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BY: PAUL ESPINAS, FOUNDER & CEO
UPUP TECHNOLOGIES
ENGAGEMENT PLAN
FOR 2019
DIGITAL TRANSFORMATION 2019
and Beyond
OUR STORY
We are a 1 year old and few months digital company with a vision of
improving employee well-being, one reward at a time.
WHY DID WE CREATE A GAMIFIED SOLUTION?
VietnamWorks
6 Million Professionals
Is this only in Vietnam what big companies
are doing?
Item 1 Item 2 Item 3 Item 4
40
30
20
10
0
performance
management
gamification MOBILE-first
THE FOUR ENGAGEMENT PERSPECTIVE
The success of every Employee Engagement
Program depends on successfully addressing
multiple stakeholder's interests
HR MANAGERS
CEO
BUSINESS OWNERS
TEAM MEMBERS
TEAM MANAGERS
CEOs & Business Owners
We produce internal rewards and
give away more benefits to
employees and I want to:
MEASURE ROI
I want to measure the ROI of our
rewards program
PRODUCTIVITY
CUSTOMER EXPERIENCE
I want to increase productivity
I need to improve customer
experience
HR MANAGERS
Every year, we are launching "mugs
and pens" programs but i want to:
PARTICIPATION
I want employees to ACTIVELY join
our engagement program
RETENTION
BEST REWARDS
I want to retain / keep good team
members
I want to know what recognition or
reward works best to our top talents
RECRUITMENT
I need to attract top talents
SUSTAINABLE PROGRAM
I want to launch a long-term
employee engagement program for
the company
TEAM LEADERS
I have a very challenging target but
encouraging my team to perform
better is even more challenging
PERFORMANCE
I want to improve my team’s
performance
RETENTION
TRACK & SUPPORT
I want to retain / keep good team
members
I need to track our performance as a
team and provide immediate
support
TEAM MEMBERS
I'm just new here and i'm hoping...
CLARITY & PURPOSE
I want to understand my targets
clearly
REWARD & RECOGNITION
I want to be recognized and
rewarded too
LEARNING & DEVELOPMENT
I need support in achieving my
current targets and learning more
about how to handle different
situations
IS EVERYBODY HAPPY?
Just like every other corporate program, the sustainable
success of our employee engagement program depends on
making sure all stakeholder's needs are addressed.
E X P E R I E N C E
P R O V I D E V A L U E T O T H E E N D U S E R
P R O C E S S
5 core teams for
onboarding:
Targets
Rewards
Engagement
1
FIRST PART
Maintain
Momentum:
In App
Emailing
Focus Group
2
SECOND PART
Recognition and
Rewards;
Most Engaged
team (manager)
Top Performer
(Member)
3
FINAL PART
EXPERIENCE
EXPERIENCE ONBOARDING
SHIELA
MARIE
PROF.
THENNIE
JEREMY
MAMAN
Head of Customer
Experience
Special Projects
Head
Head of Rewards
and  Mobile
commerce
M E T R I C S
P R O V I D E V A L U E T O T H E M A N A G E M E N T
P R O C E S S
We launch an
engagement
survey prior to the
implementation
1
FIRST PART
2
SECOND PART
We reasses team
engagement
based on our web
dashboard
3
FINAL PART
METRICS
We conduct focus
groups with top
performing team
and random
sampling
METRICS PROCESSING
DR. VLAD
MARIANO
TOM HITZ COOKIE
NGO
Chief Technical
Officer
Marketing
Communication
Marketing
Communication
SUCCESS FACTOR
ONBOARDING
During the first onboarding, the team will focus on understanding
the current state of employee engagement in the company and
ensure majority are ACTIVELY Participating
FOCUS GROUPS
While users are actively using the
app, we will conduct follow-ups to
better understand internal
processes and alignment with
overall experience with the app
REWARDS DAY
We will set a reward giving
day to manager with most
engaged team and most
active member
EMPLOYER
BRANDING 
We will replicate the
model for onboarding
to other teams and
we will use internal
case studies as
Employer Brandinng
iitiative within and
outside the company
OUR EARLY SUCCESS
Performance
Measurement
(Engagement
Level)
Participation
(ACTIVE)
Conversations
(360*)
Employer brand Real-time Metrics
for sustainable
program
APPLICATION ON TRAINING
& DEVELOPMENT
HappyFresh is an Indonesia-based regional startup
aggressively growing across SouthEast Asia
HAPPY FRESH TEAM LEADER PROGRAM
TRAIN MID-LEVEL
MANAGERS
Make sure the quality of work across the region is
maintained despite the speed in growth
RESULTS AND
RECOMMENDATIONS
Make sure the experience of the trainees are
enjoyable despite the COMPREHENSIVE program
Item 1 Item 2 Item 3 Item 4
40
30
20
10
0
TRAINING
EXPERIENCE
Make sure results are delivered and
recommendations are received
APPLICATION ON
ACCELERATOR PROGRAM
KRUNGSRI BANK is one of the biggest banks in Thailand
KRUNGSRI BANK FINNOVATE PROGRAM
START UP "OKR"
RESULTS
Make sure the program provide value to
startups in getting results in Thailand
BRANDING FOR
THE PROGRAM
Make sure startup representatives have a very positive
experience with the program and in Thailand
especially that more than 50% are not locals
Item 1 Item 2 Item 3 Item 4
40
30
20
10
0
PROGRAM
EXPERIENCE
Position the Krungsri Finnovate as one of the most
engaging and results-oriented start-up programs in
ASEAN
APPLICATION ON ENGAGEMENT
TURNED SALES PROGRAM
Quan Ut Ut is one of the fastest growing F&B chain in
Vietnam
QUANN UT UT HR AND SALES PROGRAM
ENGAGEMENT &
RETENTION
Started as an engagement activity to keep
employees in the company,.
SALES
PROGRAM
Initially for promotions
INCREASE MONTHLY
PROMOTION 
Utilize the app to focus on encouraging employees to
sell and promote high profit items and get rewarded
for it
EVERYTHING IS FULLY
CUSTOMIZED
all the program application will have 100%  corporate brand experience
THANK YOU!
Please email me at paulespinas@upupapp.asia for any
questions or clarifications.
UPUP TECHNOLOGIES

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Employee engagement program 2019 and beyond

  • 1. BY: PAUL ESPINAS, FOUNDER & CEO UPUP TECHNOLOGIES ENGAGEMENT PLAN FOR 2019 DIGITAL TRANSFORMATION 2019 and Beyond
  • 2. OUR STORY We are a 1 year old and few months digital company with a vision of improving employee well-being, one reward at a time.
  • 3. WHY DID WE CREATE A GAMIFIED SOLUTION? VietnamWorks 6 Million Professionals Is this only in Vietnam what big companies are doing? Item 1 Item 2 Item 3 Item 4 40 30 20 10 0 performance management gamification MOBILE-first
  • 4. THE FOUR ENGAGEMENT PERSPECTIVE The success of every Employee Engagement Program depends on successfully addressing multiple stakeholder's interests
  • 7. CEOs & Business Owners We produce internal rewards and give away more benefits to employees and I want to: MEASURE ROI I want to measure the ROI of our rewards program PRODUCTIVITY CUSTOMER EXPERIENCE I want to increase productivity I need to improve customer experience
  • 8. HR MANAGERS Every year, we are launching "mugs and pens" programs but i want to: PARTICIPATION I want employees to ACTIVELY join our engagement program RETENTION BEST REWARDS I want to retain / keep good team members I want to know what recognition or reward works best to our top talents RECRUITMENT I need to attract top talents SUSTAINABLE PROGRAM I want to launch a long-term employee engagement program for the company
  • 9. TEAM LEADERS I have a very challenging target but encouraging my team to perform better is even more challenging PERFORMANCE I want to improve my team’s performance RETENTION TRACK & SUPPORT I want to retain / keep good team members I need to track our performance as a team and provide immediate support
  • 10. TEAM MEMBERS I'm just new here and i'm hoping... CLARITY & PURPOSE I want to understand my targets clearly REWARD & RECOGNITION I want to be recognized and rewarded too LEARNING & DEVELOPMENT I need support in achieving my current targets and learning more about how to handle different situations
  • 11. IS EVERYBODY HAPPY? Just like every other corporate program, the sustainable success of our employee engagement program depends on making sure all stakeholder's needs are addressed.
  • 12. E X P E R I E N C E P R O V I D E V A L U E T O T H E E N D U S E R P R O C E S S 5 core teams for onboarding: Targets Rewards Engagement 1 FIRST PART Maintain Momentum: In App Emailing Focus Group 2 SECOND PART Recognition and Rewards; Most Engaged team (manager) Top Performer (Member) 3 FINAL PART EXPERIENCE
  • 13. EXPERIENCE ONBOARDING SHIELA MARIE PROF. THENNIE JEREMY MAMAN Head of Customer Experience Special Projects Head Head of Rewards and  Mobile commerce
  • 14. M E T R I C S P R O V I D E V A L U E T O T H E M A N A G E M E N T P R O C E S S We launch an engagement survey prior to the implementation 1 FIRST PART 2 SECOND PART We reasses team engagement based on our web dashboard 3 FINAL PART METRICS We conduct focus groups with top performing team and random sampling
  • 15. METRICS PROCESSING DR. VLAD MARIANO TOM HITZ COOKIE NGO Chief Technical Officer Marketing Communication Marketing Communication
  • 16. SUCCESS FACTOR ONBOARDING During the first onboarding, the team will focus on understanding the current state of employee engagement in the company and ensure majority are ACTIVELY Participating FOCUS GROUPS While users are actively using the app, we will conduct follow-ups to better understand internal processes and alignment with overall experience with the app REWARDS DAY We will set a reward giving day to manager with most engaged team and most active member EMPLOYER BRANDING  We will replicate the model for onboarding to other teams and we will use internal case studies as Employer Brandinng iitiative within and outside the company
  • 18. APPLICATION ON TRAINING & DEVELOPMENT HappyFresh is an Indonesia-based regional startup aggressively growing across SouthEast Asia HAPPY FRESH TEAM LEADER PROGRAM TRAIN MID-LEVEL MANAGERS Make sure the quality of work across the region is maintained despite the speed in growth RESULTS AND RECOMMENDATIONS Make sure the experience of the trainees are enjoyable despite the COMPREHENSIVE program Item 1 Item 2 Item 3 Item 4 40 30 20 10 0 TRAINING EXPERIENCE Make sure results are delivered and recommendations are received
  • 19. APPLICATION ON ACCELERATOR PROGRAM KRUNGSRI BANK is one of the biggest banks in Thailand KRUNGSRI BANK FINNOVATE PROGRAM START UP "OKR" RESULTS Make sure the program provide value to startups in getting results in Thailand BRANDING FOR THE PROGRAM Make sure startup representatives have a very positive experience with the program and in Thailand especially that more than 50% are not locals Item 1 Item 2 Item 3 Item 4 40 30 20 10 0 PROGRAM EXPERIENCE Position the Krungsri Finnovate as one of the most engaging and results-oriented start-up programs in ASEAN
  • 20. APPLICATION ON ENGAGEMENT TURNED SALES PROGRAM Quan Ut Ut is one of the fastest growing F&B chain in Vietnam QUANN UT UT HR AND SALES PROGRAM ENGAGEMENT & RETENTION Started as an engagement activity to keep employees in the company,. SALES PROGRAM Initially for promotions INCREASE MONTHLY PROMOTION  Utilize the app to focus on encouraging employees to sell and promote high profit items and get rewarded for it
  • 21. EVERYTHING IS FULLY CUSTOMIZED all the program application will have 100%  corporate brand experience
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  • 26. THANK YOU! Please email me at paulespinas@upupapp.asia for any questions or clarifications. UPUP TECHNOLOGIES