Edoardo Volta VP for Business Development, SME Mastercard UK&I @MastercardUK

1. 1st
December 2016
Edoardo Volta,
VP Business Development, SME – UK&I
Enabling a
Digital World

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The World is Changing…
Industries being
reinvented
Expectation of personalized
and integrated digital
experience
Barriers to entry are being
lowered in every industry
Public companies need to
continue to win today
while reinventing
themselves for the future
Everyone and everything
is becoming connected
The emergence of
business as a platform
Regulatory, security
and privacy
concerns
Democratization of
electronic payments and
technology
Urbanization and the
desire for smarter
cities

3. ©2016Mastercard.ProprietaryandConfidential.
…Online is becoming a dominant sales channel…
STARTCOUNTER, Q1 2016, MAIN FIGURES SHOW THE SHARE OF TOTAL WEB PAGE REQUESTS
ORIGINATING FROM EACH TYPE PF DEVICE
Share of web traffic by device
Laptops &
Desktops
Mobile
Phones Tablets
56%
Year on
year: -9%
39%
Year on
year:
+21%
5%
Year on
year: -21%
WWW.RETAILRESEARCH.ORG/ONLINERETAILING.PHP
Online Share of Retails Trade, 2014 - 2016

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SME are at the core of a digital transformation
Multiple
Bank
Interfaces
Operation
Interfaces
Physical
trips to
the Bank
Paper
based
payment /
process

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The mastercard Digital Call to Action
Accessibility1
Transparency2
Security3
Privacy4

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Enabling better payment experiences: in-store, in-app and online
Faster
checkout online
Pay digitally
instore
Smarter
checkout in store
Innovative
in store interactions
Buy from
connected devices:
fridge, car, etc.
Pay securely
with wearables
Dine and pay
without waiting
Cashless
unattended retail
Buy Operate Sell
Control your
Business Card
online

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SOURCE: MASTERCARD RESEARCH 2016
The SME demand for Digital Payment is high
67%
of respondents is interested
in a mobile wallet
60%
would like a mobile wallet
embedded in their banking
app
Holistic
Relevant
Insightful
Actionable
SOURCE: REVOLUTIONISING THE DIGITAL EXPERIENCE IN SME BANKING, CESAR J. RICHARDSON, STRANDS
FINANCE
SMEs are looking for a digital experience which
is…
SMEs wants a digital payment experience…

8. ©2016Mastercard.ProprietaryandConfidential.
Bringing it all together