durations to build tension, and voiceovers to make the story personal. The location and music were also chosen deliberately based on conventions. Some conventions were challenged, such as implying the protagonist was not innocent and having only negative scenes with no happy memories. The creator believes their use of conventions helped engage the audience as intended.
A2 Music Video Media Evaluation
The student's music video both uses and challenges conventions of narrative and genre in real media. To challenge conventions, the video begins in a state of disequilibrium and ends where it began, implying the protagonist's situation does not improve. It also features only one character rather than conventional character types. However, the video also conforms to conventions through its use of close-up shots, cuts that match the beat, and natural lighting and locations. The student took inspiration from other music videos and films to develop these experimental and conventional elements in a way that emphasizes the themes of loneliness and escapism.
Treatment of a music video
The document discusses writing a treatment for a music video. A treatment breaks down the song lyrics, rhythm, and message into potential visual segments to guide the director's vision. It helps analyze possible storylines, subtexts, and visual patterns that could form the backbone of the video. A music video can take abstract, narrative, performance, or combined forms. Most importantly, an effective treatment requires professional structure and format.
EVALUATION Q3
The document summarizes feedback received from the target audience of a horror film trailer and final products. It discusses conducting a questionnaire to understand perspectives of different gender and age groups. Responses to horror film mentions helped inspire the products. Allowing audiences to choose design elements showed their input. Feedback highlighted that the trailer told an easy to understand story through dramatic beginning, effective music and sound, and relationship of clips. Viewers also commented on lighting, acting, and how it built tension to make them want to watch the full film.
Audience feedback evaluation
This document summarizes feedback received from audience members on a movie trailer project. A 22-year-old female provided feedback on the audio being most important and that there should be no age limit on the trailer. A 17-year-old male also felt the target audience was too restricted and agreed that audio is key. Peer feedback from a questionnaire also emphasized dominant characters, audio influence, and balance of action and calm. The feedback helped the creator understand what to develop and realize they could appeal to a larger audience with minor changes.
Audience feedback evaluation
The document summarizes feedback received from audience members and peers on a movie trailer project. Feedback from a 22-year-old female noted that audio plays an important role in drama and excitement, and that there should be no age limit on viewers. Feedback from a 17-year-old male also said the target audience was too restricted and action films appeal to a wide range. Peer feedback from a questionnaire confirmed the importance of character, audio, balancing action and calmness, and synergy between projects. Verbal peer feedback during editing was also helpful for improvements.
Evaluation Question Three- what have you learned from your audience feedback?
The document provides feedback from various focus groups and questionnaires conducted by the creator of a music video to help improve their project. They learned that their idea was unique and interesting to their target audience. Feedback indicated they should consider lighting, body language, storytelling, and location when filming. The creator incorporated suggestions about using contrasting locations and shots to convey different tones. Overall, receiving audience feedback at various stages helped the creator better understand what their target viewers wanted and allowed them to make beneficial changes to their music video.
Haunted evaluation
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Olivia
The document analyzes several movie trailers to understand effective trailer techniques. It summarizes key aspects of 5 trailers:
1) The Baywatch trailer uses voiceover, music that fits the genre, and flashing text to tease the plot without revealing too much.
2) The Suicide Squad trailer uses a well-known song and establishes characters to intrigue viewers about their roles. It also teases action and leaves questions about the plot.
3) The How to be Single trailer relies on upbeat music and longer character scenes to connect viewers and leave the relationship open-ended.
4) The Annabelle trailer uses unsettling music, lighting, and editing to set a scary tone
3
The document discusses how the creator involved their audience in providing feedback throughout the planning and creation of three alternative rock media texts. This included conducting research such as questionnaires about lyrics, ideas for the music video, costumes, and conventions of the genre. The audience also provided feedback on mood boards, locations, narratives, and the finished music video. The creator learned that using audience feedback was key to creating products the alternative rock audience would want. The positive feedback showed they were able to understand the genre and create high quality media the audience enjoyed.
Question 3
From audience feedback on Facebook, the student learned:
1) Their digipak design was too different from their initial idea, so they changed it based on feedback suggesting a more creative design.
2) Asking audiences for opinions helped them think more deeply about considerations for their creative works.
3) Receiving both positive and negative feedback about things like colors, fonts, and elements within their music video and advertisements helped them identify aspects to improve for the future.
3
The document discusses how the creator involved their audience in providing feedback throughout the entire process of planning and creating three alternative rock media texts. This included conducting research such as questionnaires about lyrics, ideas for the music video, costumes, and conventions of the genre. The audience provided feedback that influenced decisions around the narrative, character names, cover art, and more. The creator found that using audience feedback was key to creating products that the target alternative rock audience would want. The final feedback from audiences on the finished music video was very positive, showing that involving the target genre fans led to high quality work.
A2 media evaluation
The document is a media evaluation submitted by Lucy Williams for a new horror film promotion package. It discusses the forms and conventions Lucy used in her teaser trailer, poster, and magazine front cover. The evaluation examines the length, pacing, camera angles, music, text, and color scheme used and how they follow real media conventions. Audience feedback praised the effective use of music to build tension, comments on how the trailer doesn't give too much away but provides context, and compliments the sound effects and editing. Lucy learned that her trailer successfully created an atmospheric and suspenseful tone through its use of music and visual techniques.
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Summer Stop Motion - Evaluation
The student created a stop motion animation using sweets to recreate an air hockey game. They took inspiration from stop motion videos on YouTube and chose to do an action scene rather than a narrative. Pictures were taken with a digital camera and uploaded into Windows Movie Maker to create the stop motion video, which was then shared on a blog using Blogger.
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Evaluation - Question 1 (Part 1)
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Podcast for story board evaluation
The document discusses the goals and techniques for the opening two minutes of a student film. It aims to create a tense atmosphere through a lullaby soundtrack and zoom shots of a female character's facial expressions. The students want to leave audiences analyzing the scene and engage them to understand the overall film. The costumes are designed to represent the characters - a mother in black as depressed but not evil, a boy in a school uniform showing innocence, and the female lead dressed normally to draw focus.
Sophie evaluation q 1 part 2
The document discusses conventions of movie trailers and how the media product both follows and challenges some of those conventions. It follows conventions such as highlighting dramatic scenes, showcasing the stars, using credits between action, and building to a climax. However, it challenges conventions by not showing the story in narrative order, having minimal dialogue, and lacking a voiceover. The goal is to intrigue audiences and keep the story somewhat mysterious.
Question 1
The document discusses how the creator used conventions from real media products like "Gone Goodbye" and "Moments" to create their own short film. Some conventions that were used include close-ups of the protagonist's face to develop sympathy, long shot durations to build tension, and voiceovers to make the story personal. The location and music were also chosen deliberately based on conventions. Some conventions were challenged, such as implying the protagonist was not innocent and having only negative scenes with no happy memories. The creator believes their use of conventions helped engage the audience as intended.
A2 Music Video Media Evaluation
The student's music video both uses and challenges conventions of narrative and genre in real media. To challenge conventions, the video begins in a state of disequilibrium and ends where it began, implying the protagonist's situation does not improve. It also features only one character rather than conventional character types. However, the video also conforms to conventions through its use of close-up shots, cuts that match the beat, and natural lighting and locations. The student took inspiration from other music videos and films to develop these experimental and conventional elements in a way that emphasizes the themes of loneliness and escapism.
Treatment of a music video
The document discusses writing a treatment for a music video. A treatment breaks down the song lyrics, rhythm, and message into potential visual segments to guide the director's vision. It helps analyze possible storylines, subtexts, and visual patterns that could form the backbone of the video. A music video can take abstract, narrative, performance, or combined forms. Most importantly, an effective treatment requires professional structure and format.
EVALUATION Q3
The document summarizes feedback received from the target audience of a horror film trailer and final products. It discusses conducting a questionnaire to understand perspectives of different gender and age groups. Responses to horror film mentions helped inspire the products. Allowing audiences to choose design elements showed their input. Feedback highlighted that the trailer told an easy to understand story through dramatic beginning, effective music and sound, and relationship of clips. Viewers also commented on lighting, acting, and how it built tension to make them want to watch the full film.
Audience feedback evaluation
This document summarizes feedback received from audience members on a movie trailer project. A 22-year-old female provided feedback on the audio being most important and that there should be no age limit on the trailer. A 17-year-old male also felt the target audience was too restricted and agreed that audio is key. Peer feedback from a questionnaire also emphasized dominant characters, audio influence, and balance of action and calm. The feedback helped the creator understand what to develop and realize they could appeal to a larger audience with minor changes.
Audience feedback evaluation
The document summarizes feedback received from audience members and peers on a movie trailer project. Feedback from a 22-year-old female noted that audio plays an important role in drama and excitement, and that there should be no age limit on viewers. Feedback from a 17-year-old male also said the target audience was too restricted and action films appeal to a wide range. Peer feedback from a questionnaire confirmed the importance of character, audio, balancing action and calmness, and synergy between projects. Verbal peer feedback during editing was also helpful for improvements.
Evaluation Question Three- what have you learned from your audience feedback?
The document provides feedback from various focus groups and questionnaires conducted by the creator of a music video to help improve their project. They learned that their idea was unique and interesting to their target audience. Feedback indicated they should consider lighting, body language, storytelling, and location when filming. The creator incorporated suggestions about using contrasting locations and shots to convey different tones. Overall, receiving audience feedback at various stages helped the creator better understand what their target viewers wanted and allowed them to make beneficial changes to their music video.
Haunted evaluation
The document provides an analysis by Nicole Webber of how her short film uses, develops, and challenges conventions of real action thriller media. She analyzed other films, posters, and reviews to inform her own work. While including some familiar conventions, she also aimed to surprise audiences and leave interpretations open. Key techniques included an open narrative structure, challenging character roles, and use of editing, sound, and color to build tension and suspense.
Olivia
The document analyzes several movie trailers to understand effective trailer techniques. It summarizes key aspects of 5 trailers:
1) The Baywatch trailer uses voiceover, music that fits the genre, and flashing text to tease the plot without revealing too much.
2) The Suicide Squad trailer uses a well-known song and establishes characters to intrigue viewers about their roles. It also teases action and leaves questions about the plot.
3) The How to be Single trailer relies on upbeat music and longer character scenes to connect viewers and leave the relationship open-ended.
4) The Annabelle trailer uses unsettling music, lighting, and editing to set a scary tone
3
The document discusses how the creator involved their audience in providing feedback throughout the planning and creation of three alternative rock media texts. This included conducting research such as questionnaires about lyrics, ideas for the music video, costumes, and conventions of the genre. The audience also provided feedback on mood boards, locations, narratives, and the finished music video. The creator learned that using audience feedback was key to creating products the alternative rock audience would want. The positive feedback showed they were able to understand the genre and create high quality media the audience enjoyed.
Question 3
From audience feedback on Facebook, the student learned:
1) Their digipak design was too different from their initial idea, so they changed it based on feedback suggesting a more creative design.
2) Asking audiences for opinions helped them think more deeply about considerations for their creative works.
3) Receiving both positive and negative feedback about things like colors, fonts, and elements within their music video and advertisements helped them identify aspects to improve for the future.
3
The document discusses how the creator involved their audience in providing feedback throughout the entire process of planning and creating three alternative rock media texts. This included conducting research such as questionnaires about lyrics, ideas for the music video, costumes, and conventions of the genre. The audience provided feedback that influenced decisions around the narrative, character names, cover art, and more. The creator found that using audience feedback was key to creating products that the target alternative rock audience would want. The final feedback from audiences on the finished music video was very positive, showing that involving the target genre fans led to high quality work.
A2 media evaluation
The document is a media evaluation submitted by Lucy Williams for a new horror film promotion package. It discusses the forms and conventions Lucy used in her teaser trailer, poster, and magazine front cover. The evaluation examines the length, pacing, camera angles, music, text, and color scheme used and how they follow real media conventions. Audience feedback praised the effective use of music to build tension, comments on how the trailer doesn't give too much away but provides context, and compliments the sound effects and editing. Lucy learned that her trailer successfully created an atmospheric and suspenseful tone through its use of music and visual techniques.
Haunted Evaluation
The document provides an evaluation of Nicole Webber's media product "Haunted". It discusses how the product uses and challenges conventions of real action thriller films, television, and magazines. Key points analyzed include the film's narrative structure, use of symbols, soundtrack, editing, and mise-en-scene. The effectiveness of combining the film with a film review and poster is also assessed. Feedback from test audiences is discussed, with little found to be surprising. In conclusion, audience research helped inspire and influence the creative process.
Story board evaluation
The document discusses a storyboard for a thriller film opening. It describes how music with a lullaby sound effect and zoom shots of a female character's facial expressions are intended to create tension and make the audience wonder what will happen. The costumes of the main characters - a mother in a black hoodie, a boy in a school uniform, and a normally dressed teenage girl - are meant to influence what meanings the audience derives before the true nature of the characters is revealed at the end.
3
The document discusses how the creator of three alternative rock texts gathered feedback from audiences at various stages of planning and creation to ensure the works appealed to alternative rock fans. This included questionnaires about lyrics, ideas for music videos, costumes, conventions of the genre, narratives for a video, naming the artist, and cover art. The creator analyzed audience responses to make informed decisions and discovered using audience input was key to creating products fans would enjoy.
Question 1 part 1
The document discusses conventions of horror film trailers and analyzes the extent to which the conventions are apparent in the author's trailer for a supernatural horror film. It identifies conventions such as using quick cuts between short clips, scary music, dark colors, screaming/loud noises, leaving viewers in suspense, and playing on common fears. The author analyzes their trailer and finds it meets some conventions like using suspenseful endings and scary music but could be improved by incorporating more quick cuts, louder noises, and shots that allow viewers to relate to the main character's fears. The trailer length of 65 seconds also fits the convention of teaser trailers.
Question 3 – what have you learned from
The document discusses feedback received on a film trailer project from various sources:
- Initial feedback from students pointed out issues with lighting that affected actors' faces. The filmmaker adjusted lighting on one clip to address this.
- Teacher feedback identified problems with incorrect aspect ratios for clips. The filmmaker changed clips to a widescreen format.
- Additional feedback noted a spelling error and issues with readability of text. Fonts and spelling were adjusted based on this feedback.
The filmmaker incorporated feedback at various stages to improve technical aspects like lighting, formatting, and text display in the trailer.
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Evaluation Question Three- what have you learned from your audience feedback?
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Innovation Management Frameworks: Your Guide to Creativity & Innovation
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[To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
This PowerPoint compilation offers a comprehensive overview of 20 leading innovation management frameworks and methodologies, selected for their broad applicability across various industries and organizational contexts. These frameworks are valuable resources for a wide range of users, including business professionals, educators, and consultants.
Each framework is presented with visually engaging diagrams and templates, ensuring the content is both informative and appealing. While this compilation is thorough, please note that the slides are intended as supplementary resources and may not be sufficient for standalone instructional purposes.
This compilation is ideal for anyone looking to enhance their understanding of innovation management and drive meaningful change within their organization. Whether you aim to improve product development processes, enhance customer experiences, or drive digital transformation, these frameworks offer valuable insights and tools to help you achieve your goals.
INCLUDED FRAMEWORKS/MODELS:
1. Stanford’s Design Thinking
2. IDEO’s Human-Centered Design
3. Strategyzer’s Business Model Innovation
4. Lean Startup Methodology
5. Agile Innovation Framework
6. Doblin’s Ten Types of Innovation
7. McKinsey’s Three Horizons of Growth
8. Customer Journey Map
9. Christensen’s Disruptive Innovation Theory
10. Blue Ocean Strategy
11. Strategyn’s Jobs-To-Be-Done (JTBD) Framework with Job Map
12. Design Sprint Framework
13. The Double Diamond
14. Lean Six Sigma DMAIC
15. TRIZ Problem-Solving Framework
16. Edward de Bono’s Six Thinking Hats
17. Stage-Gate Model
18. Toyota’s Six Steps of Kaizen
19. Microsoft’s Digital Transformation Framework
20. Design for Six Sigma (DFSS)
To download this presentation, visit:
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Evaluation - Question 3
- 1. What have you learnt from AUDIENCE FEEDBACK?
- 2. (I looked at other products to help to target my soap at a particular audience) These products helped me to find my audience as they are all aimed at young adults of our age.
- 3. For my audience feedback, our trailers were played in a media lesson and feedback was given from other members of the class. “ The music creates a “The end of the trailer dramatic feel and adds to needs to be tightened as the suspense and tension of the editing isn’t as sharp” the trailer” “The first 5 seconds shows that the editing is sharp as it cuts on the beat of the soundtrack”
- 4. SHOT REVERSE MCU “There are a variation of SHOT shot types in the trailer which help to portray the character’s emotions”
- 5. “You can see a leg of someone pouring water over the other male actor”
- 6. 00:00 00:02 “In the first 5 seconds of the trailer, the edits are sharp and the trailer cuts on the beat of the music. This is effective as it gives 3 different shot types: an establishing shot, an over the shoulder shot and MCU.” 00:04 This is the link to the song I used in my trailer: http://www.youtube.com/watch?v=yMR382aefmQ&ob=av2e
- 7. “Each picture is clear, and could give the audience an idea of “E4 branding looks good on the what there personalities are page, and is in the right place!” like.”
- 8. “The colours are bright and abstract which would stand out on the shop shelf, making it more appealing to buy” “The characters are giving eye contact, as if to be looking at the reader of the magazine”