e markting

1. E-MARKETING
BY:VIJAY LAXMI SINGH

2. EMARKETING :THE PROCESS OF
MARKETING A BRAND USING THE INTERNET.
IT INCLUDES BOTH DIRECT RESPONSE
MARKETING AND INDIRECT MARKETING
ELEMENTS AND USES A RANGE OF
TECHNOLOGIES TO HELP CONNECT
BUSINESSES TO THEIR CUSTOMERS.
WHAT............

3. DISPLAY ADVERTISING,
BEHAVIORAL MARKETING,
E-MAIL MARKETING,
CUSTOMER RELATIONSHIP MANAGEMENT MARKETING ,
INTERACTIVE ADVERTISING,
ONLINE MARKET RESEARCH, AND
SOCIAL MEDIA MARKETING METHODS
E MARKETING PROVIDE SERVICES:

4. ADVANTAGES
Internet marketing is relatively inexpensive
Wide audience can be covered easily
Consumers convenience.
One-to-one approach.
easy to understand

5. LIMITATIONS
Low speed Internet connections are one barrier.
Inability of shoppers to touch
Barriers to entry

6. WHAT IS E MARKETING TOOLS?
A company can distribute via the internet.
The internet could be used for advertising
The money collection part of a transaction could be done online
The web can be used as the way of collecting direct responces

7. POPULAR WEBSITES IN THE FIELD OF EMARKETING:
www.Amazon.com
www.Which.co.uk
www.Googleadwords.com
www.Rediffmail.com
www.Yahoo.com
www.Ibibol.com
www.Ebuy.com
www.Shadi.com
www.Monstor.com
www.Flemings.com

8. WEB SITE:
BASIC OBJECTIVE OF THE WEBSITE:
Know thy prospects
Simplicity is the key
Easy to navigate
Sections sub division and easy to links

9. CONCLUSION

10. Thank you