1. Edison Anthony Froelich
EdisonFroelich@gmail.com 285 Plantation St Apt 711, Worcester MA 01604 (479) 530-4615
Education
University of Arkansas, Fayetteville, Arkansas May 2010
M.S. Agricultural Economics, GPA – 3.62 Cumulative
University of Arkansas, Fayetteville, Arkansas May 2008
B.S. Agricultural Business with a Minor in German, GPA – 3.674 Cumulative
Experience
Senior Pricing Analyst: BJ’s Wholesale Club November 2014 -
Present
o Work with a team of five to manage a strategic pricing scheme at BJ’s, including educating
merchants and operators about the nature of pricing analytics and using pricing as a precise
tool for margin accretion and sharpening the customer value offer
o Produce weekly and monthly reports for the SVP group and the Buyer group which provide
insights into competitive pricing and strategic alignment
o Ad hoc reporting to meet the needs of finance, merchants and executives
o Execute penny-profit margin dives to identify low-hanging fruit for price optimization: estimated
margin lift of over $10 million discovered to date
o Assisting in the rollout of Cognos, which will eventually replace outdated systems and provide a
platform for integrated reporting and data management
o Manage client relationship, contract renegotiations and new research directives with Ugam, a
web-scraping vendor
Manager of Performance Testing: Walmart Global Customer Insights & Analytics October 2013 -
November 2014
o Utilized the Applied Predictive Technologies (APT) Test and Learn software to create and
execute statistically sound test vs. control analysis in the business environment
o Progressed from a non-user to a power-user of the testing package in less than five months,
enabling me to act as an insights resource for many buyers and operations specialists
o One of ten users of the APT software suite in the Sam's Club corporate office
o Met frequently with decision makers in the merchandising and operations hierarchies with the
goal of using statistical modeling to answer difficult business questions
o Executed tests to scientifically measure the impacts of: price changes, new product
introductions, SKU reduction, store layout, capital expenditures and labor changes
o Developed a web portal to manage the team’s testing calendar and presentation storage using
Microsoft Sharepoint 2010
o Presented results to clients and encouraged science-based decision making
Pricing Analyst: Sam’s Club Home Office, Bentonville, AR
 Competitive Intelligence Analyst May 2012 -
October 2013
o Worked to understand and report on Sam’s Club’s competitive environment
o Managed a large dataset of competitor price observations which updated monthly
o Developed a method of culling bad data to ensure high quality analytical output
o Helped create a monthly competitive pricing report that is seen by leadership company wide
o Supported club operations through web-ex conferences and one on one interaction

2.  Promotions Analyst October 2011 –
May 2012
o Implemented mark-down and pricing strategies for the Health, Beauty and Wellness group
o Worked closely to support merchants in day to day tactical activities and long run strategic
outlay for product pricing
Research Assistant: University of Arkansas, Fayetteville, AR August 2008 –
D December 2010
 Thesis titled “Factors that Influence the Adoption of Agricultural Conservation Programs in Northwest
Arkansas” under the guidance of Dr. Jennie Popp
 Developed, delivered and analyzed the results a survey sent to over 1,800 agricultural producers in
Northwest Arkansas
 Teaching assistant for Microeconomics 1103 under Dr. Jennie Popp in the Fall of 2008, Intro to
Agribusiness 2303 in Spring 2009 under Dr. Michael Popp and Advanced Price Risk Management 4373
in Spring 2010 for Dr. Andrew McKenzie
Skills, Leadership Activities and Awards
 Proficient in Microsoft Excel, Word, Powerpoint and Access, RetailLink and Tableau
 Experienced in the testing function of the APT Test and Learn software suite, with over 100 tests
designed and executed
 Extensive experience in Cognos, generated by helping to manage a rollout of the software to replace
clumsy and outdated MS Access based reporting in the Pricing Department at BJ’s Wholesale Club
 Trained in the Amia Self-Serve data tool, including the more advanced analysis package
 Limited experience with SQL database management and SAS Enterprise Guide, SAP at BJ’s
Wholesale
 Some experience with SAS, SPSS, GAMS and Shazaam data analysis packages
 Toastmasters International – Member since July 2015
 Co-Founder of an unofficial networking group at BJ’s Wholesale Club, a group that strives to make
connections and create bonds between people operating in different spheres in the organization
 Founder of the Ag Econ Graduate Student Research Group, a student-only organization designed to
improve research skills and provide a forum to ask questions and gain experience: 2010