1. DANNI XU
3800 SW 34TH ST, APT V-208
GAINESVILLE, FL32608
C: 352-281-8486 | danni.xu2014@hotmail.com
EDUCATION
December 2014
July 2014
July 2013
UNIVERSITY OF FLORIDA
Master of International Business (GPA: 3.66/4.00)
GAINESVILLE, FL
VIENNA UNIVERSITY OF ECONOMICS AND BUSINESS
Certificate of International Business
VIENNA, AT
SHANGHAI UNIVERSITY OF INTERNATIONAL BUSINESS AND ECONOMICS
Bachelor of Economics (GPA: 3.91/4.00)
SHANGHAI, CN
EXPERIENCE
Present SPORTING ODYSSEY LLC
Marketing Analyst
GAINESVILLE, FL
 Conducted market research and utilized marketing tools to collect data, analyze consumer behaviors, and
figure out the most effective way to reach our targeted customers.
 Analyzed data to develop marketing campaigns and support ournew app launching.
August 2012 CHINA CONSTRUCTION BANK
Risk Assessment Assistant
ANQING, CN
 Collected, processed,and stored data,creating graphics to facilitate the decision-making process.
 Analyzed credit information to determine risk involved in lending money to customers,succeeded in
controlling risks.
 Shadowed bank manager and assisted with basic practices and customer services, resulting in expanding
customer base by 5% monthly through effective communication.
July 2011 ANQING MUNICIPAL HOSPITAL
Administrative Assistant/Front Desk
ANQING, CN
 Recognized as a Star Supporter for reducing conflicts among patients, improving customer satisfaction by
3%, and guiding patients to get treatment efficiently.
 Provided a high level of administrative support to front office staffmembers and benefited patients and
visitors by offering timely support to ease their anxiety.
ACADEMIC EXPERIENCE
May 2011 Mock Import and Export Trade Project SHANGHAI, CN
November 2010
 Planned creative group presentations upon new products launching to attract customers.
 Designed formulas in Excel to calculate our profit rate and delivered a speech about motivation.
 Negotiated with competitors and slashed our team costs by bargaining for the lucrative price.
Business Planning Project SHANGHAI, CN
 Collaborated with a team of six students on various marketing campaigns to increase the appeal of an
Italian restaurant.
 Achieved team goals and increased the restaurant’s turnoverby 2.5% in a month.
ADDITIONAL DATA
Volunteer Volunteer for Zhendan Museum , Volunteer for Elderly Community SHANGHAI, CN
Skills
Certification
Languages
Microsoft Office Suite (Word, Excel, PowerPoint…), SAS, SPSS, EVIEWS and Google Analytics.
SAS Certified Base Programmer for SAS 9
Fluent in English and native in Mandarin.