Healthcare & Science Challengers - Presentation by Joerg Land, Managing Director of Tinnitracks at the NOAH 2015 Conference in Berlin, Tempodrom on the 9th of June 2015.

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Sonormed – Digital Audiology

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Old Billingsgate, London Tempodrom, Berlin
12-13 NOV2015 8 - 9 JUN2016

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Audiology: Billion Dollar Hearing Market
17%
Compensated
 Oligopolisitc structure
 High margins
1/5Population

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> Grow the pie and reallocate the slices
Emerging markets
Older and more tech
saavy
Unmet
demand
Enabling consumer
electronics
Trends in Audiology
Demographics Consumer Electronics

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 Chronic desease
 25+ Mil. Patients in Europe
 Current solutions lack effect or compliance
Tinnitus
Applying scientific knowledge
Audiology: Billion Dollar Hearing Market

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Tinnitracks

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Tinnitracks: The Innovative Tinnitus Therapy
Relieable
Effective
Personalized
hardware based
therapies
Long local
treatments
Expensive
therapies

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Pushing the technology even further
Most tinnitus patients have hearing loss
1.
Digital Hearing Aid
Expensive frequency matching
hardware
2.
Tinnitracks Audiometry

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Matthias Lanz
CTO
Investors
 Industry Angels
 Heiko Hubertz (Bigpoint founder)
 High-Tech Gründerfonds
 Innovationsstarter
 Quotas (family office)
Adrian Nötzel
Head of R&D
Jörg Land
CEO - BizDev/Marketing
Sonormed Team
Markets
 Germany
 Austria
 Netherlands
The team has the background, the momentum and the vision to suceed

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• Subscription model
• €19/month
• Channels:
• Tinnitracks.com
• App-Store
• Local audiologists
(in cooperation with Sennheiser)
• Partners
The business model

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 Classified Medical Device
 Strong industry partner
 Network of local audiologists
 Audiology infrastructure
 Distribution partner
 Strong IT-Audio-Health team
A highly fertile ground for more hearing technologies!
The audiology infrastructure

12. Jörg Land
Sonormed GmbH
Neuer Kamp 30
20357 Hamburg
Joerg.Land@sonormed.de
www.tinnitracks.com