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DOM PRICE | ATLASSIAN | @DOMPRICE
CULTURE FIRST 2019
Atlassian Values
They guide what we do, why we create, and who we hire.
Open company, 

no bullshit
Build with heart

& balance
Be the change 

you seek
Play, 

as a team
Don’t #@!%
the customer
Dysfunction is the gap
between what you know, and
what you apply.
Random theory
Industry 4.0
TODAY
competition
disruption
faster pace of innovation
always-on
customer expectations
partnerships
war for talent
distributed teams
5 THINGS
GROWING
TRANSFORMATION
TENURE
DISRUPTION
OUTPUTS
≠Growth Scaling
SIMON SINEK
START
WITH

WHY
atlassianteamplaybook.com
≠Transformation Evolving
Agility
MISTAKE
Agile
compliance
REALITY
Shorterfall™
4 LS
LOVED
4 LS
LONGED FOR
LOVED
4 LS
LOATHED
LONGED FOR
LOVED
4 LS
LEARNT
LOATHED
LONGED FOR
LOVED
4 LS
≠Tenure Initiative
atlassianteamplaybook.com
DAN PINK
ARGUE LIKE YOU’RE
RIGHT, BUT

LISTEN LIKE YOU’RE
WRONG
≠Disrupted Disruptor
$0
$2B
$4B
$6B
2004 2005 2006 2007 2008 2009 2010
$2.2 BILLION
BANKRUPT
2009 2010
revenue
139M
$16B
NOW
active subscribers
2009 2010
revenue
139M
$16B
NOW
active subscribers
atlassianteamplaybook.com
≠Outputs Outcomes
OKRs
OKRs
OBJECTIVES
OKRs
RESULTS
KEY
OBJECTIVES
OBJECTIVES
RESULTSKEY
atlassianteamplaybook.com
≠
Outputs Outcomes
Growth Scaling
Transformation Evolving
Tenure Initiative
Disrupted Disruptor
UNLEARN
Focus on outcomes
EFFICIENCY EFFECTIVENESS
Provide plays & guardrails
Crowdsourced & shared laterally
Embrace variability where valuable
Freedom for rhythm & cadence
Focus on outcomes
Empowerment
Decision-making at the coalface
Small, nimble teams with high agility
Autonomy
Cross functional teams
Manage energy
Create process & standardization
Written centrally & mandated
Eliminate variability
Engineered for predictability
Focus and measure outputs
Command & control
Centralized decision-making
Large monolith teams
Hierarchy
Strong functions & departments
Manage time
Focus and measure outputs
atlassianteamplaybook.com
LEADERSHIP
SERVICE
PROJECT
Team Playbook
HEALTH MONITORS PLAYS
So how do we get there?
YOUYOU are the key
to unleashing
the potential of
your
organisation
YOUTHANK YOU
YOUTHANK
DOM PRICE | ATLASSIAN | @DOMPRICE

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Culture First 2019: Day 3, Create the future of work while you're living it