SlideShare a Scribd company logo
fig.com @fig
Our mission:
Increase human fruitfulness
through holistic wellness
Fig coaches
people across
key dimensions of
wellness
Our founding goal:
create an extraordinary company
Ordinary business is about maximizing short-term profits.
Instead, we are building massive impact for
customers & team members.
We believe:
TEAM
Spectacular
Fulfilling
performance
experience
A fulfilling team experience can lead to
spectacular team performance &
transformed customers.
Fulfillment = Meaning x Flow
Meaning = Mission &
Community
Meaning comes from
Mission (doing what
matters) and being part of
an authentic Community.
Flow = Autonomy
& Mastery
Flow is about being in the
zone, where you and your
skills are growing as you
tackle ever bigger
challenges. The biggest
inputs to flow are Autonomy
& opportunity for Mastery.
How we invest in meaning
Shared Mission
• Increase human
fruitfulness through
holistic wellness
• Lowering time &
complexity associated
with wellness lifestyle
• Eliminating distractions
(for team members)
Authentic Community
• Shared values
• Inviting everyone to bring
their whole self to their
work
• Meals together
• Team workouts
Our values:
Pursuing the truth (even when it hurts)
Affirming Human Worth
Cultivating Authentic Community
Taking New Territory
How we invest in flow
Autonomy
• Clear Goals
• Wednesdays “Work from
Wherever”
• Prioritizing collaboration
time and value created
(not face time)
• Again, minimizing
distractions
Mastery
• Feedback rich culture
• Monthly book/discussion
club where we learn and
discuss how to improve as
thinkers, builders, etc.
• Monthly personal
development projects
(also funded by
company)
We believe
Profits for team
members
To invest in fulfilling
personal lives
Profits for Fig
To invest in fulfillment
FULFILLING
EXPERIENCE
Passion and
Creativity
Breakthrough
Innovation
Customer
Delight &
Transformation
fig.com
@fig
kevon@fig.com
408-313-3842

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Designing Fig for Fulfillment

  • 2. Our mission: Increase human fruitfulness through holistic wellness Fig coaches people across key dimensions of wellness
  • 3. Our founding goal: create an extraordinary company Ordinary business is about maximizing short-term profits. Instead, we are building massive impact for customers & team members. We believe: TEAM Spectacular Fulfilling performance experience A fulfilling team experience can lead to spectacular team performance & transformed customers.
  • 4. Fulfillment = Meaning x Flow Meaning = Mission & Community Meaning comes from Mission (doing what matters) and being part of an authentic Community. Flow = Autonomy & Mastery Flow is about being in the zone, where you and your skills are growing as you tackle ever bigger challenges. The biggest inputs to flow are Autonomy & opportunity for Mastery.
  • 5. How we invest in meaning Shared Mission • Increase human fruitfulness through holistic wellness • Lowering time & complexity associated with wellness lifestyle • Eliminating distractions (for team members) Authentic Community • Shared values • Inviting everyone to bring their whole self to their work • Meals together • Team workouts
  • 6. Our values: Pursuing the truth (even when it hurts) Affirming Human Worth Cultivating Authentic Community Taking New Territory
  • 7. How we invest in flow Autonomy • Clear Goals • Wednesdays “Work from Wherever” • Prioritizing collaboration time and value created (not face time) • Again, minimizing distractions Mastery • Feedback rich culture • Monthly book/discussion club where we learn and discuss how to improve as thinkers, builders, etc. • Monthly personal development projects (also funded by company)
  • 8. We believe Profits for team members To invest in fulfilling personal lives Profits for Fig To invest in fulfillment FULFILLING EXPERIENCE Passion and Creativity Breakthrough Innovation Customer Delight & Transformation