Customer relationship management (CRM) is an approach used by companies to manage interactions with current and potential customers by analyzing customer data to improve business relationships and drive sales growth. CRIMS is a CRM solution provider that offers sales, ecommerce, trade, and after sales CRM services to automate business processes through features like a customer portal, CRM and reporting, analytics and marketing, mobile access, and integration with clients' specific business needs and workflows. CRIMS' customizable CRM solutions are designed to resolve real-time issues by conceptualizing and developing applications according to each client's requirements.

1. CUSTOMER
RELATIONSHIP
MANAGEMENT
BY-
CRIMS

2. What is Customer Relationship
management?
Customer-relationship management is an approach to manage a
company's interaction with current and potential customers. It uses
data analysis about customers' history with a company to improve
business relationships with customers, specifically focusing on
customer retention and ultimately driving sales growth.

3. The 6 Biggest Benefits of
CRM
1. Improved informational organization
2. CRM For enhanced communication
3. CRM improves your customer service
4. Automation Of everyday tasks
5. Greater Efficiency for multiple teams
6. Improved analytical data and reporting

4. Areas of CRM Activity
● Sales force automation (SFA)
● Customer service and automation(CSS)
● Help desk
● Field service
● Marketing automation

5. Facets of CRIMS CRM
Customer Portal- Linked portal for customer to access and manage the required
products and services on regular basis and set up their automated requirement fulfillment
CRM & Reports- From an enquiry to sale, delivery and managing payments, it
manages all aspects for better service delivery and reminds for your business activities
Analytics & Marketing- Analysis of customer journey for your products and
services which helps in targeted and optimised marketing activities for better results
Go Mobile- Data quickly available and handy with notifications for on-time actions,
make your process faster and engages your clients with higher conversions

6. Services we provide
❏ Sales CRM
❏ Ecommerce CRM
❏ Trade CRM
❏ LMS
❏ After Sales

7. Why Crims?
CRIMS is a collective CRM solutions which is
conceptualised and developed as per the requirements
of various clients as per their business needs with the
analysis and resolution of real time issues. It is
implemented to automate your business process with the
integration of features and flow as per your business
process.

8. Thank you for watching
Visit us: www.crims.in
Call us: +(91)-11-46543243, +(91)-9821846792