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Df14 Salesforce Advanced Developer Certification
This document outlines the Salesforce Certified Force.com Advanced Developer program, detailing the exam structure, prerequisites, and maintenance requirements. It includes information on the programming assignment, the scoring methodology for evaluations, and the importance of adhering to the certification program agreement. The document also emphasizes available resources for preparation and the significance of certification in the developer community.
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Df14 Salesforce Advanced Developer Certification
- 1. Force.com Advanced DeveloperCertification Learn from the Experts Ralph Callaway Principle, Callaway Cloud Consulting @RalphATCCC Peter Chittum Developer Evangelist, salesforce.com @pchittum Leah McGowen-Hare, MSEd Master Technical Instructor, salesforce.com @LeahBMH Caleb Sidel Chief Architect, Strategic Growth, Inc. @calebsidel
- 2. Safe Harbor Safeharbor statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of product or service availability, subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services. The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, new products and services, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of any litigation, risks associated with completed and any possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent fiscal year and in our quarterly report on Form 10-Q for the most recent fiscal quarter. These documents and others containing important disclosures are available on the SEC Filings section of the Investor Information section of our Web site. Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.
- 3. Peter Chittum DeveloperEvangelist - Salesforce @pchittum
- 4. Leah McGowen-Hare MasterTechnical Instructor - Salesforce @LeahBMH
- 5. Ralph Callaway Principle- Callaway Cloud Consulting @RalphATCCC
- 6. Caleb Sidel ChiefArchitect - Strategic Growth Inc. @calebsidel
- 7. Agenda • CertifiedForce.com Advanced Developer Overview • The Exam • The Assignment and Essay • The Judges’ Perspective • The Anatomy of the Assignment • Panel with the Experts • Resources
- 8. Salesforce.com Certification Program Administrator Track Manage and Configure Salesforce Prerequisite: Salesforce.com Certified Administrator Implementation Expert Track Design Sales & Service Cloud Solutions Developer Track Develop Custom Force.com Apps Architect Track Architect a Complete Force.com Solution Prerequisite: Salesforce.com Certified Administrator Prerequisite: Salesforce.com Certified Force.com Developer Prerequisite: Salesforce.com Certified Force.com Developer Learn more: certification.salesforce.com
- 9. Salesforce.com Certification ProgramAgreement Protecting the security and confidentiality of our exam content is essential to providing credentials that are respected and industry-leading. You agree to the Salesforce.com Certification Program Agreement when you create a test taker account. You are prohibited from disclosing, copying, or publishing exam questions.
- 10. Salesforce Certified AdvancedDeveloper GOAL Demonstrate your mastery of Apex, Visualforce, and Testing RECOMMENDED EXPERIENCE 8+ months experience on the Force.com platform • Step 0: Certified Developer • Step 1: Test • Step 2: Assignment • Step 3: Essay • Maintenance
- 11. Agenda • CertifiedForce.com Advanced Developer Overview • The Exam • The Assignment and Essay • The Judges’ Perspective • The Anatomy of the Assignment • Panel with the Experts • Resources
- 12. Step 1: Multiple-ChoiceExam • 2 hours • 69 questions • Passing score: 73% • Registration fee USD 400 • Results: Provided immediately after exam submission as on-screen text and by email Proctored and closed book!
- 13. What is onthe Multiple-Choice Exam? • Read the Study Guide! – http://certification.salesforce.com/SG_CertifiedAdvancedDeveloper.pdf Development Lifecycle 13% Force.com Code (Apex) 33% Force.com Pages (Visualforce) 38% Testing and Debugging 16% • Read the Article Apex … Ways Apex can be invoked Use cases for dynamic Apex Use cases for batch Apex Execution order and before and after triggers Governor limits and reasons behind them Write scalable code that handles bulk operations … – https://developer.salesforce.com/page/The_Path_to_Advanced_Developer_Certification
- 14. Behind the Scenesof the Exam • Kept current with every release • Every question reviewed by at least two people holding Advanced Developer credential
- 15. Agenda • CertifiedForce.com Advanced Developer Overview • The Exam • The Assignment and Essay • The Judges’ Perspective • The Anatomy of the Assignment • Panel with the Experts • Resources
- 16. Step 2: ProgrammingAssignment Window Invitation to Sign-Up Day -30 Assignment Received Day 0 Assignment Deadline Day 30 Detailed Result Received Day 80-100 Essay Schedule found at: http://certification.salesforce.com/schedules
- 17. Programming Assignment YouGet • 1 Trial EE Org • Partially Complete Solution (Declarative) • 1 Requirements Document Expect to do • Apex • Visualforce • Apex Tests • Minimum 20 hours work • Deploy
- 18. Do • Readthe assignment • Plan your solution • Focus on Force.com • Write a complete set of tests • Your own work! • SHOW YOUR PASSION!
- 19. Do Not… •Do not skimp on tests • Do not just go for code coverage • Do not focus on esthetics • Do not focus on other technologies • Do not get too complex
- 20. Step 3: EssayExam • Proctored • 60 minutes • 3 short-answer essay questions • Results dependent on completing the assignment
- 21. Agenda • CertifiedForce.com Advanced Developer Overview • The Exam • The Assignment and Essay • The Judges’ Perspective • The Anatomy of the Assignment • Panel with the Experts • Resources
- 22. The Assignment Window:The Judge’s View Assignment Deadline Day 30 Result Received Day 80-100 6-8 Weeks
- 23. How Assignments AreJudged • Standard Scoring Methodology • Assignment-Specific Job Aids • In General – Business requirements – Functional requirements? – No glaring Apex anti-patterns • Consistent judging is key “Truth is one, paths are many” -Hindu saying
- 24. Judges Work InTeams Leah Caleb Unified Criteria A 4 5 5 Criteria B 2 2 2 Criteria C 3 3 3 Criteria D 3 3 3 Criteria E 4 3 4
- 25. Anonymity of TestTaker Candidate 01111000
- 26. Judging Fun Facts • 4 Windows Per Year • 250 Candidates per window • Many Judges each window • 2 Judges per assignment submitted • > 800 person hours on judging each window • Find detailed registration policy here: http://bit.ly/AdvDevAssignmentReg
- 27. Agenda • CertifiedForce.com Advanced Developer Overview • The Exam • The Assignment and Essay • The Judges’ Perspective • The Anatomy of the Assignment • Panel with the Experts • Resources
- 28. Assignment Ingredients •Fictitious Company Scenario • Business Requirements • Data Model • Business Process Requirements • User Interface Requirements • Only Standard Force.com Features
- 29. Scope Complex Requirements Narrow Scope
- 30. Review and Refinement Draft Review Final Draft: created by assignment writer Review: 2-3 other certified developers Final Edition: released for assignment > 120 person hours
- 31. Agenda • CertifiedForce.com Advanced Developer Overview • The Exam • The Assignment and Essay • The Judges’ Perspective • The Anatomy of the Assignment • Panel with the Experts • Resources
- 32.
- 33. Q & A • Peter Chittum • Developer Evangelist • salesforce.com @pchittum • /in/peterchittum • Caleb Sidel • Chief Architect • Strategic Growth, Inc. @calebsidel • /in/csidel • Ralph Callaway • Leah McGowen-Hare • Principal • CallawayCloudConsulting @RalphAtCCC • /in/ralphcallaway • Master Technical Instructor • salesforce.com • @LeahBMH • /in/leahmh Visit the Certification website: http://certification.salesforce.com/developers
- 34. Agenda • CertifiedForce.com Advanced Developer Overview • The Exam • The Assignment and Essay • The Judges’ Perspective • The Anatomy of the Assignment • Panel with the Experts • Resources
- 35. The obvious stuff • Developer User Groups: https://developer.salesforce.com/dugs?title=page/Force.com_User_Groups • The Study Guide: certification.salesforce.com/developers • Training (instructor-led or self-paced online training) http://www.salesforce.com/services-training/training_certification/ • Practice in a free Developer Edition Org: https://developer.salesforce.com/en/signup • Register for the Exam: www.webassessor.com/salesforce • Join the Salesforce.com Training & Certification Group in the Success Community (search for ‘Certification’) https://success.salesforce.com/_ui/core/chatter/ui/ChatterPage
- 36. The bottom line • Certification has value because we all put a lot of effort into it • We want every deserving candidate to be certified • Do your best work and show us you deserve it
- 38.
- 39. So I’m Certified,Now What? • Display your certified logo proudly! • Get active on the Discussion Boards: https://developer.salesforce.com/forums/ForumsCategories
- 40. Ready for hands-ontraining? Follow up with an instructor-led course, we suggest: Force.com Code (Apex) and Force.com Page Controllers Join the community to collaborate with customers, employees, and peers. Simply log in to Salesforce, click Help & Training, then click Collaboration. Session Survey Don’t forget... Tell us what you think with the session survey Have Premier? Try these online courses: Apex Managing Development with Force.com Visualforce Controller Salesforce Success Community
- 41. Need Help, ContactUs Search the Knowledge Base certification.force.com/pkb Open a Case certification.salesforce.com/open-a-case Salesforce.com Training & Certification Group Salesforce.com Certified Professionals Group facebook.com/SalesforceCertification @SalesforceCert
- 42. How do Iregister for the exam? • Create a test taker account and register for the exam at: www.webassessor.com/salesforce • Log into your test taker account to register for additional exams and view your transcript. • Locate a testing center at: kryteriononline.com/host_locations • Online proctoring is available – Review system requirements at: www.webassessor.com/downloads – Apple computers not recommended
- 43. How do Imaintain my credential? You must maintain your Salesforce Developer Certification via release-specific, online exams for each major Salesforce release. – You will be notified via email when release content and exams are available. – Cost: $100 for every 3rd release exam (includes associated maintenance exams for one year). Each release exam is available for two release cycles. – If you do not pass the release exam by the deadline, all credentials will expire. – Release exams are 30-minute online and non-proctored exams. – The exams are open book/note, so you can refer to the release training and release notes found at Help and Training during the exam. Certification Exam Release Schedule: certification.salesforce.com/schedules
Editor's Notes
- #3 Key Takeaway: We are a publicly traded company. Please make your buying decisions only on the products commercially available from Salesforce.com. Talk Track: Before I begin, just a quick note that when considering future developments, whether by us or with any other solution provider, you should always base your purchasing decisions on what is currently available.
- #9 Overview of the salesforce.com certification program. Salesforce.com continuously brings innovations in cloud computing–as our products evolve, our certification model evolves as well. The Salesforce.com Certification program is highly successful and well recognized in the industry. It’s grown to 7 certifications that are organized into role-based tracks: for Administrators, Developers, Implementation Experts and Technical Architects. The Administrator track offers the Administrator and Advanced Administrator credential for individuals responsible for configuring and managing Salesforce applications. The implementation expert, or consultant, track offers 2 specialized credentials for Sales Cloud Consultants and Service Cloud Consultants, respectively. These two credentials focus on the industry expertise, product specialization, and solution design within the Sales Cloud and Service Cloud. The developer track offers the Force.com Developer credential with focus on the declarative capabilities of the Force.com platform, and Advanced Developer with focus on the programmatic capabilities of the platform. The most advanced credential is the Certified Technical Architect. Mention Certified Administrator is pre-req for the consultant track and Certified Developer is a pre-req for Certified Technical Architect.
- #10 The quality of our certification exams and the value our credentials provide is our highest priority. We believe that protecting the security and confidentiality of our exam content is essential to providing our customers with credentials that are respected and industry-leading. Sharing or posting exam questions compromises the certification exams. It degrades the value of the Certification and creates an unfair advantage for some test takers. Please mention the "gray market" of study materials. Best practices is to stay with Salesforce created materials.
- #11 Talk to goal Then experience Then steps: Step 0 is the pre-req Dev Cert Step 1 the exam Step 2 the programming assignment Step 3 the essay Maintenance is the same as what you do for Developer certification, but it is three exams per year and one
- #13 Pretty much right through on this one. No trick questions. All questions are clear Number of correct responses is always indicated No partial credit for partially correct answers
- #14 Read the study guide. Rate yourself against the granular topics Read the article
- #15 Every question of every test is looked at every single release by at least two certified individuals.
- #17 The programming assignment window time line is as follows: 30 days before the assignment is distributed candidates sign up. Upon receiving the assignment you are given one month to complete it Toward the end of the window after you have completed your assignment, you complete the essay exam Results come 6-8 weeks after the assignment deadline Detailed Results with things done well and things you can work on Check the schedules on the certification microsite.
- #18 You get an org and requirements You do the code, expect to do 20 hours work minimum
- #19 Thoughts to emphasize: On testing, complete means testing for behavior. On Your Own Work: start from scratch, don’t use templates.
- #20 Again…should go without saying…although the esthetics and other tech statements are worth mentioning.
- #21 In addition to completing the programming assignment, you must complete the essay exam at a testing center. The essay exam will cover the specifics of the programming assignment, and will consist of up to 5 questions to be completed within 60 minutes. The essay exam must be taken AFTER you have submitted the programming assignment.
- #23 The judge’s work begins after.
- #24 Mention that we the methodology (the rubric) and job aid are about ensuring consistency. The saying refers to the fact that there are many ways to solve assignment requirements.
- #25 Setup: Two judges. Each reviews an assignment and records their scores. Where they agree: no problem. Animation 1: They will have some criteria that they disagree on. Here they discuss Animation 2: For criteria A, after discussion they decide Caleb’s score is more accurate Animation 3: For criteria E, after discussion, they decide Leah’s score is more accurate Team judging allows for greater consistency, the ability to find things that the other judge misses.
- #26 We don’t know who you are. We don’t want to know who you are. This is a barrier to objectivity
- #27 Take away: there is a lot of effort by many people that goes into scoring the assignment. We want to make sure that every qualified candidate receives the certification
- #29 Every assignment meets these criteria and fits this profile. A lot of work goes into each scenario Interesting and Real World Requirements Simple and Constrained Data Model Did you know that every Scenario requires the author to code the solution? Did you know a panel of prior authors, judges, and certified individuals reviews each Scenario and the coded Solution? If it seems like a lot of pressure to pass the Advanced Developer Certification, think about the pressure of your scenario run under a microscope? We try to craft a scenario that can be completed in a relatively short period of time yet presents various challenges that exercise the candidates knowledge of Force.com development
- #30 One of the most difficult things is to balance enough complexity for the assignment to be challenging, but narrow enough scope that it can be completed in a short window of time.
- #36 First download the study guide from the certification website and review it Sign up for a free developer edition org and practice Once you feel ready to take the exam, set up your test taker account at www.webassessor.com/salesforce. Always use the same account so your transcript is complete.
- #37 First download the study guide from the certification website and review it Sign up for a free developer edition org and practice Once you feel ready to take the exam, set up your test taker account at www.webassessor.com/salesforce. Always use the same account so your transcript is complete.
- #40 Join or start a Developer User Group in your area: http://bit.ly/user-groups Participate actively on the Discussion Boards: http://bit.ly/devboards
- #42 Knowledge Base: search for commonly asked questions. Open a case: if unable to find in knowledge base. Success community: Certified individuals get an invite to the certified pro group. All can join the training and certification group Social Networks: follow for announcements and information.
- #43 We recommend registering at least one week before you plan to take the exam. Stand-alone webcam required, can not be webcam integrated into laptop. TESTING WORKSTATION SYSTEM REQUIREMENTS – From Kryterion site. Operating System - Windows 2000 Professional (SP 3+) / Windows XP (SP 2+) / Windows XP Media Center Edition 2002 (SP 2 & 3) / Windows Vista 32-bit Editions (up to SP2) / Windows 7 / Windows XP Professional x64 / Windows Vista 64-bit Editions (up to SP2) / Windows 7 64-bit Editions Hard Drive - Minimum 500MB available space Internet Access - at least 1.0 Mbps upload speed Installed Hardware - Microsoft compatible mouse and microphone Webcam with the following minimum specifications. 640 x 480 resolution Manual focus ring or Auto Focus Built-in laptop camera or recording device (such as a Digital Camcorder) is not acceptable. Installed Applications - Internet Explorer 6.0, 7.0, or 8.0 (Mozilla Firefox not Supported); Latest Adobe Flash Player (installed through IE); .NET Framework 2.0; Webassessor Sentinel Security Shield™; Windows Installer 3.0+ Firewall - ports 80 and 443 open (open by default) Administrator rights to install It is recommended that any scheduled or system/network resident software or hardware that has the capability to interrupt, intercept or otherwise interfere with test delivery be disabled during test sessions. This includes, but is not limited to, the following: Software that has the capability to produce alerts such as contact managers, calendars, email, etc. Screen and device capture utilities Pop-up blocker Anti-virus software Windows Update NOTE: To avoid interruption during a Test Session, it is important that all test computer settings for Windows Update be set for manual updates. You can do this by going to the Control Panel on the test computer and clicking Automatic Updates on the menu. Select the option labeled Turn off Automatic Updates. Once you turn off the updates, it will be necessary for you to establish a regular schedule for manually downloading and installing Windows updates. CAMERA REQUIREMENTS 640 x 480 resolution Manual focus ring or Auto Focus Built-in microphone preferred USB connection preferred Built-in laptop camera is not acceptable Any type of recording device such as a Digital Camcorder is not acceptable The Kryterion Service has the capability to work with most commercially available cameras. However, the webcam must provide an acceptable field of vision for the proctor. Proper placement is required such that we see your keyboard, mouse, hands and full face, as well as minimum view of 12" on either side of the keyboard. All cameras should have built-in microphone capability or the use of an auxiliary microphone. NOTE: HEADSETS ARE NOT ACCEPTABLE TESTING ENVIRONMENT REQUIREMENTS In order to provide a secure testing environment, your Testing area must meet the following requirements: The testing area must be well lit, quiet and free from any activity other than testing. It must also be clutter free and contain only the following items: One Computer One Monitor One Keyboard One Mouse Only Test Aids that are permitted by the Test Sponsor The webcam must provide a view of the keyboard, mouse, test taker's hands and full face, and a minimum view of 12 inches on either side of the keyboard. If other people must be present in the same room, they must be quiet and not speak to the test taker or disrupt the test session in any way. Eating, drinking, and smoking are not permitted during the test session. OLP Security Criteria Test Takers cannot wear a head piece that blocks any portion of the face. Test Takers are not permitted to leave the testing area unless a break button is available on the screen. Test Takers should NOT disconnect the camera at any time during the test session.
- #44 Once you earn your certification, make sure you stay current on your certification. Salesforce has 3 major product releases a year and for each release you must take a short, online (not proctored) exam to demonstrate that you are up to date on the latest release. You will receive lots of communication when it’s time to take an exam and access to an online training course to help you prepare. Release training is available to all Saleforce customers and is not part of the premiere catalog. If you earn an advanced-level credential, you need to maintain the pre-requisite credential. For Service Cloud Consultants, this means you must maintain your basic Administrator certification. If you allow your admin certification to lapse, you will lose both the basic and the advanced administrator certs. http://certification.force.com/pkb/articles/Public_KB/Maintaining-Your-Salesforce-com-Credential If you have multiple credentials in multiple tracks and do not pass a release exam you lose all the credentials in the corresponding track. For example, if I have the developer and admin certs and do not pass the admin release exam, I would lose my admin credential and keep my developer cert. In addition, if you have the admin and adv admin credential and do not pass the admin release exam you lose both your admin and adv admin credentials.