A research paper on overall market information of Asia,Middle East,Africa,Eur...Fariha Noshin
A research paper on overall market information of the following regions
• Asia
• Africa
• Middle East
• Europe
Research paper includes following sections for each region.
• Nature of consumer/ consumer behavior/ customer characteristics
• Barriers
• Recommended marketing strategy
• International brands with brief description)
L'Oreal Brandstorm 2020 quest was to build "Build a plastic-less future in the beauty industry"
This project allowed our team to achieve the Politecnico di Milano final round.
IHP 510 Module Six WorksheetFirst, review the required text re.docxsheronlewthwaite
IHP 510 Module Six Worksheet
First, review the required text readings for Module Six and revisit your posts and response posts to the Module Five discussion. In addition, review the website Missouri Department of Health and Senior Services and complete the following:
· Select three target markets/demographics from the following:
· low-income Hispanic population
· low income African American population
· low income white population
· low income African American population
· middle income Asian American
· middle income Hispanic population
· affluent white population
· Select one department, program, or service from the Missouri Department of Health and Senior Services.
· Prioritize your target markets/demographics as Priority One, Priority Two, and Priority Three based on the particular program or initiative you selected.
· Identify the marketing technique you will use for each priority (use one traditional, one social media, and one other).
· Briefly discuss your prioritization of the marketing techniques that you chose. Be sure to address how your communication and marketing strategies align with the department’s/program’s/service’s mission, vision, and values.
Please see the example below.
Note: For the follow-up worksheet task in Module Eight, you will complete a basic budget for implementing the marketing strategies you develop here.
Example
Priority One
Target Market/Demographic: White, low-income
Department/Program/Service: Oral Health
Marketing Technique: Television Commercial(s)
Discussion: Within at least three paragraphs, explain why you selected this particular population as your first priority, why you selected this particular program, and discuss the marketing technique you propose to target this particular demographic. Also, explain how your advertising campaign aligns with the department’s mission, vision, and values.
Priority One
Target Market and Demographic: Low income African American Population
Department/Program/Service: Minority Health
Marketing Technique: Radio Commercials
Discussion:
I have selected low income African American population as my first priority because the low income African-Americans are among the most disadvantaged individuals in the country. Health inequalities continue to prevail for the minority population leading to the increased danger of injuries, diseases, and death. This minority population includes the low income African Americans (MacLeod, 2018). According to statistics, minority populations are excessively afflicted with vital health conditions such as cancer, HIV/AIDS, diabetes, heart diseases, and many more. In fact, diseases resulting from air pollution remains in most regions, especially those areas where African-Americans and low-income earners resides. This is why I have selected the minority heal ...
A research paper on overall market information of Asia,Middle East,Africa,Eur...Fariha Noshin
A research paper on overall market information of the following regions
• Asia
• Africa
• Middle East
• Europe
Research paper includes following sections for each region.
• Nature of consumer/ consumer behavior/ customer characteristics
• Barriers
• Recommended marketing strategy
• International brands with brief description)
L'Oreal Brandstorm 2020 quest was to build "Build a plastic-less future in the beauty industry"
This project allowed our team to achieve the Politecnico di Milano final round.
IHP 510 Module Six WorksheetFirst, review the required text re.docxsheronlewthwaite
IHP 510 Module Six Worksheet
First, review the required text readings for Module Six and revisit your posts and response posts to the Module Five discussion. In addition, review the website Missouri Department of Health and Senior Services and complete the following:
· Select three target markets/demographics from the following:
· low-income Hispanic population
· low income African American population
· low income white population
· low income African American population
· middle income Asian American
· middle income Hispanic population
· affluent white population
· Select one department, program, or service from the Missouri Department of Health and Senior Services.
· Prioritize your target markets/demographics as Priority One, Priority Two, and Priority Three based on the particular program or initiative you selected.
· Identify the marketing technique you will use for each priority (use one traditional, one social media, and one other).
· Briefly discuss your prioritization of the marketing techniques that you chose. Be sure to address how your communication and marketing strategies align with the department’s/program’s/service’s mission, vision, and values.
Please see the example below.
Note: For the follow-up worksheet task in Module Eight, you will complete a basic budget for implementing the marketing strategies you develop here.
Example
Priority One
Target Market/Demographic: White, low-income
Department/Program/Service: Oral Health
Marketing Technique: Television Commercial(s)
Discussion: Within at least three paragraphs, explain why you selected this particular population as your first priority, why you selected this particular program, and discuss the marketing technique you propose to target this particular demographic. Also, explain how your advertising campaign aligns with the department’s mission, vision, and values.
Priority One
Target Market and Demographic: Low income African American Population
Department/Program/Service: Minority Health
Marketing Technique: Radio Commercials
Discussion:
I have selected low income African American population as my first priority because the low income African-Americans are among the most disadvantaged individuals in the country. Health inequalities continue to prevail for the minority population leading to the increased danger of injuries, diseases, and death. This minority population includes the low income African Americans (MacLeod, 2018). According to statistics, minority populations are excessively afflicted with vital health conditions such as cancer, HIV/AIDS, diabetes, heart diseases, and many more. In fact, diseases resulting from air pollution remains in most regions, especially those areas where African-Americans and low-income earners resides. This is why I have selected the minority heal ...
A Strategic Approach: GenAI in EducationPeter Windle
Artificial Intelligence (AI) technologies such as Generative AI, Image Generators and Large Language Models have had a dramatic impact on teaching, learning and assessment over the past 18 months. The most immediate threat AI posed was to Academic Integrity with Higher Education Institutes (HEIs) focusing their efforts on combating the use of GenAI in assessment. Guidelines were developed for staff and students, policies put in place too. Innovative educators have forged paths in the use of Generative AI for teaching, learning and assessments leading to pockets of transformation springing up across HEIs, often with little or no top-down guidance, support or direction.
This Gasta posits a strategic approach to integrating AI into HEIs to prepare staff, students and the curriculum for an evolving world and workplace. We will highlight the advantages of working with these technologies beyond the realm of teaching, learning and assessment by considering prompt engineering skills, industry impact, curriculum changes, and the need for staff upskilling. In contrast, not engaging strategically with Generative AI poses risks, including falling behind peers, missed opportunities and failing to ensure our graduates remain employable. The rapid evolution of AI technologies necessitates a proactive and strategic approach if we are to remain relevant.
Macroeconomics- Movie Location
This will be used as part of your Personal Professional Portfolio once graded.
Objective:
Prepare a presentation or a paper using research, basic comparative analysis, data organization and application of economic information. You will make an informed assessment of an economic climate outside of the United States to accomplish an entertainment industry objective.
Francesca Gottschalk - How can education support child empowerment.pptxEduSkills OECD
Francesca Gottschalk from the OECD’s Centre for Educational Research and Innovation presents at the Ask an Expert Webinar: How can education support child empowerment?
Model Attribute Check Company Auto PropertyCeline George
In Odoo, the multi-company feature allows you to manage multiple companies within a single Odoo database instance. Each company can have its own configurations while still sharing common resources such as products, customers, and suppliers.
2. Demographic segmentation
GEARS
The theory on GEARS
segments the populace
into 5 categories.
Gender. Ethnicity. Age.
Region/Identity. Socio-
economic class.
This is a useful tool for
audience targeting as it
presents 5 major factors
to segment the populace
and appeal to the most
precise audience to
allow for the most useful
advert to achieve its
purpose.
3. Demographic segmentations:
Gender
Gender plays an important
role in how businesses
produce and advertise their
products. Some products are
directly and only targeted at
one of the genders as that is
their intended purpose, such
as cosmetics and female
toiletries. However in more
diverse products the
gender of the targeted
audience can be less
obvious or not apparent
at all, such as
technology.
4. Demographic segmentations:
Ethnicity
Nationality defines the
belonging of an individual to a
social group that has
commonalities in national and
cultural traditions.
In my advert the ethnicity
representations center on
British culture as it is only for
the Britain and for the British
people. Therefore the range of
ethnicities is limited as they
would all sound British, with
their accents.
5. Demographic segmentations:
Age
What would be the audience interested in my
product?
The main demographic segmentations include age,
gender, sexuality, ethnicity, class and geographical
location. Age is seen as the most important segment
in a majority of audience segmentation.
What age group is my product targeting?
As the product allows for a premium service that delivers
food to your doorstep, it targets people who don’t have
much time in the day to prepare meals, which is very often
those who have busy careers. Therefore it targets those
from 18-36, who are those most often in dedicated careers.
6. Demographic segmentations:
Region/Nationality
Nationality refers to the
individual belonging to a
particular nation.
The advert doesn’t
present ideas of
Regionality and
Nationality as its
objective is to present
the qualities of the
product. However it does
include the
representations of other
nationalities than just
white British.
7. Demographic segmentations:
Socio-economic class
This classification takes aspects
of career positions, such as low-
skilled workers, and puts them
into a ranking of what class they
are in.
For this product, the advert
targets the C2 class and up, due
to the nature of the product being
a premium product in which the
conveniences of both having a
meal prepared and then delivered
to you, the price of the product is
on average large and out of reach
for those who are in low paying
jobs or are unemployed.
8. Psychographics: Young and
Rubicam
The study and classification of
people according to their
attitudes, aspirations, and other
psychological criteria, especially
in market research.
The Young and Rubicam model
represents the cross cultural
consumer characterization model.
This model represents the main
segments of the populace. They
include the aspirer, mainstream,
succeeder, reformer, explorer,
struggler, and the resigned.