The document defines entrepreneurship as launching and running a new business, typically as a small startup. Traditionally, entrepreneurs took on risks by coming up with ideas, organizing resources, and making profits. However, the document argues the definition is broadening to include employees and executives who enhance processes, costs and quality. It discusses models of individual entrepreneurship versus corporate models and impediments such as hostile governments. Finally, it promotes social entrepreneurship in sectors like waste management and provides guidelines for entrepreneurship like honesty and avoiding unnecessary risks.

1. Entrepreneurship
Department of Post-Graduate Studies,
Besant College, Mangalore
December 1, 2016

2. Definition of Entrepreneurship
• Entrepreneurship has
traditionally been defined
as the process of designing,
launching and running a
new business, which
typically begins as a small
business, such as a startup
company, offering a
product, process or service
for sale or hire, and the
people who do so are
called 'entrepreneurs'
Tanti of Suzlon

3. Traditionally, Who?
• Coming up with a business idea
• Putting in capital
• Organising men and material
• Filling up the marketing gap
• Connecting consumers with productive mechanism
• Making a profit through risk-taking

4. Broadening the Contours:
Employees & Executives
• People coming up
with ideas
• Establishing a good
HR Practice
• Coming up with new
processes
• Reducing the cost of
existing products
• Enhancing the quality
of products and
services
• Enhancing consumer
comfort
• Turn-Around Whiz-
Kids
• Venture Capitalist
Anu Agha of Thermax Ltd

5. Individual Entrepreneur: the Best Model
• Made to Order
• Freshness
• Lower Price
• Not damaging
environment
• Protection of
Consumer Health
• Open Production
• Easy Access
• Quick Service

6. Corporate Model: Corrupt Model
• Disconnect with consumers
• Indifferent to interests of
consumers
• Demand creation at any
cost
• Damaging consumer health
• Environmental Pollution
• Health hazards for
employees
• Breach of Government
Regulations

7. Impediments to Entrepreneurship
• Hostile Government
• Unenterprising Bureaucrats
• Prejudice against business
• Unjustifiable licensing
policy
• Ever-changing taxation
• Lack of infrastructure
• Inter-departmental penalty
• Lack of Entrepreneurial
perspective on the part of
nation

8. Social
Entrepreneurship
• Business that is socially
relevant and run for a
profit
1) Solid Waste Management
2) Solar Energy and Reverse
Metering
3) Micro-Power Generation
4) Organic Farming
5) Training Institutes
6) Running orphanages & old
age homes
7) Anti-corruption Bureau
and RTI Activism

9. Guide to
Entrepreneurship
• Honesty and Integrity
• Compassion for people
working for you
• Not causing loss to any
counter-party to the
contracts entered into
• Complying with
Government Regulations
voluntarily and doing more
• Avoiding unnecessary risks
and costs
• Innovative
• Shedding Hubris
Jaswantiben Jamnadas Popat

10. Thank You