Robert Webber is seeking an experienced professional role to utilize his skills in management, communication, event management, marketing, and business development gained through roles at the University of Gloucestershire All Golds RLFC and Intercontinental Hotels Group. He has over 10 years of experience managing teams, developing strategies, organizing events, and leading innovation projects. His achievements include growing the All Golds business and community programs, receiving awards for employability and club of the year, and earning promotions through 6 years at IHG.

1. Robert Webber
Curriculum Vitae
326 Grace Apartments, College Road, Bishopston, Bristol BS7 9LU
Mobile: 07528 931516
webber_rob@yahoo.co.uk
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OBJECTIVE:
To obtain an experienced professional role, which will allow me to use my current
experience and knowledge, and to increase my skills and diversify my experience in
different types of projects and markets, allowing career progression.
PERSONAL STATEMENT:
I am a dedicated, enthusiastic worker with excellent communication skills, proven
experience in management, commercial and business development, marketing,
event management, budgeting and reporting. A continuing desire to improve myself
is paramount to me and I am extremely motivated and conscientious. I am a
committed team member, always willing to listen, and ready to input useful ideas. I
am proactive in taking on responsibility and I have the ability to diagnose and solve
complex problems and communicate the issues at all levels. I have proven my
dedication and capabilities throughout my time at the University of Gloucestershire
All Golds by achieving high praise, winning awards and positive feedback in my
appraisals.
EMPLOYMENT:
University of Gloucestershire All Golds RLFC: June 2012 – Present
All Golds Officer
A highly dynamic role that has given me a wide range of knowledge and experience
in a number of key areas;
 Managing staff – I have gained experience of writing employment contracts,
inducting new staff members, completing staff reviews, developing CPD
programmes, and dealing with general payroll and human resources. I
currently co-ordinate a team of circa 50 players, Heads of Departments,
coaches, administrators and sub-contractors, and so have a strong knowledge
base of how to manage different personnel. I am able to effectively prioritise
tasks, delegate and maintain regular review even when under pressure. I am
also confident enough to seek advice from my superiors when required.
 Communication – this is a key skill that I have developed throughout my
career as a result of face to face communication during employee reviews and
public speaking to hundreds of delegates. My job role has required me to
communicate with a range of audiences; delegating tasks to staff members,
reporting to internal departments, and reporting to external bodies such as
the NGB.
 Event management - I have organised both regular and one-off events;
everything from weekly rugby matches in front of crowds up to 1,000 to B2B
events such as business breakfasts, hospitality days and conferences. I have
a number of event management skills and work well under pressure. I also
provide pre- and post- event reports to external organisations such as the
RFL National Governing Body and other regulatory agencies. These reports
cover health and safety, finance, match day plans, licensing regulations and
security requirements.
 Marketing and advertising – An area that interests me greatly is marketing
and advertising. In my current job role, I have experience of developing and
implementing a successful marketing strategy. I was tasked with taking the
strategy from the deliberation stage all the way through to the final review
and reporting stage. Some of the headline successes of this strategy are;

2. Robert Webber
Curriculum Vitae
326 Grace Apartments, College Road, Bishopston, Bristol BS7 9LU
Mobile: 07528 931516
webber_rob@yahoo.co.uk
P a g e | 2
o An increase in our revenue streams - in particular, our average match
day crowd attendances increased by over 100 people
o £1m+ AVE (Advertising Value Equivalency) for print media
o 10k unique website viewers a week
o An increase in Twitter followers to over 3.5k and engaging with 100k+
users a week
o 2k likes on Facebook to engage with10k+ people a week,
 Commercial and business development – I have experience of developing
and implementing a successful commercial strategy for the All Golds. Using a
capture, communicate, and commercialise theory, I developed business
events and data capture processes for the club that allowed businesses to
engage with the All Golds on an informal level. After regular communication
and some innovation, I have achieved the following;
o An increase in turnover from £100k in 2012 to £300k+ in 2015
o Sponsorship from prolific companies such as Sky Sports, EDF Energy,
Renishaw, Smith and Williamson, Lifetime Fitness and Versarien
o A 78% retention rate year to year for sponsors and partners
 Community development – I developed a strategy to promote the
community game in local schools, and establish a performance pathway to
the top echelon of the sport. Building a relationship with key sponsors and
private investors was key to develop and fund the project. With the project
now reaching 2k+ U18s a year, and numbers due to rise again, the strategy
has been awarded 7 years of funding from Sky Sports and a private investor
prioritising the following areas;
o All Golds Academy – funding provided by Sport England as part of the
RFL elite funding to run a further education programme
o Centres of Excellence at St Peter’s school, SGS Filton College, Halifax
Elite Rugby Academy and Wakefield College
o Sky Try project – funded by Sky Sports
o Three satellite clubs funded by Local government
 Innovation – In my current job role I have to be innovative every day, as we
are a unique business model and facing the challenges of developing the sport
of rugby league in a rugby union stronghold. There are a few projects that I
am particularly proud of;
o I established an internship programme which is accessible to all
University of Gloucestershire students that uses the All Golds as a
‘vehicle for learning’. The programme creates opportunities for
students to apply their learnings in a real work environment whilst
strengthening their CV and earning credit towards their degree. The
success of the programme led to me being awarded ‘Employability
Champion 2013’ at the University of Gloucestershire Enterprise
Awards.
o Over 3 years I have expanded the club’s infrastructure from one
member of staff and a team of volunteers to over 100+ members of
staff, of which 58 are part time paid staff and the remainder are
volunteers and interns. To achieve this, I fostered relationships across
different University departments to create job shares and to engage
with lecturers who were able to identify and allocate students to
complete internships with us.
Recognition

3. Robert Webber
Curriculum Vitae
326 Grace Apartments, College Road, Bishopston, Bristol BS7 9LU
Mobile: 07528 931516
webber_rob@yahoo.co.uk
P a g e | 3
My achievements at the All Golds have been recognised on both a local and national
scale:
 The All Golds received the National ‘Club of the Year’ 2014 award at the RFL
End of Season Awards Dinner in relation to club operations, for whichI am
responsible
 I won the ‘Employability Champion’ 2013 award at the University of
Gloucestershire Enterprise Awards
 I was a finalist in the “Sports Administrator of the Year” category at the
Gloucestershire Sports Awards 2012
 As well as being asked to do regular interviews and articles for both national
and local radio and print media, Running Rugby ran a special article about my
success and youthful innovation; http://runningrugby.com/people-and-
jobs/webber-making-waves-in-the-west-country/
Intercontinental Hotels Group: April 2006 – May 2012
During my 6 years at Intercontinental Hotels Group, I earned 6 promotions through
hard work, dedication and a willingness to learn and diversify. Starting with the
company as a waiter, I left in 2012 as a Regional Manager. Below I have detailed the
most recent two roles I had with IHG;
Central England Training Manager for Spirit Health Clubs – Dec 2010 to May 2012
I was promoted from Deputy Manager to Central England Training Manager,
responsible for the training of Spirit Health Club staff in all clubs across Central
England. I had the opportunity to get involved in some very interesting and
challenging tasks, which included:
 Teaching the Health Club First Aid Refresher course,
 Rewriting and teaching the Level Three Health Club Management course,
 Organising the training calendar for 42 Health Clubs around the country to
ensure their staff meet minimum requirements,
 Creating and analysing feedback forms for students through online
questionnaires and reporting findings back to National Manager
Deputy Health Club Manager, Spirit Health Club, Gloucester – Oct 2009 to Dec 2010
I was promoted from Lifestyle Consultant to Deputy Manager of the club. This was a
busy role and included a variety of tasks:
 Managing a team of eight staff to ensure that the club delivered a friendly
environment for members
 Driving the team to deliver on membership sales targets and retention rates
 Attending health and safety courses regarding how to write effective risk
assessments, COSHH sheets and data sheets and how to effectively
implement health and safety measures
 Attending performance management seminars to increase my knowledge of
how to manage staff members and deal with difficult situations
 Attending business retention seminars to ensure that we maximised our
repeat business and, in turn, maximised our profits
 Attending a performance management course to learn how to correctly write
and communicate employee reviews.
QUALIFICATIONS:
Completing Chartered Institute of Marketing (Level 6) Professional Diploma in
In 2016; Marketing,
2013; Certificate in Higher Education for Leisure and Sports Management
with Sports Development, University of Gloucestershire,

4. Robert Webber
Curriculum Vitae
326 Grace Apartments, College Road, Bishopston, Bristol BS7 9LU
Mobile: 07528 931516
webber_rob@yahoo.co.uk
P a g e | 4
Level 2 Rugby League Coaching badge,
2012; Preparing to Teach in the Lifelong Learning Sector award (PTLLS),
A1 (NVQ) Assessor Award,
2006-2011; Level 3 Leisure management certificate – Active IQ,
Level 3 Certificate in Personal Training,
Certificate in Nutrition and Weight Management,
Gym Instructor Certificate – Active IQ,
Gym Foundation Certificate – Active IQ,
Pool and Plant operator (Level 2) – Sensitive Water Solutions Ltd,
Pool and Spa water treatment – Sensitive Water Solutions Ltd,
Pool Attendant – STA NARS,
First Aid at Work – St. Johns Ambulance,
2004–2006; A Levels (Physical Education, English Language), AS Level (Biology),
Marlwood School, Bristol,
2002–2004; 11 GCSE’s, all A* - D, Marlwood School, Bristol,
KEY SKILLS
People management
 I have nearly 10 years of experience managing a team of staff members and
have managed teams from as few as 8 people to as many as 150.
Online Marketing and Content Design
 I have built websites, written website content, created social media platforms,
designed images and worked with external graphic designers to collaborate
on intensive projects.
Strategy writing
 From marketing strategies to community development strategies, I have
developed and implemented a number of successful projects.
IT
 Strong IT skills including, but not limited too;
 Adobe Professional skills such as Photoshop, InDesign and Premier
 Microsoft office applications, Word, Excel, PowerPoint and SilverLight
 Windows Live Movie Maker
 Very quick learner and able to pick up new computer programmes and
databases with ease.
INTERESTS
 I have a lifelong passion for sport and regularly follow cricket, cycling and
equestrian sports. However, my primary love is both codes of rugby. My
enthusiasm and passion for the sport will be evident in the work that I do. I
have an affinity with sports fans and understand what they want.
 I spend the majority of my remaining free time in the kitchen or at my BBQ.
Cooking is more than just a necessity to me and I can frequently be found
testing out different recipes and meals.
REFERENCES:
Lionel Hurst LL.B
All Golds Club President,
07817 520 789
lhurst@glos.ac.uk
10 Kemerton Road,

5. Robert Webber
Curriculum Vitae
326 Grace Apartments, College Road, Bishopston, Bristol BS7 9LU
Mobile: 07528 931516
webber_rob@yahoo.co.uk
P a g e | 5
CHELTENHAM,
GL50 2QB.
Additional references available on request.