The document discusses how to become a successful entrepreneur, noting that women-owned businesses have significantly increased in the US in recent years and generated over $1 trillion in revenue. It provides tips for developing a business idea such as identifying problems, passions, or opportunities and validating ideas with customers. The presentation encourages attendees to pursue their entrepreneurial dreams by overcoming fears, developing a value proposition, testing the market, and bootstrapping if necessary.

1. Special presentation by: Grupo Guayacán, Inc.

2. Do you want to be an
Entrepreneur?

3. We are movers and shakers!
 As of 2013, it is estimated that there are over 8.6 million women-
owned businesses in the United States,
 generating over $1.3 trillion in revenues
 and employing nearly 7.8 million people.
 Between 1997 and 2013, when the number of businesses in the
United States increased by 41%, the number of women-owned firms
increased by 59%
https://c401345.ssl.cf1.rackcdn.com/wp-content/uploads/2013/03/13ADV-WBI-E-StateOfWomenReport_FINAL.pdf
2013 State of Woman-Owned Businesses Survey, Womanable

4. Get rid of those fears…
1. If I find the right business, I will succeed.
2. Being self-employed is unpredictable and I want
a comfortable and normal life.
3. A business failure will kill me.
4. It’s not the right time to start a business.

5. WHAT STOPS YOU?
Is it MONEY?

6. It is possible!
Bobbie Brown
Bobbi Brown Cosmetics
 Total Start-up funding $5,000
 Sold to Estée Lauder for
$74.5 million

7. FIND A
BUSINESS
IDEA!

8. Where does ideas come from?
1. Find a problem. What is bugging you?
2. Find a passion.
3. Listen to people.
4. Try new things. Weird things (Legal things)
5. Test your ideas.
6. Its not ideas what make a business but the
persistence and passion of the entrepreneur.
There is no magic formula
Read more @
http://online.wsj.com/article/SB10001424127887324445904578283792526004684.html

9. What kind of problem?
Spanx
In March of 2012, Founder Sara was named the world’s youngest, self-made
female billionaire by Forbes Magazine and one of TIME’s 100 Most Influential
People. Spanx can now be found worldwide in more than 50 countries.

10. It is possible!
Sara Blakely – Spanx
Total Start-up funding $5,000

11. Create a Business Opportunity
Your idea became an opportunity when:
1. Creates or adds significant value to a customer.
2. It does so by solving a significant problem or meet a significant
need.
3. It has a robust market, margin and money making characteristics.
Sustainable value to stakeholders.
4. It has a good fit with the founder and management team.
Important: Opportunities are created…
From: “New Venture Creation in the 21st Century”
Jeff Timmons & Steve Spinnelli

12. How should you start…?
What is your value
proposition?

13. Read More http://conversionxl.com/value-
proposition-examples-how-to-
create/#ixzz26nlVxc6J
Value proposition is the #1 thing that
determines whether people will bother
reading more about your product or hit the
back button
WOW Factor!

14. Talk to your
customers!!
Listen!
Ask again!

15. Innovate… be unique

16. The ugly truth
Someone will copy your model…
How you’ll manage to stay in the game?

17. How do you make money?
1. How do you generate
SUSTAINABLE revenues?
2. What are your costs?

18. THE WHOLE
WORLD IS FAST
BECOMING ONE
MARKET

20. Teamwork

21. BOOTSTRAPING
Still worried about MONEY?
1. Test the market (before expending any money)
2. Efficiency (start small)
3. Keep the paying team small (outsource)
4. Interns
5. Public Affairs
6. Social Networks

22. Should I write a
business plan?
I got a business opportunity…

24. 1. Lean Startup
Eric Ries
2.Business Plans that work
Jeffry Timmons and Andrew Zacharakis
3. Getting to Plan B
John Mullins and Randy Komisar
4. The Art of the Start
Guy Kawasaki
Recommended Books

25. Where to go:
www.enterprizepr.com