SlideShare a Scribd company logo
eHela.co.ke
| Michael Farrar, Founder at Visionary Arc Co. Ltd. |
| E: info@visionaryarc.co.ke | M: 254 724 156 389
MTO
OPPORTUNITY
eHela allows anyone with a VISA,
MasterCard cards and PayPal wallets
seamlessly top up airtime and settle
utility bills anywhere, anytime.
VALUE PROPOSITION
eHela service enables inclusive
financing of mobile utility services & bills
like Pay TV, Electricity, Health, Transport,
Grocery etc.. by remotely settling the
bills through the platform effortlessly.
UNDERLYING MAGIC
eHela is uniquely designed and
targeted towards both international
travelers and people living away from
home to recharge and also pay bills for
their family and friends in three simple
steps.
HOW IT WORKS
With just three simple steps, sending and
receiving recharge is as easy as:
1. Enter the phone number
2. Select the amount of credit that
should be sent or received
3. Receive the confirmation SMS
HOW IT WORKS
NOT YET REGISTERED
support@eHela.co.ke
REVENUE MODEL
eHela takes 6% of
the amount being
transferred as
processing fees.
Sub Total
Vat/Tax
Fees
Grand Total
GO-TO-MARKET
Safaricom, Airtel,
Equitel, Orange mobile
subscribers and B2B,
C2B model segments
Social media channels, word
of mouth, TV and Radio
Mentions #Trends, Offline
advertising, Blog Features..
Send instant online recharge
to Mobile, Data card, DTH,
WIFI, Landline and Bus card
reload. Send PIN voucher for
Grocery and Pharmacy
shopping to most countries.
COMPETITION
Leverages on
remitting smaller
amounts through
mobile Airtime.
Designed for
Immigrants Financial
Inclusion.
P2P Money Travel
Services.
International
Education Payments.
Leverages on Bitcoin
to offer cheap money
transfer.
Kenya’s Telco Local
Remittance Platforms
TEAM
Michael M Jilani
Technical Officer
Archiebold S Manasseh
Director / Legal Officer
Michael F David
Director / Sustainability Officer
eHela is a brand name of Visionary Arc Co. Ltd. - registered in Kenya 2015
Prospecting Mobile Service Providers
THANK YOU
LOOKING FORWARD TO

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eHela

  • 1. eHela.co.ke | Michael Farrar, Founder at Visionary Arc Co. Ltd. | | E: info@visionaryarc.co.ke | M: 254 724 156 389 MTO
  • 2. OPPORTUNITY eHela allows anyone with a VISA, MasterCard cards and PayPal wallets seamlessly top up airtime and settle utility bills anywhere, anytime.
  • 3. VALUE PROPOSITION eHela service enables inclusive financing of mobile utility services & bills like Pay TV, Electricity, Health, Transport, Grocery etc.. by remotely settling the bills through the platform effortlessly.
  • 4. UNDERLYING MAGIC eHela is uniquely designed and targeted towards both international travelers and people living away from home to recharge and also pay bills for their family and friends in three simple steps.
  • 5. HOW IT WORKS With just three simple steps, sending and receiving recharge is as easy as: 1. Enter the phone number 2. Select the amount of credit that should be sent or received 3. Receive the confirmation SMS
  • 7.
  • 8.
  • 10.
  • 11.
  • 12.
  • 14. REVENUE MODEL eHela takes 6% of the amount being transferred as processing fees. Sub Total Vat/Tax Fees Grand Total
  • 15. GO-TO-MARKET Safaricom, Airtel, Equitel, Orange mobile subscribers and B2B, C2B model segments Social media channels, word of mouth, TV and Radio Mentions #Trends, Offline advertising, Blog Features.. Send instant online recharge to Mobile, Data card, DTH, WIFI, Landline and Bus card reload. Send PIN voucher for Grocery and Pharmacy shopping to most countries.
  • 16. COMPETITION Leverages on remitting smaller amounts through mobile Airtime. Designed for Immigrants Financial Inclusion. P2P Money Travel Services. International Education Payments. Leverages on Bitcoin to offer cheap money transfer. Kenya’s Telco Local Remittance Platforms
  • 17. TEAM Michael M Jilani Technical Officer Archiebold S Manasseh Director / Legal Officer Michael F David Director / Sustainability Officer eHela is a brand name of Visionary Arc Co. Ltd. - registered in Kenya 2015 Prospecting Mobile Service Providers