Philipp Walter Vice President SUPR Wirecard Philipp is Vice President at the Wirecard AG, one of the world’s leading providers for electronic payment solutions. In his current position, he is responsible for “SUPR by Wirecard” - a innovative and smart E-Commerce solution for SME merchants. SUPR by Wirecard provides modern shopping cart solutions for websites, blogs, social media and easy to use online stores.

1. E-COMMERCE
BERLINEXPO 2020
FEBRUARY132020STATIONBERLIN

2. Wirecard is one of the
world's fastest-growing
digital platforms in the
area of financial
commerce.
We offer both businesses and consumers a constantly
growing ecosystem of value-added services for
innovative digital payments: online, mobile, and at the
point of sale.

3. FROM A INSTAGRAM
POST TO A BOOMING
E-COMMERCE
BUSINESS

4. GETTING
REACH.
IS ONE OF THE
BIGGEST
CHALLENGE IN
E-COMMERCE
R
E
A
C
H
/M
A
R
K
E
TIN
GP
E
R
S
O
N
N
E
L
S
TO
R
A
G
E
A
R
E
A
35%
25% 25%
TE
C
H
N
O
LO
G
Y
O
TH
E
R
20%
9%

5. $333.25 BILLIONWORLDWIDE DIGITAL AD SPENDING 2019

6. WE ALL KNOW
THE WAYS TO
GET REACH
SEA
DISPLAY ADVERTISEMENT
E-MAIL MARKETING
AFFILIATE MARKETING
GOOGLE SHOPPING
SOCIAL MEDIA

7. EVERYBODY IS
TAKING ABOUT
INFLUENCER
MARKETING

8. 65%INCREASE
INFLUENCER BUDGET
17%SPEND OVER HALF
THEIR MARKETING
BUDGET
69%SPEND THE MOST ON
INSTAGRAM

9. TIME FOR A
GAME CHANGING
WAY
TO DO INFLUENCER
MARKETING

10. LUCKYME
CASE STUDY

11. 90KFOLLOWER ON
INSTAGRAM
1MIOEURO REVENUE
AFTER ONE YEAR
0MARKETING
SPENDINGS

12. TAKE „OUTFIT“
PICTURES OF NEW
PRODUCTS
POST IMAGES TO FEED
AND CREATE A STORY
NEW PRODUCTS
ADDED TO THE SHOP
LEAD THE CUSTOMER
INTO THE SHOP

13. LET YOUR CHANNEL
COME ALIVE. EVERY
SINGLE DAY

14. COLLABORATE
WITH OTHER
INFLUENCERS

15. HOW TOSOME SHORT TIPS

16. BUILD YOUR
OWN
INFLUENCING
CHANNEL

17. BE
AUTHENTIC

18. INTERACT WITH
YOUR
FOLLOWERS
AND
CUSTOMERS

19. THANK YOUPHILIPP WALTER // WIRECARD

20. Philipp Walter
Wirecard Technologies GmbH