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Content: Get off my property...brand property
Fra biler over øl og telefoni til finansielle produkter. Produkterne er ”same-same”, men de kæmper om at være ”different.” Og mens man bruger mange penge på at beskytte navne, logo’er, grafiske identiteter, så hænger markedsføringen og kampagnerne lidt i luften.
Det er ifølge branded content-eksperten Jan Godsk udfordringen i en tid, hvor ”det meste er sagt, og produkterne ligner hinanden.” Selv kampagnernes slogans ligner hinanden, eller noget der er lånt af konkurrenterne
Recommended
Content: Get off my property...brand property
Fra biler over øl og telefoni til finansielle produkter. Produkterne er ”same-same”, men de kæmper om at være ”different.” Og mens man bruger mange penge på at beskytte navne, logo’er, grafiske identiteter, så hænger markedsføringen og kampagnerne lidt i luften.
Det er ifølge branded content-eksperten Jan Godsk udfordringen i en tid, hvor ”det meste er sagt, og produkterne ligner hinanden.” Selv kampagnernes slogans ligner hinanden, eller noget der er lånt af konkurrenterne
ABC Benchmark 2016
Hos ABC Softwork har vi defineret seks byggesten der sammensat skaber success hos danske supply chain virksomheder. Vær særlig opmærksom på de to byggesten "Eksekvering" og "Forankring", da mange glemmer disse og derved ikke opnår de resultater de kunne.
ABC Benchmark er en spørgeskema undersøgelse der hjælper danske supply chain virksomheder med at identificere deres potentiale. Den består af 30 spørgsmål og kan rekvireres ved at kontakte ABC.
Oplægget blev præsenteret på ABC Breakfast Club 2016 af Troels Kyhn Jakobsen.
Bio-inspired Active Vision System
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Going Lean Way for Better UX
Today, UX professionals are creating some amazing user experiences, be it designing a device App or website/intranet or web apps following user centered design principle. Guiding this movement is the practice of Lean UX, a new way of working that merges Lean Product and Agile UX development theories. Session slides from our monthly webinar “Going Lean way for Better UX” - 20th March, 2014 at to help you learn more about the basics of Lean UX and positive impacts it has on existing processes, communications, and team interactions.
Diversity of Networking/Partnering/Clustering models and tools
The author seeks answers to several questions, some of which are:
- What can we learn from a wide range of networking/partnering/clustering models and approaches?
- Are new networking/partnering/clustering models replacing the old ones?
- How much do creative and bold individuals, governmental incentives and the business support environment, advisers, local/regional business environment and modern tools contribute to the diversity and success of networks/partnerships/clusters?
Content: Er din reklame 30 sek. værd...
Er løftet i pay-off’en ikke bare en poetisk sandhed, som vil falde til jorden, hvis målgruppen gider tage stilling til den, spørger Jan Godsk. Og hvad er mulighederne, når ordet ”gider” er centralt i en tid, hvor målgruppen over en bred kam næppe ”gider” bruge 30 sek. på en reklame?
Twitter and research impact
A review of Eysenbach, G., 2011. Can Tweets Predict Citations? Metrics of Social Impact Based on Twitter and Correlation with Traditional Metrics of Scientific Impact. Journal of Medical Internet Research, 13(4), p.e12
민변 유권자를 위한 응급처치 선거법
1. 유권자를 위한 응급처치 선거법은 일반 시민, 즉 유권자가 선거 관련 의사표현을 함에 있어 위법한 선거운동을 하는 것을 예방하는데 도움이 될 수 있도록 일반 시민들을 대상으로 만들어 진 것입니다. 따라서 예비후보자와 후보자의 선거운동방법, 그에 대한 제약 및 절차는 극히 일부를 제외하고는 수록하지 않았습니다.
2. 이 가이드북은 제목에서 알 수 있듯이 1차적 참고자료로 기획되었기에 기초적인 내용만을 담고 있을 뿐입니다. 따라서 이 가이드북만 가지고 하려고 하는 행위의 위법성 여부를 명백히 판단할 수 없는 경우가 있을 수 있고, 그러한 경우에는 관할 선거관리위원회에 문의하시기 바랍니다.
3. 각 단원의 첫머리에는 허용 또는 금지되는 행위의 정의, 주체, 기간을 설명하였습니다. 그리고 할 수 있는 경우와 없는 경우를 선거관리위원회의 질의회신과 판례를 통해 설명하였습니다.
4. 공직선거법상 기본 개념의 경우 “1) 선거법의 기본 개념 훑어보기” 에서 다루고 이후 특별히 필요하지 않으면 다시 설명하지 않았습니다.
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A Strategic Approach: GenAI in Education
Artificial Intelligence (AI) technologies such as Generative AI, Image Generators and Large Language Models have had a dramatic impact on teaching, learning and assessment over the past 18 months. The most immediate threat AI posed was to Academic Integrity with Higher Education Institutes (HEIs) focusing their efforts on combating the use of GenAI in assessment. Guidelines were developed for staff and students, policies put in place too. Innovative educators have forged paths in the use of Generative AI for teaching, learning and assessments leading to pockets of transformation springing up across HEIs, often with little or no top-down guidance, support or direction.
This Gasta posits a strategic approach to integrating AI into HEIs to prepare staff, students and the curriculum for an evolving world and workplace. We will highlight the advantages of working with these technologies beyond the realm of teaching, learning and assessment by considering prompt engineering skills, industry impact, curriculum changes, and the need for staff upskilling. In contrast, not engaging strategically with Generative AI poses risks, including falling behind peers, missed opportunities and failing to ensure our graduates remain employable. The rapid evolution of AI technologies necessitates a proactive and strategic approach if we are to remain relevant.
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ABC Benchmark 2016
Hos ABC Softwork har vi defineret seks byggesten der sammensat skaber success hos danske supply chain virksomheder. Vær særlig opmærksom på de to byggesten "Eksekvering" og "Forankring", da mange glemmer disse og derved ikke opnår de resultater de kunne.
ABC Benchmark er en spørgeskema undersøgelse der hjælper danske supply chain virksomheder med at identificere deres potentiale. Den består af 30 spørgsmål og kan rekvireres ved at kontakte ABC.
Oplægget blev præsenteret på ABC Breakfast Club 2016 af Troels Kyhn Jakobsen.
Bio-inspired Active Vision System
Presentation of active vision system developed by Martin Peniak during his stay at NVIDIA research in 2012.
GPU Technology Conference 2013
Going Lean Way for Better UX
Today, UX professionals are creating some amazing user experiences, be it designing a device App or website/intranet or web apps following user centered design principle. Guiding this movement is the practice of Lean UX, a new way of working that merges Lean Product and Agile UX development theories. Session slides from our monthly webinar “Going Lean way for Better UX” - 20th March, 2014 at to help you learn more about the basics of Lean UX and positive impacts it has on existing processes, communications, and team interactions.
Diversity of Networking/Partnering/Clustering models and tools
The author seeks answers to several questions, some of which are:
- What can we learn from a wide range of networking/partnering/clustering models and approaches?
- Are new networking/partnering/clustering models replacing the old ones?
- How much do creative and bold individuals, governmental incentives and the business support environment, advisers, local/regional business environment and modern tools contribute to the diversity and success of networks/partnerships/clusters?
Content: Er din reklame 30 sek. værd...
Er løftet i pay-off’en ikke bare en poetisk sandhed, som vil falde til jorden, hvis målgruppen gider tage stilling til den, spørger Jan Godsk. Og hvad er mulighederne, når ordet ”gider” er centralt i en tid, hvor målgruppen over en bred kam næppe ”gider” bruge 30 sek. på en reklame?
Twitter and research impact
A review of Eysenbach, G., 2011. Can Tweets Predict Citations? Metrics of Social Impact Based on Twitter and Correlation with Traditional Metrics of Scientific Impact. Journal of Medical Internet Research, 13(4), p.e12
민변 유권자를 위한 응급처치 선거법
1. 유권자를 위한 응급처치 선거법은 일반 시민, 즉 유권자가 선거 관련 의사표현을 함에 있어 위법한 선거운동을 하는 것을 예방하는데 도움이 될 수 있도록 일반 시민들을 대상으로 만들어 진 것입니다. 따라서 예비후보자와 후보자의 선거운동방법, 그에 대한 제약 및 절차는 극히 일부를 제외하고는 수록하지 않았습니다.
2. 이 가이드북은 제목에서 알 수 있듯이 1차적 참고자료로 기획되었기에 기초적인 내용만을 담고 있을 뿐입니다. 따라서 이 가이드북만 가지고 하려고 하는 행위의 위법성 여부를 명백히 판단할 수 없는 경우가 있을 수 있고, 그러한 경우에는 관할 선거관리위원회에 문의하시기 바랍니다.
3. 각 단원의 첫머리에는 허용 또는 금지되는 행위의 정의, 주체, 기간을 설명하였습니다. 그리고 할 수 있는 경우와 없는 경우를 선거관리위원회의 질의회신과 판례를 통해 설명하였습니다.
4. 공직선거법상 기본 개념의 경우 “1) 선거법의 기본 개념 훑어보기” 에서 다루고 이후 특별히 필요하지 않으면 다시 설명하지 않았습니다.
April Elizabeth Travell
Debut Collection for SS11.
Inspired by Marie Antoinette and the French Revolution, SS11 creates a series juxtaposed ideals through use of fabrics and textile processes. SS11 embodies all that is feminine with a slight air of masculinity.
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