The document discusses using media tools to improve collaboration and communication within a sorority with over 200 members. It notes that as officers transition each year, important documents are often lost. Using tools like Google Docs, GroupMe, and Basecamp would allow current and future officers to collaboratively create and store documents, better communicate about events and decisions, and ensure continuity from year to year. This would help the sorority run more effectively with less time spent recreating existing materials.