Applications with predictive analytics are able to deliver massive value to end users. But what steps should product managers take to add predictive analytics to their applications?
In this webinar, we’ll walk through an end-to-end lifecycle of embedding predictive analytics inside an application. Find out how a real-world application decided what predictive questions to ask, sourced the right data, organized resources, built models, deployed predictive analytics in production, and monitored model performance over time.
The "trio": Customer Experience, Data-driven business and Employee empowerment.
This 2018 STKI summit presentation outlines the necessary "joined" journey to achieve customer experience transformation.
The demand for data insights to drive decisions is higher today than ever before. This isn't just because volumes of accessible data are growing, but also because people are more data literate and accustomed to engaging information experiences from consumer apps like LinkedIn, Google Maps, & Yelp.
This same thirst for intelligence is probably apparent in your user base, whether you realize it or not - and taking the time to invest in a data & analytics strategy for your product can yield significant customer & business benefits over time.
About the Speakers:
Michelle Bradbury,Director of Product Management, Pentaho
Michelle has over 18 years of experience in technology product & project management. She enjoys collaboratively creating & delivering highly compelling products and has held roles at organizations including Microsoft, Fujitsu, & CapitalOne. Michelle's areas of expertise include database and data warehouse architecture and development, project and budget management, as well as process definition and implementation for group cohesiveness.
Ben Hopkins, Product Marketing Manager, Pentaho
Ben is focused on embedded analytics & OEM partnerships. He has also held product marketing roles at Marketo and Salesforce.com. He holds an MBA from the U.C. Berkeley Haas School of Business as well as a BA in Economics from Harvard College.
Pentaho is delivering the future of analytics with a comprehensive platform for data integration & business intelligence. Learn more at www.pentaho.com.
Upcoming Events
Would you like to lead innovation efforts within your company? Attend upcoming product innovation courses. Visit: http://bit.ly/CILCourse
Looking for a coach to accelerate your product marketing & management career?
Set up a free initial 30-minute appointment for more information: http://bit.ly/1gBFdaD.
Want To Certify Your Team?
If you have a product team of 10 or more that you want to certify, contact AIPMM at certification@aipmm.com.
About AIPMM
The AIPMM is the trusted authority in product management. It is where product professionals go for answers. With members in over 75 countries, it is the worldwide certifying body of product team professionals.
It is the world's largest professional organization of product managers, brand managers, product marketing managers and other product team professionals who are responsible for guiding their organizations, or clients, through a constantly changing business landscape.
AIPMM's certification programs are internationally recognized because they allow product professionals to demonstrate their expertise and provide corporate members an assurance that their product management and marketing teams are operating at a high competency level.
Visit http://www.aipmm.com.
Call For Speakers: http://bit.ly/1b006vm
Subscribe: http://www.aipmm.com/subscribe
Articles: http://www.aipmm.com/html/newsletter/article.ph
Membership: http://www.aipmm.com/join.php
Big Data Tools PowerPoint Presentation SlidesSlideTeam
Enhance your audiences knowledge with this well researched complete deck. Showcase all the important features of the deck with perfect visuals. This deck comprises of total of twenty slides with each slide explained in detail. Each template comprises of professional diagrams and layouts. Our professional PowerPoint experts have also included icons, graphs and charts for your convenience. All you have to do is DOWNLOAD the deck. Make changes as per the requirement. Yes, these PPT slides are completely customizable. Edit the colour, text and font size. Add or delete the content from the slide. And leave your audience awestruck with the professionally designed Big Data Tools PowerPoint Presentation Slides complete deck. http://bit.ly/39AwSro
The "trio": Customer Experience, Data-driven business and Employee empowerment.
This 2018 STKI summit presentation outlines the necessary "joined" journey to achieve customer experience transformation.
The demand for data insights to drive decisions is higher today than ever before. This isn't just because volumes of accessible data are growing, but also because people are more data literate and accustomed to engaging information experiences from consumer apps like LinkedIn, Google Maps, & Yelp.
This same thirst for intelligence is probably apparent in your user base, whether you realize it or not - and taking the time to invest in a data & analytics strategy for your product can yield significant customer & business benefits over time.
About the Speakers:
Michelle Bradbury,Director of Product Management, Pentaho
Michelle has over 18 years of experience in technology product & project management. She enjoys collaboratively creating & delivering highly compelling products and has held roles at organizations including Microsoft, Fujitsu, & CapitalOne. Michelle's areas of expertise include database and data warehouse architecture and development, project and budget management, as well as process definition and implementation for group cohesiveness.
Ben Hopkins, Product Marketing Manager, Pentaho
Ben is focused on embedded analytics & OEM partnerships. He has also held product marketing roles at Marketo and Salesforce.com. He holds an MBA from the U.C. Berkeley Haas School of Business as well as a BA in Economics from Harvard College.
Pentaho is delivering the future of analytics with a comprehensive platform for data integration & business intelligence. Learn more at www.pentaho.com.
Upcoming Events
Would you like to lead innovation efforts within your company? Attend upcoming product innovation courses. Visit: http://bit.ly/CILCourse
Looking for a coach to accelerate your product marketing & management career?
Set up a free initial 30-minute appointment for more information: http://bit.ly/1gBFdaD.
Want To Certify Your Team?
If you have a product team of 10 or more that you want to certify, contact AIPMM at certification@aipmm.com.
About AIPMM
The AIPMM is the trusted authority in product management. It is where product professionals go for answers. With members in over 75 countries, it is the worldwide certifying body of product team professionals.
It is the world's largest professional organization of product managers, brand managers, product marketing managers and other product team professionals who are responsible for guiding their organizations, or clients, through a constantly changing business landscape.
AIPMM's certification programs are internationally recognized because they allow product professionals to demonstrate their expertise and provide corporate members an assurance that their product management and marketing teams are operating at a high competency level.
Visit http://www.aipmm.com.
Call For Speakers: http://bit.ly/1b006vm
Subscribe: http://www.aipmm.com/subscribe
Articles: http://www.aipmm.com/html/newsletter/article.ph
Membership: http://www.aipmm.com/join.php
Big Data Tools PowerPoint Presentation SlidesSlideTeam
Enhance your audiences knowledge with this well researched complete deck. Showcase all the important features of the deck with perfect visuals. This deck comprises of total of twenty slides with each slide explained in detail. Each template comprises of professional diagrams and layouts. Our professional PowerPoint experts have also included icons, graphs and charts for your convenience. All you have to do is DOWNLOAD the deck. Make changes as per the requirement. Yes, these PPT slides are completely customizable. Edit the colour, text and font size. Add or delete the content from the slide. And leave your audience awestruck with the professionally designed Big Data Tools PowerPoint Presentation Slides complete deck. http://bit.ly/39AwSro
Questioning Data Quality and Troubleshooting Tracking Gaps (SMX Munich 2020)Christopher Gutknecht
This session covers a wide range of causes for observed gaps across different data sources in a web tracking context. The three chapters are measurement settings, browser data loss and cookie consent. The session was held by Christopher Gutknecht at SMX Virtual Edition 2020.
The accompanying checklist can be found here: https://docs.google.com/spreadsheets/d/1C7Ojteg-EWazi_xDEwlljwALppHxG3PY8lBuodGSmxY/edit#gid=1216566297
The State of Mobile Apps 2012: A Survey of Enterprise Plans Kony, Inc.
MGI Research conducted a survey of over 200 organizations around the world to paint a holistic view of the current state and the future of mobile apps. This document outlines the summary of the results.
Explore how organisations are leveraging Social Media Analytics to take a leap ahead then their peers. Social Sentiment Analysis is a complex thing to comprehend is a vital part of any Business.
The world around us is changing. Data is embedded in everything, and users from all lines of business want to leverage this data to influence decisions. The trick is to create a culture for pervasive analytics and empower the business to use data everywhere.
The core enabling technology to make this happen is Apache Hadoop. By leveraging Hadoop, organizations of all sizes and across all industries are making business models more predictable, and creating significant competitive advantages using big data.
Join Cloudera and Forrester to learn:
- What we mean by pervasive analytics, how it impacts your organization, and how to get started
- How leading organizations are using pervasive analytics for competitive advantage
- How Cloudera’s extensive partner ecosystem complements your strategy, helping deliver results faster
Modern Product Data Workflows: How King Crushes New Product Development using...Hannah Flynn
Product Managers looking to leverage data to make informed product design decisions can learn a lot from renowned gaming company King, maker of Candy Crush and many other games - even if their product has seemingly no overlap with games. King uses almost a competitive launch strategy for new games, as each game has a series of KPIs that it needs to meet. King’s product managers rely heavily on analyzing product features using analytics data and visualization to improve outcomes.
This session will examine how this works for King, but more importantly how this can be applied to other types of products. The key is the strategy and tools for accessing product data at the level that you'd like.
Intel, Cloudera and guest speaker Forrester Research, Inc. discuss the strategy of pervasive analytics and real life examples of how analytics have already been embedded into applications and workflows.
Create Success with Analytics: The Business Opportunity of Embedded Analytics...Hannah Flynn
Embedded analytics has evolved from an afterthought to a necessity. But most companies don’t realize that the features they embed and how they develop have a lasting impact on revenue, customer churn, and competitive differentiation.
The state of embedded analytics in 2018 is in flux. Learn from the experiences of 500+ application teams embedding analytics—including which features actually move the needle, how analytics benefits their companies, and what development approach yields the best results.
The Business Opportunity of Embedded Analytics: New Findings from 500+ Applic...Aggregage
Embedded analytics has evolved from an afterthought to a necessity. But most companies don’t realize that the features they embed and how they develop have a lasting impact on revenue, customer churn, and competitive differentiation. The state of embedded analytics in 2018 is in flux. Learn from the experiences of 500+ application teams embedding analytics—including which features actually move the needle, how analytics benefits their companies, and what development approach yields the best results.
Create Success with Analytics: Predictive Analytics 101: Your Roadmap to Driv...Aggregage
Predictive analytics is an increasingly common buzzword with many forms. It seems everyone has their own take on what it is and which best practices and business benefits apply.
What does predictive analytics really mean? We’ll explore real-world examples of predictive in action and outline steps to help you maximize its value.
Create Success with Analytics: Predictive Analytics 101: Your Roadmap to Driv...Hannah Flynn
Predictive analytics is an increasingly common buzzword with many forms. It seems everyone has their own take on what it is and which best practices and business benefits apply.
What does predictive analytics really mean? We’ll explore real-world examples of predictive in action and outline steps to help you maximize its value.
Dashboards That Set Your App Apart: Build Actionable Dashboards to Drive Your...Aggregage
Most product dashboard review lagging indicators rather than leading indicator and focus on the wrong metrics to move the business forward. When your operations dashboard is well-aligned with your business's goals and access to data is decentralized, that empowers teams at all levels of the organization to make decisions that drive the business.
Join Jim O'Leary and Brian Elmi of NTENT as they share exactly what they've done to build successful dashboards. Using their methodology, you'll be able to plan out dashboards that are tailored to your business needs.
Dashboards That Set Your App Apart: Build Actionable Dashboards to Drive Your...Hannah Flynn
Most product dashboard review lagging indicators rather than leading indicator and focus on the wrong metrics to move the business forward. When your operations dashboard is well-aligned with your business's goals and access to data is decentralized, that empowers teams at all levels of the organization to make decisions that drive the business.
Join Jim O'Leary and Brian Elmi of NTENT as they share exactly what they've done to build successful dashboards. Using their methodology, you'll be able to plan out dashboards that are tailored to your business needs.
Big Data LDN 2018: THE PATH TO ENTERPRISE AI: TALES FROM THE FIELDMatt Stubbs
Date: 14th November 2018
Location: AI Lab Theatre
Time: 11:50 - 12:20
Speaker: Romain Fouache
Organisation: Dataiku
About: Enterprise AI is a target state where every business process is AI-augmented and every employee is an AI beneficiary. But is that really attainable? And, if so, what is the path to get there? In this talk, Kurt Muehmel, VP Sales Engineering at Dataiku, will share learnings from the field, describing how companies of different sizes and across different sectors have begun this journey. Some are farther along than others, and by making the right decisions now and avoiding stumbling blocks, you can to supercharge your quest to this AI-fuelled future.
Expert data analytics prove to be highly transformative when applied in context to corporate business strategies.
This webinar covers various approaches and strategies that will give you a detailed insight into planning and executing your Data Analytics projects.
Questioning Data Quality and Troubleshooting Tracking Gaps (SMX Munich 2020)Christopher Gutknecht
This session covers a wide range of causes for observed gaps across different data sources in a web tracking context. The three chapters are measurement settings, browser data loss and cookie consent. The session was held by Christopher Gutknecht at SMX Virtual Edition 2020.
The accompanying checklist can be found here: https://docs.google.com/spreadsheets/d/1C7Ojteg-EWazi_xDEwlljwALppHxG3PY8lBuodGSmxY/edit#gid=1216566297
The State of Mobile Apps 2012: A Survey of Enterprise Plans Kony, Inc.
MGI Research conducted a survey of over 200 organizations around the world to paint a holistic view of the current state and the future of mobile apps. This document outlines the summary of the results.
Explore how organisations are leveraging Social Media Analytics to take a leap ahead then their peers. Social Sentiment Analysis is a complex thing to comprehend is a vital part of any Business.
The world around us is changing. Data is embedded in everything, and users from all lines of business want to leverage this data to influence decisions. The trick is to create a culture for pervasive analytics and empower the business to use data everywhere.
The core enabling technology to make this happen is Apache Hadoop. By leveraging Hadoop, organizations of all sizes and across all industries are making business models more predictable, and creating significant competitive advantages using big data.
Join Cloudera and Forrester to learn:
- What we mean by pervasive analytics, how it impacts your organization, and how to get started
- How leading organizations are using pervasive analytics for competitive advantage
- How Cloudera’s extensive partner ecosystem complements your strategy, helping deliver results faster
Modern Product Data Workflows: How King Crushes New Product Development using...Hannah Flynn
Product Managers looking to leverage data to make informed product design decisions can learn a lot from renowned gaming company King, maker of Candy Crush and many other games - even if their product has seemingly no overlap with games. King uses almost a competitive launch strategy for new games, as each game has a series of KPIs that it needs to meet. King’s product managers rely heavily on analyzing product features using analytics data and visualization to improve outcomes.
This session will examine how this works for King, but more importantly how this can be applied to other types of products. The key is the strategy and tools for accessing product data at the level that you'd like.
Intel, Cloudera and guest speaker Forrester Research, Inc. discuss the strategy of pervasive analytics and real life examples of how analytics have already been embedded into applications and workflows.
Create Success with Analytics: The Business Opportunity of Embedded Analytics...Hannah Flynn
Embedded analytics has evolved from an afterthought to a necessity. But most companies don’t realize that the features they embed and how they develop have a lasting impact on revenue, customer churn, and competitive differentiation.
The state of embedded analytics in 2018 is in flux. Learn from the experiences of 500+ application teams embedding analytics—including which features actually move the needle, how analytics benefits their companies, and what development approach yields the best results.
The Business Opportunity of Embedded Analytics: New Findings from 500+ Applic...Aggregage
Embedded analytics has evolved from an afterthought to a necessity. But most companies don’t realize that the features they embed and how they develop have a lasting impact on revenue, customer churn, and competitive differentiation. The state of embedded analytics in 2018 is in flux. Learn from the experiences of 500+ application teams embedding analytics—including which features actually move the needle, how analytics benefits their companies, and what development approach yields the best results.
Create Success with Analytics: Predictive Analytics 101: Your Roadmap to Driv...Aggregage
Predictive analytics is an increasingly common buzzword with many forms. It seems everyone has their own take on what it is and which best practices and business benefits apply.
What does predictive analytics really mean? We’ll explore real-world examples of predictive in action and outline steps to help you maximize its value.
Create Success with Analytics: Predictive Analytics 101: Your Roadmap to Driv...Hannah Flynn
Predictive analytics is an increasingly common buzzword with many forms. It seems everyone has their own take on what it is and which best practices and business benefits apply.
What does predictive analytics really mean? We’ll explore real-world examples of predictive in action and outline steps to help you maximize its value.
Dashboards That Set Your App Apart: Build Actionable Dashboards to Drive Your...Aggregage
Most product dashboard review lagging indicators rather than leading indicator and focus on the wrong metrics to move the business forward. When your operations dashboard is well-aligned with your business's goals and access to data is decentralized, that empowers teams at all levels of the organization to make decisions that drive the business.
Join Jim O'Leary and Brian Elmi of NTENT as they share exactly what they've done to build successful dashboards. Using their methodology, you'll be able to plan out dashboards that are tailored to your business needs.
Dashboards That Set Your App Apart: Build Actionable Dashboards to Drive Your...Hannah Flynn
Most product dashboard review lagging indicators rather than leading indicator and focus on the wrong metrics to move the business forward. When your operations dashboard is well-aligned with your business's goals and access to data is decentralized, that empowers teams at all levels of the organization to make decisions that drive the business.
Join Jim O'Leary and Brian Elmi of NTENT as they share exactly what they've done to build successful dashboards. Using their methodology, you'll be able to plan out dashboards that are tailored to your business needs.
Big Data LDN 2018: THE PATH TO ENTERPRISE AI: TALES FROM THE FIELDMatt Stubbs
Date: 14th November 2018
Location: AI Lab Theatre
Time: 11:50 - 12:20
Speaker: Romain Fouache
Organisation: Dataiku
About: Enterprise AI is a target state where every business process is AI-augmented and every employee is an AI beneficiary. But is that really attainable? And, if so, what is the path to get there? In this talk, Kurt Muehmel, VP Sales Engineering at Dataiku, will share learnings from the field, describing how companies of different sizes and across different sectors have begun this journey. Some are farther along than others, and by making the right decisions now and avoiding stumbling blocks, you can to supercharge your quest to this AI-fuelled future.
Expert data analytics prove to be highly transformative when applied in context to corporate business strategies.
This webinar covers various approaches and strategies that will give you a detailed insight into planning and executing your Data Analytics projects.
Better Living Through Analytics - Strategies for Data DecisionsProduct School
Data is king! Get ready to understand how a successful analytics team can empower managers from product, marketing, and other areas to make effective, data-driven decisions.
Louis Cialdella, a data scientist at ZipRecruiter, shared some case studies and successful strategies that he has used at ZipRecruiter as well as previous experiences. The purpose of this data talk was to enlighten people on how to make sure that analysts can successfully partner with other departments and get them the information they need to do great things.
The Softer Skills Analysts need to make an impactPaul Laughlin
25 min presentation given at London Business School, to the OR Society's Analytics Network. Summarising Laughlin Consultancy's 9 step model of Softer Skills for Analysts.
SplunkLive! Munich 2018: Predictive, Proactive, and Collaborative ML with IT ...Splunk
Presented at SplunkLive! Munich 2018:
- What data do we need?
- We need Machine Learning
- Real Use Case Example
- Let's Drive Into How it Works
- Next Steps
REQUE - Predictive lead scoring for recruiters and talent agenciesMiroslav Maráz
ReQueu is a machine learning powered predictive lead scoring engine that scores incoming job requisitions in real time in order to predict their likelihood of success, revenue and much more. It offers foresight based on historical data, so talent agencies can stop guessing if their leads are worthy and deploy prioritization strategies to invest time and money into leads that will produce the greatest return. The benefits will be shortened recruitment cycle, reduced effort, improved conversion rate and impact on the bottom line.
Find out more at https://untitled-research.com
Getting Started in Big Data-Fueled E-Commercejradisson
Presentation to Outdoor Industry at the European Outdoor Summit, 17 October 2013 in Stockholm.
Abstract from the event program:
"Everywhere you turn these days there is a story on the promise of Big Data. Fact is, there is a wave of innovation in Big Data technologies under way that will affect our business. But are we really having a clear idea on how to use it to create new business?
Here in Europe, we're selling against Amazon, Google and other algorithmic commpetitors using spreadsheets and other manual methods. Nobody is talking about concrete use-cases or generating any new business value from Big Data. Until now.... Listen to Jason Radisson, in charge of a complex and forward looking initiative from Sport Scheck to grasp the huge untapped potential of tomorrow's e-commerce consumers."
Harness Your Product Data: Better Understanding User Behavior Across Channels...Aggregage
As a product leader, you are tasked with collecting and synthesizing your customer’s interactions with your product.The great news is that there are many tools used across your company which collect unique parts of your user’s journey. Whoops, did we say great news? As your sources of data increase, so do the complexities of unifying the data in a meaningful way. Join our webinar on October 17th with Segment and Looker to hear how they have solved these complex data issues. Plus, hear from SpotHero’s Product Manager and Business Intelligence Lead, Megan Bubley and Kate Owens, as they describe how they not only unified their siloed data but aligned their team on what it all means. They thought their challenge was improving conversion rate, but found that it was really defining a single source of truth and understanding how to track users in light of their increasingly complex product.
Modern Product Data Workflows: Harness Your Product Data: Better Understandin...Hannah Flynn
As a product leader, you are tasked with collecting and synthesizing your customer’s interactions with your product.The great news is that there are many tools used across your company which collect unique parts of your user’s journey. Whoops, did we say great news? As your sources of data increase, so do the complexities of unifying the data in a meaningful way.
Join Segment and Looker to hear how they have solved these complex data issues.
Plus, hear from SpotHero’s Product Manager and Business Intelligence Lead, Megan Bubley and Kate Owens, as they describe how they not only unified their siloed data but aligned their team on what it all means. They thought their challenge was improving conversion rate, but found that it was really defining a single source of truth and understanding how to track users in light of their increasingly complex product.
In the recent past, we have learnt that data is the lifeline of any business and it is really important to collect data, more and more of it. But no one is telling us what to do with large volumes of data.
Shailendra has successfully delivered over One Billion Dollars in incremental value and will spend 30 minutes in showcasing how many large organisations are using data to their advantage by creating value through generating incremental revenue and optimising costs using analytics techniques.
Key Takeaways:
(i) Demystify the myths of analytics
(ii) Walkthrough a step-by-step approach to delivering successful projects that created an incremental value of hundreds and millions of dollars.
(iii) Three use cases where large organisations are using analytics to their advantage by creating value by generating incremental revenue and optimising costs.
Using the power of OpenAI with your own data: what's possible and how to start?Maxim Salnikov
The top questions we get about ChatGPT-powered enterprise scenarios are all about using the company's own data as the basis for the responses. In this session, we'll explore various options starting from simply injecting data into the prompt to the advanced architectures with multiple Cognitive Services chained together and fine-tuning models - all for you to choose the flexible, scalable, and cost-efficient solution that works the best for you.
Similar to Dashboards that Set Your App Apart: The Complete Predictive Analytics Lifecycle for Application Teams (20)
Trends in B2B Marketing: A Crash Course in B2B Email CreativeHannah Flynn
Too often, email campaigns are seen as something that "just anyone" on your team can put together. But in today's attention economy, strong creative can be the defining factor that gets your email to stand out in the inbox.
Join Howard Sewell of Spear Marketing Group, a leading B2B agency, as he uses real-world examples to highlight tips, techniques and key principles that can make or break your campaigns.
Prove ROI and Make the Business Case for Industrial Content MarketingHannah Flynn
It's the plight of an industrial marketer: over the course of a 12-18 month long buying cycle, you make contact with a whole host of influencers who read your content...who may or may not actually work in purchasing. By the time the RFQ comes in, the original project might be completely different... and your initial point of contact may be long gone! Meanwhile, the purchase somehow takes place, and Sales claims all the glory. How is a marketer supposed to make the business case for better content marketing?
Join Achinta Mitra, Founder and President of Tiecas, Inc, as he explains how, despite the long, grueling buying cycle, you can prove the ROI of your content marketing... and win (or keep!) buy-in from your higher-ups.
Prove ROI and Make the Business Case for Industrial Content MarketingHannah Flynn
It's the plight of an industrial marketer: over the course of a 12-18 month long buying cycle, you make contact with a whole host of influencers who read your content...who may or may not actually work in purchasing. By the time the RFQ comes in, the original project might be completely different... and your initial point of contact may be long gone! Meanwhile, the purchase somehow takes place, and Sales claims all the glory. How is a marketer supposed to make the business case for better content marketing?
Join Achinta Mitra, Founder and President of Tiecas, Inc, as he explains how, despite the long, grueling buying cycle, you can prove the ROI of your content marketing... and win (or keep!) buy-in from your higher-ups.
Trends in B2B Marketing: Customer-Centric Websites: Successful Strategies to ...Hannah Flynn
Chances are, you’re under the gun to convert more leads from your website. To increase conversion, your site needs high-quality content, user-friendly navigation paths, and calls to action that appeal to your target customers. But how do you go about this? And wouldn’t it be great to see some real-world examples from B2B companies that are doing it successfully? Kellie de Leon, VP of marketing and strategy at B2B agency The Mx Group, works with marketers every day to help them create and execute customer-centric strategies and content that increase web engagement and conversion. In this webinar, she'll discuss how to make your website more customer-centric.
Empowering Product Teams: Measure the Immeasurable: Beyond Vanity MetricsHannah Flynn
As a product manager, it's your job to realize your product’s vision by executing your chosen strategy. It’s also your job to deliver value to the business. Ultimately, these two outcomes are aligned so the temptation is to focus primarily on business metrics. Doing this can cause you to lose focus on the real value you are trying to achieve, in favor of moving the vanity metrics such as launches and time spent.
Join Sari Harrison, Product Management Instructor at Product School, as she explains how to use immeasurable success criteria along with your more standard KPIs to deliver products that don't just get used a lot, but deliver real value.
Start With Why: Meet Your Goals with a Practical Product StrategyHannah Flynn
Whether you manage a feature, a product, or a whole suite of products, you likely have some goals that you're trying to meet. But do you have a strategy? Strategy and goals are different. It's your strategy that allows you to make decisions that help you meet your goals in the first place. For example, if you want grow your revenue, your strategy may be to enter a new market - and you may decide to make your product stand out in that market by adding analytics.
If you want to have an articulated strategy that you can use to make decisions, stay on-track, and meet your product goals, this is the webinar for you! Join Nils Davis, author of The Secret Product Manager Handbook, as he explains how you can get your team aligned to a practical product strategy.
How to Use Video Throughout the Buyer's JourneyHannah Flynn
Forrester Research Group reports that on average 70% of a buyer’s purchasing decision is made before engaging with a sales team. That’s staggering, but what does that mean for us as organizations?
For many of us, that means we must become great educators and provide the best answers for our prospects at every stage of their journey.
So the question is: Will you choose to be an educator in your industry?
Join us to find out where different video types perform best in the buyer’s journey and how you can use them to generate, qualify, and convert more leads.
Old Products, New Tricks: Embedding Operational Reports: Everything Product M...Hannah Flynn
Businesses are run with analytics—but companies continue to struggle with interpreting, analyzing, and distributing data. Operational reports help get information to the people who need it most, in formats they understand, and in a timeframe that matters.
Join the webinar to learn how embedding operational reports can give your users a precisely formatted, ready-to-analyze view of their operational activities. World-class software teams are embedding operational reports to empower end users with interactive data visualizations, detailed information, and highly precise formats that can be shared via email, PDF, print, or online.
Trends in B2B Marketing: Building your Demand Gen Team for ABMHannah Flynn
The benefits of using account-based marketing in your Demand Generation team are considerable: by getting as many engaged, qualified accounts as possible, your conversion rate will be higher and you'll find that Marketing and Sales are (gasp!) more aligned. Sounds great, doesn't it? But how do you even find the resources to make it happen?
Join Jessica Cross, Manager of Demand Generation at Rollworks, as explains how to build your Demand Generation team to best carry out ABM - even if your team is small. In fact, her own team has 3 people!
Empowering Product Teams: Build Delightful Products with Customer ValidationHannah Flynn
When it comes to delivering a solid product/market fit, customer validation is key. After all, you want to provide customers with a product that not only fills the need, but is delightful -- right? To get there, you need to commit to a vital blend of market research, strategy, and user testing.
Join John Little, Head of Product Marketing at Centercode, as he explains a two-part approach to customer validation. First, how do you strategically identify your top product areas that need attention prior to release. And second, how do you turn user data into strategic priorities that help the right teams make the right decisions.
Start With Why: Get Growth with Partner IntegrationsHannah Flynn
Once your SaaS product hits a certain level of revenue, you'll need to change things up to move past the plateau. One of the ways to do this is to move past your core product and introduce new business streams. If you're strategic about your integrations, you can strengthen your ties to your target market.
Join Mandy Howard, Product Manager at ServiceTitan, as she takes you through the three key questions that you need to answer to grow your product with the right partner integrations. Whether you're a start-up, or working on a new product in an enterprise environment, you'll learn how to push through to a new level of growth.
Empowering Product Teams: Leverage Your Organization for Best Product DecisionsHannah Flynn
You can learn a lot by studying your product data, but the real magic happens when product managers blend different types of data from different sources. If you want to blend data and intuition to make bold decisions that move your product forward, you'll need to open yourself up to new data sources - but where do you get this new information?
Rene Kolga, Senior Director of Product and Marketing at Nyotron, knows the answer: from other teams in your organization! Join us as Rene goes through the different teams you'll find in a B2B organization, how to build a strong relationship with those teams, and what kinds of insights you can get that will benefit your product.
Old Products, New Tricks: Potholes in your Roadmap and How to Fill ThemHannah Flynn
As a Product Manager, prioritizing work on your roadmap is an important part of your role. To answer roadmap questions, you're probably familiar with frameworks like RICE and Cost of Delay. But products are built by people, and people are messy - unlike these frameworks.
Hope Gurion, Product Coach and Advisor, has identified potholes in your roadmap that are preventing you from planning as best as you can. She'll take you through all the opportunities to improve your organization's relationship to its roadmap that you may have missed along the way.
Old Products, New Tricks: Add Value with a Dashboard Refresh: What You Need t...Hannah Flynn
Dashboards and analytics can really set your application apart, but that doesn't mean you can implement them and forget about them. Are they adding value to your product? Do your users benefit from them anymore? What should be improved, and what do we have the resources to improve?
Join Miles Robinson, former UX and Design Manager, as he explains the different ways to refresh your dashboards - and how to determine what's the best path to product dashboard success. You'll leave with an understanding of how to figure out the best next steps specifically for you and your application.
Product Managers of the Future: Art and Science in the Product LifecycleHannah Flynn
As a product manager, you have a lot of decisions to make - but how do you know when you know enough to make them? In an ideal world, you'd collect all the data you absolutely could - but nobody's got time for that! To make the best decisions for the future of your product - and make the most of your experimentation - you need to understand how to combine your data with intuition.
To make decisions, Lauren Chan Lee, Senior Director of Product Management at Care.com, has a three-step approach. Follow her steps, and you'll be masterfully embracing data and intuition and making faster, better decisions.
Supply Chain Network Design: Key Questions for a Successful Distribution NetworkHannah Flynn
As we plan for the world of eCommerce and the customer expectation of quick, free shipping, our ability to forecast is turned on its head. How many distribution centers do we even need, and is that number feasible? Can we use historical data to plan for demand and design our networks, or is there a better way?
If we're going to offer the speed of shipping and variety of inventory that today's customers have come to expect, there are a lot of different questions that need to be asked. Join Irina Rosca, Director of Supply Chain Operations at Helix and an experienced global supply chain strategist, as she walks through the key questions to a successful and efficient distribution network. You'll leave knowing what data you can start collecting today to answer these questions.
Trends in B2B Marketing: Why Marketers Must Shift Conversations from Replacin...Hannah Flynn
It's 2019. Business models have shifted. More and more companies are offering a subscription-based model or shortened contracts, which means marketers and product managers need to change how we think about our relationship to the customer. As marketers shift from mostly focusing on acquisition, it means working to align with product on retention and upsell - key drivers into today’s B2B business models.
Join Ardath Albee, CEO of Marketing Interactions, as she takes you through lessons learned going through this change at many different companies. She’ll show how the focus has moved from funnel to lifecycle, and the new battleground that is lifetime value and retention. However, that shift brings new challenges in having product and marketing working together to think through habits, stickiness, messaging, and more.
Trends in B2B Marketing: Lead Gen and Engagement: Find your Marketing Sweet SpotHannah Flynn
A shift is occurring for B2B Marketers. We were measured by the number of leads we generate. So, we put gates up on our website, we stand in trade show booths and collect business cards, and run webinars or smaller events where we get people to sign up. Over time, we’ve become much better at measuring conversion rates and lead quality. Now that recent studies have shown that 49% of companies achieve a higher ROI by focusing on engagement over acquisition, there’s a shift from lead counts, lead quality to engagement.
But as a B2B Marketer, what does engagement mean? How can you get there? How do you measure it? How do you show value to the business? Where does lead gen and lead quality fit in? Dawn Colossi, CMO of FocusVision and a recognized leader in data-driven marketing strategy, has answers based on hard won experience.
Analytics in Action: How to Build Data-Informed ProductsHannah Flynn
As a product manager, you probably know specific ways to gather data to inform your product decisions, like the ever-popular A/B test. But as they say, you wouldn't put a round peg in a square hole. What about the times when it doesn't make sense to A/B test, because you have too small a sample size? Do you just do it anyway, because your company's product culture requires that you have those numbers?
Tim Herbig will share his hands-on approach to working with analytics in agile product management. Tim will discuss the line between being data-informed versus data-driven. The audience will leave with an analysis toolkit filled with the right data tools for every scenario. Data validation won't be an issue again.
Trends in B2B Marketing: Your Recipe to Inbound SuccessHannah Flynn
Recent studies have shown what a lot of B2B marketers already know - it’s hard to build a successful inbound marketing program. Join Jen Spencer, VP of Smartbug Media, as she discusses how to grow an inbound strategy and framework in your organization to attract leads and establish your brand. And the best part is, it can apply to content for all stages of your funnel! Jen will dive in deep how she did this at a fast-growing SaaS company that shows, among many other things, how you can use buyer personas and establish a cadence to ensure that your content is seen at the right stage of the buyer's journey.
And while a good inbound program gets started with the marketing department, a great inbound program gets other departments involved. Your marketing team may build perfect personas and have excellent research, but if the sales and operations team aren’t aligned, you're missing out on opportunities to move potential buyers to the next stage of the funnel.
StarCompliance is a leading firm specializing in the recovery of stolen cryptocurrency. Our comprehensive services are designed to assist individuals and organizations in navigating the complex process of fraud reporting, investigation, and fund recovery. We combine cutting-edge technology with expert legal support to provide a robust solution for victims of crypto theft.
Our Services Include:
Reporting to Tracking Authorities:
We immediately notify all relevant centralized exchanges (CEX), decentralized exchanges (DEX), and wallet providers about the stolen cryptocurrency. This ensures that the stolen assets are flagged as scam transactions, making it impossible for the thief to use them.
Assistance with Filing Police Reports:
We guide you through the process of filing a valid police report. Our support team provides detailed instructions on which police department to contact and helps you complete the necessary paperwork within the critical 72-hour window.
Launching the Refund Process:
Our team of experienced lawyers can initiate lawsuits on your behalf and represent you in various jurisdictions around the world. They work diligently to recover your stolen funds and ensure that justice is served.
At StarCompliance, we understand the urgency and stress involved in dealing with cryptocurrency theft. Our dedicated team works quickly and efficiently to provide you with the support and expertise needed to recover your assets. Trust us to be your partner in navigating the complexities of the crypto world and safeguarding your investments.
Chatty Kathy - UNC Bootcamp Final Project Presentation - Final Version - 5.23...John Andrews
SlideShare Description for "Chatty Kathy - UNC Bootcamp Final Project Presentation"
Title: Chatty Kathy: Enhancing Physical Activity Among Older Adults
Description:
Discover how Chatty Kathy, an innovative project developed at the UNC Bootcamp, aims to tackle the challenge of low physical activity among older adults. Our AI-driven solution uses peer interaction to boost and sustain exercise levels, significantly improving health outcomes. This presentation covers our problem statement, the rationale behind Chatty Kathy, synthetic data and persona creation, model performance metrics, a visual demonstration of the project, and potential future developments. Join us for an insightful Q&A session to explore the potential of this groundbreaking project.
Project Team: Jay Requarth, Jana Avery, John Andrews, Dr. Dick Davis II, Nee Buntoum, Nam Yeongjin & Mat Nicholas
Opendatabay - Open Data Marketplace.pptxOpendatabay
Opendatabay.com unlocks the power of data for everyone. Open Data Marketplace fosters a collaborative hub for data enthusiasts to explore, share, and contribute to a vast collection of datasets.
First ever open hub for data enthusiasts to collaborate and innovate. A platform to explore, share, and contribute to a vast collection of datasets. Through robust quality control and innovative technologies like blockchain verification, opendatabay ensures the authenticity and reliability of datasets, empowering users to make data-driven decisions with confidence. Leverage cutting-edge AI technologies to enhance the data exploration, analysis, and discovery experience.
From intelligent search and recommendations to automated data productisation and quotation, Opendatabay AI-driven features streamline the data workflow. Finding the data you need shouldn't be a complex. Opendatabay simplifies the data acquisition process with an intuitive interface and robust search tools. Effortlessly explore, discover, and access the data you need, allowing you to focus on extracting valuable insights. Opendatabay breaks new ground with a dedicated, AI-generated, synthetic datasets.
Leverage these privacy-preserving datasets for training and testing AI models without compromising sensitive information. Opendatabay prioritizes transparency by providing detailed metadata, provenance information, and usage guidelines for each dataset, ensuring users have a comprehensive understanding of the data they're working with. By leveraging a powerful combination of distributed ledger technology and rigorous third-party audits Opendatabay ensures the authenticity and reliability of every dataset. Security is at the core of Opendatabay. Marketplace implements stringent security measures, including encryption, access controls, and regular vulnerability assessments, to safeguard your data and protect your privacy.
Levelwise PageRank with Loop-Based Dead End Handling Strategy : SHORT REPORT ...Subhajit Sahu
Abstract — Levelwise PageRank is an alternative method of PageRank computation which decomposes the input graph into a directed acyclic block-graph of strongly connected components, and processes them in topological order, one level at a time. This enables calculation for ranks in a distributed fashion without per-iteration communication, unlike the standard method where all vertices are processed in each iteration. It however comes with a precondition of the absence of dead ends in the input graph. Here, the native non-distributed performance of Levelwise PageRank was compared against Monolithic PageRank on a CPU as well as a GPU. To ensure a fair comparison, Monolithic PageRank was also performed on a graph where vertices were split by components. Results indicate that Levelwise PageRank is about as fast as Monolithic PageRank on the CPU, but quite a bit slower on the GPU. Slowdown on the GPU is likely caused by a large submission of small workloads, and expected to be non-issue when the computation is performed on massive graphs.
Explore our comprehensive data analysis project presentation on predicting product ad campaign performance. Learn how data-driven insights can optimize your marketing strategies and enhance campaign effectiveness. Perfect for professionals and students looking to understand the power of data analysis in advertising. for more details visit: https://bostoninstituteofanalytics.org/data-science-and-artificial-intelligence/
As Europe's leading economic powerhouse and the fourth-largest hashtag#economy globally, Germany stands at the forefront of innovation and industrial might. Renowned for its precision engineering and high-tech sectors, Germany's economic structure is heavily supported by a robust service industry, accounting for approximately 68% of its GDP. This economic clout and strategic geopolitical stance position Germany as a focal point in the global cyber threat landscape.
In the face of escalating global tensions, particularly those emanating from geopolitical disputes with nations like hashtag#Russia and hashtag#China, hashtag#Germany has witnessed a significant uptick in targeted cyber operations. Our analysis indicates a marked increase in hashtag#cyberattack sophistication aimed at critical infrastructure and key industrial sectors. These attacks range from ransomware campaigns to hashtag#AdvancedPersistentThreats (hashtag#APTs), threatening national security and business integrity.
🔑 Key findings include:
🔍 Increased frequency and complexity of cyber threats.
🔍 Escalation of state-sponsored and criminally motivated cyber operations.
🔍 Active dark web exchanges of malicious tools and tactics.
Our comprehensive report delves into these challenges, using a blend of open-source and proprietary data collection techniques. By monitoring activity on critical networks and analyzing attack patterns, our team provides a detailed overview of the threats facing German entities.
This report aims to equip stakeholders across public and private sectors with the knowledge to enhance their defensive strategies, reduce exposure to cyber risks, and reinforce Germany's resilience against cyber threats.
Dashboards that Set Your App Apart: The Complete Predictive Analytics Lifecycle for Application Teams
1. Logi Analytics Confidential & Proprietary
Click to edit Master title style
The Complete Predictive Analytics
Lifecycle for Application Teams
Sriram Parthasarathy Hannah Flynn
With: Moderated by:
TO USE YOUR COMPUTER'S AUDIO:
When the webinar begins, you will be connected to audio
using your computer's microphone and speakers (VoIP). A
headset is recommended.
Webinar will begin:
11:00 am, PST
TO USE YOUR TELEPHONE:
If you prefer to use your phone, you must select "Use Telephone"
after joining the webinar and call in using the numbers below.
United States: +1 (914) 614-3221
Access Code: 172-527-876
Audio PIN: Shown after joining the webinar
--OR--
2. Logi Analytics Confidential & Proprietary
Click to edit Master title style
Logi Analytics helps application teams create, deploy, and constantly
improve analytic applications that engage users and drive revenue. In 2000,
Arman Eshraghi founded Logi Analytics, formerly LogiXML, to help web
developers easily embed compelling data visualizations inside websites.
This core technology evolved into the Logi platform, providing an
extraordinarily fast and easy way to embed analytics into any application.
Today, over 1,800 application teams use Logi to create more valuable
applications, engage users, and differentiate their software products.
3. Logi Analytics Confidential & Proprietary
Click to edit Master title style
3
Click on the Questions panel to
interact with the presenters
https://www.productmanagementtoday.com/webinar-series/dashboards-that-set-your-app-apart/
4. Logi Analytics Confidential & Proprietary
Click to edit Master title style
About Sriram Parthasarathy
Sriram is Chief Product Owner of the Predictive Analytics platform at Logi Analytics. He works with customers to
embed Predictive Insights directly in to the applications business users use on a daily basis. Sriram has over 20 years
of experience in designing enterprise and OEM Analytical products. Prior to Logi Analytics, Sriram was with
MicroStrategy for 15 years, where, as an early employee, he was integral to building & launching several product /
modules. As a practicing Data Scientist, Sriram is passionate about making it easy for business users to predict what
is going to happen and take preventive actions. In his free time, Sriram coaches kids for competitive Math and Science
competitions.
About Hannah Flynn
Hannah went to The University of Chicago, where she majored in Environmental Studies with a concentration in
Economics and Policy. She now works with Aggregage on social media strategy and webinar production on sites such
as Product Management Today, B2B Marketing Zone, and Supply Chain Brief.
5. Logi Analytics Confidential & Proprietary
Click to edit Master title styleAgenda
Overview
Part 1: Predictive Life Cycle
Identify the Right Question
Assemble the Data
Training / Prediction Strategies
Distribute & Act
Model Monitoring and Retraining
Part 2: Live Demo
Summary
5
7. Logi Analytics Confidential & Proprietary
Click to edit Master title style
What
happened?
What will
happen
Take
preventive
action
Newapplications
Oldapplications
Application Strategic Blueprint
Embedded machine-learning based analytics gives a strategic
advantage to your application
7
8. Logi Analytics Confidential & Proprietary
Click to edit Master title styleWhat is Machine Learning
Traditional Programming
Data
Rules
Answers
Machine Learning
Data
Answers
Rules
Field of study that gives computers the ability to learn
without being explicitly programmed.
- Arthur Samuel
8
9. Logi Analytics Confidential & Proprietary
Click to edit Master title styleSimple Machine Learning Examples
Patient Information
Readmitted or
Not
Readmitted Model
Demographics +
Invoices
Paid late or
Not
Late Payment Model
Data Answers Rules
9
10. Logi Analytics Confidential & Proprietary
Click to edit Master title styleIdentify the Data to Answer your Predictive Question
Prep
Source Historical Data
Predictors Objective
10
11. Logi Analytics Confidential & Proprietary
Click to edit Master title style
Create Predictive Models Based on Existing Outcomes
from your Historical Data
Prep
Source ModelHistorical Data
Predictors Objective
1. Train using Historical dataset
Algorithms
11
12. Logi Analytics Confidential & Proprietary
Click to edit Master title stylePredict Future Outcomes with New Data, On-demand
and in Real-Time
Prep
Source ModelHistorical Data
Predictors Objective
Predicted
Results
New Data
2. Predict on New dataset
Algorithms
1. Train using Historical dataset
12
13. Logi Analytics Confidential & Proprietary
Click to edit Master title styleEmbedding Predictive Insights in your Application Gives your
Business a Strategic Advantage
Prep
Source ModelHistorical Data
Predictors Objective
New Data
2. Predict on New dataset
Algorithms
1. Train using Historical dataset
3. Embed & Act on Predicted insight
Predicted
Results
13
14. Logi Analytics Confidential & Proprietary
Click to edit Master title styleContinuously Retrain and Improve the Model
Prep
ModelHistorical Data
Predictors Objective
Predicted
Results
New Data
2. Predict on New dataset
3. Embed & Act on Predicted insight
Algorithms
1. Train using Historical dataset
Source
4. Analyze & Retrain with actual results
14
15. Logi Analytics Confidential & Proprietary
Click to edit Master title style
15
Predictive Life Cycle Overview
16. Logi Analytics Confidential & Proprietary
Click to edit Master title styleAgenda
Overview
Part 1: Predictive Life Cycle
Identify the Right Question
Assemble the Data
Training / Prediction Strategies
Distribute & Act
Model Monitoring and Retraining
Part 2: Live Demo
Summary
16
17. Logi Analytics Confidential & Proprietary
Click to edit Master title style#1. Identify the real problem
1. A problem with significant pain
2. Everyone in the company
understands
3. Has a clear way to measure ROI
in a given timeframe
17
18. Logi Analytics Confidential & Proprietary
Click to edit Master title styleExample ROI: Customer Churn
Retail Customer with 50 million ARR
@ 6% churn
Annual loss = $3 million
Goal = 1% savings = $500k per yr
Question: Identify customers who are
highly likely to churn
18
19. Logi Analytics Confidential & Proprietary
Click to edit Master title styleExample: Real-World Predictive Applications
Will this customer churn?
Will this customer pay late?
How many sales orders?
How many will call my call center?
Fraudulent transaction / claim
Incorrect invoice
High / Low risk cases
High / Low profitable customers
#1 Predict Future Outcome #2 Predict Future Metric
#3 Identify Anomalies in Real Time #4 Group / Segment Customers
19
20. Logi Analytics Confidential & Proprietary
Click to edit Master title styleAgenda
Overview
Part 1: Predictive Life Cycle
Identify the Right Question
Assemble the Data
Training / Prediction Strategies
Distribute & Act
Model Monitoring and Retraining
Part 2: Live Demo
Summary
20
21. Logi Analytics Confidential & Proprietary
Click to edit Master title styleData from Multiple Systems Need to be Assembled to
Answer a Predictive Question
Timestamp
Weather
Location
Transactions
Distance Billing
Products Census
Customer Demographics
Product Demographics
Transactions
Known outcome
Data could be present in different
systems
21
22. Logi Analytics Confidential & Proprietary
Click to edit Master title style
Customer
Product /
Service
Transactions /
Interactions
Outcome
Assembling your Data for Solving a Predictive Problem
Example: Customer churn
22
23. Logi Analytics Confidential & Proprietary
Click to edit Master title styleAgenda
Overview
Part 1: Predictive Life Cycle
Identify the Right Question
Assemble the Data
Training / Prediction Strategies
Distribute & Act
Model Monitoring and Retraining
Part 2:
Live Demo
Summary
23
24. Logi Analytics Confidential & Proprietary
Click to edit Master title styleFive Common Questions from Customers for Model Training
How to give more importance
to the latest data?
24
How to formulate the right
question?
What Algorithm to use?
How much Data is needed?
How to deal with different
regions / products?
Question depends on what will you
do with the answer?
Train with few and pick the one
with the best accuracy
Statistical data samples
Combined or individual model
Example: Q1 , Q2 & Q3 model and
do a weighted average
25. Logi Analytics Confidential & Proprietary
Click to edit Master title stylePrediction Strategy
Real time prediction
Customer calls the support trigger real time prediction
On demand
New data comes in @ 7 PM. Trigger prediction @ 9 PM
and write the predictions to a database
25
26. Logi Analytics Confidential & Proprietary
Click to edit Master title styleAgenda
Overview
Part 1: Predictive Life Cycle
Identify the Right Question
Assemble the Data
Training / Prediction Strategies
Distribute & Act
Model Monitoring and Retraining
Part 2:
Live Demo
Summary
26
27. Logi Analytics Confidential & Proprietary
Click to edit Master title style
Distribute Predictive Insights to End Users, other
Applications and Processes
Predictive
Insights
Embed predictive insights
in to your application
27
28. Logi Analytics Confidential & Proprietary
Click to edit Master title styleEnable in Application Workflows to Recommend Actions
Users Can Take
28
29. Logi Analytics Confidential & Proprietary
Click to edit Master title styleMultiple Models Intelligently Running your Business
Engage
Model Predict best campaign to engage
2
Late Payment
Model
Predict who will pay late1
29
30. Logi Analytics Confidential & Proprietary
Click to edit Master title styleAgenda
Overview
Part 1: Predictive Life Cycle
Identify the Right Question
Assemble the Data
Training / Prediction Strategies
Distribute & Act
Model Monitoring and Retraining
Part 2:
Live Demo
Summary
30
31. Logi Analytics Confidential & Proprietary
Click to edit Master title styleContinuous Improvement / Deployment
Semi-Automate the Process to
retrain and redeploy
Model Accuracy
Predicted Volume
Accuracy from predictions
80%
300
72%
Behaviors may have changed
Retrain recommended
31
32. Logi Analytics Confidential & Proprietary
Click to edit Master title stylePoll: Have you Considered Predictive Features for your
Product?
1. Its in my roadmap for the next 12 months
2. My customers have asked for it
3. My competitor already has it
4. My management is not sold on it
32
33. Logi Analytics Confidential & Proprietary
Click to edit Master title styleAgenda
Overview
Part 1: Predictive Life Cycle Life Cycle
Identify the right question
Assemble the data
Training / Prediction Strategies
Distribute & Act
Model monitoring and Retraining
Part 2:
Live Demo
Summary
33
35. Logi Analytics Confidential & Proprietary
Click to edit Master title styleTelecom Customer Churn
Question: Will this customer churn?
Input Data: Historical Churn data
New Data: Predict on new customers
Action: Engage with customers who will churn or
do cross sell / up sell with customers who
will not churn
36. Logi Analytics Confidential & Proprietary
Click to edit Master title styleAgenda
Overview
Part 1: Predictive Life Cycle
Identify the right question
Assemble the data
Training / Prediction Strategies
Distribute & Act
Model monitoring and Retraining
Part 2:
Live Demo
Summary
36
37. Click to edit Master title style
37 | LOGI ANALYTICS
Summary: Roadmap for Next 12 months
1.Pick a well-defined predictive problem with good ROI
2.Leverage your in-house application team
3.Predict, Embed, and Act using the insight
4.Time to market is key. Get started and iterate with
customer feedback
37
38. Logi Analytics Confidential & Proprietary
Click to edit Master title stylePoll: Would you like to see a custom Predict demo using
your data?
1. Yes
2. Not at this time
38
39. Click to edit Master title style
39 | LOGI ANALYTICS
Take Logi Predict for a Spin Using your Data
LogiAnalytics.com/Predict
40. Click to edit Master title style
40 | LOGI ANALYTICS
40
Q&A
Hannah Flynn
With: Moderated by:
Senior Director of Predictive Analytics, Logi Analytics
Linkedin page: /in/srparthasarathy/
Twitter ID: @logianalytics
Website: logianalytics.com
Sriram Parthasarathy
Site Editor, Product Management Today
Linkedinpage:/in/hannahmichaelflynn
TwitterID:@prodmgmttoday
Website:productmanagementtoday.com
https://www.productmanagementtoday.com/webinar-series/dashboards-that-set-your-app-apart/
