The document discusses helping students design their "digital tattoo", which is described as their digital identity and online presence. It covers various topics related to digital citizenship, such as the history of tattoos and their uses, managing an online reputation, investigating online profiles, and education resources for teaching students about digital literacy and their digital footprint. The goal is to help students curate a positive digital presence and identity through social media use and understand how to prevent and address potential issues regarding their online reputation and digital privacy.