This document contains links and information from Antonio Fontanini about design thinking, blended education, and master's programs. It discusses topics like design thinking at IDEO and Stanford, experimentation at companies like Apple and Google, and case studies on the success of Apple. Questions are posed about why Apple has been successful and how design thinking influences this, whether Apple's innovation processes are systematic and imitable, and how its management would change things. Contact information is provided for Antonio Fontanini at the end.

1. www.eoi.es
DESIGN THINKING
BLENDED EDUCATION
PROFESSOR
Antonio Fontanini

2. MASTER PROGRAMS / Antonio Fontanini www.eoi.es

3. MASTER PROGRAMS / Antonio Fontanini www.eoi.es

4. MASTER PROGRAMS / Antonio Fontanini www.eoi.es

5. MASTER PROGRAMS / Antonio Fontanini www.eoi.es

6. MASTER PROGRAMS / Antonio Fontanini www.eoi.es

7. MASTER PROGRAMS / Antonio Fontanini www.eoi.es
http://designthinking.ideo.com/?page_id=2

8. MASTER PROGRAMS / Antonio Fontanini www.eoi.es
http://www.ted.com/talks/tim_brown_urges_designers_to_think_big.html

9. MASTER PROGRAMS / Antonio Fontanini www.eoi.es

10. MASTER PROGRAMS / Antonio Fontanini www.eoi.es

11. MASTER PROGRAMS / Antonio Fontanini www.eoi.es
http://www.tiimiakatemia.fi/

12. MASTER PROGRAMS / Antonio Fontanini www.eoi.es
http://dschool.stanford.edu/classes/

13. MASTER PROGRAMS / Antonio Fontanini www.eoi.es
http://www.youtube.com/watch?v=jgvx9OfZKJw

14. MASTER PROGRAMS / Antonio Fontanini www.eoi.es
http://www.youtube.com/watch?v=LrEt8aSZjOw

15. MASTER PROGRAMS / Antonio Fontanini www.eoi.es
http://www.youtube.com/watch?v=_ve4M4UsJQo

16. MASTER PROGRAMS / Antonio Fontanini www.eoi.es
MAY 17TH, 2009 112TH COMMENCEMENT CEREMONY
"We got our news from newspapers, your generation gets it
from blogs and tweets, and for those of you who don’t know,
that’s not what you hear in zoos".
“We thought ‘friend’ is a noun, you think it’s a verb.”
“How should you behave? Well, do things in a group. Don’t do
things by yourself. Groups are stronger, groups are faster. None
of us is as smart as all of us.”
“You’ll find today is the best chance you have to start being
unreasonable, to demand excellence, to drive change, to make
everything happen.”
ERIC SCHMIDT, CARNEGIE MELLON

17. MASTER PROGRAMS / Antonio Fontanini www.eoi.es
http://www.youtube.com/watch?v=zX6soj3g9zs

18. MASTER PROGRAMS / Antonio Fontanini www.eoi.es
http://www.youtube.com/watch?v=G5qfDv4IppM

19. MASTER PROGRAMS / Antonio Fontanini www.eoi.es
MAKE A MEANING

20. MASTER PROGRAMS / Antonio Fontanini www.eoi.es
Tienen 120 minutos
y 5 dólares:
¿Donde los invertiría
para $$?

21. MASTER PROGRAMS / Antonio Fontanini www.eoi.es
http://ecorner.stanford.edu/authorMaterialInfo.html?mid=2268

22. MASTER PROGRAMS / Antonio Fontanini www.eoi.es
THE APPLE CASE

23. MASTER PROGRAMS / Antonio Fontanini www.eoi.es

24. MASTER PROGRAMS / Antonio Fontanini www.eoi.es

25. MASTER PROGRAMS / Antonio Fontanini www.eoi.es

26. MASTER PROGRAMS / Antonio Fontanini www.eoi.es

27. MASTER PROGRAMS / Antonio Fontanini www.eoi.es
¿Porqué Apple ha
tenido tanto éxito?
¿Cómo influye el
design thinking?

28. MASTER PROGRAMS / Antonio Fontanini www.eoi.es

29. MASTER PROGRAMS / Antonio Fontanini www.eoi.es

30. MASTER PROGRAMS / Antonio Fontanini www.eoi.es
http://finapps.forbes.com/finapps/jsp/finance/compinfo/CIAtAGlance.jsp?tkr=AAPL

31. MASTER PROGRAMS / Antonio Fontanini www.eoi.es

32. MASTER PROGRAMS / Antonio Fontanini www.eoi.es
¿Hay procesos de
innovación
sistemática?
¿Son imitables?

33. MASTER PROGRAMS / Antonio Fontanini www.eoi.es

34. EXPERIMENTATION AS AN ORGANIZ. CAPABILITY
RHODE
ISLAND
APPLE
APPLE
GOOGLE
BANK OF A.
TOYOTA
PRODUCTION
SYSTEM
EXPERIMENTATION BY
PRODUCTION/ PRODUCTS/ MARKETS/ BUSINESS
PROCESSES SERVICES CHANNELS MODELS
INDUSTRY/
REGION
FIRM
DEPT/BU
TEAM
INDIVIDUAL

35. MASTER PROGRAMS / Antonio Fontanini www.eoi.es

36. MASTER PROGRAMS / Antonio Fontanini www.eoi.es
El management de
Apple toma el
control de su
empresa:
¿Que cambiaría?

37. MASTER PROGRAMS / Antonio Fontanini www.eoi.es

38. MASTER PROGRAMS / Antonio Fontanini www.eoi.es
http://www.youtube.com/watch?v=wf_dzUamjwg

39. MASTER PROGRAMS / Antonio Fontanini www.eoi.es
Gracias, gracias,
gracias
fontanini@learning.eoi.es