Learn how Oracle's Enterprise Health Analytics (EHA), coupled with Oracle Business Intelligence, speeds the delivery of clinical event reporting by leveraging data integrations to Cerner and the EHA Healthcare Data model. How EHA integrates EMR and other operational data to provide actionable information with integrity and precision to ready you for the ACO market How EHA integrates clinical, financial, administrative and research data to speed the time from data input to robust retrospective and predictive analytics Examples of how Oracle EHA can unlock your EMR data for hospital-acquired conditions and prevention, ad-hoc and standard reporting and other valuable metadata Data warehouse solutions including strategic roadmaps for Meaningful Use, Population Health Management and Accountable Care

1. Drive Compliance & Profit with
Oracle Healthcare Analytics
July 25, 2013

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Perficient is a leading information technology consulting firm serving clients throughout
North America.
We help clients implement business-driven technology solutions that integrate business
processes, improve worker productivity, increase customer loyalty and create a more agile
enterprise to better respond to new business opportunities.
About Perficient

3. 3
• Founded in 1997
• Public, NASDAQ: PRFT
• 2012 revenue $327 million
• Major market locations throughout North America
• Atlanta, Boston, Charlotte, Chicago, Cincinnati, Cleveland, Columbus, Dallas, Denver,
Detroit, Fairfax, Houston, Indianapolis, Los Angeles, Minneapolis, New Orleans, New York
City, Northern California, Philadelphia, Southern California, St. Louis, Toronto and
Washington, D.C.
• Global delivery centers in China, Europe and India
• ~2,000 colleagues
• Dedicated solution practices
• ~85% repeat business rate
• Alliance partnerships with major technology vendors
• Multiple vendor/industry technology and growth awards
Perficient Profile

4. 4
Business Solutions
• Business Intelligence
• Business Process Management
• Customer Experience and CRM
• Enterprise Performance Management
• Enterprise Resource Planning
• Experience Design (XD)
• Management Consulting
Technology Solutions
• Business Integration/SOA
• Cloud Services
• Commerce
• Content Management
• Custom Application Development
• Education
• Information Management
• Mobile Platforms
• Platform Integration
• Portal & Social
Our Solutions Expertise

5. Lesli Adams, MPA
Director, Oracle Healthcare Business Intelligence
Lesli is the Director of Oracle Healthcare Business Intelligence for
Perficient. She is a clinical measurement advocate with 17 years of
healthcare analytics and business intelligence experience covering for-
profit, state, academic and federal healthcare including ambulatory clinic
management, comparative effectiveness evaluation, evidence-based
medicine, population health and clinical data warehousing. Prior to joining
Perficient, Lesli championed activities with Tenet, MD Anderson, The
University of Virginia Medical Center, and the US Navy.
Brady Davis
Director, Healthcare Strategy & Business Dev, Oracle
Brady leads healthcare strategy for Oracle Health Sciences Global
Business Unit with an emphasis on Enterprise Data Warehouse, Analytics
& Health Information Exchange along with supporting Oracle’s patient
engagement & mobile health strategies. He has been an innovator and
leader in the hospital ACO space as well as the consumer health and
wellness industry for over 15 years. Brady has a unique ability to merge
perspectives from multiple healthcare ecosystem viewpoints including but
not limited to: payers, providers, hospital/clinic, employers, retail, mobile
and consumer.
Our Speakers
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The push for EMR implementations and clinical workflow modification is
driven by the need to capture discrete data points that are a necessary
prerequisite for a provider's transformation. But achieving compliance
and profitability goals also requires the integration of clinical, financial
and administrative data and the impact must be seen in near real-time.
Drive Compliance & Profit

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• How Enterprise Healthcare Analytics (EHA) integrates EMR and
other operational data to provide actionable information with
integrity and precision to ready you for the Accountable Care
Organization (ACO) market
• How EHA integrates clinical, financial, administrative and
research data to speed the time from data input to robust
retrospective and predictive analytics
• Examples of how Oracle EHA can unlock your EMR data for
hospital-acquired conditions and prevention, ad-hoc and
standard reporting and other valuable metadata
Today’s Webinar – Q&A Agenda

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Topic 1: Did we put the cart before the horse when EMRs where developed? Does the EDW solution pick
up where that falls short?
Cart Before the Horse?

9. Copyright©2013,Oracle.All rights reserved.
Challenge #2: Heavy Lifting Is Required to Get Clean,
Rationalized Data Into a Well-Structured Data Warehouse
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Optimized Data
Model &
Schema
EPSi
Extremely robust Extraction, Transformation & Loading (ETL) tools are required to
get high quality data into the Data Warehouse. This is by far the most challenging
part of any DW / Analytics effort.
Warehouse Integration ETL
• Business Rules Framework
• Default Validation & Integration
Rules
• Exception Handling System
• Terminology Translation
• EMPI interface
• Units of Measure
• Hierarchies
• Metadata Management
UHC
CPM
+ Approx.
15 Others
Epic
PeopleSoft
Configurable
Interface
Tables
Source
Mapping
Destination
Mapping
e.g.Blood
Pressure =
Pressure = BP=
Diastolic/Systolic
Source
ETL
Automated
Data
Rationalization
Output
ETL
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Topic 2: How has Oracle made the EMR better? Is it because the advent of the EHA tool and the full data
model?
Oracle Makes EMRs Better?

10. Copyright©2013,Oracle.All rights reserved.
Challenge #3: Current Analytics Creation, Distribution &
Consumption Processes Are Highly Manual At Most Providers
Limiting knowledge workersfrom making timelydecisions when and where theyare
needed, reducing overall staff efficiency, and introducing compliance risks
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Inefficient,expensive,inflexible processes
Multiple Data
Sources
Manual Data
Manipulation &
Report
Distribution
Inconsistent
Views by
Recipients, Lack
of Mobility
O.R. DATA
QUALITY /
OUTCOMES
OTHER OPERATIONAL
DATA
PATIENT
ACCOUNTING
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Topic 3: Cerner supports their transactional system with hubs and an ODS. Are we being excessively
redundant in (re)storing data a 3rd and 4th time? Is this even a reasonable question about redundancy
Redundant Storing?

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Topic 4: Oracle has built adaptors for EHA to Cerner and Epic environments. Do those adaptors cover
100% of the CPOE or just the top 10 subjects? How can EHA support “in-system” predictive modeling
and enrich the data analytics within its own eco system?
Cerner and EPIC - ETL Adapters

12. Final question. How is Oracle positioned with the EHA to support Accountable Care, Patient Centered
Medical Homes, and Patient Engagement?
The Future – ACOs and PCMH
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13. Join us in Nashville at
the PCMH & Shared
Savings ACO
Leadership Summit
September 9 -10, 2013
http://www.opalevents.org/p/162
/the-pcmh-shared-savings-aco-
leadership-summit
Join us in Scottsdale at
the Continuum of Care
Alliance Annual
Conference
October 23 – 25, 2013
http://carecontinuumalliance.org
/forum/index.php
Join us in San
Francisco at Oracle
Open World September
22-26, 2013
Session: Patient Portals,
Fulfilling the Patient-Centered
Medical Home [CON2892]
Oracle Healthcare Blog
www.perficient.com/healthcare
www.perficient.com/oracle
Follow us on Twitter
@PRFT_Oracle
@lesliadams
@teriemc
Webinar August 15,
2013
Patient Centered
Medical Homes and
Oracle Healthcare
Analytics
Join us in
Los Angeles for the
ACO Congress
November 4-6, 2013
http://www.acocongress.com
Upcoming Events
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15. Lesli Adams, MPA, Director, Oracle Healthcare Business Intelligence
lesli.adams@perficent.com
281-435-8473
Terie McClintock, MBA, Director, Oracle Healthcare Practice
terie.mcclintock@perficient.com
713-412-8841
Brady Davis, Director, Healthcare Strategy & Business Development
brady.davis@oracle.com
360-398-3747
Perficient/Oracle Contacts
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