The document is a research report on the textile industry in Malaysia. It includes a research proposal, research essay, bibliography, and appendix. The research proposal outlines the group members, research topic on three textile businesses (Gulati's, Madras, Kamdar), research questions, methodology of interviews and meetings, and conclusion. The research essay contrasts the histories, product ranges, and business methods of Gulati's and Madras textile shops based on interviews. It finds that while the shops seem similar, they differ in their origins, product diversity, targeting of customer groups, and reliance on regular customers. The appendix includes meeting minutes and details of the shops obtained from the interviews.
The document summarizes a research project comparing two Chinese herbal shops located in different parts of Malaysia. A group of seven students interviewed the owner of Zhong Hua Herbal Shop in Teluk Intan, Perak, which has been in business for over 28 years. They were unable to interview the owner of Bao Jian Herbal Shop in Kuala Lumpur due to an unhelpful employee. The document includes transcripts of the Zhong Hua interview, brief descriptions of the herbal industry and the two shops, and an outline of the group's research methodology and questions.
This document summarizes a research project conducted by a group of students on two herbal shops in Malaysia. The group studied Zhong Hua Herbal Shop in Teluk Intan, Perak and KH Herbal Shop in Kuala Lumpur. The interviews revealed that Zhong Hua Herbal Shop, established in 1986, has been in business longer and is more stable, likely due to the founder's medical background and customer-focused approach. In contrast, KH Herbal Shop, founded in 1994, seems to prioritize profits over customer service. The document includes sections on the research proposal, methodology, descriptions of the businesses and industry, transcripts of interviews, and comparisons of the two shops.
This document contains a research proposal and report on comparing two herbal businesses in Malaysia - Zhong Hua Herbal Shop in Teluk Intan and Bao Jian Herbal Shop in Kuala Lumpur. The report outlines the group members, research questions, methodology used which included interviews and site visits to the two shops. It provides background on the herbal industry in Malaysia and brief descriptions of the two businesses, including their founders and histories. Transcripts of the interview with the owner of Zhong Hua Herbal Shop are included. The report also covers recommendations, a comparative analysis and appendices with meeting minutes and shop details.
The document discusses technical textiles, which are fabrics that are specially designed for their technical performance rather than aesthetic properties. It notes that technical textiles make up 20% of the global textile market and are used in applications like agriculture, construction, clothing, home furnishings, and more. The document also outlines opportunities and challenges for the technical textiles industry.
Advance Research in Textile Engineering is an open access, peer reviewed, scholarly journal dedicated to publish articles covering all areas of Textile Engineering.
The journal aims to promote research communications and provide a forum for doctors, researchers, physicians and healthcare professionals to find most recent advances in all areas of Textile Engineering. Advance Research in Textile Engineering accepts original research articles, reviews, mini reviews, case reports and rapid communication covering all aspects of Textile Engineering.
Advance Research in Textile Engineering strongly supports the scientific up gradation and fortification in related scientific research community by enhancing access to peer reviewed scientific literary works. Austin Publishing Group brings universally peer reviewed journals under one roof thereby promoting knowledge sharing, mutual promotion of multidisciplinary science.
This document discusses technical textiles, including their definition, classification, markets, and applications. Some key points:
- Technical textiles are textile materials used for their functional properties rather than aesthetic qualities. They include industrial, functional, and high-tech textiles.
- The global technical textiles market was estimated at $107 billion in 2005, with areas like mobiltech, indutech, and sportech accounting for 56% of consumption. Asian countries like China and India are major markets.
- In India, the technical textiles market was projected to reach $158 billion by 2016-17, with major segments being packtech, clothtech, hometech, and indutech.
- Technical
The document discusses the different types of technical textiles, which are textile products used principally for their performance characteristics rather than aesthetic qualities. It outlines 11 categories of technical textiles: agro textiles, clothing textiles, eco textiles, geo textiles, home textiles, industrial textiles, medical textiles, packaging textiles, protective textiles, sport textiles, and transport textiles. For each category, it provides examples of applications that technical textiles are used for in that industry.
The document discusses various types of technical textiles and their uses in different industries. It defines technical textiles as textile materials manufactured for their functional properties rather than aesthetics. It then describes different types of technical textiles - Agrotech, Buildtech, Clothtech, Geotech, Hometech, Indutech, Meditech and Mobiltech. For each type, it provides examples of applications and market size in India. Geotech and medical textiles have the largest market share in India. The document emphasizes that technical textiles are chosen for their performance over aesthetics.
The document summarizes a research project comparing two Chinese herbal shops located in different parts of Malaysia. A group of seven students interviewed the owner of Zhong Hua Herbal Shop in Teluk Intan, Perak, which has been in business for over 28 years. They were unable to interview the owner of Bao Jian Herbal Shop in Kuala Lumpur due to an unhelpful employee. The document includes transcripts of the Zhong Hua interview, brief descriptions of the herbal industry and the two shops, and an outline of the group's research methodology and questions.
This document summarizes a research project conducted by a group of students on two herbal shops in Malaysia. The group studied Zhong Hua Herbal Shop in Teluk Intan, Perak and KH Herbal Shop in Kuala Lumpur. The interviews revealed that Zhong Hua Herbal Shop, established in 1986, has been in business longer and is more stable, likely due to the founder's medical background and customer-focused approach. In contrast, KH Herbal Shop, founded in 1994, seems to prioritize profits over customer service. The document includes sections on the research proposal, methodology, descriptions of the businesses and industry, transcripts of interviews, and comparisons of the two shops.
This document contains a research proposal and report on comparing two herbal businesses in Malaysia - Zhong Hua Herbal Shop in Teluk Intan and Bao Jian Herbal Shop in Kuala Lumpur. The report outlines the group members, research questions, methodology used which included interviews and site visits to the two shops. It provides background on the herbal industry in Malaysia and brief descriptions of the two businesses, including their founders and histories. Transcripts of the interview with the owner of Zhong Hua Herbal Shop are included. The report also covers recommendations, a comparative analysis and appendices with meeting minutes and shop details.
The document discusses technical textiles, which are fabrics that are specially designed for their technical performance rather than aesthetic properties. It notes that technical textiles make up 20% of the global textile market and are used in applications like agriculture, construction, clothing, home furnishings, and more. The document also outlines opportunities and challenges for the technical textiles industry.
Advance Research in Textile Engineering is an open access, peer reviewed, scholarly journal dedicated to publish articles covering all areas of Textile Engineering.
The journal aims to promote research communications and provide a forum for doctors, researchers, physicians and healthcare professionals to find most recent advances in all areas of Textile Engineering. Advance Research in Textile Engineering accepts original research articles, reviews, mini reviews, case reports and rapid communication covering all aspects of Textile Engineering.
Advance Research in Textile Engineering strongly supports the scientific up gradation and fortification in related scientific research community by enhancing access to peer reviewed scientific literary works. Austin Publishing Group brings universally peer reviewed journals under one roof thereby promoting knowledge sharing, mutual promotion of multidisciplinary science.
This document discusses technical textiles, including their definition, classification, markets, and applications. Some key points:
- Technical textiles are textile materials used for their functional properties rather than aesthetic qualities. They include industrial, functional, and high-tech textiles.
- The global technical textiles market was estimated at $107 billion in 2005, with areas like mobiltech, indutech, and sportech accounting for 56% of consumption. Asian countries like China and India are major markets.
- In India, the technical textiles market was projected to reach $158 billion by 2016-17, with major segments being packtech, clothtech, hometech, and indutech.
- Technical
The document discusses the different types of technical textiles, which are textile products used principally for their performance characteristics rather than aesthetic qualities. It outlines 11 categories of technical textiles: agro textiles, clothing textiles, eco textiles, geo textiles, home textiles, industrial textiles, medical textiles, packaging textiles, protective textiles, sport textiles, and transport textiles. For each category, it provides examples of applications that technical textiles are used for in that industry.
The document discusses various types of technical textiles and their uses in different industries. It defines technical textiles as textile materials manufactured for their functional properties rather than aesthetics. It then describes different types of technical textiles - Agrotech, Buildtech, Clothtech, Geotech, Hometech, Indutech, Meditech and Mobiltech. For each type, it provides examples of applications and market size in India. Geotech and medical textiles have the largest market share in India. The document emphasizes that technical textiles are chosen for their performance over aesthetics.
The document discusses technical textiles, which are manufactured for performance or function rather than aesthetics. It outlines 12 main categories of technical textiles including agrotech, buildtech, clothtech, etc. For each category it provides examples of applications and discusses the size of the market segment. It also provides data on the total and regional market sizes for technical textiles. The document concludes with recommendations for what Pakistan should do to develop its technical textiles industry, such as establishing expert committees, education programs, and centers of excellence.
Textile industry is one of the few basic industries, which is characterised as a necessary component of human life. One may classify it as a more glamorous industry, but whatever it is, it provides with the basic requirement called clothes. Spinning is the process of converting cotton or manmade fibre into yarn to be used for weaving and knitting. Weaving is a method of textile production in which two distinct sets of yarns or threads are interlaced at right angles to form a fabric or cloth. Finishing refers to the processes that convert the woven or knitted cloth into a usable material. Printing is the process of applying colour to fabric in definite patterns or designs.
The textile industry occupies an important position in the total volume of merchandise trade across countries. Developing countries account for little over two-third of world exports in textiles and clothing. It is the second largest employer after agriculture, providing employment to over 45 million people directly and 60 million people indirectly. The future for the textile industry looks promising, buoyed by both strong domestic consumption as well as export demand.
See more at: http://goo.gl/DZrWkP
http://www.entrepreneurindia.co/
Tags
Business guidance for textile industry, Business guidance to clients, Business Plan for a Startup Business, Business Plan for Opening a Textile Manufacturing, Cotton spinning Business, Dyeing Of Textile Materials, Finishing (textiles), Great Opportunity for Startup, How to Run a Successful Textile Print Business, How to set up my own textile business, How to Start a Business in Textile Sector, How to Start a Small Business in Textile, How to start a successful Textile industry, How to start a textile design business, How to start a textile industry, How to Start a Textile Spinning and Weaving Business, How to start a weaving business, How to start textile business, How to Start Textile Finishing and Printing Industry in India, How to start textile manufacturing business in India, How to start textile shop, How to Start Textile Spinning and Weaving Industry in India, How to start textile spinning business, Introduction of Textile Finishing Process, Knitted fabric, Knitting and knit fabrics, Knitting Technology, Most Profitable Textile Finishing and Printing Business Ideas, Most Profitable Textile Spinning and Weaving Business Ideas, New small scale ideas in Textile Finishing and Printing industry, New small scale ideas in Textile Spinning and Weaving industry, Opening a Textile Mill Business in India, Printing on textiles, Process of making cotton fabric, Profitable Small Scale textile manufacturing, Setting up and opening your Textile Finishing and Printing Business, Setting up and opening your Textile Spinning and Weaving Business, Small scale Commercial Textile industry, Small Scale Textile Finishing and Printing Projects, Small scale Textile production line,
The document discusses textile fibers, defining them as hair-like substances that are much longer than they are wide and can be spun into yarns. It outlines key properties of textile fibers including a high length-to-width ratio, flexibility, strength, and ability to be spun. The document then classifies fibers as natural (vegetable, animal, mineral) or man-made (regenerated, synthetic, inorganic) and describes properties of common natural fibers like cotton and jute.
A Great Book - Technical English Vocabulary and GrammarHai Dang Nguyen
This document provides an introduction to the Technical English: Vocabulary and Grammar textbook. It describes the contents and structure of the book, which contains 50 topics divided into vocabulary and grammar sections. Each topic presents language forms on the left page through sample sentences, explanations and examples, while exercises and tasks to practice the language are provided on the right page. The book can be used for self-study or in the classroom to supplement an English coursebook. Users are advised to work through the language presentation and then complete the exercises, checking answers using the key provided.
This document discusses smart textiles, which integrate microelectronics into textiles to endow them with new properties and active behaviors. Smart textiles can sense and react to stimuli in their environment. They are categorized as passive, active, or ultra smart depending on their sensing and response capabilities. The key functions of smart textiles are sensing, data processing, actuation, storage, and communication. Examples of smart textile applications discussed include thermoregulating materials, chromic materials, luminescent materials, conductive materials, voltaic materials, and electronic textiles. Areas of further research include sensors, actuators, signal transmission and control systems, and integrated textile processes.
This presentation provides an introduction to textiles. It is presented by Subrata Kumar Chanda Uthpal, a student with ID 143003007 studying textile engineering. The presentation defines textiles as fibers, yarns or fabrics made from fibers and traces the history of textiles back to fibers found in a Georgian cave. It then outlines the core areas of textiles like spinning, weaving and knitting and provides flow charts of the textile processing system from fiber to finished garments.
Textile technological innovation in fashion(Concept to CAtwalk) by shazzadul ...Shazzadul Islam
It's a presentation where the update textile technology with Catwalk fashion is coloborated. It is done by Shazzadul Islam (Tushar), Student of City University, Permanent Campus, 26th Batch, Ashulia, Savar, Dhaka.
Introduction to Textile Engineering , Textile Process, Fiber, Yarn,Spinning, Department of Textile , Classification and their flowchart
Visit blog: http://www.merchandisingbangla.com/
Textile industry ppt strategic managementPrasanth Sai
The textile industry in India is one of the largest and oldest industries in the country. It contributes significantly to industrial production and exports. The industry employs millions of people and has experienced major changes with economic liberalization in the 1990s. It faces competition from other countries but also has strengths in raw materials, skilled labor, and presence across the value chain. The government continues efforts to support the industry through various schemes.
Savemarts Sdn Bhd and KK Mart are two grocery stores located in different areas that were analyzed. Savemarts has been operating for 30 years as a family-run business, offering services like delivery. It attracts local residents and promotes through friendly customer service. KK Mart has operated for 21 years as a franchised family business, providing convenience for local needs. Both stores aim to meet neighborhood demand through their locations and products.
The document summarizes research conducted on three grocery stores located in different areas: Savemart in SS2, News Stand on a university campus, and KK Mart in Sunway. Each store has a different history and reasons for starting the business. Savemart and News Stand were started as family businesses to earn income, while KK Mart aimed to provide local convenience. The stores face different threats as well, such as competition for Savemart and News Stand, and lower customer numbers during holidays for KK Mart. Location was an important factor for each store's success. The research involved interviews at each store to gather information.
The document discusses the differing views of poets Rupert Brooke and Wilfred Owen on war. Brooke, writing before experiencing war firsthand, idealized and romanticized war in his poetry. Owen, a soldier in WWI, portrayed the gory and horrific realities of war in his poetry, aiming to dispel the notion that dying for one's country is an honorable act. While Brooke saw glory and honor in sacrificing for one's nation, Owen highlighted the suffering and violent death that war truly entails.
This document summarizes a study conducted on consumer buyer behavior for Titan Eye + showrooms in India. The study used questionnaires and interviews to understand customers' purchase decision-making process and the external and internal influences affecting their choices. Key findings included that customers go through stages of need, information search, alternative evaluation, purchase and post-purchase evaluation. External influences like culture, household and social groups impact decisions, while internal factors relate to individual psychology. The small sample size limited quantitative analysis, but qualitative responses provided insights into improving brand perception and store performance to maximize customer reach and sales.
The document discusses the process for requesting writing assistance from HelpWriting.net. It involves 5 steps:
1. Create an account by providing a password and email.
2. Complete a 10-minute order form providing instructions, sources, deadline and attaching a sample work.
3. Review bids from writers for the request, choose one based on qualifications, and place a deposit.
4. Review the completed paper and authorize final payment if satisfied. Free revisions are provided.
5. Multiple revisions can be requested to ensure satisfaction, and plagiarized work results in a full refund. The needs of the customer are promised to be fully met.
The document discusses writing a survey report, including factors that affect the structure and style, the typical organization, and features. It describes generating ideas using mind maps and note sheets, and the writing process of pre-writing, drafting, editing, and proofreading. The organization of a survey report typically includes a title, introduction, findings section, and conclusion with recommendations. Features include using adverbs of frequency, formal language, and modal verbs.
The document discusses changes in consumer behavior in Bangladesh. It identifies several key behaviors that are changing: increased dependency on technology as people spend more time on mobile phones and social media; more flexibility and acceptance of diverse occupations as people pursue careers outside traditional fields; greater appeal of emotional messaging in advertising as consumers have less time for relationships; higher health consciousness as people aim to avoid diseases by living healthier lifestyles; and stronger brand loyalty influenced by emotional connections to brands. These changes reflect Bangladesh becoming more globalized and technologically connected, with consumers exposed to new ideas and options.
Foreign cultures have influenced Cambodian fashion for a long time. Social media and the widespread appreciation of foreign cultures have contributed to this influence. Stylish and easy to wear foreign designs that are imported along with fabrics have become popular among Cambodians, especially younger generations. However, Cambodian fashion still incorporates traditional designs and structures. Limited local promotion compared to widespread foreign advertising also impacts the fashion industry. Overall, Cambodian fashion blends foreign and local influences to meet modern preferences while maintaining some cultural uniqueness.
A company that sells unique and self crafted bouquets of flowers that are made from
recycled goods. Our products are made solely with recycled paper that is obtained from
hand me down books, old newspaper and other thrown reading materials that would have
become general waste if it was not repurposed. The bouquet comes with different types of
flowers such as roses and tulips in a variety of colours and designs. All the products sold by
us coincide with our motto which is Made From Scratch, as for our company’s vision it is to
reduce waste and repurpose it into something of a much greater value and use
Mango Essay In Tamil Language. Online assignment writing service.Blanca Richardson
The document provides instructions for using an online writing service to get help with assignments. It outlines a 5-step process: 1) Create an account with valid email and password. 2) Complete a form with assignment details and attach a sample if wanting the writer to mimic your style. 3) Review bids from writers and choose one based on qualifications. 4) Review the completed paper and authorize payment if satisfied. 5) Request revisions to ensure satisfaction and get a refund if plagiarized.
The document discusses how to generate business ideas by examining customer needs and wants, available resources, and improvements that can be made to existing products and services. An entrepreneur should analyze market demands that are not being met, as well as trends and issues impacting the environment, to identify business opportunities. The document provides guidance on selecting a viable business idea by evaluating factors like capital requirements, demand, competition, one's experience, and legal issues.
The document discusses how to generate business ideas by examining customer needs and wants, available resources, and improvements that can be made to existing products and services. An entrepreneur should analyze market trends and their competitive environment to identify opportunities. The key is to select an idea that fits your skills and interests while fulfilling an unmet customer need in a way that is legally compliant and capitalizes on available resources.
An Analysis Of Section 3 3 Of The Competition Act 20Stephanie Barker
This document discusses the pros and cons of industrialization presented in Kurt Vonnegut's novel Player Piano. It notes that while industrialization promises to upgrade people's standard of living, people are actually exploited by companies and don't realize which technologies are essential. Vonnegut portrays how industrialization can place people in a pathetic condition by manipulating their desire to compete and own the latest technologies. The Ghost Shirt Society provides shelter for revolutionary thoughts in the novel, as it's a refuge from being slaughtered for leaving.
The document discusses technical textiles, which are manufactured for performance or function rather than aesthetics. It outlines 12 main categories of technical textiles including agrotech, buildtech, clothtech, etc. For each category it provides examples of applications and discusses the size of the market segment. It also provides data on the total and regional market sizes for technical textiles. The document concludes with recommendations for what Pakistan should do to develop its technical textiles industry, such as establishing expert committees, education programs, and centers of excellence.
Textile industry is one of the few basic industries, which is characterised as a necessary component of human life. One may classify it as a more glamorous industry, but whatever it is, it provides with the basic requirement called clothes. Spinning is the process of converting cotton or manmade fibre into yarn to be used for weaving and knitting. Weaving is a method of textile production in which two distinct sets of yarns or threads are interlaced at right angles to form a fabric or cloth. Finishing refers to the processes that convert the woven or knitted cloth into a usable material. Printing is the process of applying colour to fabric in definite patterns or designs.
The textile industry occupies an important position in the total volume of merchandise trade across countries. Developing countries account for little over two-third of world exports in textiles and clothing. It is the second largest employer after agriculture, providing employment to over 45 million people directly and 60 million people indirectly. The future for the textile industry looks promising, buoyed by both strong domestic consumption as well as export demand.
See more at: http://goo.gl/DZrWkP
http://www.entrepreneurindia.co/
Tags
Business guidance for textile industry, Business guidance to clients, Business Plan for a Startup Business, Business Plan for Opening a Textile Manufacturing, Cotton spinning Business, Dyeing Of Textile Materials, Finishing (textiles), Great Opportunity for Startup, How to Run a Successful Textile Print Business, How to set up my own textile business, How to Start a Business in Textile Sector, How to Start a Small Business in Textile, How to start a successful Textile industry, How to start a textile design business, How to start a textile industry, How to Start a Textile Spinning and Weaving Business, How to start a weaving business, How to start textile business, How to Start Textile Finishing and Printing Industry in India, How to start textile manufacturing business in India, How to start textile shop, How to Start Textile Spinning and Weaving Industry in India, How to start textile spinning business, Introduction of Textile Finishing Process, Knitted fabric, Knitting and knit fabrics, Knitting Technology, Most Profitable Textile Finishing and Printing Business Ideas, Most Profitable Textile Spinning and Weaving Business Ideas, New small scale ideas in Textile Finishing and Printing industry, New small scale ideas in Textile Spinning and Weaving industry, Opening a Textile Mill Business in India, Printing on textiles, Process of making cotton fabric, Profitable Small Scale textile manufacturing, Setting up and opening your Textile Finishing and Printing Business, Setting up and opening your Textile Spinning and Weaving Business, Small scale Commercial Textile industry, Small Scale Textile Finishing and Printing Projects, Small scale Textile production line,
The document discusses textile fibers, defining them as hair-like substances that are much longer than they are wide and can be spun into yarns. It outlines key properties of textile fibers including a high length-to-width ratio, flexibility, strength, and ability to be spun. The document then classifies fibers as natural (vegetable, animal, mineral) or man-made (regenerated, synthetic, inorganic) and describes properties of common natural fibers like cotton and jute.
A Great Book - Technical English Vocabulary and GrammarHai Dang Nguyen
This document provides an introduction to the Technical English: Vocabulary and Grammar textbook. It describes the contents and structure of the book, which contains 50 topics divided into vocabulary and grammar sections. Each topic presents language forms on the left page through sample sentences, explanations and examples, while exercises and tasks to practice the language are provided on the right page. The book can be used for self-study or in the classroom to supplement an English coursebook. Users are advised to work through the language presentation and then complete the exercises, checking answers using the key provided.
This document discusses smart textiles, which integrate microelectronics into textiles to endow them with new properties and active behaviors. Smart textiles can sense and react to stimuli in their environment. They are categorized as passive, active, or ultra smart depending on their sensing and response capabilities. The key functions of smart textiles are sensing, data processing, actuation, storage, and communication. Examples of smart textile applications discussed include thermoregulating materials, chromic materials, luminescent materials, conductive materials, voltaic materials, and electronic textiles. Areas of further research include sensors, actuators, signal transmission and control systems, and integrated textile processes.
This presentation provides an introduction to textiles. It is presented by Subrata Kumar Chanda Uthpal, a student with ID 143003007 studying textile engineering. The presentation defines textiles as fibers, yarns or fabrics made from fibers and traces the history of textiles back to fibers found in a Georgian cave. It then outlines the core areas of textiles like spinning, weaving and knitting and provides flow charts of the textile processing system from fiber to finished garments.
Textile technological innovation in fashion(Concept to CAtwalk) by shazzadul ...Shazzadul Islam
It's a presentation where the update textile technology with Catwalk fashion is coloborated. It is done by Shazzadul Islam (Tushar), Student of City University, Permanent Campus, 26th Batch, Ashulia, Savar, Dhaka.
Introduction to Textile Engineering , Textile Process, Fiber, Yarn,Spinning, Department of Textile , Classification and their flowchart
Visit blog: http://www.merchandisingbangla.com/
Textile industry ppt strategic managementPrasanth Sai
The textile industry in India is one of the largest and oldest industries in the country. It contributes significantly to industrial production and exports. The industry employs millions of people and has experienced major changes with economic liberalization in the 1990s. It faces competition from other countries but also has strengths in raw materials, skilled labor, and presence across the value chain. The government continues efforts to support the industry through various schemes.
Savemarts Sdn Bhd and KK Mart are two grocery stores located in different areas that were analyzed. Savemarts has been operating for 30 years as a family-run business, offering services like delivery. It attracts local residents and promotes through friendly customer service. KK Mart has operated for 21 years as a franchised family business, providing convenience for local needs. Both stores aim to meet neighborhood demand through their locations and products.
The document summarizes research conducted on three grocery stores located in different areas: Savemart in SS2, News Stand on a university campus, and KK Mart in Sunway. Each store has a different history and reasons for starting the business. Savemart and News Stand were started as family businesses to earn income, while KK Mart aimed to provide local convenience. The stores face different threats as well, such as competition for Savemart and News Stand, and lower customer numbers during holidays for KK Mart. Location was an important factor for each store's success. The research involved interviews at each store to gather information.
The document discusses the differing views of poets Rupert Brooke and Wilfred Owen on war. Brooke, writing before experiencing war firsthand, idealized and romanticized war in his poetry. Owen, a soldier in WWI, portrayed the gory and horrific realities of war in his poetry, aiming to dispel the notion that dying for one's country is an honorable act. While Brooke saw glory and honor in sacrificing for one's nation, Owen highlighted the suffering and violent death that war truly entails.
This document summarizes a study conducted on consumer buyer behavior for Titan Eye + showrooms in India. The study used questionnaires and interviews to understand customers' purchase decision-making process and the external and internal influences affecting their choices. Key findings included that customers go through stages of need, information search, alternative evaluation, purchase and post-purchase evaluation. External influences like culture, household and social groups impact decisions, while internal factors relate to individual psychology. The small sample size limited quantitative analysis, but qualitative responses provided insights into improving brand perception and store performance to maximize customer reach and sales.
The document discusses the process for requesting writing assistance from HelpWriting.net. It involves 5 steps:
1. Create an account by providing a password and email.
2. Complete a 10-minute order form providing instructions, sources, deadline and attaching a sample work.
3. Review bids from writers for the request, choose one based on qualifications, and place a deposit.
4. Review the completed paper and authorize final payment if satisfied. Free revisions are provided.
5. Multiple revisions can be requested to ensure satisfaction, and plagiarized work results in a full refund. The needs of the customer are promised to be fully met.
The document discusses writing a survey report, including factors that affect the structure and style, the typical organization, and features. It describes generating ideas using mind maps and note sheets, and the writing process of pre-writing, drafting, editing, and proofreading. The organization of a survey report typically includes a title, introduction, findings section, and conclusion with recommendations. Features include using adverbs of frequency, formal language, and modal verbs.
The document discusses changes in consumer behavior in Bangladesh. It identifies several key behaviors that are changing: increased dependency on technology as people spend more time on mobile phones and social media; more flexibility and acceptance of diverse occupations as people pursue careers outside traditional fields; greater appeal of emotional messaging in advertising as consumers have less time for relationships; higher health consciousness as people aim to avoid diseases by living healthier lifestyles; and stronger brand loyalty influenced by emotional connections to brands. These changes reflect Bangladesh becoming more globalized and technologically connected, with consumers exposed to new ideas and options.
Foreign cultures have influenced Cambodian fashion for a long time. Social media and the widespread appreciation of foreign cultures have contributed to this influence. Stylish and easy to wear foreign designs that are imported along with fabrics have become popular among Cambodians, especially younger generations. However, Cambodian fashion still incorporates traditional designs and structures. Limited local promotion compared to widespread foreign advertising also impacts the fashion industry. Overall, Cambodian fashion blends foreign and local influences to meet modern preferences while maintaining some cultural uniqueness.
A company that sells unique and self crafted bouquets of flowers that are made from
recycled goods. Our products are made solely with recycled paper that is obtained from
hand me down books, old newspaper and other thrown reading materials that would have
become general waste if it was not repurposed. The bouquet comes with different types of
flowers such as roses and tulips in a variety of colours and designs. All the products sold by
us coincide with our motto which is Made From Scratch, as for our company’s vision it is to
reduce waste and repurpose it into something of a much greater value and use
Mango Essay In Tamil Language. Online assignment writing service.Blanca Richardson
The document provides instructions for using an online writing service to get help with assignments. It outlines a 5-step process: 1) Create an account with valid email and password. 2) Complete a form with assignment details and attach a sample if wanting the writer to mimic your style. 3) Review bids from writers and choose one based on qualifications. 4) Review the completed paper and authorize payment if satisfied. 5) Request revisions to ensure satisfaction and get a refund if plagiarized.
The document discusses how to generate business ideas by examining customer needs and wants, available resources, and improvements that can be made to existing products and services. An entrepreneur should analyze market demands that are not being met, as well as trends and issues impacting the environment, to identify business opportunities. The document provides guidance on selecting a viable business idea by evaluating factors like capital requirements, demand, competition, one's experience, and legal issues.
The document discusses how to generate business ideas by examining customer needs and wants, available resources, and improvements that can be made to existing products and services. An entrepreneur should analyze market trends and their competitive environment to identify opportunities. The key is to select an idea that fits your skills and interests while fulfilling an unmet customer need in a way that is legally compliant and capitalizes on available resources.
An Analysis Of Section 3 3 Of The Competition Act 20Stephanie Barker
This document discusses the pros and cons of industrialization presented in Kurt Vonnegut's novel Player Piano. It notes that while industrialization promises to upgrade people's standard of living, people are actually exploited by companies and don't realize which technologies are essential. Vonnegut portrays how industrialization can place people in a pathetic condition by manipulating their desire to compete and own the latest technologies. The Ghost Shirt Society provides shelter for revolutionary thoughts in the novel, as it's a refuge from being slaughtered for leaving.
College Essay Examples College Essay Examples,Brenda White
Within organizations, negotiations occur for several reasons. There are often differing views or conflicts between parties that need to be resolved. The relationship between employers and employees can also lead to implicit expectations that are open to interpretation, resulting in potential disputes. When negotiations are needed, it is important for all parties to communicate openly and clearly define mutual obligations to minimize conflicts. The tone and style of negotiations can also impact their success, so adopting an approach aimed at achieving mutually agreeable solutions is preferable.
This document provides information about the shirt manufacturing process at Alema Textile (Pvt.) Ltd. It begins with an introduction to the student submitting the report, Jotan Banik, and includes their name, ID number, and department. The next sections provide an overview of Alema Textile, including its vision, mission, products, markets, and factory information.
The core of the document is the description of Alema Textile's shirt manufacturing process. This includes 14 main steps: design, dyeing, printing, cutting, shaping, serial numbering, sewing, washing, drying, ironing, folding, packing, leveling, and bundling. It provides details on the processes and equipment used at
Getting started with UX research October 2017.pptxCarol Rossi
You know you need customer insights to make good design decisions but without a dedicated researcher on your team how do you run the research? These tips will help you get started.
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The Sil Lum Tao of Innovation ——James Andrade, Former VP Research Developme...Simba Events
The Sil Lum Tao of Innovation
——James Andrade, Former VP Research Development & Quality, Mondelez International; Adjunct Professor, Griffith University
BUILDINGSERVICE - Project 2 Final Report Vicky Lee
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Eng research report
1. Textile Industry
______________________________
English 2 (ENGL 0205)
Report
Ooi Zhi-Qian
Vicky Lee Wei Kee
Tan Jessie
Choong Qi Xie
Augustine Chen Keen Hoe
0313999
0313317
0313552
0313362
0314175
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FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
2. Content
1.
Research Proposal
1.1
Introduction
1.1.1 The Research Location
1.1.2 The Group
1.1.3 The Topic
1.2
Research Questions:
1.2.1 General Questions
1.2.2 Advertising
1.2.3 Technology
1.2.4 Human Resources
1.2.5 Competition
1.2.6 Business Productivity
1.3
Methodology
1.3.1 Interview
1.3.2 References
1.3.3 Meetings
1.4
Conclusion
2.
Research Essay
3.
Bibliography
4.
Appendix
4.1
Meeting Minutes
4.2
Shop Details
4.2.1 Owner Profiles
4.2.2 Company Cards
4.2.3 Interior and Exterior View
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FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
3. Research Proposal
1.1
Introduction
1.1.1 The Research Location
Klang Valley, also known as Greater Kuala Lumpur is known to be one of the most
populated and heartland of industries in our country. This area consists of different
industries such as textiles, food, jewellry and many more. Each of these industries has
many different branches in different states of our country.
1.1.2 The Group
Our research group consists of five members and we are Vicky Lee Wei Kee,
Ooi Zhi-Qian, Tan Jessie, Choong Qi Xie and Augustine Chen Keen Hoe. We are all
from the same tutorial class that starts from 2.00pm to 4.00pm on every Monday under
our English lecturer, Mr. Nathaniel Woon Wai Cheong.
1.1.3 The Topic
Our group has decided to do a research on three different businesses of textile industry.
The selected shops for this research are Gulati’s, Madras and Kamdar. Each of these
shops are known as one of the biggest businesses in this industry. Each of them have their
own branches in every state of our country. We have picked a research location and that
is in Klang Valley.
1.2
Research Questions
1.2.1 General Questions
a. Who is the owner of the company?
b. What made the owner thought of starting a business?
c. How did the business start?
d. When was the business started?
e. Where was the first shop or headquarter of the brand?
f. What is the type of business? Family? Partnership? Individual? Etc.
g. How many branches are there? What are the locations of the branches?
h. How far did the business go? Locally or worldwide?
i. Where did the products come from? Locally or oversea?
1.2.2 Advertising
a. Has the shop done any advertisement to promote their products to the people?
b. How was the new product of the company being advertised to the people?
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FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
4. c. Was there any difficulties in advertising the products of the company?
1.2.3 Technology
a. Is there any advanced technology being used in the shop?
b. Are the technologies used up to date?
1.2.4 Human Resources
a. How many workers are employed in the shop?
b. Who are the workers? Does the owner of the shop only accepts workers of the same
race or more than one?
c. How are the workers? Are they normally hardworking or lazy in work?
d. How much are the workers being paid for their monthly salary?
1.2.5 Competition
a. Was there any competitors around the area?
b. Who are the competitors around the area?
c. How did the company deal with their competitors?
d. Did any of the competitors affect the company’s sales and other progress?
1.2.6 Business Productivity
a. Has the company’s business been successful throughout all these years?
b. Which product is known as best seller? How many of that product was being sold?
c. Which product is the opposite? How did the company overcome it?
1.3
Methodology
1.3.1 Interview
The interviews was held during Deepavali holiday. The interviews between the
owner/manager/supervisor and our group were held in person. The interviews were
requested on that day instead of making appointments with the person-in-charge the day
before the interview. Each of the group members were given an individual task in every
interviews such as asking the questions, recording the whole interview and taking
pictures of the shop and its products. In each of the interviews, we started off by asking
for the owner/manager/supervisor/person-in-charge and requested for an interview with
that person. We would introduce ourselves to the person-in-charge and explain to them
that the interview was only for assignment purpose and no personal informations will be
shared to the public in respect for the company’s privacy. After getting the approval to
have an interview regarding to the company, we would first started off by asking a few
general questions and then the personal details of the company. In the end of each
interviews, we would also request for their business cards. After the day trip in Klang
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FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
5. Valley, one of our members who was in charge of the recording would change it to
transcripts and the informations from the transcripts were all applied into the research
essay.
1.3.2 References
The references related to the textile industry and the companies selected to be
interviewed by our group are put into the report to support our interview as evidence. We
first did a few rough research on the companies selected in the internet before going for
the interviews during the Deepavali break. We have always looked for more reference to
have a better understanding after the interviews to apply in our research essay.
1.3.3 Meetings
A few group meetings were held in our campus as it is the most convenient place to
gather everyone for the meeting. The details of the meetings were all recorded in Meeting
Minutes that was prepared by our English lecturer to keep up our planning progress for
this research. When it is inconvenient for all of us to gather and meet up to discuss, we
would hold our meetings online on our Facebook group and we even created a group chat
on Whatsapp in case some of our members can’t receive any notifications online. These
are also the ways for our members to share our own ideas and informations received in
our individual research.
1.4
Conclusion
Our research group hope to learn more and understand the businesses that we have
selected in the textile industry in our country. We are sure that we will be able to study
further regarding the textile informations and get to know more about the history behind
the companies chosen for this research assignment through the interviews we had with
the person-in-charge of the shops. Also, the group meetings will help us to catch up our
research progress to compile all the summed up informations in this research. Lastly, we
will also be able to have a strong understanding in the industry and to support our
understanding through the references found.
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FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
6. Research Essay
For years and decades, the textile industry has blossomed like wildfire around the city
area as well as the suburbs. Varying from race and distinguishable by culture, the textile business
is more than what meets the eye (Statistics of Malaysian Textile Industry). Before I started this
research, I always thought, “Textile industries are just stores who traded clothing material.” Have
you ever thought of anything similar before? By doing the research that we did, we were able to
find out just how wrong that idea was. However, it’s hard to find something as simple and yet as
diverse in culture as the textile industry. Although similar, many businesses which seem to share
a lot in common actually don’t. Based on our research, we picked out 2 shops that seem really
similar, but only at first glance. They’ve both aslo refused to tell us their main competition for
privacy reasons. We have chosen to use the Sikh (Gulati’s Silk House) and the Indian (Madras)
textile businesses as examples, to contrast just how much difference a similar textile business can
have. The main focal points of contrast are between the history of the store, the range of products
of the store, and the methods of how the stores carry out their business.
Madras and Gulati’s Silk House (Gulati’s) have both been in the business for more than
25 years, where Madras was originally opened as a store to help earn extra income for the
family. The original owner was the current shop owner’s mother. She started while she was very
young and her brother soon took over the business. Currently, all the siblings from the owner’s
generation are taking care of the store. Since it was only a small store when it opened, there were
very limited supplies, and as such the business used to sell other products (ie. food and
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FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
7. cassettes), but over time slowly focused more on textiles. They upgraded their business slowly
and steadily until it reached its current magnitude, where it has found great success.
The Gulati’s business on the other hand, started in a different manner when compared to
the Madras business. Instead of originally being an alternative income source to help support the
family, the owner of Gulati’s began with the intent of becoming the lead producer of textiles in
the local market as there were few competitors in the earlier years of its inception. The Gulati’s
business had the added advantage of having a family friend who was previously experienced
with the textile industry, and helped build the reputation it now owns. Overtime, the Gulatis
business became large enough to expand to a larger market with a larger set of customers.
This veteran populated industry can be challenging for any newcomers to the industry as
other businesses already have an average head start of 20 years in terms of business experience.
They will have to overcome these already experienced business people and without proper
advise, they will most likely never get very far in the business and most end up failing months
after starting the business. What any newcomer can do, is learn from businesses such as these
(Young CEOs say entrepreneurs should learn from others' mistakes, 2013). When we learn from
others, we don’t put ourselves at risk of losing anything. Furthermore, we also pick up the
weaknesses of other businesses around thus providing you with additional info to implement to
your business for better success over the area. Doing this will surely help in making sure your
business doesn’t fail.
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FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
8. Besides that, a clear difference in product range between the two companies can clearly
be seen when looked at carefully. When Madras started, they only sold cheaper products such as
polyester. These products used very basic prints for the designs. The product range then was
truly limited. Now, they’ve grown to have a much wider and definitely more diverse design and
material choice for their saris and textiles. From cotton, polyester and chiffons, to pure silk, they
have it all. The popular ones however are the casual wear, the chiffons and the cotton, that make
the bulk of the sales. For special events like Deepavali and weddings however, most prefer to
buy pure silk. The material pricing can range from RM15 to a whopping RM10,000. These
prices are for our premium stock, which is made out or pure silk and gold plated silver tread.
“We don’t put these products up for sale because it is very valuable. If people are looking for it,
they will come and find us for it.” Says shop Madras shop owner Latchumi Veeran. According to
her, if you were to sell this back to India, it would fetch the same price because of the gold.
Gulati’s however had a similarly different history. It started with cheap materials and
simple designs too but as mentioned before, they had help so they knew how to conduct the
textile business and did not focus their products on other things besides textiles. Their products
now range from cotton, polyester, chiffons and pure silk. The usual products customers want are
the polyester and chiffons. Again, pure silk is usually reserved for special occasion. Although
similar in terms of materials, their designs vary as do their price ranges. Products range from
RM30 to RM 5,000. These high end products, including products made from Italian Pure Silk,
are usually for VIPs or personal orders.
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FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
9. When examined, these two shops have different varieties of products because of their
customers. To suit the need and to compete with the other businesses, they try to get unique
textiles to provide customers with choices that other stores do not. Madras for example provides
gold plated Saris straight from India. No other store can compete with that and that’s how they
get more customers, regular and new. Gulati’s takes a different approach by prioritizing the
VIPs. So far, both of the companies have been doing well with their current business.
The methods they use to carry out this business is also important. As the founder of
Madras came about to start the business, it was very tough. She was a very young widow and she
had mouths to feed. She just went with what she felt was right and through trial, error and
experience, she has carried the business to what it is today. Now, in addition to selling textiles
and saris, Madras takes in custom orders. They have their own personal tailors, ages 20 to 50.
The time it takes to fulfil these custom orders depends on season. Normally, it takes only an hour
or two to get it done. This isn’t the case if it’s during Deepavali or Thaipusam. Because there are
too many customers, they can’t get it done within the normal time frame of one to two hours,
unless you are in an urgent rush. In terms of competition, they do have a lot, but Madras feels no
pressure as they have their own selection of textiles. As it is unique, it is only available here.
Besides that, they also have regular customers and some have been regulars for as long as 30
years. Even the 3rd generation which includes the grandmother, the mother and the daughter, are
still buying from them. Their priority on regulars are so strong that even Australians come back
to buy from them when they re-visit Malaysia. In terms of advertisements, they do not advertise
regularly. The only time they advertise is during Deepavali through the radio or Tamil
newspapers. Their business hours are from 9am to 10pm.
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FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
10. In contrast to that, Gulati’s started off though and held through till now but they don’t
focus more on regulars as much as Madras. Although they do have regulars and the business is
quite stable, they are constantly trying to get more people to come to their store. In Gulati’s point
of view, getting more customers is more important than concentrating on regulars. As they are
trying to get unique textiles to attract new customers, they get new customers every day. This
helps spread the news faster and more efficiently. Basically, when more customers know, more
news spreads. The advertisement through word of mouth is almost exponential. There are on
some cases where Americans and Chinese from mainland China who come and buy materials
from their store. Recently, there have been customers from Singapore, Brunei and Indonesia as
well (Customers Opt For Plain Designs In Bright Colours, 203). The store’s working hours are
from 10am to 9pm.
There are many factors that affect how well a business does. Although Madras and
Gulati’s both run a monopolistic business by having no total control over the market price and
having consumers compare the prices, they do have their differences (Monopolistic Competition,
2013). Madras has taken a more personal approach to the business. Giving your customers a
fantastic experience when they visit your store is a sure way to get a good reputation and boost
future clientele (Harper, 2011). With this, they feel almost no threat to the business as they have
already established a well-known name and they have many regular customers. Gulati’s on the
other hand, focuses more on getting new customers to broaden their influence. The amount of
people who know them are increasing every day. Though they do have regulars, it is not their
main interest. The amount of competition in the area is extreme and both stores has come up with
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AUGUSTINE CHEN KEEN HOE
11. their own ways to fight the competition. Even if it’s individual efforts in improving the business,
a little can help a lot (SE Asia's Top Textile Market Seeks to Clean Up Its Act, 2013).
There are always companies opening up every day and even though they are just another
Christmas ornament being hung up on the same tree, each ornament has their differences. Each
individual business has their ups and down and the various ways they deal with their business.
Madras has their business at the top of the food chain with them being one of the oldest textiles
in Malaysia. Gulati’s has their ever flowing stream of new customers to support and spread the
news about their store. Both businesses are companies with unique tactics and strategies to do
their best in the industry.
Based on our group research however, we have found that Madras is the more successful
business of the two. As the textile industry carries culture as well as business (Rosmah: Textile
Symbol of Art and Heritage , 2012; Textile Techniques, 2013; Textile Treasures, 2008). Madras
focuses more on the regulars all the while getting new customers to come (Gersdorff, 2004).
Because they focused on the regulars, they got enough profit to expand and enhance the business
so much so that other newer customers are basically drawn in naturally without much effort from
Madras. Secondly, Madras offers custom services. This is an extra step Madras has taken to
further enhance their customer range and reputation as a textile business. The custom service
would make the customers happy and pass good words about the place and their customer
service (Gersdorff, 2004). This in itself is all Madras needs in terms of advertisement. Cost and
time is saved as Madras only needs to advertise once or twice per year. Besides that, this mix of
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FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
12. customer priority, customer relations, cost saving, strategic planning, and the sheer amount of
experience the owners of Madras has makes it a giant in Malaysian textile industry.
Our group’s suggestion would to the two businesses is to let go of certain beliefs. The
two businesses tend to hold on to certain things too tightly. Madras has their business going well
the way it is but why not try something new for a change ? Gulati’s is also at fault as they do not
try to focus on their regulars more. Textiles aren’t something you buy and use once, so why not
focus on regulars so people come back for more when they’ve been satisfied with your service
for all the time they’ve been using your product? Basically speaking, Gulati’s and Madras needs
to swap sides for a while to see what is on the other sides. Besides that, they can petition for the
government to help out. Recently, the industry hasn’t been blooming as it did in the past (Textile
Industry in Quandary, 2012 ). They could get a lot more customers and maybe even another
establishment just to cater to the new range of customers.
MADRAS
GULATI’S
Started to help out family, needed extra income Started with intent on going far in the business
Had standard materials, gold plated ones for
Had standard materials, pure Italian silk for
special customers, RM15 – RM10,000
special customers, RM30 – RM5,000
Focused on regulars, seldom advertised, has
Focused on new customers, has no tailors,
tailors for custom orders, operates from 9AM
operates from 10AM to 9PM
to 10PM
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FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
13. References
Textile Treasures. (6 December, 2008). The Star: Travel. The Star Newspaper.
Textile Industry in Quandary. (12 April, 2012 ). The Star: Archive. The Star Newspaper.
Rosmah: Textile Symbol of Art and Heritage . (18 April, 2012). The Star: Nation. The Star
Newspaper.
Monopolistic Competition. (2013). Retrieved 27 November, 2013, from Investopedia:
http://www.investopedia.com/terms/m/monopolisticmarket.asp
SE Asia's Top Textile Market Seeks to Clean Up Its Act. (3 November, 2013). The Star:
Regional. The Star Newspaper.
Textile Techniques. (10 March, 2013). The Star: Women. The Star Newspaper.
Young CEOs say entrepreneurs should learn from others' mistakes. (18 October, 2013).
Retrieved 26 November, 2013, from Boston Business Journal:
http://www.bizjournals.com/boston/blog/startups/2013/10/young-ceos-say-entrepreneursshould.html
Customers Opt For Plain Designs In Bright Colours. (11 July, 203). The Star: Nation. The Star
Newspaper.
Gersdorff, S. D. (8 November, 2004). Rely on the regulars. Retrieved 27 November, 2013, from
Crain's Chicago Business:
http://www.chicagobusiness.com/article/20041106/ISSUE02/100022517/rely-on-theregulars
Harper, P. (2011). How to delight your customers: Get persona. Retrieved 23 November, 2013,
from Microsoft Business: http://www.microsoft.com/business/enus/resources/marketing/customer-service-acquisition/how-to-delight-your-customers-getpersonal.aspx?fbid=b3hSiWyGssL
Statistics of Malaysian Textile Industry. (n.d.). Retrieved 20 November, 2013, from Malaysian
Knitting Manufacturers Association: http://www.sabah.edu.my/fan/stats1.htm
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FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
14. Bibliography
Textile Treasures. (6 December, 2008). The Star: Travel. The Star Newspaper.
Textile Industry in Quandary. (12 April, 2012 ). The Star: Archive. The Star Newspaper.
Rosmah: Textile Symbol of Art and Heritage . (18 April, 2012). The Star: Nation. The Star
Newspaper.
Monopolistic Competition. (2013). Retrieved 27 November, 2013, from Investopedia:
http://www.investopedia.com/terms/m/monopolisticmarket.asp
SE Asia's Top Textile Market Seeks to Clean Up Its Act. (3 November, 2013). The Star:
Regional. The Star Newspaper.
Textile Techniques. (10 March, 2013). The Star: Women. The Star Newspaper.
Young CEOs say entrepreneurs should learn from others' mistakes. (18 October, 2013).
Retrieved 26 November, 2013, from Boston Business Journal:
http://www.bizjournals.com/boston/blog/startups/2013/10/young-ceos-say-entrepreneursshould.html
Customers Opt For Plain Designs In Bright Colours. (11 July, 203). The Star: Nation. The Star
Newspaper.
Gersdorff, S. D. (8 November, 2004). Rely on the regulars. Retrieved 27 November, 2013, from
Crain's Chicago Business:
http://www.chicagobusiness.com/article/20041106/ISSUE02/100022517/rely-on-theregulars
Harper, P. (2011). How to delight your customers: Get persona. Retrieved 23 November, 2013,
from Microsoft Business: http://www.microsoft.com/business/enus/resources/marketing/customer-service-acquisition/how-to-delight-your-customers-getpersonal.aspx?fbid=b3hSiWyGssL
Statistics of Malaysian Textile Industry. (n.d.). Retrieved 20 November, 2013, from Malaysian
Knitting Manufacturers Association: http://www.sabah.edu.my/fan/stats1.htm
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FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
16. Appendix
4.1
Meeting Minutes
Meeting Title: Discussion on the Research Project
[Meeting Date]
24/10/2013
Minutes
[Meeting Time]
4pm
MEETING CALLED BY
Ooi Zhi-Qian
TYPE OF MEETING
[Meeting Location]
LT 10
Discussion on the research project
FACILITATOR
NOTE TAKER
Vicky Lee Wei Kee
TIMEKEEPER
Choong Qi Xie
ATTENDEES
Vicky Lee Wei Kee, Ooi Zhi-Qian, Choong Qi Xie, Tan Jessie and
Augustine Chen
Agenda topics
[Time allotted]
4.15pm
[Agenda topic]
Decide on which textile shops to go
[Presenter]
Vicky
Lee
Discuss on which textile shops we are going to interview, whether in Malacca or
the Klang Valley. And
also deciding on whether to do comparison of textile business in Malacca and the Klang
Valley.
DISCUSSION
CONCLUSIONS
After some discussion, all of us decided to conduct our interviews in the Klang
Valley because not all of
our group members going for the Malacca trip.
ACTION ITEMS
PERSON RESPONSIBLE
All of us will be going to conduct all three interviews in
the Klang Valley.
DEADLINE
All group members
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AUGUSTINE CHEN KEEN HOE
17. [Time allotted]
4.30pm
[Agenda topic]
decide on the locations of textile
shops
[Presenter]
Vicky
Lee
DISCUSSION
To decide which locations to conduct the interviews.
CONCLUSIONS
After doing some research, everyone agreed to do all 3 interviews in Masjid
Jamek as there are many
textile shops around that area and decided to conduct the interview during the Deepavali
Break.
ACTION ITEMS
PERSON RESPONSIBLE
DEADLINE
All group members will be going to Masjid Jamek to
do the interview except Jessie.
The rest of the
members except
Jessie.
3th-10th
Nov 2013
[Time allotted]
4.45pm
[Agenda topic]
Decide on which textile shops in
Masjid Jamek to go
[Presenter]
Vicky
Lee
DISCUSSION
Decide on which textile shops in Masjid Jamek to go.
CONCLUSIONS
After searching in the Internet, Jane Ooi listed out a few textile shops which we
can go to conduct the
Interviews, they are Nagoya, Madras, Kamdar, Gulati’s and etc.
ACTION ITEMS
PERSON RESPONSIBLE
Everyone will be going together to conduct the
interviews one by one.
All group members
[Time allotted]
[Agenda topic]
DEADLINE
[Presenter]
DISCUSSION
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FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
18. CONCLUSIONS
ACTION ITEMS
[Time allotted]
PERSON RESPONSIBLE
[Agenda topic]
DEADLINE
[Presenter]
DISCUSSION
CONCLUSIONS
ACTION ITEMS
PERSON RESPONSIBLE
DEADLINE
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FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
19. Meeting Title: Discussion on Conducting Interviews
[Meeting Date]
31/10/2013
Minutes
[Meeting Time]
1.00pm
MEETING CALLED BY
Ooi Zhi-Qian
TYPE OF MEETING
[Meeting Location]
247
Discussion on Conducting Interviews
FACILITATOR
NOTE TAKER
Vicky Lee Wei Kee
TIMEKEEPER
Choong Qi Xie
ATTENDEES
Vicky Lee Wei Kee, Ooi Zhi-Qian, Choong Qi Xie, Tan Jessie and
Augustine Chen
Agenda topics
[Time allotted]
12.10pm
DISCUSSION
[Agenda topic]
Decide on the date and time to
conduct the interview.
[Presenter]
Vicky
Lee
All group members discuss about their schedules during the Deepavali Holiday
and set a date in which
All of us are free to go to conduct the interviews.
CONCLUSIONS
Everyone agreed to conduct the interview on 4 th November 2013 (Tuesday).
We will start conducting our interview at 1pm sharp.
ACTION ITEMS
PERSON RESPONSIBLE
DEADLINE
Everyone will be going on that day except for Jessie.
The rest of the
members except
Jessie.
4th Nov
2013
[Time allotted]
12.20pm
DISCUSSION
[Agenda topic]
Discuss on our transportation during
the interview day.
[Presenter]
Vicky
Lee
To discuss about our transportation on the day we are going to conduct our
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FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
20. interview.
After doing research about public transports, the four of us decided meet at
Kelana Jaya Station at 12pm
then take LRT straight to Masjid Jamek. At Masjid Jamek, we will be using GPS to guide us to
our destination on foot.
CONCLUSIONS
ACTION ITEMS
PERSON RESPONSIBLE
Augustine Chen will pick up Vicky Lee from Sunway
Pyramid then head towards Kelana Jaya Station.
Ooi Zhi-Qian and Choong Qi Xie will go to the station
by their own car.
Augustine Chen and
Vicky Lee
Ooi Zhi-Qian and
Choong Qi Xie
[Time allotted]
12.30
[Agenda topic]
Discuss on roles during the interview
day
DEADLINE
[Presenter]
Vicky
Lee
DISCUSSION
To decide on the roles of each of everyone when we are conducting our
interview.
CONCLUSIONS
Before that day, is responsible to list out the questionnaire of the interview.
Ooi Zhi-Qian and Augustine Chen are responsible to interview the manager/boss of the shop,
whereas Choong Qi Xie is
responsible to record the audio of the interview process. Vicky Lee act as a photographer.
ACTION ITEMS
PERSON RESPONSIBLE
Listing out the questionnaire
Ooi Zhi-Qian
Interview the manager/boss of the shop
Ooi Zhi-Qian and
Augustine Chen
Recording the audio of the interview process
Choong Qi Xie
photographer
Vicky Lee
[Time allotted]
[Agenda topic]
DEADLINE
[Presenter]
DISCUSSION
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FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
21. CONCLUSIONS
ACTION ITEMS
[Time allotted]
PERSON RESPONSIBLE
[Agenda topic]
DEADLINE
[Presenter]
DISCUSSION
CONCLUSIONS
ACTION ITEMS
PERSON RESPONSIBLE
DEADLINE
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FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
22. Meeting Title: Discussion on The Distribution of Work
[Meeting Date]
18/11/2013
Minutes
[Meeting Time]
3.00pm
MEETING CALLED BY
Ooi Zhi-Qian
TYPE OF MEETING
[Meeting Location]
E 6.21
Discussion on the distribution of work
FACILITATOR
NOTE TAKER
Augustine Chen
TIMEKEEPER
Choong Qi Xie
ATTENDEES
Vicky Lee Wei Kee, Ooi Zhi-Qian, Choong Qi Xie, and Augustine Chen
Agenda topics
[Time allotted]
3.15pm
DISCUSSION
[Agenda topic]
[Presenter]
Discuss on the distribution of work of
the research paper.
Lee
Vicky
Discuss on the distribution of research paper work.
The research paper work is divided into a few parts: the cover page which is
hand drawn, report, research essay, transcripts and interviews.
Ooi Zhi-Qian is responsible to do the entire report of the interview, Augustine Chen is the
leader of the research essay, Choong Qi Xie is responsible to type the transcripts and
interviews, Vicky Lee is responsible to complete the meeting minutes templates whereas
Jessie will be in charge of key summary and references.
CONCLUSIONS
All of us will work together to complete the research paper.
ACTION ITEMS
PERSON RESPONSIBLE
To complete the meeting minutes templates and
artistic cover page.
Vicky Lee
Type the transcripts and interviews.
Choong Qi Xie
Complete and improve the research essay.
Augustine Chen
Other parts of the reports.
Ooi Zhi-Qian
DEADLINE
19th Nov
2013
19th Nov
2013
23th Nov
2013
23th Nov
2013
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FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
23. Key summary and references.
[Time allotted]
[Agenda topic]
Jessie
23th Nov
2013
[Presenter]
DISCUSSION
CONCLUSIONS
ACTION ITEMS
[Time allotted]
PERSON RESPONSIBLE
[Agenda topic]
DEADLINE
[Presenter]
DISCUSSION
CONCLUSIONS
ACTION ITEMS
[Time allotted]
PERSON RESPONSIBLE
[Agenda topic]
DEADLINE
[Presenter]
DISCUSSION
CONCLUSIONS
ACTION ITEMS
PERSON RESPONSIBLE
DEADLINE
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FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
24. [Time allotted]
[Agenda topic]
[Presenter]
DISCUSSION
CONCLUSIONS
ACTION ITEMS
PERSON RESPONSIBLE
DEADLINE
_________________________________________________________________________________________
FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
25. Discuss on Progress and Compilation of the Report
[Meeting Date]
25/11/2013
Minutes
[Meeting Time]
5pm
MEETING CALLED BY
Ooi Zhi-Qian
TYPE OF MEETING
[Meeting Location]
Library Level 3
Discussion on progress of the report
FACILITATOR
NOTE TAKER
Augustine Chen
TIMEKEEPER
Choong Qi Xie
ATTENDEES
Vicky Lee Wei Kee, Ooi Zhi-Qian, Choong Qi Xie, and Augustine Chen
Agenda topics
[Time allotted]
5.15pm
DISCUSSION
[Agenda topic]
[Presenter]
Discuss on the progress of the report
Vicky Lee
Discuss on the progress of each members on the report. Any problems related to
the report is discussed
among group members.
CONCLUSIONS
Each members is doing their part and almost done with it.
ACTION ITEMS
PERSON RESPONSIBLE
To complete the meeting minutes templates and
artistic cover page.
Vicky Lee
Type the transcripts and interviews.
Choong Qi Xie
Complete and improve the research essay.
Augustine Chen
Other parts of the reports.
Ooi Zhi-Qian
[Time allotted]
5.30pm
DISCUSSION
[Agenda topic]
Continue with our work and dividing
tasks
DEADLINE
[Presenter]
Each member is allowed to carry on with their work. The leader Jane divided the
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FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
26. tasks in detail.
CONCLUSIONS
Work is divided and everyone start working.
ACTION ITEMS
PERSON RESPONSIBLE
DEADLINE
Choose and edit photos for the appendix.
Vicky Lee Wei Kee and
Ooi Zhi-Qian
Artistic cover to be scanned and printed
Vicky Lee Wei Kee
2 hours
from now
2 hours
from now
2 hours
from now
2 hours
from now
2 hours
from now
Compare and Contrast of the 3 businesses and
research essay
Choong Qi Xie and
Augustine Chen
Ooi Zhi-Qian and
Augustine Chen
Introduction and Conclusion of the report
Ooi Zhi-Qian
Re-arrange of the whole report
Ooi Zhi-Qian
Transcripts of interviews
[Time allotted]
7.30pm
[Agenda topic]
Compilation of the whole report
2 hours
from now
[Presenter]
DISCUSSION
The report is arranged and double-checked once.
CONCLUSIONS
Everything was get done and be printed out to be compiled.
ACTION ITEMS
PERSON RESPONSIBLE
The report is printed out to be bind.
Choong Qi Xie
Compilation of the whole report.
Vicky Lee Wei Kee
[Time allotted]
[Agenda topic]
DEADLINE
[Presenter]
DISCUSSION
_________________________________________________________________________________________
FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
27. CONCLUSIONS
ACTION ITEMS
[Time allotted]
PERSON RESPONSIBLE
[Agenda topic]
DEADLINE
[Presenter]
DISCUSSION
CONCLUSIONS
ACTION ITEMS
PERSON RESPONSIBLE
DEADLINE
_________________________________________________________________________________________
FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
29. The transcript of the interviews
Gulati’s Silk House
May I know your age?
47
What’s is your race?
Sikh
How many owners are they?
One owner
Is this a family business?
Yes, Gulati’s is the family name
Total number of employees?
We have 15 branches; one is just beside this shop. Total around 400+ employees
What is the race of your employees?
Malays, Bangladeshi, Sikh, Indian
Age of employees?
From 20 to 60+
When did this business started?
28 years. since 1985.
Which one is the headquarter?
This store is the current hq. The previous one closed down.
Do you have a specific name for the HQ?
No
How did your business started?
Gulati’s is the family name. It started as a small business. The founder sold simple textile in her
house.
Why did she start this business?
To earn extra income to support the family
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FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
30. How many floors are they in this branch?
Five floors.
Are your branches only in local? Any international branches?
No, only in Malaysia.
Who are you suppliers and where are the factories?
The entire textile is imported from Korea, China, India, Italy.
What time does your shop open?
10am to 10pm everyday.
Are you products mainly just for Sikh? Does any other race customer come here too?
Yes, Other races come here too, like Malay Chinese Indian.
What are the types of products?
Most of the types. Like cotton, polyester, chiffons pure silk, and others.
When the owner started, what are the types?
There were cheap materials at first with common designs and other cheaper quality products.
How many customers do you guys get normally?
There are usually around 50 or so on normal days. That depends, on weekends we got more
customers. Around more than 75-150 on the weekend. During holidays, we get around 150+
customers. It even goes up to 250 on the day before seasonal holidays.
What are the most popular textile that your customer buy?
Common ones like chiffons and polyester. But for special occasions or weddings, they choose
pure silk and other expensive products otherwise. They just get the washable sari like cotton or
chiffons.
How many tailors do you guys have? How old are they?
Yes we do…but just a handful only. They are around 30 -50 years old.
Are there any competitors that you have?
Ye we do, however, we do our best to meet the customer’s needs so as to not lose our regulars.
Are there any hard time so far in this business?
Don’t think so.
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FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
31. Has she ever wanted to give up on this business?
Not at all.
Which is the main shop that started this business?
This store is the first Gulati’s.
How do you overcome your competitors?
We provide what the other does not. Also, we got our own long term customer that come every
week. We got a pretty stable business here.
Strategies. When it just started, how do you guys promote and advertise your shop?
We just do our best to let the customer know about our store. Getting unique textile that other
don’t have. New customer are coming in everyday, there are even Americans and Chinese came
here before to get my textile.
Pricing for your products?
Start from rm30-rm5000. Rm5000 are pure silk from Italy. Not every shop bring in these high
quality silk. These one-of-a-kind textiles are usually personal order for our VIP customers. The
expensive part is the imported pure silk from italy. A lot of YB came here and buy our textile,
even YB from other countries
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FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
32. Kamdar
May I know your age?
54
What’s is your race?
Malay.
How many owners are they? are you the only one?
One owner, I’m not the owner.
Is this a family business?
Yeah.
Total number of employees?
We have 29 shops/branches, total around 1200 staff in total.
What are the races of your employees?
All include Chinese.
Age of employees?
From 18 to 60.
When did this business started?
Since 1972, 41 years in business we are one of the oldest textile store in Malaysia.
Which one is the headquarter?
This.
Do you have a specific name for the HQ?
Not really.
How did your business started?
My boss took over this business from his sister. His sister started from a small textile industry
store.
Why did she started this business?
She’s interested is the textile line and motivation by her mother.
How many floors are they in this branch?
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FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
33. This branch has got 3 floors.
Are your branches only in local? Any international branches?
Only in Malaysia and also Brunei.
Who are you suppliers and where are the factories?
All of them are suppliers from other countries.
What time does your shop open?
10am to 10pm, everyday. Open on every public holiday.
Are you products mainly just for Malays? Does any other race customer come here too?
Yes, Chinese and Indians come here too. Other foreigners come here too to buy our textile too.
What are the types of products?
All types. Like cotton, polyester, chiffons pure silk, mixed.
What are the type you sell when you guys just started?
We sell those cheap ones like polyester, and washable ones.
How many customers do you guys get normally?
Depends, on weekends we got more customers. Around 40 on weekday, 80 on weekends.
What are the most popular textile that your customer buy?
Casual ones and plain ones.
How many tailors do you guys have? How old are they?
We got 2 tailors. 34 and 45 years old.
Is there any competitors that you have?
They are not a lot of competition here.
What types of customers do you normally get?
Most of customers are mothers, and long-term customers.
Since your boss sister came up with this business, is there any hard time so far?
Not really.
Has she ever wanted to give up on this business?
Never, she has been strong all this time to maintain this business.
Which is the main shop your mother started?
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FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
34. The shop at Jalan Tunku Abdul Rahman.
How do you overcome your competitors?
We just do our best to overcome this problem, give our best service. Also, providing what the
customer wants.
Pricing for your products?
Start from rm15-rm5000. Rm500 are imported pure silk
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FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
35. Madras Sdn. Bhd.
May I know your age?
51.
What’s is your race?
Indian.
How many owners are they? are you the only one?
My mother and brother.
Is this a family business?
Yeah.
Total number of employees?
We have two shops/branches; one is just opposite this shop. total around 35.
What is the race of your employees?
Malays, Bangladeshi, Vietnamese.
Age of employees?
From 20 to 50.
When did this business started?
37 years to be exact., since 1976. We are the oldest Indian textile store in Malaysia.
Which one is the headquarter?
The opposite shop.
Do you have a specific name for the HQ?
Masjid India.
How did your business started?
It started from my mother. She started when she is very young. Then my brother continues now.
The entire siblings are taking care of this shop.
Why did she started this business?
She started with just some tidbits, then sell only few types of textile. Later by later, she focus
more on the textile. She used to sell casket cassette, if you know what is it and also food. Then
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FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
36. later we have more types of textile. Then now we have a lot of varieties of textile, just in this one
store.
How many floors are they in this branch?
This branch have got 3 floors, first floor is silk sari, second floor is for men, third floor is for
children. The other branch has other stuff like stainless steel, luggage.
Are your branches only in local? Any international branches?
Nope, only in Malaysia. But all the textile are direct imported from India.
Who are you suppliers and where are the factories?
All of them are suppliers from India.
What time does your shop open?
10am to 9pm, everyday, only close on Deepavali day, 1 day in a whole year. Open on every
public holiday.
Are you products mainly just for Indian? Does any other race customer come here too?
Yes, Chinese also come here too. Malay too. They buy for their costumes and stuff. Other
foreigners come here too, like Moroccan, Saudi, Pakistani, lots of multi races. Last week, they
are a lot of Chinese came here to buy textile for their program.
What are the types of products?
Like different types of quality. Like cotton, polyester, chiffons, pure silk, mixed. A lot of types
of sari.
When you mom started, what are the types?
She sell those cheap ones like polyester, normal printed design. Very limited. Now we have all
types of textile.
How many customers do you guys get normally?
That depends, on weekends we got more customers. Around more than 100-150 on the weekend.
On holiday, we got around 200 customers. It even goes up to 300 on the day before Deepavali.
What are the most popular textile that your customer buy?
Casual ones like chiffons. But for Deepavali or weddings, they choose pure silk sari. Normally,
they just get the washable sari like cotton or chiffons.
Do you guys do customize sari or others?
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FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
37. Yeah, we got our own tailors in our shop. we can do it within an hour also. But it depends on the
season. Normal day we can finish within one or two hours. Season period we cant do that, like
Deepavali or Thaipusam. Like those customer are rushing, we will finish them in an hour or two
for those sari and blouse.
How many tailors do you guys have? How old are they?
We got 4 tailors. 25-45 years old.
Are there any competitors that you have?
They are a lot of competition here. But we have our own choice. I don’t feel pressured at all. We
have our own unique textile that other shop don’t have. Plus, we have our customers; a lot of
long-term customers, some even buy our textile non stop for the past 30 years.
What types of customers do you normally get?
Even the third generation still buying our textile. Mother grandmother and youngster.
Since your mother came up with this business, is there any hard time so far?
My mother is a very young widow, she started off not that easy.
Has she ever wanted to give up on this business?
No no no, she is a very strong and brave lady. Iron lady. She still come here quite often to check
out. Everyday she come by in the evening and look around, she’s 73 years old. She lives in
masjid India, she just walk here by herself. I also live near here. Near the mosque.
Which is the main shop your mother started?
The opposite shop has 37 years of history. This shop is just 3 years.
How do you overcome your competitors?
We don’t have any problem, we do our part/business, we have our own customers. Even the
competitor can’t be like us. I know what the customers like and don’t like, I hand pick all the
textile myself. Other shop, most of them order by the staff, the owner not around, they just order
what the salesman asks them to. My sister and me order all of them from India, we order what
the customers want and like. We know what our regular customer wants.
Strategies. When you mom started it, how do you guys promote and advertise your shop?
Normally radio advertisement, paper advertisement. But some other shop put ads on radio, but
we don’t need to do that, we got regular customers. We put radio ads once or twice per year.
Newspaper ads normally on Deepavali, Tamil newspaper. But we also got new customer every
day, there are even Australians came here before to get my textile, they are also my regular
customers.
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FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
38. Pricing for your products?
Start from rm15-rm10000. Rm10000 are pure silk that you can get from here easily, only from
India. I can show it to you guys if you want. Not all shop bring in these silk, only us. We don’t
put it out for sale, people will look it up from us. These sari, if you trade in in India, you get get
the exact amount back. Its silver plate with gold. This is also one-of-a-kind. The beads are not
that expensive; the expensive part is the pure silk. Mostly are those minister will buy these
textile. A lot of YB came here and buy our textile. Even Rosmah came here. Mahathir’s wife
came here last week; she’s also my regular customer for the past 30 years.
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FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
40. 4.2.3 Interior and exterior view of the shops
Gulati’s Silk House
This is the exterior view of the Gulati’s Silk House
located in Jalan Tunku Abdul Rahman, Kuala Lumpur.
There are the posters and advertising boards placed on top of the
shop entrance to promote their new products and discount sales.
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FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
41. Right side of the entrance
Left side of the entrance
The pictures above shows the interior views of both sides of the shop as there is a wall that acts
like a divider in the shop. Inside the shop, it is occupied with mainly textiles of different designs
and patterns. They displayed their textile products by covering them over a long stick that stands
and placing them nicely on the shelves that are placed against the wall of the store.
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FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
43. Madras Store Sdn. Bhd.
The exterior view of the headquarter
The exterior view of the opposite branch
The pictures above shows the entrances of the Madras Store. The stores are both located in Jalan
Masjid India, Kuala Lumpur. They only have these two branches. The first picture shows the
signature store or headquarter store, and as for the second picture it is the other branch of the
store that is located opposite of the first store.
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FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
44. The views of the storeroom
The picture above shows how the textile products are being stored in the shop. These areas are
known as the storeroom. The storeroom is actually opened and the customers are able to see the
newly packed stocks unlike any other textile shops that has another huge room to store their new
products.
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FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
45. As you can see the pictures of their interior views of the shop above, the store is not so spacious
and is occupied with their textile products everywhere. Some of them were hung on the ceilings
while some of them are folded and stacked on the tables. This pictures were taken in the third
floor which is the toppest floor of the building.
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FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
47. Kamdar
The exterior view of the huge Kamdar textile store
that is located in Kuala Lumpur. This is the biggest
store in Kamdar.They have many other branches
everywhere in the Kuala Lumpur.
The interior view of the store. As you can see from the picture,
the store is not so packed and occupied with the products
compared to interior space in Madras store.
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FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
48. This is the view of the small office in the store. In the picture, the textile products that are
customised and pre-ordered by the customers are specially placed in these shelves.
These are the information posters of their business hours and the products
located in each floors that are placed on the walls of the store.
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FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE
49. The pictures above shows how the textile products are being displayed to the customers in the
store. There are different ways how the products are being displayed compared to Gulati’s and
Madras.
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FNBE JAN 2013 - ENGL 0205 English 2 | OOI ZHI-QIAN, VICKY LEE WEI KEE, TAN JESSIE, CHOONG QI XIE &
AUGUSTINE CHEN KEEN HOE