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Evaluation


During the pre-production period of this unit we were given the task of creating an advert for the
Folly Brook plant shop in our college. This was a good topic for us because although we had the
guidelines to follow as to what to create our video on we also had the ability to do whatever we
wanted in terms of capturing footage to create a video that could look a variety of different ways.

Even though our project was very rushed we still managed to create a professional looking advert for
our outcome using both research and ideas brainstorming. When we were given the task our first
action was to research other videos and adverts of the same purpose in order to get ideas of how to
film and edit the video together. We then proceeded to begin to shoot footage of the plants which
included still close ups of each plant because we intended to keep continuity throughout the entire
video.

Overall I think the project went quite well despite the initial rush. We successfully completed the
task with a short, professional looking advert to show as our final outcome. The areas we worked
best in were things like filming and editing because we got these done very quickly and worked well
together as a team to complete them. Our downfall came mainly in the planning aspects of the unit
which is why we were struggling at first because we didn’t plan how we could film our old ideas and
they ended up being impossible to accomplish.

If we were to do this task again one thing I would do differently is that I would get the planning for
the entire unit done right at the start week by week so I knew where I was up to and could make
alterations to my plan if anything went wrong. I think that as a group we would be sure to come up
with a more simple idea and sort out the filming in advance.

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Evaluation

  • 1. Evaluation During the pre-production period of this unit we were given the task of creating an advert for the Folly Brook plant shop in our college. This was a good topic for us because although we had the guidelines to follow as to what to create our video on we also had the ability to do whatever we wanted in terms of capturing footage to create a video that could look a variety of different ways. Even though our project was very rushed we still managed to create a professional looking advert for our outcome using both research and ideas brainstorming. When we were given the task our first action was to research other videos and adverts of the same purpose in order to get ideas of how to film and edit the video together. We then proceeded to begin to shoot footage of the plants which included still close ups of each plant because we intended to keep continuity throughout the entire video. Overall I think the project went quite well despite the initial rush. We successfully completed the task with a short, professional looking advert to show as our final outcome. The areas we worked best in were things like filming and editing because we got these done very quickly and worked well together as a team to complete them. Our downfall came mainly in the planning aspects of the unit which is why we were struggling at first because we didn’t plan how we could film our old ideas and they ended up being impossible to accomplish. If we were to do this task again one thing I would do differently is that I would get the planning for the entire unit done right at the start week by week so I knew where I was up to and could make alterations to my plan if anything went wrong. I think that as a group we would be sure to come up with a more simple idea and sort out the filming in advance.