Competitor and brand analysis summary
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This document provides an overview of Davies Group, a UK-based claims management company. It outlines Davies' vision to be the leading specialist claims business through innovation, specialization, professional development, and growth. The document also discusses Davies' brand strategy, which focuses on reimagining claims management and developing a customer-centric culture defined by the values of inspiration, empowerment, delivery, and aspiration.
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Competitor and brand analysis summary
- 1. Competitor and brand analysis Think
- 2. Think To become the leading provider of end-to-end claims solutions to the UK general insurance and Lloyd’s of London markets. Inspire: • Praise for a job well done • Tell colleagues when they get it wrong and make it right • Work together as a team to deliver great service Empower: • Take ownership of the claim • Do what you say you will do • Give realistic expectations and stick to them Aspire: • Proud to be an insurance and claims professional • Driven to be the best we can be • Motivated by helping our customers Deliver: • Take the time to understand, so we can make the right decision • Don’t rush the customer • Use our judgement first and foremost, to do what is right To be the leading specialist claims business in the UK and Ireland, working in partnership with insurers, intermediaries and policyholders to deliver exceptional service and value. Reimagining claims Feels: Energetic, Enthusiastic, Strong values, Slightly edgy, Fun, Inspired Speaks: Engaging, Dynamic, Approachable, Friendly, Knowledgeable, Expert, Calm Looks: Professional, Innovative, Fresh, Simple, Modern Thinks: Customer-centric, Ownership, Innovative, Integrity, Considered, Analytical Behaves: Energetic, Driven, Professional, Honest, Caring, Authoritative, Confident Innovate: One paperless platform. Invest in new technologies to improve service. Professional: Invest in own talent to provide qualifications and a career pathway. Experts in our field offering pragmatic, technically focussed solutions. Specialise: Develop specialisms to create sector expertise. Use claims data to generate new revenue streams that add value to our offerings. Grow: Reimagining how claims are managed and developing new clients to drive business growth. Vision Values PersonalityStrategy Positioning Brand foundations
- 4. Design Division Product or service Group Managed systems Property claims Property solutions Specialty claims Brand structure
- 5. Knowledge partnerships At Davies we use experience and innovative technology to manage claims. This gathers important information about the risks our clients insure. Home About Us Careers Contact Us Policyholders Insurers Brokers/MGA’s Search Davies news Davies Group strengthens management team to support growth & development More... Davies Managed Systems named among the 1000 Companies to Inspire Britain by the London Stock Exchange More... Davies Group recruits learning and development manager in drive towards greater professionalism More... Garwyn & Davies Liability recruits disease specialist as part of expansion plans More... Davies Group strengthens major loss team with key adjuster hire More... Claims talk Disease claims - How good is your corporate memory? More... Disease claims reimagining claims Knowledge partnerships At Davies we use experience and innovative technology to manage claims. This gathers important information about the risks our clients insure. We believe that by working in partnership with our clients they can take advantage of our knowledge and the information we gather to manage their clients’ risks. Get in touch with us if you want to reimagine how this could benefit you. reimagine@davies-group.com t. 0844 856 2308 www.davies-group.com reimagining claims Design concepts www.davies-group.com www.davies-group.com www.davies-group.com www.davies-group.com John SmithACII Claims Manager t. 0844 123 4567 m. 07767 123 456 john.smith@davies-group.com Davies Group Limited 3 Minster Court Mincing Lane London EC3R 7DD www.davies-group.com Design
- 15. Proud to be an insurance and claims professional Driven to be the best we can be Motivated by helping our customers Leading each otherA Davies person reaches for the top Aspire to be the best To reimagine claims we must reimagine Davies: Take the time to understand, so we can make the right decision Don’t rush the customer Use our judgement first and foremost, to do what is right A Davies person delivers on their promises To reimagine claims we must reimagine Davies: Deliver on our promises Take ownership of the claim Do what we say we will do Give realistic expectations and stick to them A Davies person takes action To reimagine claims we must reimagine Davies: Empowered to act Do it right first time Praise for a job well done When colleagues get it wrong, help them make it right Work together as a team to deliver great customer service eimagine claims we must reimagine Davies: Inspire each other A Davies person is a team player Our big Reimagining Davies Inspire Inspire each other • Do it right first time • Praise for a job well done • When colleagues get it wrong, help them make it right • Work together as a team to deliver great customer service Deliver Deliver on our promises • Take the time to understand, so we can make the right decision • Don’t rush the customer • Use our judgement first and foremost, to do what is right Empower Empowered to act • Take ownership of the claim • Do what we say we will do • Give realistic expectations and stick to them Aspire Aspire to be the best • Proud to be an insurance and claims professional • Driven to be the best we can be • Motivated by helping our customers • Leading each other Put the customer first in all we do I AE A Davies person is a team player A Davies person delivers on their promises A Davies person takes action A Davies person reaches for the top D Create Staff brand communication
- 19. Create Signs
- 20. Create 3D wall symbol Wall directory sign Wall directory sign Parking signs: wall mounted and free-standing Sub brand wall sign Wall sign Vinyl glass/window sign Meeting room office privacy graphics 660mm 1000mm 1000 - 1,500mm tbc at survey 400mm 400mm 400mm 450mm 368mm 368mm 150mm Sized to fit 300 mm Signs