The 3-page document summarizes the design elements of a rock album's digipak packaging for the album "The Black Parade" by My Chemical Romance. Key elements include: 1) Dark color scheme of black and grey reflects the album's dark themes of illness, death, and suffering. 2) Disturbing images of skeletons and decaying figures represent the narrative of the album's journey towards an inevitable death. 3) Lyrics are displayed like Victorian newspaper articles, reinforcing the album's theatrical themes of freak shows and death. 4) Recurring motifs like a red string and images of the band standing tall amidst former parade members, suggest confronting and

1. The bold, black scratchy
FRONT
Clearly displays album title, in different text is a dominant feature
The overall colour on the page clearly
font to the one used for the band. Want
scheme of black and displaying the who's
the album title to stand out?
grey allows the band digipak it is and its title
to be instantly (establishing the band).
recognised as a rock This scratched text echoes
or metal band due to the signs of an angry
the formidable patient writing furiously in
typecast of the a diary. Perhaps the album
music. is a form of diary
The image of a expressing the patient's
skeleton marching in (the band's alter ego)
disturbing, a skeleton anger at either their illness
dressed in black and or treatment. The font
marching hints at the resembles the hand of
albums title 'The someone who is enraged
Black Parade'. We which corresponds with
assume this image of the genre.
the patient discussed
From the parental advisory sticker located Colours used reflect dark
in the songs and the
on the bottom left it is clear that myterious tone of the
image thus, depicts
lyrically, the album contains, explicit album. Contrast of white
his inevitable march
language and strong themes which and black mimin contrast
to death.
suggests the band conform to traditional of life and death?

2. The tracks are clearly displayed in the
BACK right column much like the titles of
newspaper articles perhaps indicating
the album sheds light on important
issues. The back panel, as
The image with most digipaks,
again is contains track
disturbing names and
but the de- numbers, running
robing of the order, production
character details. Minor
suggests his details such as
decaying production
condition as companies, record
the album labels etc tend to be
progresses smaller in font than
and eventual other information
death. The grey scale colour scheme is displayed this is
continuous throughout but the figure because such
which is now slouched and appears to be information is of
rotting represents the narrative of the little relevance to
album. many fans.

3. COVER REVERSE
This is the first
covering insert
of the digipak
(reverse of the This is the first
front) and again image that
hints at the appears as the
characters digipak booklet is
march to opened and
death, we suggests the ‘black
assume the parade’ begins
others here- this gives
displayed in the the impression the
image also album follows a
suffer from journey and this is
illnesses and the start.
like him are on
a march to
death. The The red string stands out in stark contrast to
image is inline the black and grey theme of the digipak.
with the black The red string carried by the skeleton of girl
and white disturbs the continuous black and white
theme colour theme throughout perhaps indicating
displayed the disturbance of death or ilness.
throughout.

4. Like the track list on the back, INSERT PANELS
the inside lyrics also take the Throughout the digipak there
form on a Victorian style are clear links between the
newspaper article in which visuals and images used and
themes freak shows were the albums motif.
common.
The image’s off tone This is the flat open digipak booklet. The open booklet
beige colour also carries contains posters and lyrics from the album. The lyrics are
a Victorian style displayed in a newspaper article fashion with a large image
theme, with the grand of the 'Black Parade' this suggests that each song depicts a
clock. The image depicts new part of addition to the parade and also adds to the
the grand march to overall dramatic appearance of the digipak.

5. The reverse of the INSERT PANELS When the digipak is unfolded a
digipak booklet opens poster is revealed with an
out as a poster of the The image depicts the skies
image from the video of
band standing tall opening up above the band and
‘Welcome to the Black Parade’
amongst the parade. the parade members, suggests the
creating a synergistic link
The band themselves band are taking a stand against
between the album and a track.
are dressed in military death?
style attire which adds
The image
to the gothic
of the
undertone of the
band
albums theme.
connotes
horror and
First time the band fear
are introduced- is especially
this done to with the
appeal to fans? military
style dress.
The former parade members surround them, this image suggests they are now in
the afterlife and the black and white colour theme is constant throughout. The
band themselves stand tall which highlights their presence and perhaps shows
them as saviours having shed light on the issues of illness, suffering and death
throughout the album

6. The disc also contains
DISC production details this is done
The red string is for copyright purposes.
used here
Track names are
again, a recurring
repeated shown
image throughout
circling the disc, is
the digipak which
this suggesting the
stands out against
eternity of life? Or
the black/grey
that the story
colour
continues
scheme, could be
rope used by the Images of sky riser
victims? buildings connotes
ideas of suicide or
even the
Important materialistic worlds
institutional the band are
information is critical of.
also The kite flying off
embedded on suggests freedom
the disc as and liberation
this is perhaps as the
separate from band shed light on
the digipak. such issues.