User emotional, not logical, arguments to help people "see" what you see... use these techniques to turn anyone around, but this presentation is specifically geared to help turn people around on Drupal.

1. BALTIMORE DRUPAL CAMP 2015
HELP YOUR MONKEY
BOSS/CLIENT SEE THE
[DRUPAL] LIGHT
Andres Zapata
@iduxwatch

3. So, why doesn’t your boss
or client want to get in on
it?

4. They don’t *get* it
Too much risk

13. Trust =
Credibility x Intimacy
Risk
Risk =
Credibility x Intimacy
Trust

15. Devs are Expensive
Hosting can be Expensive
Money Time Support
Time to Market
Steep Learning Curve
Release Cycle
Lots of Configs
Bloat: Performance
Poor Documentation
“Half-Cooked” Developers
Spotty Community
Open Source Hibigeebies
Long Release Cycles
Dude-ruled
Updates are not “One Click”
Drush (enough said)

17. Risk =
Credibility x Intimacy
Trust

18. Yes, and…

19. Let’s do
this in
Drupal!

20. “WE CAN’T AFFORD IT; IT’D BE TOO
EXPENSIVE”
Boss Client
Yes, and believe you
me… we’ll do what
ever it takes, including
cranking at night and
weekends, to make it
happen.
Yes, and we will not
charge you any extra
than we’ve already
talked about. Drupal is
the right option here.
{trust}

21. “WE CAN’T AFFORD IT; IT’D BE TOO
EXPENSIVE”
Boss Client
Yes, and I’ve never
led you astray. This is
an investment and it
will expand what we
can do for our clients.
Yes, and after working
together for so long, you
know we wouldn’t be
recommending this unless
it wasn’t absolutely the
best option for this
project.
{intimacy}

22. “WE CAN’T AFFORD IT; IT’D BE TOO
EXPENSIVE”
Boss Client
Yes, and you know
me, I will not allow it
fail. This is an
investment and it will
expand what we can
do for our clients.
Yes, and we’ve had great
success with this
approach before. Drupal
is the best option here.
{credibility}

25. Risk =
Credibility x Intimacy
Trust

26. Questions?

27. Thanks!
@iduxwatch