An export department consists of a sales manager and assistants focused solely on export sales. An international division is headed by a president and includes operating units organized by geography, products, or international subsidiaries. A global organization integrates all international operations under a single structure.

1. DECIDING ON
MARKETING ORGANIZATIONS

2. EXPORT DEPARTMENT
An export department consisting of sales manager & assistants

3. INTERNATIONAL DIVISION
Headed by Division President
Operating units • Geographical organizations
• Worldproduct groups
• International subsidiaries

4. GLOBAL ORGANIZATION