2. This is you… Like 47% of normal adults you text and email while driving. Pew Research -- Internet & American Life Project , June 2010
3. This is your company… 15% of employers have implemented a cell phone usage policy – unfortunately, you’re not one of them. 2009 National Safety Council (NSC) member survey found 58% had implemented a cell phone policy. 15% is extrapolation for non-NSC member companies .
4. These are your employees… Like 75 million other professionals… your employees are equipped with personally or company owned mobile phones. CJ Driscoll & Associates, US MRM Market Study 2009 60m mobile employees + 15m local fleet employees
5. 100% use their mobile phones when working at their desk… Almost every employee, whether they are considered mobile or not, have a cell phone - Marist Institute for Public Opinion, 2009
6. 50% use them when working behind the wheel… In company owned vehicles, And personally owned vehicles. 50% of employees admit to using a cell phone while driving CareerBuilder November 2009 Survey
7. Sending and receiving messages like this… 38% of drivers say they've been hit or almost hit by someone using a cell phone Nationwide Insurance 2010
8. 30 states have TWD laws, 8 more have hands-free laws. Federal legislation is pending. Breaking laws like this…
9. And sometimes running stop signs like this… Employees who text or email while driving are 23X more likely to crash. Virginia Tech Transportation Institute (VTTI)
13. Causing lawyers to sue you… Victims of distracted driving crashes increasingly file claims against employers. Texting While Driving Is Dangerous & The Negligence Results In Personal Injuries
14. Where defending yourself is difficult… Even if you have a documented cell phone usage policy – defending claims is very difficult because “scope of work” is broadly defined and easy to prove. Ford vs. McGrogan and International Paper. See Matt Richtel, At 60 M.P.H., Office Work Is High Risk, N.Y. Times, Sept. 30, 2009
15. Which leads to this… Companies are found directly, or vicariously, liable for employees conducting business via a mobile phone while driving. See Holmes Transport, Dyke Industries, Salomon Smith Barney, International Paper, Cooley Godward.
18. $3.6 million per fatalityAnnual cost of distracted driving = $40 Billion 2 1 National Highway Traffic Safety Administration (NHTSA) & Federal Motor Carrier Safety Administration (FMCSA) 2 Harvard Center for Risk Analysis
19. And costs your insurance company… Risk and Insurance Magazine stated distracted driving is one of the top insurance losses for corporations, averaging $100,000 per incident Risk and Insurance Magazine Webinar – July 2010
20. And your brand… “…companies must realize that brand destruction is very critical. A high-profile accident can harm the brand everyone worked so hard to maintain and promote.” Risk and Insurance Magazine Webinar – July 2010
21. This is their reality… Get the White Paper- Distracted Driving: Understanding Your Business Risk and Liability
22. Fortunately for you… It’s only a dream, you still have time to wake up. Watch the Video- Distracted Driving: A Company’s Worst Nightmare
23. Visit www.fleetsafer.com to learn how our simple and inexpensive software prevents distracted driving and minimizes employer risk and liability.