1
Abraxas Group LLC
www.abraxasgp.com
Driving Change
August 2017
David Johnson
Interim Executive
Restructuring and Turnaround Advisor
“If you do not change direction, you may end up where
you are heading”
‒ LaoTzu
Abraxas Group LLC
www.abraxasgp.com
2
The Challenge
• Any change management project, ranging from a performance
improvement initiative a to turnaround and restructuring situation, must
address the challenge of engaging stakeholders.
• Whether the change is being driven by a mid-level employee, a CEO, an
interim executive, or an outside consultant, the first challenge is winning
the war against the status quo.
Abraxas Group LLC
www.abraxasgp.com
3
• The pull of the status quo is strong in
all companies.
• A compelling case must be made for
immediate change, and the benefits
that change will bring to the
organization.
Creating a Sense of Urgency
Abraxas Group LLC
www.abraxasgp.com
4
• Too many change management
initiatives fail due to the lack of a
compelling vision.
• Once a change agent has
communicated the why, they must
focus on the where. Where will a
successful change initiative take the
company, and why is that a good
thing?
Communicating aVision
Abraxas Group LLC
www.abraxasgp.com
5
QuickWins Build Momentum
• In a truly successful change
management initiative, execution
is not a single phase but a rolling
process.
• A change management plan should
be designed to deliver a series of
quick wins, which will bolster
morale and help build momentum
for the more slow-developing
aspects of the plan.
Abraxas Group LLC
www.abraxasgp.com
6
Key Takeaways
1) Win the War Against the Status Quo.
2) Sense of Urgency. It is not enough that people believe change is
necessary, they must understand that change must begin now.
3) Where and Why. Communicating a vision is essential to success.
Stakeholders must understand where the company is heading, and why
that approach makes sense.
4) Quick Wins. Design an execution plan with some quick wins in mind.
Abraxas Group LLC
www.abraxasgp.com
7
David Johnson
Abraxas Group LLC
www.abraxasgp.com
8
Email: david@abraxasgp.com
Ph: 312-505-7238
Twitter: @TurnaroundDavid
David Johnson, founder and managing partner of Abraxas Group, has a 20-
year track record of driving organizational change. David has served as an
interim executive or financial advisor to dozens of middle market
companies in turnaround and restructuring situations.
Throughout his career, David has demonstrated a commitment to thought
leadership, with numerous speaking engagements and articles on the topics
of change management, performance improvement, restructuring,
turnaround, and value creation to his credit. David received his MBA from
the University of Chicago and completed his undergraduate studies at
Fairleigh Dickinson University.
Key Accomplishments
• Interim CFO, Private Equity Backed Company: >$70MM increase in equity value
in 12 months
• Interim COO, Nonprofit Organization: Oversaw program closures and revamp of
management team, revitalizing a 120 year-old organization
• CRO, Family Owned Company: Developed a restructuring and turnaround plan
resulting in a proforma $2.5MM YoY increase in EBITDA

Driving Change

  • 1.
    1 Abraxas Group LLC www.abraxasgp.com DrivingChange August 2017 David Johnson Interim Executive Restructuring and Turnaround Advisor
  • 2.
    “If you donot change direction, you may end up where you are heading” ‒ LaoTzu Abraxas Group LLC www.abraxasgp.com 2
  • 3.
    The Challenge • Anychange management project, ranging from a performance improvement initiative a to turnaround and restructuring situation, must address the challenge of engaging stakeholders. • Whether the change is being driven by a mid-level employee, a CEO, an interim executive, or an outside consultant, the first challenge is winning the war against the status quo. Abraxas Group LLC www.abraxasgp.com 3
  • 4.
    • The pullof the status quo is strong in all companies. • A compelling case must be made for immediate change, and the benefits that change will bring to the organization. Creating a Sense of Urgency Abraxas Group LLC www.abraxasgp.com 4
  • 5.
    • Too manychange management initiatives fail due to the lack of a compelling vision. • Once a change agent has communicated the why, they must focus on the where. Where will a successful change initiative take the company, and why is that a good thing? Communicating aVision Abraxas Group LLC www.abraxasgp.com 5
  • 6.
    QuickWins Build Momentum •In a truly successful change management initiative, execution is not a single phase but a rolling process. • A change management plan should be designed to deliver a series of quick wins, which will bolster morale and help build momentum for the more slow-developing aspects of the plan. Abraxas Group LLC www.abraxasgp.com 6
  • 7.
    Key Takeaways 1) Winthe War Against the Status Quo. 2) Sense of Urgency. It is not enough that people believe change is necessary, they must understand that change must begin now. 3) Where and Why. Communicating a vision is essential to success. Stakeholders must understand where the company is heading, and why that approach makes sense. 4) Quick Wins. Design an execution plan with some quick wins in mind. Abraxas Group LLC www.abraxasgp.com 7
  • 8.
    David Johnson Abraxas GroupLLC www.abraxasgp.com 8 Email: david@abraxasgp.com Ph: 312-505-7238 Twitter: @TurnaroundDavid David Johnson, founder and managing partner of Abraxas Group, has a 20- year track record of driving organizational change. David has served as an interim executive or financial advisor to dozens of middle market companies in turnaround and restructuring situations. Throughout his career, David has demonstrated a commitment to thought leadership, with numerous speaking engagements and articles on the topics of change management, performance improvement, restructuring, turnaround, and value creation to his credit. David received his MBA from the University of Chicago and completed his undergraduate studies at Fairleigh Dickinson University. Key Accomplishments • Interim CFO, Private Equity Backed Company: >$70MM increase in equity value in 12 months • Interim COO, Nonprofit Organization: Oversaw program closures and revamp of management team, revitalizing a 120 year-old organization • CRO, Family Owned Company: Developed a restructuring and turnaround plan resulting in a proforma $2.5MM YoY increase in EBITDA