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Johnnie Walker narrative E103026 Piyush Jain
Johnnie Walker - The Man Who Walked Around The World One line tells the tale of their history and that it is the world’s most widely distributed brand of blended scotch whisky The Striding Man Logo  The man is walking forward - symbolises forward thinking and the pursuit for excellence.   Diageo has created "The Striding Man Society"
Johnnie Walker - The Man Who Walked Around The World Created a 6 mins. Informercial starring Robert Carlyle and called The Man Who Walked Around the World It outlines the history of the Johnnie Walker brand. It gives detail about the product, range and brand that just wouldn’t be possible in shorter media formats http://www.youtube.com/watch?v=MnSIp76CvUI&feature=player_embedded

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E103026 brand story

  • 1. Johnnie Walker narrative E103026 Piyush Jain
  • 2. Johnnie Walker - The Man Who Walked Around The World One line tells the tale of their history and that it is the world’s most widely distributed brand of blended scotch whisky The Striding Man Logo The man is walking forward - symbolises forward thinking and the pursuit for excellence.   Diageo has created "The Striding Man Society"
  • 3. Johnnie Walker - The Man Who Walked Around The World Created a 6 mins. Informercial starring Robert Carlyle and called The Man Who Walked Around the World It outlines the history of the Johnnie Walker brand. It gives detail about the product, range and brand that just wouldn’t be possible in shorter media formats http://www.youtube.com/watch?v=MnSIp76CvUI&feature=player_embedded