Presentation done by David Salomao and Lorenzo Cantoni, during "Tourism & Co-creation" workshop, of the ENTER2015 eTourism conference.

1. ENTER 2015 Short Paper Slide Number 1
Co-Design of eTourism Application. The Case of
Ilha de Mozambique
Salomão David
Lorenzo Cantoni
Università della Svizzera italiana (USI), Lugano, Switzerland
cumbulas@usi.ch
cantoni@usi.ch
www.newmine.org

2. ENTER 2015 Short Paper Slide Number 2
The Island of Mozambique
The Island of Mozambique was declared in 1996 by
UNESCO as World Heritage Site (WHS) due to its
outstanding cultural and historical value.
– The town historic sites are located in the northern side of the
island;
– Most of the island is built in straw and stone;
– The island has the oldest and complete Fort ( The Fort of São
Sebastião) in sub-Saharan Africa built in 1558;

3. ENTER 2015 Short Paper Slide Number 3
• The unification of Community radios and telecentres gave birth to
Community Multimedia Centers (CMCs).
– Community radio is a radio that broadcasts in local languages, with coverage not
higher than 100 Km.
– The telecentre part provides ICT training (word, excel, power point, Access, Internet).
Objectives:
– Involve local community in the design of a convivial tool for tourism;
– Promote tourism at national and international level;
– Provide to the CMC capabilities to address community needs;
• A convivial tool is a solution that allows communities to invest their
time to enrich the environment with the fruits of their creativity (sanders,
2006)
The island and ICT

4. ENTER 2015 Short Paper Slide Number 4
Research Questions

5. ENTER 2015 Short Paper Slide Number 5
Davis, 1989
Co-design is used as a
complementary design strategy to
draw artefacts on a shared vision,
social learning and mutual
understanding (sanders, 2006).
Participants of co-design sessions:
•Local community
–Bed and Breakfast owners ;
–Local enterpreneurs;
–School Teachers;
–Government entities;
•CMC
–CMC Director;
–Radio Coordinator;
– Volunteers (6)
•RE-ACT Team
Methodology

6. ENTER 2015 Short Paper Slide Number 6
Results
Sep 2013 - Sep 2014

7. ENTER 2015 Short Paper Slide Number 7
Travellers and information

8. ENTER 2015 Short Paper Slide Number 8
Travellers and information

9. ENTER 2015 Short Paper Slide Number 9
Conclusions
• This case study explored the implications of a co-design approach aiming
at creating a community e-tourism solution in a developing economy.
• The B&B received financial benefits from providing information about
services provided.
• The B&B hosted 19 % travellers who declared the community website as
main source of information.
• Responses to the questionnaire reflect the diversity of travellers, but it is
unequal when compared to website visitors.

10. ENTER 2015 Short Paper Slide Number 10
Thank you