The document discusses enterprise systems and strategies for gaining competitive advantage through their implementation and integration. It defines enterprise systems like ERP and SCM and explains how companies can no longer rely solely on implementation for an edge. Integration of these systems across business units and with suppliers can increase efficiency and decision making. Niche targeting is presented as another strategy, focusing on untapped market segments. Examples of Procter & Gamble, Amazon, Nike and HSE24 channel demonstrate effective integration and niche approaches.
Digital Enterprise Journal identified 20 technology vendors that are providing innovative solutions for extracting business context from IT monitoring data and enabling multiple non-IT job roles to make better informed decisions. It should be noted that the primary purpose of the majority of these solutions is still IT performance monitoring, but their ability to provide business insights make them more valuable for end-user organizations, especially those that are looking to become digital businesses.
Integration allows rapid business reconfiguration to create new business models and ecosystems while continually optimizing customer experience and business operations.
We offer a guide to change management that enables data quality throughout the organization and a sample operational data quality scorecard. This helps making operational data quality a way of life in your enterprise, from data origination of data sources to transformation
Digital Enterprise Journal identified 20 technology vendors that are providing innovative solutions for extracting business context from IT monitoring data and enabling multiple non-IT job roles to make better informed decisions. It should be noted that the primary purpose of the majority of these solutions is still IT performance monitoring, but their ability to provide business insights make them more valuable for end-user organizations, especially those that are looking to become digital businesses.
Integration allows rapid business reconfiguration to create new business models and ecosystems while continually optimizing customer experience and business operations.
We offer a guide to change management that enables data quality throughout the organization and a sample operational data quality scorecard. This helps making operational data quality a way of life in your enterprise, from data origination of data sources to transformation
17 Must-Do's to Create a Product-Centric IT OrganizationCognizant
Tightening IT-business alignment and embracing Agile, DevOps and Lean Startup principles, while transcending traditional project management disciplines by incorporating product engineering rigor, are critical to creating an effective, digitally enhanced business.
Organizations are driving speed and value by accessing a
“single voice” to coordinate enterprise mobility initiatives.
A white paper analysis from HTCpro™
Why New-age IT Operating Models are Necessary for Enhanced Operational AgilityCognizant
IT organizations need a new operating model consisting of automated tools, refined thinking around operating discipline, and more relevant talent acquisition and management strategies. This new model will not only help IT deliver tailored services to a new generation of users, but it will also unlock the vast potential of emerging digital business opportunities made possible by the quickly maturing SMAC Stack.
The Data-To-Business bridge model for business development organizationsMathieu Rioult
This is a methodology to extract, justify, apply and track actionable insights from a structured dataset and a cross-departments exchange. Please find its summarized mechanism below.
A simple “coordination & action” concept based on four pillars, their related key actions and two strong principles that feed your organization everyday: Growing Cells & “comestible” Fuel. Human Beings interacting and learning collaboratively & Structured data understandable and exploitable by them.
Thanks to both and the D2B bridge, your organization will be able to identify and implement actionable insights that will positively impact your overall business growth and organizational processes. Moreover, your organization will build by itself a learning machine that each individual will beneficiate from. Actions run by someone’s God Feeling appear now as obsolete. For sure, Alone, we go faster. But together, we go farer.
This presentation provides a "first hand" look at how PR and marketing pros can raise their brand awareness by using Big Data and predictive analytics.
UK Search Engine Benchmark Report 2009Econsultancy
The UK Search Engine Marketing Benchmark Report 2009, carried out in association with search agency Guava, contains a comprehensive analysis of the UK search marketing environment.
The 71-page report, covering Search Engine Optimisation, Paid Search and Social Media Marketing, is based on an online survey of nearly 900 respondents in February and March 2009.
http://econsultancy.com/reports/uk-search-engine-marketing-benchmark-report
Driving Value Through Data Analytics: The Path from Raw Data to Informational...Cognizant
As organizations gather and process colossal amounts of data, analytics is essential for operational and strategic excellence. We offer a guide to the phases of the data analytics journey, from descriptive to diagnostic to predictive to prescriptive, covering intentions, tools and people considerations.
Digital Transformation Company of the FutureRids Vazi
Digital transformation has rewritten the rules of competition across industries. Now, the consumer products sector is in digital’s crosshairs as web-connected digitized products deployed at massive scale become a major competitive force.
Download this white paper to learn about the role your products play as the central pillar of digital transformation.
AIMLEAP #outsourcebigdata.com is a Trusted Partner for #DigitalIT, #BI #Analytics, #Automation & #DataManagement, #dataprocessing. 20 % of CIOs may lose their jobs if they fail to implement a successful framework for #DataGovernance in their organization Source: Gartner.
Business it and labor strategy infrastructure enhancements to achieve corpora...David Bustin
This is a research paper addressing the financial advantage of properly leveraging IT products and staffing strategies for reducing operating costs.
David Bustin
Top 6 technologies SME manufacturers can't afford to ignoreIndex InfoTech
Manufacturers today are looking for innovative ways to differentiate themselves in the competitive global marketplace. Understanding customers’ needs in great detail is essential to positioning their company ahead of the competition.
One way to gain this understanding is to implement an enterprise resource planning (ERP) solution. ERP solutions consolidate business operations enhancing your businesses ability to be agile. Not only do these systems deliver on technology that you can boast about over coffee with a colleague, the business advantages are the ability to streamline your organization’s processes to
reduce waste, improve throughput, and ultimately meet your customer’s value stream; improving odds for continued business in the future.
17 Must-Do's to Create a Product-Centric IT OrganizationCognizant
Tightening IT-business alignment and embracing Agile, DevOps and Lean Startup principles, while transcending traditional project management disciplines by incorporating product engineering rigor, are critical to creating an effective, digitally enhanced business.
Organizations are driving speed and value by accessing a
“single voice” to coordinate enterprise mobility initiatives.
A white paper analysis from HTCpro™
Why New-age IT Operating Models are Necessary for Enhanced Operational AgilityCognizant
IT organizations need a new operating model consisting of automated tools, refined thinking around operating discipline, and more relevant talent acquisition and management strategies. This new model will not only help IT deliver tailored services to a new generation of users, but it will also unlock the vast potential of emerging digital business opportunities made possible by the quickly maturing SMAC Stack.
The Data-To-Business bridge model for business development organizationsMathieu Rioult
This is a methodology to extract, justify, apply and track actionable insights from a structured dataset and a cross-departments exchange. Please find its summarized mechanism below.
A simple “coordination & action” concept based on four pillars, their related key actions and two strong principles that feed your organization everyday: Growing Cells & “comestible” Fuel. Human Beings interacting and learning collaboratively & Structured data understandable and exploitable by them.
Thanks to both and the D2B bridge, your organization will be able to identify and implement actionable insights that will positively impact your overall business growth and organizational processes. Moreover, your organization will build by itself a learning machine that each individual will beneficiate from. Actions run by someone’s God Feeling appear now as obsolete. For sure, Alone, we go faster. But together, we go farer.
This presentation provides a "first hand" look at how PR and marketing pros can raise their brand awareness by using Big Data and predictive analytics.
UK Search Engine Benchmark Report 2009Econsultancy
The UK Search Engine Marketing Benchmark Report 2009, carried out in association with search agency Guava, contains a comprehensive analysis of the UK search marketing environment.
The 71-page report, covering Search Engine Optimisation, Paid Search and Social Media Marketing, is based on an online survey of nearly 900 respondents in February and March 2009.
http://econsultancy.com/reports/uk-search-engine-marketing-benchmark-report
Driving Value Through Data Analytics: The Path from Raw Data to Informational...Cognizant
As organizations gather and process colossal amounts of data, analytics is essential for operational and strategic excellence. We offer a guide to the phases of the data analytics journey, from descriptive to diagnostic to predictive to prescriptive, covering intentions, tools and people considerations.
Digital Transformation Company of the FutureRids Vazi
Digital transformation has rewritten the rules of competition across industries. Now, the consumer products sector is in digital’s crosshairs as web-connected digitized products deployed at massive scale become a major competitive force.
Download this white paper to learn about the role your products play as the central pillar of digital transformation.
AIMLEAP #outsourcebigdata.com is a Trusted Partner for #DigitalIT, #BI #Analytics, #Automation & #DataManagement, #dataprocessing. 20 % of CIOs may lose their jobs if they fail to implement a successful framework for #DataGovernance in their organization Source: Gartner.
Business it and labor strategy infrastructure enhancements to achieve corpora...David Bustin
This is a research paper addressing the financial advantage of properly leveraging IT products and staffing strategies for reducing operating costs.
David Bustin
Top 6 technologies SME manufacturers can't afford to ignoreIndex InfoTech
Manufacturers today are looking for innovative ways to differentiate themselves in the competitive global marketplace. Understanding customers’ needs in great detail is essential to positioning their company ahead of the competition.
One way to gain this understanding is to implement an enterprise resource planning (ERP) solution. ERP solutions consolidate business operations enhancing your businesses ability to be agile. Not only do these systems deliver on technology that you can boast about over coffee with a colleague, the business advantages are the ability to streamline your organization’s processes to
reduce waste, improve throughput, and ultimately meet your customer’s value stream; improving odds for continued business in the future.
Report on strategic rules of Information System for changing the bases of com...Md. Khukan Miah
Achieving advantages requires broad IS management and user dialogue plus imagination. The process is complicated by the fact that many IS products are strategic though the potential benefits are very subjective and not easily verified. Often a strict ROI focus by senior management may turn attention toward narrow, well-defined targets as opposed to broader strategic opportunities that are harder to analyze.
MGMT-220 Week 4 Topics ExploredIKEA Furniture Production Comp.docxARIV4
MGMT-220: Week 4 Topics Explored
IKEA Furniture Production Company
IKEA Furniture Production CompanyIKEA Furniture Production CompanyData Silos
Information within an organization context is based on the need to develop a greater understanding on the need to store information and avoid sharing which might compromise the company performances. It is important to ensure that the key measures that are put in place regarding information safety is based on critical understanding on of important data that is utilized within the company from different department. A data silo is a repository of a fixed data that largely remains under the control of one department. Therefore, the department in improving the company productivity mainly uses information within data silo (Lindh & Ekman, 2016).
Sales
Sales includes important information about the company’s sales across all of its products on the market. The company offers variety of products in the market and thus there is need to have a clear understanding on company development.
Sales data is collected by sales department and is used to help in understanding important processes within organizational setting. A greater understanding on how to effectively used sales data from different company products create a highly transformed business environment where it is possible to achieve a greater level of organizational success.
Expenses
Expenses data is important within the company and the Finance departments with an important aim to have a better understanding on the company production process store it. Having a greater success level is based on the need to achieve a higher level of organizational success and thus it is important to achieve greater level of success since it is important to minimize expenses and increase sales.
Human resources
the human resources data is stored within human resource department and aims at creating a highly integrated organizational environment where it is possible to achieve an improved level of organizational success human resource data include understanding on the number of employees, their responsibilities and well as the evaluation based on the set individual goals.
Data Silos Opportunity for Improvement
Eliminating silos in this case means that there is need to develop an integral system where all the data captured by the company is stored together with a key focus to improve organizational success. Therefore, data management system would create a greater level of understanding on important company aspects (Lindh & Ekman, 2016).
Business Process Changes Required
Business processes outline important processes within organizational setting where it is possible to achieve a greater level of success. Changing the existing business processes will focus on the company operational strategy, which is rigid, and thus require a significant consideration where it would be possible to understand the existing changes, which would have a direct influence on the company outc ...
The rising collection and analysis of data has shifted the way companies do business. Four key ingredients to develop a data strategy, how to leverage next-generation technologies, and three essential steps for rolling out implementation are included. The Data Ecosystem will show you how to develop and implement the strategies that will meet the needs of your business.
Big & Fast Data: The Democratization of InformationCapgemini
Moving from the Enterprise Data Warehouse to the Business Data Lake
Is it possible that ubiquitous analytics represents the next phase of the information age? New business models are emerging, enabled by big data that business leaders are eager to adopt in order to gain advantage and mitigate disruption from start-ups and parallel industries. The winners are likely to be those that master a cultural shift as well as a technology evolution.
Our view is this will be realized through the alignment of a business-centric big data strategy, combined with democratization of the analytical tools, platforms and data lakes that will enable business stakeholders to create, industrialize and integrate insights into their business processes.
Innovative approaches are needed to free up data from silos whilst encouraging both the sharing and the continuous improvement of insights across the business. While it will be evolution for some, revolution for others; the risk of status quo is not just the loss of opportunity but also a widening gap between business and the internal technology functions.
https://www.capgemini.com/thought-leadership/big-fast-data-the-democratization-of-information
Accenture Labs details a five-stage journey to data industrialization and unlocking new opportunities. Read more: https://www.accenture.com/us-en/insights/technology/data-industrialization
a project on digital marketing strategies that is being used in order to get more traffic on your website. various activities that are being performed to get more and more awarness about the brand to the interested customer.off oage and on page activities that are being used to check the speed of a website or to get more people on our website.
Hierarchical Digital Twin of a Naval Power SystemKerry Sado
A hierarchical digital twin of a Naval DC power system has been developed and experimentally verified. Similar to other state-of-the-art digital twins, this technology creates a digital replica of the physical system executed in real-time or faster, which can modify hardware controls. However, its advantage stems from distributing computational efforts by utilizing a hierarchical structure composed of lower-level digital twin blocks and a higher-level system digital twin. Each digital twin block is associated with a physical subsystem of the hardware and communicates with a singular system digital twin, which creates a system-level response. By extracting information from each level of the hierarchy, power system controls of the hardware were reconfigured autonomously. This hierarchical digital twin development offers several advantages over other digital twins, particularly in the field of naval power systems. The hierarchical structure allows for greater computational efficiency and scalability while the ability to autonomously reconfigure hardware controls offers increased flexibility and responsiveness. The hierarchical decomposition and models utilized were well aligned with the physical twin, as indicated by the maximum deviations between the developed digital twin hierarchy and the hardware.
NUMERICAL SIMULATIONS OF HEAT AND MASS TRANSFER IN CONDENSING HEAT EXCHANGERS...ssuser7dcef0
Power plants release a large amount of water vapor into the
atmosphere through the stack. The flue gas can be a potential
source for obtaining much needed cooling water for a power
plant. If a power plant could recover and reuse a portion of this
moisture, it could reduce its total cooling water intake
requirement. One of the most practical way to recover water
from flue gas is to use a condensing heat exchanger. The power
plant could also recover latent heat due to condensation as well
as sensible heat due to lowering the flue gas exit temperature.
Additionally, harmful acids released from the stack can be
reduced in a condensing heat exchanger by acid condensation. reduced in a condensing heat exchanger by acid condensation.
Condensation of vapors in flue gas is a complicated
phenomenon since heat and mass transfer of water vapor and
various acids simultaneously occur in the presence of noncondensable
gases such as nitrogen and oxygen. Design of a
condenser depends on the knowledge and understanding of the
heat and mass transfer processes. A computer program for
numerical simulations of water (H2O) and sulfuric acid (H2SO4)
condensation in a flue gas condensing heat exchanger was
developed using MATLAB. Governing equations based on
mass and energy balances for the system were derived to
predict variables such as flue gas exit temperature, cooling
water outlet temperature, mole fraction and condensation rates
of water and sulfuric acid vapors. The equations were solved
using an iterative solution technique with calculations of heat
and mass transfer coefficients and physical properties.
Saudi Arabia stands as a titan in the global energy landscape, renowned for its abundant oil and gas resources. It's the largest exporter of petroleum and holds some of the world's most significant reserves. Let's delve into the top 10 oil and gas projects shaping Saudi Arabia's energy future in 2024.
Overview of the fundamental roles in Hydropower generation and the components involved in wider Electrical Engineering.
This paper presents the design and construction of hydroelectric dams from the hydrologist’s survey of the valley before construction, all aspects and involved disciplines, fluid dynamics, structural engineering, generation and mains frequency regulation to the very transmission of power through the network in the United Kingdom.
Author: Robbie Edward Sayers
Collaborators and co editors: Charlie Sims and Connor Healey.
(C) 2024 Robbie E. Sayers
Immunizing Image Classifiers Against Localized Adversary Attacksgerogepatton
This paper addresses the vulnerability of deep learning models, particularly convolutional neural networks
(CNN)s, to adversarial attacks and presents a proactive training technique designed to counter them. We
introduce a novel volumization algorithm, which transforms 2D images into 3D volumetric representations.
When combined with 3D convolution and deep curriculum learning optimization (CLO), itsignificantly improves
the immunity of models against localized universal attacks by up to 40%. We evaluate our proposed approach
using contemporary CNN architectures and the modified Canadian Institute for Advanced Research (CIFAR-10
and CIFAR-100) and ImageNet Large Scale Visual Recognition Challenge (ILSVRC12) datasets, showcasing
accuracy improvements over previous techniques. The results indicate that the combination of the volumetric
input and curriculum learning holds significant promise for mitigating adversarial attacks without necessitating
adversary training.
HEAP SORT ILLUSTRATED WITH HEAPIFY, BUILD HEAP FOR DYNAMIC ARRAYS.
Heap sort is a comparison-based sorting technique based on Binary Heap data structure. It is similar to the selection sort where we first find the minimum element and place the minimum element at the beginning. Repeat the same process for the remaining elements.
Student information management system project report ii.pdfKamal Acharya
Our project explains about the student management. This project mainly explains the various actions related to student details. This project shows some ease in adding, editing and deleting the student details. It also provides a less time consuming process for viewing, adding, editing and deleting the marks of the students.
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2. TECHNOLOGY 2
Enterprise Systems
Introduction
The world is changing fast, and companies are evolving now more than ever. They use
their access to modern technologies to lay down proper strategies that can be used to leap ahead
of others. These technologies, which include ERP or Enterprise Resource Planning and Supply
Chain Management helps to make the flow of information around the organization seamless. It
helps to manage the modules, improve operational efficiency as well as make the decision more
efficiently. It also helps in providing real-time information which helps in the faster and better
decision-making process. However, the problem here is that almost every company has
implemented Enterprise Resource System and Supply Chain Management in their system so it no
longer provides a competitive advantage to just implement it. In order to make sure that they are
gaining an edge over their competitors, they have to come up with better approaches and strategies
to tweak the Enterprise Resource Planning system. This can help them regain their hold in the
market. The options are out there like niche targeting, innovative ideas, as well as efficient
integration, which can help in making sure that the goal of achieving competitive advantage is met.
Enterprise Systems Integration
The main aim of Enterprise System integration is that it can help in much more effective
communication between the organizational units. This mainly helps in driving the organization to
achieve its goals. These integrations could be of two different types, namely physical integration,
and business integration. Physical integration includes the integration of devices, networks,
computer and various machines that help in assisting the business operations. Business integration
includes the integration of all the functions of the organization that helps in the management of
business processes. What this flow of information along with enterprise resource planning will do
is that it will help to increase the efficiency and effectiveness of the operations conducted in the
organization, thus providing the competitive advantage that the organization wants. Integration
should be also in the context of the suppliers. If the suppliers could be successfully integrated into
this equation, it can help the organization gain an advantage upon its competitors.
3. TECHNOLOGY 3
If we take the example of P&G, also known as Proctor and Gamble, they are one of the
largest fast-moving consumer goods producers all around the world. They are based in the USA
but have their businesses running in almost about 80 countries. They are one of the key players
who use the Enterprise Resource Planning system to manage the critical functions of their business,
from finance to production. Its method of integrating the Enterprise Resource Planning system to
its existing array of IT systems helps in lowering the costs of processes and also helps in improving
the brand value of the organization internationally (Bjelland & Haddara, 2018). Another key IT
system used by P&G is Axway, which is mainly used for transferring files to, and receive it from
its partners. These help in better management of files, faster delivery and a secure way of making
sure that files are not hampered in any way. The integration of Axway with its Enterprise Resource
Planning system has resulted in not just easier and better communication with suppliers but also
helps in speeding up the process of ordering and acquiring materials. It also helps in better
communication with customers, thus improving their ties with them, as well as meeting the goals
of the organization.
Taking another example into focus, Amazon-acquired Kiva Systems use the idea of
Enterprise System integration into practice by merging cloud robotics and Warehouse
Management Systems. This has helped Kiva not just to make their operations more efficient, it has
also resulted in better management of the warehouse. Their idea was to integrate the up and
coming technologies like Big data and the Internet of Things with Cloud Robotics, which means
they could be using the cloud as their main base where they can store data and analyze it. They
can pick up new sequences from there, which can be implemented in the day to day activities of
the organization like manual tasks. The integration can go so deep that even networks can be used,
both local and mobile, to track data and take action (Tomblin, 2010). These enable the robots to
transfer information and improve their coordination, which in turn will result in completing the
business actions faster and in a better way. It helps to cut down the time required and fulfills the
operations that are required to be completed. This particular technology has impacted the market
big time and has helped in improving the way warehouses manage their operations. This has
resulted in faster completion of work by the warehouse management.
Niche Strategy
4. TECHNOLOGY 4
Niche Marketing strategy is actually a very tactical approach, especially when the market
has a number of key players in the same niche. It helps to improve the profits significantly, and
also helps in targeting the part of the market that is left untouched by those key players. It is a part
of what segmentation of market says. It means segmenting the market, then segmenting the
segmented market, so as to micro-focus (Robey, Ross & Boudreau, 2002). What niche marketing
does more than just market segmentation is that it also helps in the segmentation of the customers.
It does reduce the demand for a product since the market in focus is quite small as compared to
the broad market reach of selecting a broad focus product. It can also hamper the growth of the
company as a whole as hyper-focusing leaves no room to focus on any other product.
Now, we can take Nike here for an example. Nike started off as a very niche-focused
company, known only for its extremely well crafted athletic sports shoes. However, recently, it
has expanded its shoe business, and as penetrated other segments like athletic clothing, and
advanced technology linked shoes. This has helped them gain a significant portion of the market.
Nike’s product is of superior quality, and by integrating technological aspects to the shoes has
helped then create a new niche market and also grab the first-mover advantage there (Matende &
Ogao, 2013). It comprises of not just shoes, but mobile applications, wearable smartwatches, and
fitness bands, as well as smart shoes, which helps in providing the customer's information that they
previously didn’t know about, like the number of steps they took or the number of calories they
burnt. All this has come together to be a winning formula for Nike and has helped them compete
with their competitors at an advantage.
Another prominent example will be the home shopping channel that is quite popular across
the world, the HSE24. They track the customers buying patterns and behaviors to find out how the
taste and preferences of the customers are changing (Hendricks, Singhal & Stratman, 2006). They
use that data to promote a product that the customers are eager to buy while creating the limited
offer tendency to fuel the customers will buy. This not just helps in more sales, but also lesser
returns, thus resulting in more profits which is ultimately better for the business. All this is possible
only with the integration of Enterprise Resource planning systems and their niche marketing
objective.
Conclusion
5. TECHNOLOGY 5
The strategies taken up by businesses are as diverse as the business themselves. They take
up strategies that are according to their business style and needs. What is important to understand
is that the data available to any organization nowadays are way too much. It depends on how they
use the data to their benefit, which can help them to achieve the competitive advantage they want
in the market. Integration of Informational and Digital Technologies, Cloud Technologies as well
as Niche targeting are just some of the many ways to integrate Enterprise Resource Planning
systems into a competitive advantage for the organization (Davenport & Brooks, 2004). The
integration provides the company to improve the relations with the suppliers and expect faster
processes while using the niche marketing plan helps to improve the quality of their products and
make sure that the loyal customers to that product stay hooked to it. The businesses themselves
have to identify which strategy will work best with their business to help them gain a competitive
advantage on their competitors by integrating it with Enterprise Resource Planning systems.
6. TECHNOLOGY 6
References
Bjelland, E., & Haddara, M. (2018). Evolution of ERP Systems in the Cloud: A Study on System
Updates. Systems, 6(2), 22. doi: 10.3390/systems6020022
Davenport, T., & Brooks, J. (2004). Enterprise systems and the supply chain. Journal Of
Enterprise Information Management, 17(1), 8-19. doi: 10.1108/09576050410510917
Hendricks, K., Singhal, V., & Stratman, J. (2006). The impact of enterprise systems on corporate
performance: A study of ERP, SCM, and CRM system implementations. Journal Of
Operations Management, 25(1), 65-82. doi: 10.1016/j.jom.2006.02.002
Matende, S., & Ogao, P. (2013). Enterprise Resource Planning (ERP) System Implementation: A
Case for User Participation. Procedia Technology, 9, 518-526. doi:
10.1016/j.protcy.2013.12.058
Robey, D., Ross, J., & Boudreau, M. (2002). Learning to Implement Enterprise Systems: An
Exploratory Study of the Dialectics of Change. Journal Of Management Information Systems,
19(1), 17-46. doi: 10.1080/07421222.2002.11045713
Tomblin, M. (2010). Theory Development in Enterprise Systems and Organizational Learning.
Journal Of Organizational Computing And Electronic Commerce, 20(4), 398-416. doi:
10.1080/10919392.2010.516647