This document outlines a director's pitch for a music video to accompany the song "Man! I feel like a woman" as a protest song. The director proposes telling the story of a man named Juliher who transforms into a drag queen and goes out with friends. Key elements of the proposal include: showing Juliher's transformation process, depicting empowerment but also facing hatred as a drag queen, and conveying the message that anyone can express femininity through drag. The director provides details on character, narrative, locations, costumes, makeup, sound, and planned shots.

1. Directors Pitch

2. Deciding on the song
To begin with I had 2 songs that immediately
came to mind when I found out the genre of
music was protest songs, "Born Naked"
and "Man! I feel like a woman"
I had thought about a rough idea on how I
would film each music video and the concept
behind it, as I knew both these songs could
revolve around drag queens.
The next 2 slides will give
an insight towards my thought process for
each music video.

3. Born Naked
Born naked is a song all about the art of drag. The song tells a story about one's journey discovering
they want to be a drag queen, how drag makes them feel, and how anyone can be a drag queen
regardless of societies views.
The narrative of my music video would be based upon a mans discovery, realising that he's a drag
queen, how oppressing that part of him affected his life, and how being a drag queen can feel so
empowering. I would also focus on how society viewed him as a fully realised drag queen – and that’s
how the song would therefore be a protest song, as drag queens aren't widely accepted in society
today. So being a drag queen is protesting many issues in itself eg. Homophobia and christiaity.
When researching the actual song, there were many lyrics that stood out to me, indicating that it is a
protest song, for example:
"I'm telling the truth now, We're all born naked, And the rest is drag" - these lyrics showed me that the
message behind the song was that everyone is born equal, as we are all born the same. Then becoming
a drag queen is a choice everyone can make for themselves, not a choice society should make for us.

4. Man! I feel like a woman
• This song is viewed as the ultimate "Girl Power" song, with lyrics showing this very clearly such as "I
ain’t gonna act politically correct" "The best thing about being a woman is the prerogative to have a
little fun” . The song tells a story about getting ready for a night out, and how women can basically
do whatever they feel like in order to have fun.
• If I was to choose this song the moral of the story behind the music video would all be about how
anyone can express femineity, and in this case in the form of a guy transforming himself into a drag
queen. This would mean that he would be the man, feeling like a woman.
• The narrative of my story would all be based upon a group of friends all getting ready for a girls night
out, but the main focus would be following a mans journey of turning himself into a drag queen. The
video would focus on how being a drag queen makes him feel, and showing how empowering it can
be to identify as a woman.
• The song would be sung from a drag queens perspective, as the lyrics link nicely with my narrative.
• The protest element would come from the fact that even in todays society drag queens arent widely
accepted, and wold show how this doesn’t phase her in drag.

5. Chosen song:
Man! I feel like
a woman
• After comparing my 2 options I decided on
"Man! I feel like a woman"
• This was because there seemed to be more to
work with, as the lyrics work nicely with what I
aim to protest in my music video, and I believe
I can produce a more in depth storyline with
these lyrics.
• The song was originally released in 1997,
where attitudes about women would have
been slightly different than they are today,
but there are still people in our society who
would benefit from the same
message behind it.
• A main factor which made me decide
against "born naked" was the fact the song can
be a bit repetitive, whereas with my chosen
song I have more ideas to create more moving
imagery.

6. Creation of artist.
My artist will be a drag queen, this is because I want the lyrics to
come from a drag queens perspective.
I decided to name my drag queen Juliher. This is a play on the
girls name Julia but with an intended pun calling the drag queen
a "her", as that’s what most drag queens name tend to include.
(for example there's a famous drag queen called Farrah Moan,
which is a play on words of pheromone, a female hormone)
Juliher is a British artist, aged 24
The artist, Juliher, will also be the main person staring in the
video, as the song will be sung from her perspective. This shows
that theres a true connection between the artist and her lyrics,
and it’s a journey others can also relate to.

7. Audience
• My video is specifically aimed at possible drag
queens, in order to empower them to be
themselves regardless of society's attitudes towards
them. Not everyone is born knowing they want to
be a drag queen, its something you realise as
you get older through exposure to their
culture. Therefore my video can also be aimed at
people aged 16-25 because this is when most
people truly find themselves, and decide how
they want to express that. Hopefully, my video will
inspire people to do this.
• I also hope my video can help educate wider society
about the fact that there should be no
judgement towards drag queens, as they are just
ordinary people expressing themselves how thy
choose and shouldn’t be hated for it. Theres a
specific scene which will feature later in the video
where a man expresses hatred towards Juliher
because of her art. The aim of this is to hopefully
provoke sympathy amongst the audience and allow
them to realise for themselves that that’s not okay.

8. Narrative explained
• The music video will start out as 4 girlfriends all on the phone deciding they want to go out
tonight, and then the video will focus on the guy transforming into Juliher.
• It will show the whole process of getting into drag: showering, shaving, applying makeup,
getting dressed and wearing a wig. After research there are also many more elements to
this process but wouldn’t be appropriate to film and include in a music video e.g tucking.
This will show how much enjoyment drag queens get out of expressing themselves.
• Once the drag transformation is complete, the music video will focus on all the girls having
fun on a night out. However, the equilibrium will be disrupted when one man in the club
expresses his hate towards Juliher, which obviously causes her a lot of anger and upset, but
she won't let this phase her and the scene will turn comedic by publicly embarrassing him.
• The idea that people disagree with drag, yet drag queens continue to be themselves is a
protest movement, as by continuing to get into drag is expressing their disaprval of others
opinions telling them what they can and cant do.

9. Costumes
• when male: boy clothes (jeans and t-
shirt), and when he gets out the
shower, he will be dressed in a towel
which will be tied around his body
underneath his arms (like how a
woman would typically wear a towel)
• when a drag queen: short skirt, skimpy
top, heels, wig
• The 3 friends will have fairly
simplistic outfits, as I don’t want their
dress sense to be a distraction
from Juliher, but all outfits will be fairly
"girly" eg, dresses, skirts.

10. Makeup
• When male, Juliher will be wearing no
makeup, which will highlight the
difference in appearnce in comparison to
drag. When in drag juliher will have very
excentric makeup, including long flase
eyelashes, glued down eyebrows, contour,
highlight, eyeshadow.
• The 3 friends will also be wearing makeup,
as makeup is associated with girls, but it
will be much more natural in comparsion
to Julier. For example, instead of wearing
long false eyelashes they will just wear
mascara.

11. Sound
• Throughout most of the song there
won't be any diagetic sound, and this
is because Juliher will be lipsyncing
ther majority of the lyrics so diagetic
sound in terms of speech won't be
needed.
• However, there will be certain parts
where diagetic sound is used. Times
when there will be diagetic sound is
when juliher is turning on the electric
razor.

12. Lighting
lighting will vary depending on the scene.
In most of the scenes showing juliher
getting ready, the lighting will natural, apart
from when she's applying makeup, there
will be a spotlight in her face.
In the club scenes the lighting will be quite
dark, in order to reflect a realistic
atmosphere.

13. Props
• Throughout my video, a range of props
will be used, including:
• Phone
• Razor
• Tweezers, eyepatches
• Makeup
• Drinks
• Bra
• Mens shirt

14. Locations-
Bedroom
This location will be used throughout the
video, its where juliher will make the
phonecall aranging plans which sets up
the narrative of video and will also
be where she mainly transforms into her
drag persona.
The bedroom will be fairly feminised to
show how drag is actually a lifestyle.

15. Locations-
Bathroom
(including
shower)
This is where the process of getting
ready will begin as he enters the
shower, where he washes his hair,
shaves his armpits etc.
Once hes out the shower he will
stand facing the mirror, and the
camera will be positioned from the
point of view of the mirror. This will
be where he gets rid of everything
manly such as his beard, so he can
start from scratch almost to transform
into a female.

16. Locations -
Street
This will be after the Jumpcut from
julihers bedroom, as its where all 4
friends meet each other, ready for their
night out.
They will all walk together down the
street, on which is the club they will
spend the rest of their night in.
The red X shows where
the club is potitioned on
the street
The red arrow shows the
street and direction the
girls will be walking in

17. Locations-Club Obviously, I cannot film in an actual club,
so instead I will make my own using a
room in my house, and decorate it using
coloured flashing lights to create a
similar atmosphere.
However, I will be trying to create a
replica of a gay bar in Northampton, the
outside of I will include in the video.

18. Scene
#
Shot
#
Location Shot type Camera angle Camera mov
ement
Shot description Characters
1 1 Bedroom Close up Eye level static Split screen of all 4
friends on the phone
Juliher and
3 friends
_ 2 - - - - titles -
2 3 Shower Close up Eye level static Julihe washing their
hair
juliher
2 4 Bathroom Long shot Shoulder level Tracking shot Walking out of shower
and pushing chest
together
juliher
2 5 Bathroom Shoulder
level
Eye level crash zoom
in the
middle
Turning on the
electric razor and
shaving
juliher
2 6 Bathroom Extreme
close up
Eye level static Combing and
tweezing
eyebrows
juliher
2 7 Bathroom Mid shot Shoulder level static Mimicking lyrics
to camera
juliher
3 8 Bedroom Mid shot eye level static applying makeup juliher

19. Scene
#​
Shot
#
Location Shot type​ Camera angle​ Camera movement Shot description​ Characters
3 9 Bedroom Full shot ​shoulder level ​static, but crash
zoom mid way
​choosing between
mens and womens
clothes. Throws ens
tshirt on the floor
juliher
3 10 Bedroom Medium
full shot
​hip level ​static ​showing off her outfit juliher
3 11 Bedroom Medium
close up
​hip level ​small boom
downward movemet
​feeling her curves juliher
3 12 bedroom Full shot low static Putting her wig on
upside down
juliher
3 13 - Extreme
close up
- static lipsyncing juliher
4 14 Street Master shot ​shoulder level ​static juliher and friends all
meeting eachother on
the street
juliher and 3
friends
4 15 Street ​ground level ​tilt upwards ​all walking down to the
club in sync
Juliher and 3
friends
5 16 Club Master shot ​shoulder level ​tracking shot ​all walking into the
club and rejecting a
guy
juliher, 3
friends and
random guy
flirtig

20. Scene
#​
Shot
#
Location Shot type​ Camera angle​ Camera movement Shot description​ Characters
5 16 Club Extreme
close up
- - lipsyncing juliher
5 17 Club Master shot Eyelevel ​zoom in ​man judging juliher
whilst shes dancing
juliher and
judging guy
5 18 Club Full shot Shoulder level
from side
profile
​static ​confrontation between
juliher and other guy
juliher and
judging guy
6 19 Club Full shot Shoulder level ​arc ​everyone praising
juliher and dancing
​julier, and
crowd of
strangers