Dr. Jay Kumar Jain discusses the differences between discovery and invention. Discovery is recognizing something that already exists, like Christopher Columbus discovering the Americas. Invention is creating something totally new from one's own ideas, like Thomas Edison inventing the light bulb. Innovation goes beyond invention to create value and efficiency by addressing future disruptions rather than existing assumptions. The four phases of innovation are idea generation, concept development, solution testing, and market implementation. Design thinking can help drive innovations through a human-centered problem-solving process.

1. Dr. Jay Kumar Jain
HoD & Associate Professor, SIRT, Bhopal
Innovation Coordinator, IIC, Bhopal
DESIGN THINKING
& INNOVATIONS
Our Sister Concern
SIRT | SIRTE | SIRTP | SIRTSP

2. DISCOVERY AND INVENTIONS
DISCOVERY:
A discovery is recognizing something that already exists for the first time, that nobody has found
before,
Example: how Christopher Columbus discovered the Americas.
INVENTION:
An invention is creating something totally new with one’s own ideas and development. Although
an invention is completely new to the world, the physical material needed for its production
already exists, innovated from the ideas and experiences of the individual. Thus making inventions
unique.
Example: how Thomas Edison invented the light bulb.
Source: https://hpi-academy.de/en/design-thinking/design-thinking-mindset-for-innovation.html

3. DISCOVERY AND INVENTIONS

4. INNOVATION
Innovation is about creating value and increasing efficiency, and therefore growing your business.
Innovation should be based on future disruptive projections not on existing old assumptions.
"Without innovation, new products, new services, and new ways of doing business would never
emerge, and most organizations would be forever stuck doing the same old things the same old way.”

5. INNOVATION
THE 4 PHASES OF INNOVATION
The phases of an innovation, i.e. an innovation process, can be divided into four main steps:
Idea: collection of innovation potentials, derivation of ideas, evaluation and release of ideas.
Concept: Extensive analysis and derivation of concepts for the solution, implementation and
marketing.
Solution: Development and testing of the solutions to the finished product.
Market: Arouse and fulfill a customer's needs by implementing in procurement, production and
logistics as well as marketing and sales.

6. INNOVATION IN TELEVISION

7. INNOVATION IN MOBILE PHONE

8. DESIGN THINKING
 INNOVATIONS

9. DESIGN THINKING

10. DESIGN THINKING

11. DESIGN THINKING

12. DESIGN THINKING
Source: https://www.unthsc.edu/center-for-innovative-learning/using-design-thinking-higher-education/

13. Thank you !
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