Engage by Cell, founded by CEO David Asheim, offers mobile technology solutions to enhance employee engagement and education, utilizing SMS with a 98% open rate. Their platform enables real-time communication, onboarding, and training through mobile websites and text messaging, aiming to improve accessibility and retention of important information. Companies can automate reminders, share company news, and provide instant feedback while tracking engagement through detailed analytics.

1. Recruiting,
Benefits,
Onboarding
& HR
Communications

2. Meet our speaker
Founder & CEO
Engage by Cell
David Asheim

3. Get your phone ready!
Open up text messaging and get ready!

4. Statistics
SMS messages have a 98%
open rate, while email open
rate is 20%.*
Nearly 70% of digital media
time is spent on mobile.*
*Mobile Marketing Watch & MarketingLand

5. About Engage by Cell
● Combines mobile technology with
engagement and education
strategies
● 10 years experience
● 4,000 Clients

6. Evolution of Mobile in the Workplace
Then
Apps are expensive,
and storage space is
needed
Read email
60-minutes in-person
class at specific time
Now
Mobile websites sent to
phone, no storage
space needed
SMS
Five-minute snack size
learning on any device
at any time
CONTENT
COMMUNICATE
LEARN

7. How to build your list
● Upload list of numbers
● Send email
● Post signs
● Stress -
○ Opt out anytime
○ Offer email or sms options
○ Offer incentives
○ Market it - make it so enticing

9. How to keep
People engaged

10. Engage by Cell
Solution
● Cloud based
● All technology needed to
create and analyze
● Store and access content
● Great reporting
● Instant changes

11. What we offer: Mobile Websites
● Access to any information
anytime
● All HR material in one mobile
location
● Change content on the fly
● Create engaging interactions to
retain interest

12. What we offer: SMS
● Texts typically get read
immediately
● Reach remote and traveling
employees easily
● Schedule texts based on
time & group, include a link

13. Our Secret Sauce (s)
1. No downloads needed - all links
2. The text is the tap on the shoulder
3. The link delivers employees to the exact page
4. Mobile friendly, short, fun - hard to resist engaging
5. Reports tell you everything

14. Try it!
In U.S. text the word TRAIN to
56512
-----------
In Canada text TRAIN to
393939

15. ● Text reminders for events and
classes
● Mobile site with team and HR
handbook
● Checklists for Onboarding
● Text link to guidelines and
forms
How Companies
are using Mobile
Onboarding

16. ● Send out benefit
enrollment reminders
● Text links to important
documents
● Notifications (e.g payroll
processing or
timesheets) via text
How Companies
are using Mobile
Benefits

17. ● Text message with a link
to a 5-minute training
exercise
● Text to a product update
page
● Send inspirational quotes
to sales team
Training &
Performance Support

18. Opting in
Videos
Training docs
Tip of the day

19. Leaderboard
Meeting
notification
Tests
Training
schedule

20. General Employee
Communication
● Send out link to
increase employee
morale
● Weekly inspiration
● Team event reminders
● Company news
● Surveys and feedback

21. General Info Sharing
● Send texts about company news
○ Not all employees have emails,
and those that do aren’t always
reading your messages.
● Texting assures you of getting
messages read
● Employees want to know about
company news and this solves the
problem of poor communication

22. Compliance / Testing
● Text a link to employees
schedule for testing
● Employees click link, take test
--done in minutes
● All data instantly available to
you in Reports Dashboard -
download into Excel
● Fast and fun -- more
employees will participate

23. Meetings
● Store all meeting content in the mobile
platform (looks/feels like an app)
● Send text message reminders about
events
● Create agenda with links to
presentations
● Gather instant feedback with polls and
surveys
● Take selfies to add social component
● Load all Powerpoints & docs for instant
access to all content

24. Meetings

25. Inspiration

26. How Companies
are using Mobile
● Allow potential employees to
text-in keyword for job posting
link
● Send updates about status of
application and interviews
● HR can keep track of
applications and send
updates for future positions
● Job seeker feedback and
follow-up
Recruiting

27. Administration Dashboard
● You control admin access
● Your staff can have different
access levels

28. Text Messaging Platform
● Inbound texting - employees opt in
to the lists they find interesting
● Outbound texting - you push
messaging to people in those lists
● Schedule by calendar date or by
sequence (# days in between
messaging)
● Add a “text chat” feature to have
one on one discussions

29. Inbound Text Messaging

30. Outbound Text Messaging

31. Outbound Text Messaging

32. Mobile Web Platform
● Design the site to match your branding (or
event)
● Build the structure - categories and pages
(like Windows Explorer or a table of
contents)
● Drag and drop icons to build the individual
pages - takes minutes to create
● Use text messaging to send the bit.ly link to
that specific page to a specific list

33. Pick your templates

34. Add your header and footer

35. Organize your content

36. Drag-and-drop icons to build
mobile pages

37. Analytics
● Never wonder if employees are watching your videos,
looking at your Powerpoints, or answering questions. We
track everything a person does on the site.
● Track by division or group, or even by individual employee -
what time they interacted, what they viewed, how they
answered
● Download reports into Excel, analyze and make changes to
continue increasing participation

38. Reports

39. Train by Cell --
Using mobile phones to
change the way
employees engage

40. Contact Information
Founder & CEO
Engage by Cell
dave@engagebycell.com
(415) 297-6677
David Asheim