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Espol HDTV IPTV
Multimedia Platform
  New Media = New Services


        ICT Proposers' Day
          Budapest 2009
Espol company
                                Internet Service provider
                            ●


                                (since 1997)

                                IT systems integrator
                            ●




                                Triple Play provider
                            ●




 Thanks to implementation of the newest multimedia technology
●


Espol has become a leader in telecommunication market of West
Pomeranian region of Poland.
Espol HDTV Multimedia Platform
                                  All in one service covers the fol-
                                ●


                                lowing functionalities:
                                        TV, radio,
                                      ✔

                                      ✔ MP3 player,

                                      ✔ DVD player

                                      ✔ computer,

                                        telephone,
                                      ✔

                                        game console.
                                      ✔




    First, Internet aware, TV platform.
●


    Full interaction thanks to two-way communication.
●
Technology
  All data is transmitted via secured, ded-
●


icated network.

  Thanks to Set Top Box (STB) device,
●


users can receive multimedia data
streamed in MPEG-2 or H.264 format and
display them on their HD or HD-ready TV
screen.

 It is possible to authorize and log every
●


action triggered by user thanks to the PIN
number. It is relatively easy to develop
any other authorization method (for ex-
ample: text messaging).
Television
                                        Digital television:
                                    ●


                                          High Definition quality,
                                        ✔


                                          EPG,
                                        ✔


                                          PVR,
                                        ✔


                                            TimeShift,
                                        ✔

                                            Instant Teletext.
                                        ✔




    New possibilities:
●


      real time audience ratings,
    ✔


      personalized commercials,
    ✔


      content on demand,
    ✔


      regional and local content.
    ✔
Multimedia on demand
                                  Multimedia content (movies, music)
                                 ●


                                 on demand. Any renting scenario is
                                 possible:

                                         for specific number of playbacks,
                                     ✔


                                         for specific period of time,
                                     ✔


                                         subscription.
                                     ✔




    There is no disk space limits,
●


    content is available in high quality.
●


    it is easy to add new items to the library:
●


      education related,
    ✔


      regional and local content.
    ✔

●
Internet TV




  Fast WEB browsing with remote controller,
●


  optional wireless keyboard,
●


  endless possibilities for creating any WEB based ser-
●


vices (e-commerce ready),
  Firefox – secure, flexible, add-ons aware browser.
●
Newspapers, magazines and e-books




    Newspaper distribution through instant on-screen display,
●


    any method of buying or renting,
●


    ease of adding new content,
●


    navigation without keyboard (only by remote controller),
●


    zoom function.
●
Other functionalities
                               Other services (implemented and
                             ●


                             planned):
                                  arcade and logic games,
                               ✔


                                  instant messaging, email,
                               ✔


                                  online shopping,
                               ✔


                                  photo albums,
                               ✔


                                  CTTV like monitoring of neigh-
                               ✔


                                 borhood (near parking spaces,
                                 playgrounds),
                                  parental control,
                               ✔


                                  user profiles,
                               ✔


                                  VoIP integration
                               ✔


  Flexible IPTV system design allows easy and rapid devel-
●


opment of new services.
Expanding online services using IPTV?
 From technical point of view the IPTV Platform has all the fea-
●


tures needed for integration with other systems:
  ✔ database support,


    XML data exchange,
  ✔

  ✔ WEB browser with standards support,

  ✔ explicit user identification and authorization,


    guaranteed security, implemented on every OSI layer,
  ✔

  ✔ low integration and implementation cost.




   The usability and functionality of the Platform gains greatly
●


from following facts:
    everyone has a TV,
  ✔


    everyone can use remote controller,
  ✔


    user interface is designed to be easy and intuitive,
  ✔


    services bonded with local community are more popular.
  ✔
Public electronic services in IPTV?
Implementing public electronic services into IPTV system can help
with:
● counteraction against digital divide,


  developing more accessible e-services:
●

   ✔ e-health,

   ✔ e-government ,


     e-learning.
   ✔




Espol HDTV Multimedia Platform can cooperate with local adminis-
tration, such partnership can cover not only office issues but also
community aspects. Local, multimedia services can support:
  community initiatives,
●


  monitoring and security systems,
●


  region and tourism promoting,
●


  transport and communication services.
●

●
Wojciech Kozicki

New Technologies and Internet Networking Department
                 iptv@espol.com.pl
                  ip@espol.com.pl

              Espol Sp. z o. o.
             www.espol.com.pl

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Espol IPTV solution

  • 1. Espol HDTV IPTV Multimedia Platform New Media = New Services ICT Proposers' Day Budapest 2009
  • 2. Espol company Internet Service provider ● (since 1997) IT systems integrator ● Triple Play provider ● Thanks to implementation of the newest multimedia technology ● Espol has become a leader in telecommunication market of West Pomeranian region of Poland.
  • 3. Espol HDTV Multimedia Platform All in one service covers the fol- ● lowing functionalities: TV, radio, ✔ ✔ MP3 player, ✔ DVD player ✔ computer, telephone, ✔ game console. ✔ First, Internet aware, TV platform. ● Full interaction thanks to two-way communication. ●
  • 4. Technology All data is transmitted via secured, ded- ● icated network. Thanks to Set Top Box (STB) device, ● users can receive multimedia data streamed in MPEG-2 or H.264 format and display them on their HD or HD-ready TV screen. It is possible to authorize and log every ● action triggered by user thanks to the PIN number. It is relatively easy to develop any other authorization method (for ex- ample: text messaging).
  • 5. Television Digital television: ● High Definition quality, ✔ EPG, ✔ PVR, ✔ TimeShift, ✔ Instant Teletext. ✔ New possibilities: ● real time audience ratings, ✔ personalized commercials, ✔ content on demand, ✔ regional and local content. ✔
  • 6. Multimedia on demand Multimedia content (movies, music) ● on demand. Any renting scenario is possible: for specific number of playbacks, ✔ for specific period of time, ✔ subscription. ✔ There is no disk space limits, ● content is available in high quality. ● it is easy to add new items to the library: ● education related, ✔ regional and local content. ✔ ●
  • 7. Internet TV Fast WEB browsing with remote controller, ● optional wireless keyboard, ● endless possibilities for creating any WEB based ser- ● vices (e-commerce ready), Firefox – secure, flexible, add-ons aware browser. ●
  • 8. Newspapers, magazines and e-books Newspaper distribution through instant on-screen display, ● any method of buying or renting, ● ease of adding new content, ● navigation without keyboard (only by remote controller), ● zoom function. ●
  • 9. Other functionalities Other services (implemented and ● planned): arcade and logic games, ✔ instant messaging, email, ✔ online shopping, ✔ photo albums, ✔ CTTV like monitoring of neigh- ✔ borhood (near parking spaces, playgrounds), parental control, ✔ user profiles, ✔ VoIP integration ✔ Flexible IPTV system design allows easy and rapid devel- ● opment of new services.
  • 10. Expanding online services using IPTV? From technical point of view the IPTV Platform has all the fea- ● tures needed for integration with other systems: ✔ database support, XML data exchange, ✔ ✔ WEB browser with standards support, ✔ explicit user identification and authorization, guaranteed security, implemented on every OSI layer, ✔ ✔ low integration and implementation cost. The usability and functionality of the Platform gains greatly ● from following facts: everyone has a TV, ✔ everyone can use remote controller, ✔ user interface is designed to be easy and intuitive, ✔ services bonded with local community are more popular. ✔
  • 11. Public electronic services in IPTV? Implementing public electronic services into IPTV system can help with: ● counteraction against digital divide, developing more accessible e-services: ● ✔ e-health, ✔ e-government , e-learning. ✔ Espol HDTV Multimedia Platform can cooperate with local adminis- tration, such partnership can cover not only office issues but also community aspects. Local, multimedia services can support: community initiatives, ● monitoring and security systems, ● region and tourism promoting, ● transport and communication services. ● ●
  • 12.
  • 13. Wojciech Kozicki New Technologies and Internet Networking Department iptv@espol.com.pl ip@espol.com.pl Espol Sp. z o. o. www.espol.com.pl