This is a presentation I had created as part of my curriculum coursework of Project Management Fundamentals. It is the creation of a bike called Ducati Multistrada 1200. We had to present the project management activities that would happen if we were the project managers of this project.

1. Team D Final Presentation
Kanika Vij
Madura Puri
Nikhil Rao
Rishab Kothari
Rohan Koli

3. Ducati Holdings S.p.A

4. Problems Faced by Ducati:
 Faced a drop in demand for their high performance
machines.
 Needed to increase sales with a machine appealing to
common masses.
 Wanted to design one bike with the flexibility of
entering any market.

5. Ducati Multistrada 1200

6. Our Project
 To design one machine(Ducati Multistrada 1200) that
changes on the riders’ wishes.
 To get this project to tackle the recession and increase
sales for Ducati.
 We will be working with a budget of 10.4 million Euros
and a duration of 2 years.

7. Organizational Structure
Project Manager
Design
Design Manager/
Systems Architect
Staff
Research &
Development
R & D
Manager
Staff
Engineering
Development
Engineer
Staff
Racing
Racing Head
Staff
Finance
CFO
Staff
Planning
Planning
Head
Staff
Purchasing
Purchase
Manager
Staff
Stores
Stores
manager
Staff
Assembly
Assembly
Engineer
Staff
QC/ Testing
Testing
Engineer
Staff
Top Management

8. Managerial Roles and Functions
 Top Management: Includes the CEO, Board of
Directors, the Ducati family, investors and
stakeholders.
 Project Manager: Manages the project according to the
project plan while supervising all the departments
with every department having a functional manager.
 Functional Manager: Responsible for deliverables from
each department and is assisted by the staff working
for each of the respected departments.

9. Work Breakdown Structure 1

10. Work Breakdown Structure 2

11. Work Breakdown Structure 3

12. Work Breakdown Structure 4

13. Budgeting and Cost Control

14. Success Measures
 Project efficiency
 Benefit to the customer
 Benefit to the organization
 Preparing for the future

15. Assumptions
 Project duration will be 2 years.
 The standard work week will be used (8:00-5:00,
Monday through Friday)
 The motorcycle will appeal to the common population.
 Ducati Multistrada will perform as per the
specifications provided.
 Project Managers will have full authority over the
project.
 This motorcycle will lead to improved sales.

16. Constraints
 The motorcycle must be finished under the allowed
budget of 10.4 million Euros.
 The motorcycle must be completed by a due date of 2
years.
 The project will have to work with the given resources.
 Technical constraints
 Project-based outsourcing constraint
 Quality
 Risk

17. Risk Management
PROBABILITY
H
I
G
H
M
E
D
I
U
M
L
O
W
LOW MEDIUM HIGH
1. New technology fails
2. Labor Strike
3. Equipment
Breakdown
4. Increase in raw
material cost
5.Outsouced
Job Failure
6.Market
Risk

18. Major Milestones
 Project Start: January 3, 2008
 Project Manager appointed: December 2, 2007
 Ducati Multistrada 1200 launch date: January 10, 2010
 First batch of motorcycles produced: November 18,
2010

19. Deliverables
 R&D work parameters finalized
 Design approved
 Budget estimation approved
 Tires outsourcing decision finalized
 Organizational blueprint established
 Assembly line plans set
 Manufacturing of parts completed
 Collaborative testing successfully performed
 Quality check performed

20. Execution
 R&D will be done along with the design.
 Pirelli and Ducati R&D teams will be working together.
 Budget of 10.4 million Euros with a duration of 2 years.
 The assembly line production will take 8 hours to
assemble one motorcycle manually.
 First batch of production will be delivering 8000
motorcycles.