1) Deepa Mahadev Gorule has over 15 years of experience in programming, acquisitions, sales, and operations roles at Disney India and Balaji Telefilms. 2) Her responsibilities included coordinating with licensors and vendors, legal and compliance functions, programming, finance, and library teams. 3) She has expertise in software like TAM Media Xpress, NOPS, Medialogistpro, and Amap and is seeking a professional role where she can achieve growth objectives and maintain long-term association.

1. Mrs. DEEPA MAHADEV GORULE Email: jairashtra@yahoo.com
1/8, Sharda Prasad Tiwari Chawl,
Tanaji Nagar, Kurar Village,
Malad (E), Mumbai – 400097
Contact No. 9867902820/ 29652447
OBJECTIVE
To work in a professional Organization with growth objectives & to Maintain a Long
Term Association & able to achieve all targets given to me.
PROFFESSIONAL EXPERIENCE :
SR. EXECUTIVE – PROGRAMMING & ACQUISITION - THE WALT DISNEY INDIA LTD
From April 8th
, 2013 to till date
JOB PROFILE:
Being a Single point contact with Licensors & Vendors, plays vital role for the smooth
functioning & successful execution of all the processes post Acquisition of the Movies needs to
air on the Movie Channel.
• EXTERNAL CO-ORDINATION:
 Liaise with Legal Advisor for the approval of Public Notice of the Movies which are in
Acquisition process & post approval Publish the same in various Trade Magazines to avoid
legal discrepancies of Movies acquired from 3rd
Party vendors.
 To Co-ordinate with Licensor for Vendor Registration documents & with foreign Licensor
for NO PE, TRC & Form 10F
 Ensured co-ordination with Licensors for submission of mandatory link documents (to
verify flow of rights, Original & Hindi CC) as per the SOBC & norms of the Organization.
 Liaise with Licensor for clarifications on Due Diligence Report related queries raised by
Legal team during the Acquisition process of Content & ask them for the submission of
further documents if required.
 To ensure regular follow up with the Licensors for the delivery of Movies (with proper
Hindi Censor Certificates) to meet the timelines.
 To co-ordinate with Licensor for proper justification if movie gets rejected by S&P team.
 To co-ordinate with Licensor for Promotional material.
 Ensure co-ordination with Licensor for the submission of invoices for their timely
payments.
 Ensure regular interaction with the other Channels (i.e. Colors & Star Network) for the
Permission of Monthly/Weekly Telecast schedules of Limited Run Movies syndicated by
them to TWDI.
• INTERNAL CO-ORDINATION:
LEGAL & STANDARD & PRACTICES DEPT:

2.  To scrutinize the mandatory documents provided by Licensors during the Movie Acquisition
process & share the same to Legal for execution of Due Diligence Report
 Regular co-ordination with Legal Dept for the Due Diligence Report & for the completion of
Agreements /Drafts to needs to be executed as per the timelines.
 If required to arrange con-call between Legal & Licensors for the satisfactory solution of the
queries raised during finalization Draft/Agreements.
 To raise franking Cheque request for final printing of Draft/Agreements & ensure timely
signing of the Agreement/Drafts.
 Regular co-ordination with S&P Dept for the clearance of Movies as per the S&P regulations
on priority basis.
FINANCE DEPT:
 To Share Feasibility Report of each & every Movie with the Finance Dept.
 To raise Inter Office Memo post Movie Acquisition for the internal approval.
 To raise Cheque request for processing payments of Licensor as per payment terms
mentioned in the Agreement.
 To send MAF (Movie Acquisition Form) to Finance Dept for final confirmation on start date
& end date as per Agreement.
 Ensure preparation of error free Telecast report of Movies syndicated from outside
Channels on Non exclusive basis & share the same to Finance Dept on monthly basis.
LIBRARY & TECHNICAL DEPT.
 Preparation of Program Master of each movie before sending the digital material to Library
team to facilitate ingestion of movie on Clear portal (software).
 To co-ordinate with Library team for the ingestion of movies on clear portal so other
Departments can access them for the execution of further process.
 Ensure co-ordination with Technical team to provide Quality Check report of Movies on
priority basis & arrange a con-call with licensor for the delivery of technically approved
material.
 Timely co-ordinate with Technical teams for the preparation of final Telecast master of
Movies on priority basis.
PROGRAMMING DEPT.
 Regular Co-ordination with the Other Channels (i.e. Colors, Star Network) for the
permission of Telecast dates of syndicated Movies of Limited Run planned in Weekly/
Monthly FPC of UTV Movies/UTV Action.
 Timely updation of upcoming titles & the status of the same to Programming Team.
 Ensure meticulously preparation of Master File (Bible) of Movies Acquired to air on of UTV
Movies & UTV Action & shared the same to Management.
DUBBING & CENSOR CERTIFICATION:
 To raise Dubbing Wok Order for dubbing titles/Series in Hindi & co-ordinate with them on
timely delivery of final product.
 Post dubbing co-ordinate with CBFC team for application of Hindi CC & ensure timely
delivery
 Submission of Hindi Censor Certificates of acquired Movies to CC Repository team for the
maintenance records.
______________________________________________________________________________
SOFTWARE KNOWLEDGE:

3.  TAM- Media Xpress 3.0
SENIOR MEDIA EXECUTIVE - BALAJI TELEFILMS LTD
(FROM 11TH
NOVEMBER 2005 TILL 4TH
APRIL 2013)
JOB PROFILE IN SALES: -
 Ensured regular updation with Client/Agency on upcoming Properties & offering
 Coordinating with respective Branches & Advertising Agencies (Media planner &
Buyer) to get revenues on the shows/serials.
JOB PROFILE IN OPERATIONS: -
 Processing Release Order for scheduling spots on the basis of Free
Commercial Time (FCT) for various programs.
 Preparing advices in Nops (Order Processing System) for further
billing process.
 Weekly Updates of client activity in program for Marketing
Executives.
 Preparing Cue Sheets on daily basis for program on various
Channels. Coordinating with respective Branches regarding Beta of Commercials
schedule on shows.
 Updating of Banking Status of various programs.
 Updation of monthly profitability report of all the programs.
JOB PROFILE IN BILLING: -
 Processing of Booking Advice in NOPS (Software) to generate bills.
 Finalization Billing every fortnight.
 Supervising work of bills dispatching to various Branches & Agency on time.
 Follow ups for the due payments as per ageing report & maintaining weekly
collections for FCT Shows.
 Liaise with respective Branches & Agency for collection of outstanding
payments.
 Updating Accounts Department regarding collection of the week through
Weekly Collection Reports.
JOB PROFILE IN TAM DATA ANALYSIS: -

4.  Downloading and processing of Television Rating Points (TRP) from website
of TAM which includes different analysis with graphical representations.
 Processed Amap ratings for 8 months.
 Generation of Business Activity Monitoring Report for Marketing Executives
(Mumbai & Branches)
COMPUTER OPERATOR CUM OFFICE ASSISTANT - MARTIN LOTTERY AGENCIES LTD.
(FROM AUGUST 2001 TO JULY 2005)
JOB PROFILE: -
 Coordination with Banks for getting details of company’s Bank Account, Pay orders,
Demand Drafts etc.
 Preparing Cheques & maintaining records of the payments done.
 Letter correspondence, Emailing etc.
 Follow ups of payments & daily transactions.
 Co-ordination with internal Department.
COMPUTER LITERACY:
Software Knowledge:
 NOPS – Order Processing System
 Medialogistpro
 Amap
EDUCATIONAL QUALIFICATIONS:
1. Post Graduation in Commerce Stream from Mumbai
University (April 2003)
2. Graduation in Commerce stream from Mumbai University
(April 2001)
EXTRA CURRICULAR ACTIVITIES:
 Office Assistance Course (MS Office)
(Word, Excel, PowerPoint, Access, Internet)

5.  Typing 30 w.p.m. in English
PERSONAL DETAILS
Date of Birth : 7th
June 1980
Marital Status : Married
State : Maharashtra
Nationality : Indian
Languages Known : English, Hindi & Marathi.
Hobbies : Watching Movies & Reading Books.

6.  Typing 30 w.p.m. in English
PERSONAL DETAILS
Date of Birth : 7th
June 1980
Marital Status : Married
State : Maharashtra
Nationality : Indian
Languages Known : English, Hindi & Marathi.
Hobbies : Watching Movies & Reading Books.