This document summarizes a presentation on mobile money and digital payments given at a summit in London. It notes that 2.7 billion people are unbanked and access to banking is limited in emerging markets. Alternative digital payment methods like mobile wallets and e-wallets are growing rapidly due to customer demand for payment choice and convenience. However, reducing costs, meeting basic needs, building trust and addressing security concerns are critical success factors for increasing financial inclusion through digital payments, especially in countries with high illiteracy rates like Kenya, Ethiopia and Nigeria. The presentation also demonstrates a single sign-on payment solution that aims to provide a smooth customer experience across online and in-store payments.

1. Mobile Money & Wallet Summit, London
17th March 2014

2. Mobile Money
For
The Bottom of the Pyramid
Presented by:
Neira Jones, Chairman, Advisory Board, Ensygnia
www.ensygnia.com
@EnsygniaLtd
@EnsygniaOnescan

4. 2.7 billion of the world population
is unbanked
Only 25% of people living in emerging markets
have access to a bank account.

5. Average savings per month
in
Kenya is £1.8

6. Payments landscape...
WorldPay reported that e-commerce transaction volumes rose by
16% in 2013, compared to 2012 across all its product groups.
The value of payments processed by alternative means was up
21% in 2013, with turnover value up 44%, compared to 2012.

7. Alternative payments...
Bank transfers
 Real-time bank transfers
 Offline bank transfers
Direct debits
e-wallets
Mobile
 Direct carrier billing
 Mobile wallets
Cash on delivery
Other
 Local card schemes
 Pre-pay
 Post-pay
 e-invoices
 Digital currencies

8. Source: Your Global Guide To Alternative Payments, January 2014

9. Customers want choice...
+71.5%
+50%
+461%
+550%
This growth shows that
customers are embracing
different ways to pay for
goods and services.
Retailers & service providers can no longer
just offer cards as a payment method.
Source: Your Global Guide To Alternative Payments, January 2014

10. Alternative payments share by country
Americas Middle East & Africa Asia Pacific
Source: Your Global Guide To Alternative Payments, January 2014

11. Aggressive growth...
$1.3Bn has been invested in
just 42 payment start-ups
Source: Let’s Talk Payments, November 2013
The payments supply chain is
evolving and exploding...
...bringing with it
hyper-connectivity.

12. ... and even traditional payments methods
are getting a makeover

13. listen, experiment and move fast to remain competitive
payments go personal & social
lending goes peer to peer/ social
banking goes totally mobile
cheques go digital
credit scoring/identity checking goes social/ digital
payments standards go Open Source

14. Inclusion for the unbanked
Expand the reach of Digital Financial Infrastructure
Drive Participation in the Digital Financial System
Foster Better Regulation and Policies
Source: Gates Foundation report

18. Critical Success Factors
Reduce the cost of access
Meet the basic needs

19. Reduce the Cost of Access

20. Meet the basic needs...
Money transfer
Merchant services
Common interfaces/ APIs
SMS, smartphone Apps, smart tagging
Web applications
Trust & security

21. Public opinion on adoption of mobile commerce
Consumers believe that
managing fraud risk and
addressing security
concerns is equally
important as convenience.
Source: Kount 2013
High illiteracy rate increases the risk of fraud

22. Kenya
Source: Your Global Guide To Alternative Payments, January 2014

23. Ethiopia
Source: Your Global Guide To Alternative Payments, January 2014

24. Nigeria
Source: Your Global Guide To Alternative Payments, January 2014

25. CHOICE & CONVENIENCE
COST
TECHNOLOGY
TRUST & PRIVACY
ACCESS

27. online or in-store
see the demo at http://vimeo.com/69548524
One smooth, seamless experience

28. 2 Granted UK Patents: log-in & payments
Patents filed in 59 countries worldwide
Growing ecosystem & member of MEF
Merchants benefits:
 On-board & transact instantly with a new customer
 Reduce abandoned baskets with speed to checkout
 Deliver real-time loyalty, coupon redemption & price matching
 Reduces chargebacks
 Turn any advert into a POS, Turn any screen anywhere into a POS – 24 / 7
Customers benefits:
 No more user name and passwords
 No re-keying of information or payment data
 Secure & protected – interact with any screen
 Purchase instantly even with a new merchant
from looking to buying in under 10 seconds

29. Questions?
Neira Jones FBCS, MSc
Chairman Advisory Board, Ensygnia
Chairman Global Advisory Board, Centre for Strategic Cyberspace & Security Science
http://uk.linkedin.com/in/neirajones
@neirajones
neirajones.blogspot.co.uk
http://paper.li/neirajones/1369506964
@EnsygniaLtd @EnsygniaOnescan